Lighthouse Desktop

· 0 checks — Desktop Lighthouse audit -- Performance, Accessibility, Best Practices, and SEO category breakdown.

SCORE

GRADE

FIX

REVIEW

PASS

INFO

Detailed Report

Audit breakdown by category with detailed findings.

Performance

Insights

Remove large, duplicate JavaScript modules from bundles to reduce unnecessary bytes consumed by network activity.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Polyfills and transforms enable older browsers to use new JavaScript features. However, many aren't necessary for modern browsers. Consider modifying your JavaScript build process to not transpile Baseline features, unless you know you must support older browsers. Learn why most sites can deploy ES6+ code without transpiling

Why this matters

Performance issues directly impact user engagement and conversion rates.

3rd party code can significantly impact load performance. Reduce and defer loading of 3rd party code to prioritize your page's content.

Why this matters

Performance issues directly impact user engagement and conversion rates.

A long cache lifetime can speed up repeat visits to your page. Learn more about caching.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Request	Cache TTL	Transfer Size
/wp-content/uploads/2026/02/00_Homepage-BG-Video-v4-Remov...	0.0 ms	33.1 MiB
www.cbinsights.com/wp-content/uploads/2025/05/Homepage-BG-Video-0-00-00-00-1.png	0.0 ms	280.7 KiB
cdn.ketchjs.com/ketchtag/stable/v2.12/ketch-sdk.js	1200.0 s	259.2 KiB
js.hsforms.net/forms/embed/v2.js	300.0 s	193.8 KiB
/wp-content/themes/marketing-theme/assets/src/static/imag...	3600.0 s	184.6 KiB
/wp-content/themes/marketing-theme/assets/src/static/imag...	3600.0 s	160.9 KiB
/wp-content/themes/marketing-theme/assets/src/static/imag...	3600.0 s	145.5 KiB
connect.facebook.net/en_US/fbevents.js	1200.0 s	96.6 KiB
/wp-content/themes/marketing-theme/assets/src/static/imag...	3600.0 s	95.5 KiB
/wp-content/themes/marketing-theme/assets/src/static/imag...	3600.0 s	94.9 KiB
/wp-content/uploads/2026/02/00_Homepage-BG-Video-v4-Remov...	0.0 ms	66.1 KiB
/wp-content/themes/marketing-theme/assets/src/static/imag...	3600.0 s	64.7 KiB
js.hs-analytics.net/analytics/1776816300000/763793.js	300.0 s	43.3 KiB
/wp-content/themes/marketing-theme/assets/src/static/imag...	3600.0 s	50.3 KiB
/signals/config/322231664628505?v=2.9.303&r=stable&domain...	1200.0 s	45.2 KiB
www.datadoghq-browser-agent.com/us1/v5/datadog-rum.js	14400.0 s	51.9 KiB
/wp-content/themes/marketing-theme/assets/src/static/imag...	3600.0 s	43.4 KiB
/wp-content/themes/marketing-theme/assets/src/static/imag...	3600.0 s	38.4 KiB
js.usemessages.com/conversations-embed.js	600.0 s	33.0 KiB
js.hubspot.com/web-interactives-embed.js	600.0 s	28.5 KiB
/wp-content/themes/marketing-theme/assets/src/static/imag...	3600.0 s	32.2 KiB
/wp-content/themes/marketing-theme/assets/src/static/imag...	3600.0 s	31.8 KiB
js.hs-banner.com/v2/763793/banner.js	300.0 s	23.9 KiB
www.google-analytics.com/analytics.js	7200.0 s	20.9 KiB
/wp-content/themes/marketing-theme/assets/src/static/imag...	3600.0 s	17.1 KiB
/wp-content/themes/marketing-theme/assets/src/static/imag...	3600.0 s	14.9 KiB
mktg-tools.nyc3.cdn.digitaloceanspaces.com/enrichment.min.js	3600.0 s	12.4 KiB
