Content

· 5 checks — Internal links, mixed-content guards, Open Graph previews, and structured data rolled into one auditable list.

SCORE

GRADE

A+

FIX

REVIEW

PASS

INFO

Checks

4 PASS 1 REVIEW

Brand Presence

Action

Site-name consistency, favicon, social image, meta tags, schema, and contact signals

REVIEW

Brand Presence

Your brand name differs across channels — visitors see inconsistent identity.

65/100

Site name appears as

Page title	АПЦ \| Вступительный взнос 0 ₽
og:site_name	—
twitter:site	—
Organization.name	Академический Проектный Центр

Inconsistent — names differ across channels

Brand assets

Favicon

12/15

covers apple-touch-icon + SVG

Social share image

14/20

og:image set; twitter:image missing

Meta completeness

14/20

Organization schema

15/15

has name, logo + url

Contact info discoverable

5/10

mailto link + tel link

Findings

Brand name differs across channels — users see inconsistent identity
Add twitter:image — Twitter falls back to og:image only when it's larger than 300×157
Add an apple-touch-icon and at least two PNG sizes (32x32 + 192x192)
twitter:card missing
Only partial contact info discoverable — consider adding a dedicated contact page or mailto/tel link

How consistently your brand appears across channels — shared link previews, structured data, favicon, contact info.

A+

Links

12 links checked, 12 healthy, 0 broken

PASS

12 links checked, 12 healthy, 0 broken

12 of 12 links are healthy

12 total 12 healthy

200 https://apcsro.ru/ <link>

200 https://mc.yandex.ru/metrika/tag.js <script>

200 https://apcsro.ru/assets/favicon.svg <link>

200 https://apcsro.ru/assets/logo.jpg <link>

200 https://cdn.jsdelivr.net/npm/@tabler/icons-webfont@3.19.0/di... <link>

200 https://apcsro.ru/assets/hero-photo.jpg <img>

200 https://apcsro.ru/assets/push-photo.jpg <img>

200 https://apcsro.ru/assets/value-photo.jpg <img>

200 https://apcsro.ru/assets/cta-photo.jpg <img>

200 https://apcsro.ru/privacy-policy.html <a>

200 https://wa.me/79398425544 <a>

200 https://t.me/+79398425544 <a>

A+

Mixed Content

No mixed content detected — all resources use HTTPS.

PASS

No mixed content detected — all resources use HTTPS.

No mixed content detected — all resources use HTTPS

Open Graph

Open Graph tags are well configured for social sharing.

PASS

Open Graph tags are well configured for social sharing.

og:title is long (62 characters)

Titles over 60 characters may be truncated in social sharing previews.

Got: 62 chars Expected: 25–60 chars

Missing og:site_name

The og:site_name tag displays the website name in social previews.

Missing twitter:card

Without twitter:card, Twitter falls back to Open Graph tags. Adding it gives you more control.

URL: 62 chars

Titles over 60 characters may be truncated in social sharing previews.

Expected: 25–60 chars

Why this matters

og:title borderline-too-long — Facebook/LinkedIn may truncate. Aim for ~60-70 characters max.

Source: Open Graph Protocol

The og:site_name tag displays the website name in social previews.

Why this matters

Without og:site_name, social cards omit the brand attribution — users see the post but not who published it.

Learn more ▾

og:site_name appears in the social card chrome (above the title in Facebook/LinkedIn previews). Without it, posts read as anonymous URLs. Set it to your brand name to get free attribution on every share.

Source: Open Graph Protocol

Without twitter:card, Twitter falls back to Open Graph tags. Adding it gives you more control.

Why this matters

Without twitter:card, Twitter renders posts as plain text — no preview image, no structured layout.

Learn more ▾

Twitter requires `<meta name="twitter:card" content="summary_large_image">` (or summary) to render share-cards at all. Without it, links appear as raw text and engagement plummets vs cards. Twitter also falls back to og:image if twitter:image isn't set, so configure both.

Source: Twitter Developer Platform

Preview

apcsro.ru

Вступить в СРО проектировщиков — АПЦ | Вступительный взнос 0 ₽

Официальная СРО с 2010 года, проверена Ростехнадзором. Вступительный 0 ₽, первый месяц за наш счёт. ЭДО из любого города.

