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https://binghamton.edu

Content

· 5 checks — Internal links, mixed-content guards, Open Graph previews, and structured data rolled into one auditable list.
SCORE
99
GRADE
A+
FIX
1
REVIEW
0
PASS
4
INFO
0
Checks
5
4 PASS 1 FIX
D
Brand Presence
Action
Site-name consistency, favicon, social image, meta tags, schema, and contact signals
FIX

Brand Presence

Your brand name differs across channels — visitors see inconsistent identity.

D

51/100

Site name appears as

Page titleBinghamton University
og:site_nameBinghamton University - Binghamton University
twitter:site
Organization.name

Inconsistent — names differ across channels

Brand assets

Favicon

8/15

single size only

Social share image

14/20

og:image set; twitter:image missing

Meta completeness

14/20

Organization schema

0/15

Contact info discoverable

10/10

contact page + mailto link

Findings

  • Brand name differs across channels — users see inconsistent identity
  • Add twitter:image — Twitter falls back to og:image only when it's larger than 300×157
  • Single favicon only — add apple-touch-icon for iOS home-screen and high-DPI support
  • twitter:card missing
  • No Organization schema — Google can't render your logo in the knowledge panel

How consistently your brand appears across channels — shared link previews, structured data, favicon, contact info.

A+
Mixed Content
No mixed content detected — all resources use HTTPS.
PASS
No mixed content detected — all resources use HTTPS.
Info::
No mixed content detected — all resources use HTTPS
A
Open Graph
Open Graph tags are well configured for social sharing.
PASS
Open Graph tags are well configured for social sharing.
Info::
og:title is long (106 characters)
Titles over 60 characters may be truncated in social sharing previews.
Got: 106 chars Expected: 25–60 chars
Info::
Missing twitter:card
Without twitter:card, Twitter falls back to Open Graph tags. Adding it gives you more control.
URL: 106 chars

Titles over 60 characters may be truncated in social sharing previews.

Expected: 25–60 chars
Why this matters

og:title borderline-too-long — Facebook/LinkedIn may truncate. Aim for ~60-70 characters max.

Source: Open Graph Protocol

Without twitter:card, Twitter falls back to Open Graph tags. Adding it gives you more control.

Why this matters

Without twitter:card, Twitter renders posts as plain text — no preview image, no structured layout.

Learn more

Twitter requires `<meta name="twitter:card" content="summary_large_image">` (or summary) to render share-cards at all. Without it, links appear as raw text and engagement plummets vs cards. Twitter also falls back to og:image if twitter:image isn't set, so configure both.

Source: Twitter Developer Platform

Preview

binghamton.edu

Binghamton University, State University of New York (SUNY) | Binghamton University | Binghamton University

Discover Binghamton University, New York’s leading public university for academic excellence, research innovation, and student achievement.

Preview quality · Twitter/X F · 45/100

Title will be truncated (106 chars / 70 max)

  • twitter:card — Add <meta name="twitter:card" content="summary_large_image">
  • twitter:title — falling back from og:title
  • twitter:description — falling back from og:description
  • twitter:image — falling back from og:image
  • twitter:card is missing

    → Add <meta name="twitter:card" content="summary_large_image">

  • Title will be truncated on Twitter/X (106 chars, max 70)

    → Shorten the title to ≤70 characters

BINGHAMTON.EDU

Binghamton University, State University of New York (SUNY) | Binghamton University | Binghamton University

Discover Binghamton University, New York’s leading public university for academic excellence, research innovation, and student achievement.

Preview quality · Facebook A+ · 95/100

Title will be truncated (106 chars / 60 max)

  • og:title — Binghamton University, State University of New York (SUNY) | Binghamton University | Binghamton University
  • og:description — Discover Binghamton University, New York’s leading public university for academic excellence, research innovation, an...
  • og:image — https://www.binghamton.edu/assets/img/icon-og.png
  • og:type — website
  • og:url — https://www.binghamton.edu/
  • og:site_name — Binghamton University - Binghamton University
  • Title will be truncated on Facebook (106 chars, max 60)

    → Shorten og:title to ≤60 characters

Binghamton University, State University of New York (SUNY) | Binghamton University | Binghamton University

binghamton.edu

Preview quality · LinkedIn A+ · 100/100
  • og:title — Binghamton University, State University of New York (SUNY) | Binghamton University | Binghamton University
  • og:description — Discover Binghamton University, New York’s leading public university for academic excellence, research innovation, an...
  • og:image — https://www.binghamton.edu/assets/img/icon-og.png

binghamton.edu

Binghamton University, State University of New York (SUNY) | Binghamton University | Binghamton University

Discover Binghamton University, New York’s leading public university for academic excellence, research innovation, and student achievement.

Preview quality · Slack A+ · 100/100
  • og:title — Binghamton University, State University of New York (SUNY) | Binghamton University | Binghamton University
  • og:description — Discover Binghamton University, New York’s leading public university for academic excellence, research innovation, an...
  • og:image — https://www.binghamton.edu/assets/img/icon-og.png

Social preview quality

Averaged across Twitter/X, Facebook, LinkedIn, and Slack.

A · 85/100
FieldTwitter/XFacebookLinkedInSlack
og:title
og:description
og:image
og:type
og:url
og:site_name
twitter:card
twitter:title
twitter:description
twitter:image
A+
Structured Data
2 JSON-LD block(s) found — structured data is well configured.
PASS
2 JSON-LD block(s) found — structured data is well configured.
Info::
Custom type "WebPage" — unable to validate specific properties
Info::
Custom type "CollegeOrUniversity" — unable to validate specific properties
Info::
2 JSON-LD blocks found

JSON-LD Blocks

Block 1 : WebPage
2 properties Valid
{
  "@context": "https://schema.org",
  "@graph": [
    {
      "@type": "WebPage",
      "name": "Binghamton University, State University of New York (SUNY)",
      "url": "https://www.binghamton.edu/",
      "description": "Discover Binghamton University, New York\u2019s leading public university for academic excellence, research innovation, and student achievement.",
      "inLanguage": "en-US",
      "dateModified": "2019-04-25T14:44:05+00:00",
      "@id": "https://www.binghamton.edu/#webpage"
    }
  ]
}
Block 2 : CollegeOrUniversity
10 properties Valid
{
  "@context": "https://schema.org",
  "@type": "CollegeOrUniversity",
  "name": "Binghamton University",
  "alternateName": "State University of New York at Binghamton",
  "url": "https://www.binghamton.edu/",
  "logo": {
    "@type": "ImageObject",
    "url": "https://www.binghamton.edu/assets/img/logo/binghamton-university.png"
  },
  "sameAs": [
    "https://www.facebook.com/BinghamtonU",
    "https://www.instagram.com/BinghamtonU",
    "https://www.youtube.com/user/BinghamtonUniversity"
  ],
  "address": {
    "@type": "PostalAddress",
    "streetAddress": "4400 Vestal Parkway East",
    "addressLocality": "Vestal",
    "addressRegion": "NY",
    "postalCode": "13850",
    "addressCountry": "US"
  },
  "telephone": "+1-607-777-2000",
  "contactPoint": {
    "@type": "ContactPoint",
    "contactType": "customer service",
    "telephone": "+1-607-777-2000",
    "email": "info@binghamton.edu",
    "availableLanguage": "English"
  }
}
All checks on this page are automated. Results are estimates - run targeted manual reviews when the score affects a release decision.

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