x.clearbitjs.com/v1/pk_88be0ebc544b1c3dc72246ef80129dde/forms.js?page_path=%2F	0.0 ms	9.7 KiB
/wp-content/themes/marketing-theme/assets/src/static/imag...	3600.0 s	9.9 KiB
snap.licdn.com/li.lms-analytics/insight.min.js	86400.0 s	18.7 KiB
/wp-content/uploads/2022/01/Wells-Fargo-Logo-Homepage-1.s...	0.0 ms	6.6 KiB
www.cbinsights.com/wp-content/uploads/2025/04/logo_CBI_white.svg?x57317	0.0 ms	6.3 KiB
/wp-content/uploads/2022/04/microsoft_logo_white_large_cr...	0.0 ms	6.3 KiB
static.hotjar.com/c/hotjar-2417598.js?sv=7	60.0 s	6.2 KiB
static.hotjar.com/c/hotjar-2821785.js?sv=7	60.0 s	6.2 KiB
js.zi-scripts.com/zi-tag.js	0.0 ms	5.8 KiB
cdn.jsdelivr.net/npm/swiper@11/swiper-bundle.min.js?ver=6.3.2	604800.0 s	43.4 KiB
global.ketchcdn.com/web/v3/config/cbinsights/production_website/boot.js	1200.0 s	4.9 KiB
js.hsadspixel.net/pixels.js	600.0 s	3.9 KiB
/wp-content/uploads/2022/04/manulife_logo_white_large_cro...	0.0 ms	3.6 KiB
www.cbinsights.com/wp-content/uploads/client-js/consent-latest.min.css?x57317	86400.0 s	8.2 KiB
/wp-content/themes/marketing-theme/assets/src/static/imag...	3600.0 s	3.0 KiB
scout-cdn.salesloft.com/sl.js	14400.0 s	2.9 KiB
/wp-content/themes/marketing-theme/assets/src/static/imag...	3600.0 s	2.0 KiB
/wp-content/uploads/2022/01/3M-Logo-Homepage-1.svg?x57317...	0.0 ms	1.5 KiB
/wp-content/themes/marketing-theme/assets/src/static/imag...	3600.0 s	1.7 KiB
/wp-content/themes/marketing-theme/assets/src/static/imag...	3600.0 s	1.7 KiB
ga.clearbit.com/v1/ga.js?authorization=pk_88be0ebc544b1c3dc72246ef80129dde	0.0 ms	1.3 KiB
/wp-content/themes/marketing-theme/assets/src/static/imag...	3600.0 s	1.6 KiB
/wp-content/themes/marketing-theme/assets/src/static/imag...	3600.0 s	1.6 KiB
js.hs-scripts.com/763793.js	90.0 s	1.1 KiB
/wp-content/themes/marketing-theme/assets/src/static/imag...	3600.0 s	1.4 KiB
/wp-content/themes/marketing-theme/assets/src/static/imag...	3600.0 s	1.3 KiB
cdn.jsdelivr.net/npm/hockeystack@latest/hockeystack.min.js	604800.0 s	10.3 KiB
/wp-content/themes/marketing-theme/assets/src/static/imag...	3600.0 s	1.3 KiB
/wp-content/themes/marketing-theme/assets/src/static/imag...	3600.0 s	1.3 KiB
/wp-content/themes/marketing-theme/assets/src/static/imag...	3600.0 s	1.2 KiB
/wp-content/themes/marketing-theme/assets/src/static/imag...	3600.0 s	1.2 KiB
/wp-content/themes/marketing-theme/assets/src/static/imag...	3600.0 s	1.2 KiB
/wp-content/themes/marketing-theme/assets/src/static/imag...	3600.0 s	1.0 KiB
/wp-content/themes/marketing-theme/assets/src/static/imag...	3600.0 s	827 B
/wp-content/themes/marketing-theme/assets/src/static/imag...	3600.0 s	825 B
/wp-content/themes/marketing-theme/assets/src/static/imag...	3600.0 s	822 B
/wp-content/themes/marketing-theme/assets/src/static/imag...	3600.0 s	709 B
/wp-content/themes/marketing-theme/assets/src/static/imag...	3600.0 s	709 B
cdn.jsdelivr.net/npm/swiper@11/swiper-bundle.min.css?ver=6.3.2	604800.0 s	5.4 KiB
/collect?v=2&fmt=js&pid=39375&time=1776816487096&li_adsId...	0.0 ms	272 B
cdn-4.convertexperiments.com/v1/js/100414755-100416520.js	1800.0 s	312 B
/wp-content/uploads/2026/02/00_Homepage-BG-Video-v4-Remov...	0.0 ms	0 B

Your first network request is the most important. Reduce its latency by avoiding redirects, ensuring a fast server response, and enabling text compression.

