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https://avada.com

Performance

· 17 checks — Lighthouse + waterfall + sustainability rolled into one auditable list.
SCORE
87
GRADE
B
FIX
1
REVIEW
3
PASS
11
INFO
2

Performance-focused optimization plan with CWV assessment, top offenders, and time estimates

Mobile Desktop
58
Performance Overall performance score (0–100) based on Core Web Vitals and other metrics. 90+ is good.
92
Accessibility Measures how accessible the page is for users with disabilities. Checks color contrast, ARIA labels, and semantic HTML.
81
Best Practices Checks for modern web development best practices including HTTPS, no console errors, and secure JavaScript.
92
SEO Measures basic SEO optimizations: meta tags, crawlability, link text, and mobile friendliness.

First Contentful Paint First Contentful Paint — how long until the browser renders the first piece of content. Under 1.8s is good.

2.32 s

Largest Contentful Paint Largest Contentful Paint — how long until the largest visible element loads. Under 2.5s is good.

7.43 s

Total Blocking Time Total Blocking Time — total time the main thread was blocked, preventing user input. Under 200ms is good.

535 ms

Cumulative Layout Shift Cumulative Layout Shift — measures visual stability. How much the page layout shifts during loading. Under 0.1 is good.

0.001

Speed Index Speed Index — how quickly content is visually displayed during load. Under 3.4s is good.

3.73 s

Time to Interactive Time to Interactive — how long until the page is fully interactive and responds to user input. Under 3.8s is good.

7.94 s

Page Load Progression

375 ms
750 ms
1.1 s
1.5 s
1.9 s
2.2 s
2.6 s
3.0 s
Checks
17
11 PASS 3 REVIEW 1 FIX
F
JS Execution Cost
Action
4441ms total JS execution
FIX
4441ms total JS execution
Warning::
https://avada.com/: 1336ms CPU time
Warning::
https://avada.com/wp-includes/js/jquery/jquery.min...: 1184ms CPU time
Warning::
https://avada.com/wp-content/uploads/fusion-script...: 792ms CPU time
Warning::
https://www.googletagmanager.com/gtag/js?id=G-HJP1...: 380ms CPU time
Warning::
Unattributable: 340ms CPU time
Info::
Third-party scripts: 720ms (16% of total)

Main Thread Breakdown

Script Evaluation 42% Style & Layout 25% Other 21% Parse HTML & CSS 5% Script Parsing & Compilation 4%
ScriptTotalScriptingParse/CompileParty
https://avada.com/1336ms167ms8ms1st
https://avada.com/wp-includes/js/jquery/jquery.min.js?ver=3.7.11184ms681ms12ms1st
https://avada.com/wp-content/uploads/fusion-scripts/428b93fbac531da77a5e8eec08bcc1a4.min.js?ver=3.15.2792ms375ms103ms1st
https://www.googletagmanager.com/gtag/js?id=G-HJP1SCHTPV380ms312ms65ms3rd
Unattributable340ms10ms0ms3rd
https://avada.com/cdn-cgi/challenge-platform/scripts/jsd/main.js301ms287ms4ms1st
https://avada.com/wp-content/uploads/fusion-styles/4e4d363a84f707c59e3c9eed0cbf3588.min.css?ver=3.15.2107ms0ms0ms1st
B
Page Weight Budget
1.1 MB transferred, 51 requests
REVIEW
1.1 MB transferred, 51 requests
Info::
Page weighs 3.6 MB (1.1 MB transferred)
Info::
Fonts are 237 KB — consider subsetting or using system fonts
Subset fonts to include only used characters, or switch to system font stacks.
Got: 237 KB
Info::
CSS is 208 KB — consider purging unused styles
Remove unused CSS rules with tools like PurgeCSS to reduce stylesheet size.
Got: 208 KB
Info::
51 HTTP requests
Info::
Estimated 0.23 g CO2 per page load
1.1 MB / 2.4 MB budget
1.1 MB transferred
51 requests
0.23 g CO2 per page load
JavaScript 444.0 KiB 40%
Fonts 237.4 KiB 21%
CSS 208.4 KiB 19%
Images 168.8 KiB 15%
HTML 44.2 KiB 4%
Other 2.1 KiB 0%
Other 1.1 KiB 0%
Other 544 B 0%
0 2.4 MB 4.9 MB
Under budget

Subset fonts to include only used characters, or switch to system font stacks.