Preview quality · Twitter/X F · 40/100

Title will be truncated (114 chars / 70 max)

Description will be truncated (215 chars / 200 max)

twitter:card — Add <meta name="twitter:card" content="summary_large_image">
twitter:title — falling back from og:title
twitter:description — falling back from og:description
twitter:image — falling back from og:image

twitter:card is missing
→ Add <meta name="twitter:card" content="summary_large_image">
Title will be truncated on Twitter/X (114 chars, max 70)
→ Shorten the title to ≤70 characters
Description will be truncated on Twitter/X (215 chars, max 200)
→ Tighten the description to ≤200 characters

APCSRO.RU

Вступить в СРО проектировщиков — АПЦ | Вступительный взнос 0 ₽

Preview quality · Facebook B · 75/100

Title will be truncated (114 chars / 60 max)

Description will be truncated (215 chars / 155 max)

og:title — Вступить в СРО проектировщиков — АПЦ | Вступительный взнос 0 ₽
og:description — Официальная СРО с 2010 года, проверена Ростехнадзором. Вступительный 0 ₽, первый месяц за наш счёт. ЭДО из любого гор...
og:image — https://apcsro.ru/assets/logo.jpg
og:type — website
og:url — https://apcsro.ru/
og:site_name — Add og:site_name — Recommended — site-level brand line in the preview

Title will be truncated on Facebook (114 chars, max 60)
→ Shorten og:title to ≤60 characters
Description will be truncated on Facebook (215 chars, max 155)
→ Tighten og:description to ≤155 characters

Вступить в СРО проектировщиков — АПЦ | Вступительный взнос 0 ₽

apcsro.ru

Preview quality · LinkedIn A+ · 95/100

Description will be truncated (215 chars / 150 max)

og:title — Вступить в СРО проектировщиков — АПЦ | Вступительный взнос 0 ₽
og:description — Официальная СРО с 2010 года, проверена Ростехнадзором. Вступительный 0 ₽, первый месяц за наш счёт. ЭДО из любого гор...
og:image — https://apcsro.ru/assets/logo.jpg

Description will be truncated on LinkedIn (215 chars, max 150)
→ Tighten og:description to ≤150 characters

apcsro.ru

Вступить в СРО проектировщиков — АПЦ | Вступительный взнос 0 ₽

Preview quality · Slack A+ · 100/100

og:title — Вступить в СРО проектировщиков — АПЦ | Вступительный взнос 0 ₽
og:description — Официальная СРО с 2010 года, проверена Ростехнадзором. Вступительный 0 ₽, первый месяц за наш счёт. ЭДО из любого гор...
og:image — https://apcsro.ru/assets/logo.jpg

Social preview quality

Averaged across Twitter/X, Facebook, LinkedIn, and Slack.

B · 77/100

Field	Twitter/X	Facebook	LinkedIn	Slack
og:title
og:description
og:image
og:type
og:url
og:site_name
twitter:card		—	—	—
twitter:title	⚠	—	—	—
twitter:description	⚠	—	—	—
twitter:image	⚠	—	—	—

A+

Structured Data

1 JSON-LD block(s) found — structured data is well configured.

PASS

1 JSON-LD block(s) found — structured data is well configured.

JSON-LD Blocks

Block 1 : Organization

11 properties Valid

{
  "@context": "https://schema.org",
  "@type": "Organization",
  "name": "Академический Проектный Центр",
  "alternateName": "АПЦ",
  "url": "https://apcsro.ru/",
  "logo": "https://apcsro.ru/assets/logo.jpg",
  "description": "Официальная СРО проектировщиков с 2010 года. Вступительный взнос 0 ₽. Электронный документооборот. Тендерное сопровождение.",
  "foundingDate": "2010",
  "address": {
    "@type": "PostalAddress",
    "streetAddress": "пр-кт Вернадского, д. 29, помещ. 1/4",
    "addressLocality": "Москва",
    "postalCode": "119331",
    "addressCountry": "RU"
  },
  "contactPoint": {
    "@type": "ContactPoint",
    "telephone": "+7-800-775-49-72",
    "contactType": "customer service",
    "areaServed": "RU",
    "availableLanguage": "Russian"
  },
  "sameAs": [
    "https://wa.me/79398425544",
    "https://t.me/+79398425544"
  ]
}

All checks on this page are automated. Results are estimates - run targeted manual reviews when the score affects a release decision.