Why this matters

Performance issues directly impact user engagement and conversion rates.

A forced reflow occurs when JavaScript queries geometric properties (such as offsetWidth) after styles have been invalidated by a change to the DOM state. This can result in poor performance. Learn more about forced reflows and possible mitigations.

Why this matters

Performance issues directly impact user engagement and conversion rates.

headings: [map[key:source label:Top function call valueType:source-location] map[granularity:1 key:reflowTime label:Total reflow time valueType:ms]]

items: [map[reflowTime:27.532 source:map[column:34455 line:1 type:source-location url:https://cdnjs.cloudflare.com/ajax/libs/lottie-web/5.12.2/lottie.min.js?ver=5.12.2 urlProvider:network]]]

headings: [map[key:source label:Source valueType:source-location] map[granularity:1 key:reflowTime label:Total reflow time valueType:ms]]

items: [map[reflowTime:10.103 source:map[type:text value:[unattributed]]] map[reflowTime:25.153 source:map[column:23701 line:6 type:source-location url:https://cdn.jsdelivr.net/npm/hockeystack@latest/hockeystack.min.js urlProvider:network]] map[reflowTime:25.217 source:map[column:2269 line:7 type:source-location url:https://cdn.jsdelivr.net/npm/@splidejs/splide@4.1.4/dist/js/splide.min.js?ver=6.3.2 urlProvider:network]] map[reflowTime:2.122 source:map[column:216332 line:0 type:source-location url:https://cdnjs.cloudflare.com/ajax/libs/lottie-web/5.12.2/lottie.min.js?ver=5.12.2 urlProvider:network]] map[reflowTime:2.102 source:map[column:86058 line:41 type:source-location url:https://js.hs-analytics.net/analytics/1776816300000/763793.js urlProvider:network]] map[reflowTime:27.532 source:map[column:209833 line:0 type:source-location url:https://cdnjs.cloudflare.com/ajax/libs/lottie-web/5.12.2/lottie.min.js?ver=5.12.2 urlProvider:network]] map[reflowTime:11.108 source:map[column:17869 line:41 type:source-location url:https://js.hs-analytics.net/analytics/1776816300000/763793.js urlProvider:network]]]

Reducing the download time of images can improve the perceived load time of the page and LCP. Learn more about optimizing image size

Why this matters

Performance issues directly impact user engagement and conversion rates.

	URL	Resource Size	Est Savings
System `div.top > div.image-wrapper > picture > img`	/wp-content/plugins/phastpress/phast.php?service=images&s...	157.0 KiB	117.7 KiB
Strategize `li#insights-carousel-content-clone04 > div.carousel-item > div.carousel-item--image > img`	/wp-content/plugins/phastpress/phast.php?service=images&s...	126.6 KiB	94.9 KiB
Engage `li#insights-carousel-content-slide04 > div.carousel-item > div.carousel-item--image > img`	/wp-content/plugins/phastpress/phast.php?service=images&s...	120.2 KiB	90.2 KiB
div.hero-container > div.video-container > div.video-wrapper > video `div.hero-container > div.video-container > div.video-wrapper > video`	www.cbinsights.com/wp-content/uploads/2025/05/Homepage-BG-Video-0-00-00-00-1.png	280.1 KiB	88.6 KiB
Shortlist `li#insights-carousel-content-clone06 > div.carousel-item > div.carousel-item--image > img`	/wp-content/plugins/phastpress/phast.php?service=images&s...	110.3 KiB	82.7 KiB
Monitor `li#insights-carousel-content-slide05 > div.carousel-item > div.carousel-item--image > img`	/wp-content/plugins/phastpress/phast.php?service=images&s...	109.1 KiB	81.8 KiB
Competitors Screenshot `div.bottom > div.two-column > div.image-column > img`	/wp-content/plugins/phastpress/phast.php?service=images&s...	105.8 KiB	75.3 KiB
Longlist `li#insights-carousel-content-clone05 > div.carousel-item > div.carousel-item--image > img`	/wp-content/plugins/phastpress/phast.php?service=images&s...	86.7 KiB	65.1 KiB
Shape Screenshot `div.bottom > div.two-column > div.image-column > img`	/wp-content/plugins/phastpress/phast.php?service=images&s...	84.9 KiB	60.4 KiB
M&A Screenshot `div.bottom > div.two-column > div.image-column > img`	/wp-content/plugins/phastpress/phast.php?service=images&s...	55.1 KiB	39.2 KiB