Why this matters

Font payload is large — subset to used glyphs only, or fall back to system fonts (zero load time).

Source: web.dev font loading

Remove unused CSS rules with tools like PurgeCSS to reduce stylesheet size.

Why this matters

CSS bundle is large — purge unused styles (PurgeCSS, Tailwind JIT) to reduce CSS payload.

Source: web.dev

B
Image Optimization
24 images, 0 KB saveable
REVIEW
24 images, 0 KB saveable
Info::
All images are well-optimized
24 images 169 KB
0 oversized -0 KB
4 legacy format
0 missing dimensions CLS risk
C
JS Bundles
Action
11 scripts, 235 KB unused
REVIEW
11 scripts, 235 KB unused
Warning::
https://avada.com/wp-content/uploads/fusion-script...: 171 KB unused (75%)
Consider code splitting or tree shaking to reduce unused code.
Warning::
https://www.googletagmanager.com/gtag/js?id=G-HJP1...: 64 KB unused (41%)
Consider code splitting or tree shaking to reduce unused code.
Info::
Total unused JavaScript: 235 KB
235 KB unused JavaScript

Downloaded but never executed on this page.

ScriptSizeUnusedMinifiedParty
https://avada.com/wp-content/uploads/fusion-scripts/428b93fbac531da77a5e8eec08bcc1a4.min.js?ver=3.15.2229 KB171 KB (75%)✓1st
https://www.googletagmanager.com/gtag/js?id=G-HJP1SCHTPV156 KB64 KB (41%)✓3rd
https://avada.com/wp-includes/js/jquery/jquery.min.js?ver=3.7.131 KB—✓1st
https://avada.com/wp-content/plugins/woocommerce/assets/js/jquery-blockui/jquery.blockUI.min.js?ver=2.7.0-wc.10.7.04 KB—✓1st
https://avada.com/wp-content/plugins/woocommerce/assets/js/frontend/add-to-cart.min.js?ver=10.7.02 KB—✓1st
https://avada.com/wp-content/plugins/woocommerce/assets/js/js-cookie/js.cookie.min.js?ver=2.1.4-wc.10.7.01 KB—✓1st
https://avada.com/wp-content/plugins/woocommerce/assets/js/frontend/woocommerce.min.js?ver=10.7.02 KB—✓1st
https://avada.com/wp-content/plugins/woocommerce/assets/js/frontend/cart-fragments.min.js?ver=10.7.01 KB—✓1st
https://avada.com/wp-content/plugins/woocommerce/assets/js/sourcebuster/sourcebuster.min.js?ver=10.7.05 KB—✓1st
https://avada.com/wp-content/plugins/woocommerce/assets/js/frontend/order-attribution.min.js?ver=10.7.01 KB—✓1st

Consider code splitting or tree shaking to reduce unused code.

Why this matters

This bundle has high unused code — code-split or tree-shake to ship only what executes.

Source: web.dev / Lighthouse coverage

Consider code splitting or tree shaking to reduce unused code.

Why this matters

This bundle has high unused code — code-split or tree-shake to ship only what executes.

Source: web.dev / Lighthouse coverage

A+
Third-Party Impact
14% third-party, 0 ms blocking
PASS
14% third-party, 0 ms blocking
Info::
Third-party code accounts for 14% of page weight (156.4 KiB of 1.1 MiB)
Info::
Third-party blocking time is low (0 ms)
86%
First-party Third-party
A+
Text Compression
All text resources are compressed
PASS
All text resources are compressed
Info::
All text resources are compressed
All text resources are properly compressed.
A+
Font Loading
7 fonts (237 KB)
PASS
7 fonts (237 KB)
Info::
7 font(s) use font-display: swap (FOUT risk but functional)

