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· 5 checks — Internal links, mixed-content guards, Open Graph previews, and structured data rolled into one auditable list.
SCORE
80
GRADE
B
FIX
2
REVIEW
0
PASS
3
INFO
0
Checks
5
3 PASS 2 FIX
F
Open Graph
Action
No Open Graph tags found — social sharing previews will be generic.
FIX
No Open Graph tags found — social sharing previews will be generic.
Warning::
No Open Graph meta tags found
Without og:title, og:description, and og:image, social media platforms will generate a generic preview when your page is shared.

Without og:title, og:description, and og:image, social media platforms will generate a generic preview when your page is shared.

Why this matters

Without Open Graph tags, social shares show a broken or empty preview card.

Learn more ▾

When someone shares your URL on Facebook, LinkedIn, Slack, iMessage, or any modern chat app, the preview comes from <meta property="og:*"> tags. Without them you get either no card or whatever fragment the social platform guesses — usually unflattering. The four core og: tags (title, description, image, url) cover what every major platform actually reads.

Source: Open Graph Protocol

Preview

No image set

aip.org

No title set

No description

Preview quality · Twitter/X F · 45/100
  • twitter:card — summary_large_image
  • twitter:title — falling back from <title>
  • twitter:description — Add twitter:description to give the preview body text
  • twitter:image — Add twitter:image — preview card without an image looks broken

  • No preview image for Twitter/X

    → Add og:image or twitter:image (≥300×157 for summary_large_image)

No image set

AIP.ORG

No title set

No description

Preview quality · Facebook F · 45/100
  • og:title — falling back from <title>
  • og:description — Add og:description to give the preview body text
  • og:image — Add og:image — preview card without an image looks broken
  • og:type — website
  • og:url — https://www.aip.org/
  • og:site_name — AIP

  • No preview image for Facebook

    → Add og:image (recommended 1200×630)

No image set

No title set

aip.org

Preview quality · LinkedIn F · 45/100
  • og:title — falling back from <title>
  • og:description — Add og:description to give the preview body text
  • og:image — Add og:image — preview card without an image looks broken

  • No preview image for LinkedIn

    → Add og:image (recommended 1200×627)

aip.org

No title set

No description

Preview quality · Slack D · 60/100
  • og:title — falling back from <title>
  • og:description — Add og:description to give the preview body text
  • og:image — Add og:image — preview card without an image looks broken

  • No preview image — Slack unfurl will be text-only

    → Add og:image or twitter:image

Social preview quality

Averaged across Twitter/X, Facebook, LinkedIn, and Slack.

F · 48/100
FieldTwitter/XFacebookLinkedInSlack
og:title⚠⚠⚠
og:description
og:image
og:type
og:url
og:site_name
twitter:card———
twitter:title⚠———
twitter:description———
twitter:image———
F
Brand Presence
Action
Site-name consistency, favicon, social image, meta tags, schema, and contact signals
FIX

Brand Presence

Your brand name differs across channels — visitors see inconsistent identity.

F

18/100

Site name appears as

Page title<!---->Close Cookie Preferences<!---->
og:site_nameAIP
twitter:site—
Organization.name—

Inconsistent — names differ across channels

Brand assets

Favicon

0/15

Social share image

0/20

Meta completeness

8/20

Organization schema

0/15

Contact info discoverable

5/10

contact page

Findings

  • Brand name differs across channels — users see inconsistent identity
  • No social share image — shared links render as bare URLs
  • No favicon link tags detected — browsers fall back to the generic globe
  • og:title missing
  • og:image missing
  • No Organization schema — Google can't render your logo in the knowledge panel
  • Only partial contact info discoverable — consider adding a dedicated contact page or mailto/tel link

How consistently your brand appears across channels — shared link previews, structured data, favicon, contact info.

A+
Mixed Content
No mixed content detected — all resources use HTTPS.
PASS
No mixed content detected — all resources use HTTPS.
Info::
No mixed content detected — all resources use HTTPS
A+
Structured Data
1 JSON-LD block(s) found — structured data is well configured.
PASS
1 JSON-LD block(s) found — structured data is well configured.
Info::
Custom type "WebPage" — unable to validate specific properties

JSON-LD Blocks

Block 1 : WebPage
6 properties Valid
{
  "@context": "http://schema.org",
  "@type": "WebPage",
  "potentialAction": {
    "@context": "http://schema.org",
    "@type": "SearchAction",
    "query-input": "required name=search_term_string",
    "target": {
      "@type": "EntryPoint",
      "urlTemplate": "https://www.aip.org/search?q={search_term_string}"
    }
  },
  "url": "https://www.aip.org/",
  "publisher": {
    "@type": "Organization",
    "name": "AIP",
    "logo": {
      "@type": "ImageObject",
      "url": "https://aip.brightspotcdn.com/fe/cb/baa748ae4d868d49228857e2b2af/logo-aip-dark-blue.svg"
    }
  },
  "name": "AIP.ORG"
}
All checks on this page are automated. Results are estimates - run targeted manual reviews when the score affects a release decision.

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