Optimize LCP by making the LCP image discoverable from the HTML immediately, and avoiding lazy-loading

Why this matters

Performance issues directly impact user engagement and conversion rates.

lhId: page-3-VIDEO

nodeLabel: div.hero-container > div.video-container > div.video-wrapper > video

path: 1,HTML,1,BODY,2,DIV,3,DIV,0,MAIN,1,SECTION,0,DIV,0,DIV,1,DIV,0,VIDEO

selector: div.hero-container > div.video-container > div.video-wrapper > video

snippet: <video autoplay="" loop="" muted="" playsinline="" preload="none" loading="lazy" disablepictureinpicture="" poster="https://www.cbinsights.com/wp-content/uploads/2025/05/Homepage-BG-Video-0-…">

Avoid chaining critical requests by reducing the length of chains, reducing the download size of resources, or deferring the download of unnecessary resources to improve page load.

Why this matters

Performance issues directly impact user engagement and conversion rates.

description: [preconnect](https://developer.chrome.com/docs/lighthouse/performance/uses-rel-preconnect/) hints help the browser establish a connection earlier in the page load, saving time when the first request for that origin is made. The following are the origins that the page preconnected to.

title: Preconnected origins

description: Add [preconnect](https://developer.chrome.com/docs/lighthouse/performance/uses-rel-preconnect/) hints to your most important origins, but try to use no more than 4.

title: Preconnect candidates

value: No additional origins are good candidates for preconnecting

Requests are blocking the page's initial render, which may delay LCP. Deferring or inlining can move these network requests out of the critical path.

Why this matters

Performance issues directly impact user engagement and conversion rates.

URL	Transfer Size	Duration
www.cbinsights.com/wp-includes/js/jquery/jquery.min.js?x57317&ver=3.7.0	33.9 KiB	160 ms
www.cbinsights.com/wp-includes/js/jquery/jquery-migrate.min.js?x57317&ver=3.4.1	5.6 KiB
cdn-4.convertexperiments.com/v1/js/100414755-100416520.js	312 B	287 ms
js.hsforms.net/forms/embed/v2.js	193.8 KiB	553 ms
cdn.jsdelivr.net/npm/@splidejs/splide@4.1.4/dist/css/splide.min.css?ver=6.3.2	1.6 KiB
cdn.jsdelivr.net/npm/swiper@11/swiper-bundle.min.css?ver=6.3.2	5.4 KiB	206 ms

These insights are also available in the Chrome DevTools Performance Panel - record a trace to view more detailed information.

Redirects introduce additional delays before the page can be loaded. Learn how to avoid page redirects.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Estimated savings: 1.5 s

URL	Time Spent
cbinsights.com/	959 ms
www.cbinsights.com/	494 ms
www.cbinsights.com/	0.0 ms

Keep the server response time for the main document short because all other requests depend on it. Learn more about the Time to First Byte metric.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Estimated savings: 987 ms

URL	Time Spent
www.cbinsights.com/	1.1 s

Time to Interactive is the amount of time it takes for the page to become fully interactive. Learn more about the Time to Interactive metric.

Why this matters

Performance issues directly impact user engagement and conversion rates.