Web fonts

7

237 KB total

Render-blocking

0

of 7

Dominant font-display

swap

Most common across fonts

Font loading timeline
Transfer FOIT (block) FOUT (swap)
0 ms 1.0 s 2.0 s 3.0 s 4.0 s 5.0 s 6.0 s 7.0 s FCP 2.3 s LCP 7.4 shttps://avada.com/wp-content/uploads/2021/06/basiersquare-regular-webfont.woff2basiersquare-regular-we... https://avada.com/wp-content/uploads/2021/06/basiersquare-regular-webfont.woff2 — 15.0 KiB — 256 ms — font-display: swaphttps://avada.com/wp-content/uploads/2021/06/basiersquare-medium-webfont.woff2basiersquare-medium-web... https://avada.com/wp-content/uploads/2021/06/basiersquare-medium-webfont.woff2 — 15.8 KiB — 18 ms — font-display: swaphttps://avada.com/wp-content/uploads/fusion-icons/Avada-Collection-v1.7/fonts/Avada-Collection.ttf?94w8axAvada-Collection.ttf https://avada.com/wp-content/uploads/fusion-icons/Avada-Collection-v1.7/fonts/Avada-Collection.ttf?94w8ax — 9.6 KiB — 21 ms — font-display: swaphttps://avada.com/wp-content/themes/Avada/includes/lib/assets/fonts/icomoon/awb-icons.woffawb-icons.woff https://avada.com/wp-content/themes/Avada/includes/lib/assets/fonts/icomoon/awb-icons.woff — 23.9 KiB — 21 ms — font-display: swaphttps://avada.com/wp-content/uploads/2021/05/basiersquare-semibold-webfont.woff2basiersquare-semibold-w... https://avada.com/wp-content/uploads/2021/05/basiersquare-semibold-webfont.woff2 — 15.7 KiB — 24 ms — font-display: swaphttps://avada.com/wp-content/uploads/fusion-icons/AvadaElements-v1.1.4/fonts/AvadaElements.ttf?g0t8bjAvadaElements.ttf https://avada.com/wp-content/uploads/fusion-icons/AvadaElements-v1.1.4/fonts/AvadaElements.ttf?g0t8bj — 69.3 KiB — 128 ms — font-display: swaphttps://avada.com/wp-content/uploads/fusion-fa-font/fa-brands-400.wofffa-brands-400.woff https://avada.com/wp-content/uploads/fusion-fa-font/fa-brands-400.woff — 88.1 KiB — 24 ms — font-display: swap
basiersquare-regular-we... woff2 swap
Size 15 KB
Load time 256 ms
Start 381 ms
Risk FOUT — text flashes from fallback to web font
basiersquare-medium-web... woff2 swap
Size 16 KB
Load time 18 ms
Start 382 ms
Risk FOUT — text flashes from fallback to web font
Avada-Collection.ttf ttf swap
Size 10 KB
Load time 21 ms
Start 382 ms
Risk FOUT — text flashes from fallback to web font
  • Convert to woff2 for ~30% smaller file size
awb-icons.woff woff swap
Size 24 KB
Load time 21 ms
Start 382 ms
Risk FOUT — text flashes from fallback to web font
  • Convert to woff2 for ~30% smaller file size
basiersquare-semibold-w... woff2 swap
Size 16 KB
Load time 24 ms
Start 591 ms
Risk FOUT — text flashes from fallback to web font
AvadaElements.ttf ttf swap
Size 69 KB
Load time 128 ms
Start 592 ms
Risk FOUT — text flashes from fallback to web font
  • Convert to woff2 for ~30% smaller file size
fa-brands-400.woff woff swap
Size 88 KB
Load time 24 ms
Start 1.2 s
Risk FOUT — text flashes from fallback to web font
  • Convert to woff2 for ~30% smaller file size
Optimization checklist
  • Preload critical fonts (priority=high)
  • Use woff2 format for all fonts
  • Set font-display to swap, optional, or fallback
  • Subset large fonts (≤100 KB each)

