Content
· 5 checks — Internal links, mixed-content guards, Open Graph previews, and structured data rolled into one auditable list.BOpen GraphOpen Graph tags are partially configured — some improvements recommended.REVIEW
https://static-nw-production.sportingnews.com/c9a64ef9f813f6372af20eb10b4791e7a44ccead-static/assets/images/default-lead/TSN_logo_web.pngThe og:image URL could not be fetched. Social platforms won't be able to display it.
An unreachable og:image URL (404, DNS fail, slow timeout) means social platforms cache the failure and serve no image for hours.
Learn more ▾ ▴
Social platforms (Facebook, Twitter) cache OG metadata aggressively — including failed image fetches. A momentarily-broken og:image can leave your shares imageless for hours. Test og:image URLs in Facebook's Sharing Debugger to force re-cache after fixing.
Source: Open Graph Protocol / Facebook Sharing Debugger
65 charsTitles over 60 characters may be truncated in social sharing previews.
25–60 charsog:title borderline-too-long — Facebook/LinkedIn may truncate. Aim for ~60-70 characters max.
Source: Open Graph Protocol
The og:site_name tag displays the website name in social previews.
Without og:site_name, social cards omit the brand attribution — users see the post but not who published it.
Learn more ▾ ▴
og:site_name appears in the social card chrome (above the title in Facebook/LinkedIn previews). Without it, posts read as anonymous URLs. Set it to your brand name to get free attribution on every share.
Source: Open Graph Protocol
Preview

sportingnews.com
Sporting News - NFL | NBA | MLB | NCAA | Boxing | Soccer | NASCAR
The latest news, videos, scores and more on the biggest sports, including NFL, NBA, MLB, NCAA, Soccer, Boxing, NASCAR and more with Sporting News
- twitter:card — summary_large_image
- twitter:title — Sporting News - NFL | NBA | MLB | NCAA | Boxing | Soccer | NASCAR
- twitter:description — The latest news, videos, scores and more on the biggest sports, including NFL, NBA, MLB, NCAA, Soccer, Boxing, NASCAR...
- twitter:image — falling back from og:image

SPORTINGNEWS.COM
Sporting News - NFL | NBA | MLB | NCAA | Boxing | Soccer | NASCAR
The latest news, videos, scores and more on the biggest sports, including NFL, NBA, MLB, NCAA, Soccer, Boxing, NASCAR and more with Sporting News
Title will be truncated (65 chars / 60 max)
- og:title — Sporting News - NFL | NBA | MLB | NCAA | Boxing | Soccer | NASCAR
- og:description — The latest news, videos, scores and more on the biggest sports, including NFL, NBA, MLB, NCAA, Soccer, Boxing, NASCAR...
- og:image — https://static-nw-production.sportingnews.com/c9a64ef9f813f6372af20eb10b4791e7a44ccead-static/assets/images/default-l...
- og:type — website
- og:url — https://www.sportingnews.com/us
- og:site_name — Add og:site_name — Recommended — site-level brand line in the preview
Title will be truncated on Facebook (65 chars, max 60)
→ Shorten og:title to ≤60 characters

Sporting News - NFL | NBA | MLB | NCAA | Boxing | Soccer | NASCAR
sportingnews.com
- og:title — Sporting News - NFL | NBA | MLB | NCAA | Boxing | Soccer | NASCAR
- og:description — The latest news, videos, scores and more on the biggest sports, including NFL, NBA, MLB, NCAA, Soccer, Boxing, NASCAR...
- og:image — https://static-nw-production.sportingnews.com/c9a64ef9f813f6372af20eb10b4791e7a44ccead-static/assets/images/default-l...
sportingnews.com
Sporting News - NFL | NBA | MLB | NCAA | Boxing | Soccer | NASCAR
The latest news, videos, scores and more on the biggest sports, including NFL, NBA, MLB, NCAA, Soccer, Boxing, NASCAR and more with Sporting News