TTI

The maximum potential First Input Delay that your users could experience is the duration of the longest task. Learn more about the Maximum Potential First Input Delay metric.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Diagnostics

Reduce unused JavaScript and defer loading scripts until they are required to decrease bytes consumed by network activity. Learn how to reduce unused JavaScript.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Estimated savings: 380 ms 1.1 MiB

URL	Transfer Size	Est Savings
/87d9c936464b/e58afaa3270f/bf7ba4892b8d/challenge.js	569.5 KiB	314.4 KiB
cdn.ketchjs.com/ketchtag/stable/v2.12/ketch-sdk.js	258.7 KiB	156.5 KiB
js.hsforms.net/forms/embed/v2.js	186.4 KiB	113.5 KiB
www.googletagmanager.com/gtag/js?id=AW-964698637	144.7 KiB	105.9 KiB
www.googletagmanager.com/gtag/js?id=G-F0YXXGK0LB&cx=c&gtm=4e64h1	173.0 KiB	65.5 KiB
www.googletagmanager.com/gtag/js?id=G-D567ES4C1N&cx=c&gtm=4e64h1	157.1 KiB	63.9 KiB
www.googletagmanager.com/gtm.js?id=GTM-MS68MJS	188.7 KiB	60.6 KiB
www.googletagmanager.com/gtag/destination?id=AW-964698637&cx=c&gtm=4e64h1	144.7 KiB	55.2 KiB
script.hotjar.com/modules.6a0f3932cb1341a35c18.js	56.1 KiB	37.7 KiB
/wp-content/themes/marketing-theme/assets/dist/assets/the...	42.8 KiB	36.9 KiB
cdnjs.cloudflare.com/ajax/libs/lottie-web/5.12.2/lottie.min.js?ver=5.12.2	62.2 KiB	33.5 KiB
connect.facebook.net/en_US/fbevents.js	96.5 KiB	32.1 KiB
www.datadoghq-browser-agent.com/us1/v5/datadog-rum.js	51.5 KiB	27.8 KiB
www.cbinsights.com/wp-includes/js/jquery/jquery.min.js?x57317&ver=3.7.0	33.5 KiB	23.1 KiB

Consider reducing the time spent parsing, compiling, and executing JS. You may find delivering smaller JS payloads helps with this. Learn how to reduce Javascript execution time.

Why this matters

Performance issues directly impact user engagement and conversion rates.

URL	Total CPU Time	Script Evaluation	Script Parse
cdn.jsdelivr.net/npm/@splidejs/splide@4.1.4/dist/js/splide.min.js?ver=6.3.2	2.4 s	479 ms	1.0 ms
Unattributable	1.0 s	127 ms	0.0 ms
cdnjs.cloudflare.com/ajax/libs/lottie-web/5.12.2/lottie.min.js?ver=5.12.2	644 ms	587 ms	11 ms
www.cbinsights.com/	303 ms	49 ms	7.7 ms
/87d9c936464b/e58afaa3270f/bf7ba4892b8d/challenge.js	276 ms	195 ms	48 ms
www.googletagmanager.com/gtm.js?id=GTM-MS68MJS	260 ms	222 ms	25 ms
www.datadoghq-browser-agent.com/us1/v5/datadog-rum.js	252 ms	176 ms	5.8 ms
js.hs-analytics.net/analytics/1776816300000/763793.js	229 ms	152 ms	4.1 ms
cdn.ketchjs.com/ketchtag/stable/v2.12/ketch-sdk.js	195 ms	121 ms	73 ms
cdn.jsdelivr.net/npm/hockeystack@latest/hockeystack.min.js	149 ms	97 ms	4.2 ms
www.googletagmanager.com/gtag/js?id=G-F0YXXGK0LB&cx=c&gtm=4e64h1	117 ms	84 ms	21 ms
www.googletagmanager.com/gtag/js?id=G-D567ES4C1N&cx=c&gtm=4e64h1	103 ms	87 ms	15 ms
www.googletagmanager.com/gtag/destination?id=AW-964698637&cx=c&gtm=4e64h1	97 ms	80 ms	16 ms
/signals/config/322231664628505?v=2.9.303&r=stable&domain...	95 ms	70 ms	10 ms
script.hotjar.com/modules.6a0f3932cb1341a35c18.js	82 ms	64 ms	7.5 ms
js.hsforms.net/forms/embed/v2.js	55 ms	33 ms	22 ms

Consider reducing the time spent parsing, compiling and executing JS. You may find delivering smaller JS payloads helps with this. Learn how to minimize main-thread work

Why this matters

Performance issues directly impact user engagement and conversion rates.