Fixing the unchecked items could save ~57 KB and ~114 ms

A+
Resource Caching
All resources properly cached
PASS
All resources properly cached
Info::
No caching issues found
All static resources have appropriate caching headers.
A+
Critical Rendering Path
No render-blocking resources
PASS
No render-blocking resources
Info::
No render-blocking resources detected
A+
Resource Hints
1 hints, 0 missing preconnects
PASS
1 hints, 0 missing preconnects
Info::
Page uses 1 resource hint(s)

Current Resource Hints

preconnect
—
preload
—
dns-prefetch
1
prefetch
—

1 resource hints configured

A+
Page Weight Inventory
51 resources · 1.1 MB · 235 KB savings available
PASS
51 resources · 1.1 MB · 235 KB savings available
Warning::
Page weight 83 KB over 1MB target
Got: 1.1 MB Expected: ≤ 1 MB
Info::
~235 KB of savings available
Info::
22 third-party resources (14% of weight)
Info::
2 resources over 200KB
51 resources · 1.1 MiB · 22 third-party 82.6 KiB over 1MB target
JavaScript 40% · 444.0 KiB
Font 21% · 237.4 KiB
CSS 19% · 208.4 KiB
Image 15% · 169.5 KiB
Document 4% · 44.6 KiB
Other 0% · 2.7 KiB

~235.4 KiB of savings available

Remove unused JavaScript: 235.4 KiB
A+
Render-Blocking Resources
No render-blocking resources detected
PASS
No render-blocking resources detected
Info::
No render-blocking resources detected in <head>
A+
Third-Party Resources
No third-party resources detected
PASS
No third-party resources detected
A+
Green Hosting
Whether the site is served from green-energy infrastructure
PASS

Green Hosting

This site is hosted on green energy infrastructure

Provider: Google Cloud

A
HTTP Caching
max-age=600 (10 minutes)
PASS
max-age=600 (10 minutes)
Info::
Cache-Control header is set
Got: max-age=600, must-revalidate
Info::
Effective TTL: 10 minutes (max-age=600)
Info::
No ETag or Last-Modified header
Conditional requests (304 Not Modified) are not possible without validators.
Cache-Control