- og:title — Sporting News - NFL | NBA | MLB | NCAA | Boxing | Soccer | NASCAR
- og:description — The latest news, videos, scores and more on the biggest sports, including NFL, NBA, MLB, NCAA, Soccer, Boxing, NASCAR...
- og:image — https://static-nw-production.sportingnews.com/c9a64ef9f813f6372af20eb10b4791e7a44ccead-static/assets/images/default-l...
Social preview quality
Averaged across Twitter/X, Facebook, LinkedIn, and Slack.
| Field | Twitter/X | Slack | ||
|---|---|---|---|---|
| og:title | ||||
| og:description | ||||
| og:image | ||||
| og:type | ||||
| og:url | ||||
| og:site_name | ||||
| twitter:card | — | — | — | |
| twitter:title | — | — | — | |
| twitter:description | — | — | — | |
| twitter:image | ⚠ | — | — | — |
CBrand PresenceActionSite-name consistency, favicon, social image, meta tags, schema, and contact signalsREVIEW
Brand Presence
Your brand name differs across channels — visitors see inconsistent identity.
C
62/100
Site name appears as
| Page title | Filter Icon | |
| og:site_name | — | |
| twitter:site | @sportingnews | |
| Organization.name | The Sporting News |
Inconsistent — names differ across channels
Brand assets
Favicon
8/15single size only
Social share image
14/20og:image set; twitter:image missing
Meta completeness
20/20Organization schema
15/15has name, logo + url
Contact info discoverable
0/10no contact info discoverable
Findings
- Brand name differs across channels — users see inconsistent identity
- Add twitter:image — Twitter falls back to og:image only when it's larger than 300×157
- Single favicon only — add apple-touch-icon for iOS home-screen and high-DPI support
- Consider adding contactPoint — helps appear in "contact us" rich results
- No discoverable contact info — trust signal is weak, legal risk is higher in regulated regions
How consistently your brand appears across channels — shared link previews, structured data, favicon, contact info.
ALinks200 links checked, 198 healthy, 2 brokenPASS
Broken Links (3)
| Status | URL | Found in | Error |
|---|---|---|---|
| 404 | https://fonts.googleapis.com | <link> | Not Found |
| 404 | https://fonts.gstatic.com | <link> | Not Found |
| 403 | https://fanatics.93n6tx.net/c/2436205/612742/9663?... | <a> | Forbidden |
A+Mixed ContentNo mixed content detected — all resources use HTTPS.PASS
A+Structured Data2 JSON-LD block(s) found — structured data is well configured.PASS
Adding "description" can improve how search engines display your content.
Recommended schema properties unlock richer SERP layouts — without them you get the basic rich result instead of the enhanced one.
Learn more ▾ ▴
Recommended properties expand what Google can render. E.g., adding aggregateRating to Product unlocks star ratings; adding image to Article unlocks the image-card variant. Each recommended property is a direct SERP-real-estate gain.
Source: Google Search Central / schema.org
Adding "potentialAction" can improve how search engines display your content.
Recommended schema properties unlock richer SERP layouts — without them you get the basic rich result instead of the enhanced one.
Learn more ▾ ▴
Recommended properties expand what Google can render. E.g., adding aggregateRating to Product unlocks star ratings; adding image to Article unlocks the image-card variant. Each recommended property is a direct SERP-real-estate gain.
Source: Google Search Central / schema.org
JSON-LD Blocks
{
"@context": "https://schema.org",
"@type": "Organization",
"name": "The Sporting News",
"url": "https://www.sportingnews.com/us",
"logo": "https://static-nw-production.sportingnews.com/c9a64ef9f813f6372af20eb10b4791e7a44ccead-static/assets/images/tsn-organization-schema-logo.png",
"sameAs": [
"https://www.facebook.com/thesportingnews/",
"https://www.instagram.com/sportingnews/",
"https://www.linkedin.com/company/thesportingnews",
"https://www.tiktok.com/@thesportingnews",
"https://twitter.com/sportingnews",
"https://bit.ly/488MCBp",
"https://www.youtube.com/c/sportingnews"
]
}{
"@context": "https://schema.org",
"@type": "WebSite",
"name": "The Sporting News",
"url": "https://www.sportingnews.com/us"
}