max-age=600, must-revalidate

DirectiveValueMeaning
max-age600Cache for 10 minutes
must-revalidate—Must recheck with server after expiry
Effective TTL: 600 seconds
Network Waterfall
51 requests over 2103ms
INFO
0 ms 1.0 s 2.0 s 3.0 s 4.0 s 5.0 s 6.0 s 7.0 s FCP 2.3 s LCP 7.4 shttps://avada.com// https://avada.com/ — 200 — 44.2 KiB — 653 ms — h2https://avada.com/wp-content/uploads/fusion-styles/4e4d363a84f707c59e3c9eed0cbf3588.min.css?ver=3.15.2/wp-content/uploads/fusion-styles/4... https://avada.com/wp-content/uploads/fusion-styles/4e4d363a84f707c59e3c9eed0cbf3588.min.css?ver=3.15.2 — 200 — 208.4 KiB — 37 ms — h2https://avada.com/wp-includes/js/jquery/jquery.min.js?ver=3.7.1/wp-includes/js/jquery/jquery.min.j... https://avada.com/wp-includes/js/jquery/jquery.min.js?ver=3.7.1 — 200 — 30.9 KiB — 35 ms — h2https://avada.com/wp-content/uploads/2021/07/avada-logo-svg.svg/wp-content/uploads/2021/07/avada-l... https://avada.com/wp-content/uploads/2021/07/avada-logo-svg.svg — 200 — 1.8 KiB — 34 ms — h2https://avada.com/wp-content/plugins/woocommerce/assets/js/jquery-blockui/jquery.blockUI.min.js?ver=2.7.0-wc.10.7.0/wp-content/plugins/woocommerce/ass... https://avada.com/wp-content/plugins/woocommerce/assets/js/jquery-blockui/jquery.blockUI.min.js?ver=2.7.0-wc.10.7.0 — 200 — 3.9 KiB — 20 ms — h3https://avada.com/wp-content/plugins/woocommerce/assets/js/frontend/add-to-cart.min.js?ver=10.7.0/wp-content/plugins/woocommerce/ass... https://avada.com/wp-content/plugins/woocommerce/assets/js/frontend/add-to-cart.min.js?ver=10.7.0 — 200 — 1.6 KiB — 15 ms — h3https://avada.com/wp-content/plugins/woocommerce/assets/js/js-cookie/js.cookie.min.js?ver=2.1.4-wc.10.7.0/wp-content/plugins/woocommerce/ass... https://avada.com/wp-content/plugins/woocommerce/assets/js/js-cookie/js.cookie.min.js?ver=2.1.4-wc.10.7.0 — 200 — 1.0 KiB — 22 ms — h3https://avada.com/wp-content/plugins/woocommerce/assets/js/frontend/woocommerce.min.js?ver=10.7.0/wp-content/plugins/woocommerce/ass... https://avada.com/wp-content/plugins/woocommerce/assets/js/frontend/woocommerce.min.js?ver=10.7.0 — 200 — 1.7 KiB — 21 ms — h3https://avada.com/wp-content/plugins/woocommerce/assets/js/frontend/cart-fragments.min.js?ver=10.7.0/wp-content/plugins/woocommerce/ass... https://avada.com/wp-content/plugins/woocommerce/assets/js/frontend/cart-fragments.min.js?ver=10.7.0 — 200 — 1.2 KiB — 15 ms — h3https://www.googletagmanager.com/gtag/js?id=G-HJP1SCHTPVwww.googletagmanager.com/gtag/js?id... https://www.googletagmanager.com/gtag/js?id=G-HJP1SCHTPV — 200 — 155.8 KiB — 34 ms — h2https://avada.com/wp-content/uploads/2025/03/Woo_logo_color.svg/wp-content/uploads/2025/03/Woo_log... https://avada.com/wp-content/uploads/2025/03/Woo_logo_color.svg — 200 — 942 B — 18 ms — h3data:image/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27140%27%…data:image/svg+xml,%3Csvg%20xmlns%3... data:image/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27140%27%… — 200 — 0 B — 0 ms — datahttps://avada.com/wp-content/uploads/2021/06/basiersquare-regular-webfont.woff2/wp-content/uploads/2021/06/basiers... https://avada.com/wp-content/uploads/2021/06/basiersquare-regular-webfont.woff2 — 200 — 15.0 KiB — 256 ms — h3https://avada.com/wp-content/uploads/2021/06/basiersquare-medium-webfont.woff2/wp-content/uploads/2021/06/basiers... https://avada.com/wp-content/uploads/2021/06/basiersquare-medium-webfont.woff2 — 200 — 15.8 KiB — 18 ms — h3https://avada.com/wp-content/uploads/fusion-icons/Avada-Collection-v1.7/fonts/Avada-Collection.ttf?94w8ax/wp-content/uploads/fusion-icons/Av... https://avada.com/wp-content/uploads/fusion-icons/Avada-Collection-v1.7/fonts/Avada-Collection.ttf?94w8ax — 200 — 9.6 KiB — 21 ms — h3https://avada.com/wp-content/themes/Avada/includes/lib/assets/fonts/icomoon/awb-icons.woff/wp-content/themes/Avada/includes/l... https://avada.com/wp-content/themes/Avada/includes/lib/assets/fonts/icomoon/awb-icons.woff — 200 — 23.9 KiB — 21 ms — h3https://www.google-analytics.com/g/collect?v=2&tid=G-HJP1SCHTPV&gtm=45je64h1v9104047472za200zd9104047472&_p=1776815049043&gcd=13l3l3l3l1l1&npa=0&dma=0&are=1&cid=1251660460.1776815049&frm=0&pscdl=noapi&rcb=16&sr=412x823&uaa=&uab=64&uafvl=Not-A.Brand%3B24.0.0.0%7CChromium%3B146.0.7680.164&uam=moto%20g%20power%20(2022)&uamb=1&uap=Android&uapv=11.0&uaw=0&ul=en-us&_s=1&tag_exp=0~115938466~115938469~117266400~117512542~118463261&sid=1776815049&sct=1&seg=0&dl=https%3A%2F%2Favada.com%2F&dt=Avada%20-%20The%20%231%20Selling%20Website%20Builder%20for%20WordPress%20%26%20WooCommerce&en=page_view&_fv=1&_nsi=1&_ss=1&_ee=1&tfd=475www.google-analytics.com/g/collect?... https://www.google-analytics.com/g/collect?v=2&tid=G-HJP1SCHTPV&gtm=45je64h1v9104047472za200zd9104047472&_p=1776815049043&gcd=13l3l3l3l1l1&npa=0&dma=0&are=1&cid=1251660460.1776815049&frm=0&pscdl=noapi&rcb=16&sr=412x823&uaa=&uab=64&uafvl=Not-A.Brand%3B24.0.0.0%7CChromium%3B146.0.7680.164&uam=moto%20g%20power%20(2022)&uamb=1&uap=Android&uapv=11.0&uaw=0&ul=en-us&_s=1&tag_exp=0~115938466~115938469~117266400~117512542~118463261&sid=1776815049&sct=1&seg=0&dl=https%3A%2F%2Favada.com%2F&dt=Avada%20-%20The%20%231%20Selling%20Website%20Builder%20for%20WordPress%20%26%20WooCommerce&en=page_view&_fv=1&_nsi=1&_ss=1&_ee=1&tfd=475 — 204 — 544 B — 143 ms — h2data:image/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27192%27%…data:image/svg+xml,%3Csvg%20xmlns%3... data:image/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27192%27%… — 200 — 0 B — 0 ms — 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h3https://avada.com/wp-content/uploads/2021/06/for-beginners@2x.jpg/wp-content/uploads/2021/06/for-beg... https://avada.com/wp-content/uploads/2021/06/for-beginners@2x.jpg — 200 — 29.4 KiB — 67 ms — h3https://avada.com/cdn-cgi/challenge-platform/h/b/jsd/oneshot/0b8fb825cb67/0.4714978936070089:1776812996:j8uynlWDUR8SlXiUuV7-tPLZmgWc__KphGQZxjzECIs/9f0041467f53561c/cdn-cgi/challenge-platform/h/b/jsd... https://avada.com/cdn-cgi/challenge-platform/h/b/jsd/oneshot/0b8fb825cb67/0.4714978936070089:1776812996:j8uynlWDUR8SlXiUuV7-tPLZmgWc__KphGQZxjzECIs/9f0041467f53561c — 200 — 847 B — 14 ms — h3https://avada.com/wp-content/uploads/2026/01/avada-logo.svg/wp-content/uploads/2026/01/avada-l... https://avada.com/wp-content/uploads/2026/01/avada-logo.svg — 200 — 692 B — 104 ms — h3
HTML JavaScript CSS Images Fonts XHR/Fetch Other
Third-Party Script Cost
Per-script blocking time, transfer cost, and cache headers
INFO
16% of JavaScript execution is third-party
First-party Third-party 720ms · 156KB · $4/mo
Google Tag Manager
Tag Manager
Costly
Execution 380ms
Transfer 156 KB
Unused 41%
Monthly Cost $2/mo
Unattributable
Other
Costly
Execution 340ms
Transfer 0 KB
Monthly Cost $2/mo

These scripts may cost more than they're worth

  • Google Tag Manager adds 380ms and costs ~$2/month
  • Unattributable adds 340ms and costs ~$2/month

Google Tag Manager takes 380ms of CPU time. Consider loading it asynchronously or replacing it with a lighter alternative.

Why this matters

This script has high main-thread execution time — optimize hot paths or defer.

Source: web.dev

Unattributable takes 340ms of CPU time. Consider loading it asynchronously or replacing it with a lighter alternative.

Why this matters

This script has high main-thread execution time — optimize hot paths or defer.

Source: web.dev

How third-party costs are calculated

All checks on this page are automated. Results are estimates - run targeted manual reviews when the score affects a release decision.

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