Category	Time Spent
Script Evaluation	3.0 s
Other	2.8 s
Script Parsing & Compilation	371 ms
Style & Layout	346 ms
Rendering	215 ms
Garbage Collection	110 ms
Parse HTML & CSS	54 ms

Many navigations are performed by going back to a previous page, or forwards again. The back/forward cache (bfcache) can speed up these return navigations. Learn more about the bfcache

Why this matters

Performance issues directly impact user engagement and conversion rates.

Failure reason	Failure type
The page has an unload handler in the main frame.	Actionable
Pages with cache-control:no-store header cannot enter back/forward cache.	Actionable
Pages whose main resource has cache-control:no-store cannot enter back/forward cache.	Not actionable
Back/forward cache is disabled because some JavaScript network request received resource with Cache-Control: no-store header.	Not actionable

Reduce unused rules from stylesheets and defer CSS not used for above-the-fold content to decrease bytes consumed by network activity. Learn how to reduce unused CSS.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Estimated savings: 0.0 ms 111.3 KiB

URL	Transfer Size	Est Savings
/wp-content/themes/marketing-theme/assets/dist/assets/the...	79.8 KiB	72.4 KiB
	22.1 KiB	22.1 KiB
/wp-includes/css/dist/block-library/style.min.css?x57317&...	16.8 KiB	16.7 KiB

Large network payloads cost users real money and are highly correlated with long load times. Learn how to reduce payload sizes.

Why this matters

Performance issues directly impact user engagement and conversion rates.

URL	Transfer Size
/wp-content/uploads/2026/02/00_Homepage-BG-Video-v4-Remov...	33.1 MiB
/wp-content/uploads/2026/02/00_Homepage-BG-Video-v4-Remov...	2.3 MiB
/87d9c936464b/e58afaa3270f/bf7ba4892b8d/challenge.js	570.0 KiB
/wp-content/themes/marketing-theme/assets/src/static/lott...	513.5 KiB
www.cbinsights.com/wp-content/uploads/2025/05/Homepage-BG-Video-0-00-00-00-1.png	280.7 KiB
cdn.ketchjs.com/ketchtag/stable/v2.12/ketch-sdk.js	259.2 KiB
js.hsforms.net/forms/embed/v2.js	193.8 KiB
www.googletagmanager.com/gtm.js?id=GTM-MS68MJS	189.0 KiB
/wp-content/themes/marketing-theme/assets/src/static/imag...	184.6 KiB
www.googletagmanager.com/gtag/js?id=G-F0YXXGK0LB&cx=c&gtm=4e64h1	173.1 KiB

Set an explicit width and height on image elements to reduce layout shifts and improve CLS. Learn how to set image dimensions

Why this matters

Performance issues directly impact user engagement and conversion rates.

	URL
Shortlist `li#insights-carousel-content-clone01 > div.carousel-item > div.carousel-item--image > img`	/wp-content/plugins/phastpress/phast.php?service=images&s...
Engage `li#insights-carousel-content-clone02 > div.carousel-item > div.carousel-item--image > img`	/wp-content/plugins/phastpress/phast.php?service=images&s...
Monitor `li#insights-carousel-content-clone03 > div.carousel-item > div.carousel-item--image > img`	/wp-content/plugins/phastpress/phast.php?service=images&s...
Strategize `li#insights-carousel-content-slide01 > div.carousel-item > div.carousel-item--image > img`	/wp-content/plugins/phastpress/phast.php?service=images&s...
Longlist `li#insights-carousel-content-slide02 > div.carousel-item > div.carousel-item--image > img`	/wp-content/plugins/phastpress/phast.php?service=images&s...
Shortlist `li#insights-carousel-content-slide03 > div.carousel-item > div.carousel-item--image > img`	/wp-content/plugins/phastpress/phast.php?service=images&s...
Engage `li#insights-carousel-content-slide04 > div.carousel-item > div.carousel-item--image > img`	/wp-content/plugins/phastpress/phast.php?service=images&s...
Monitor `li#insights-carousel-content-slide05 > div.carousel-item > div.carousel-item--image > img`	/wp-content/plugins/phastpress/phast.php?service=images&s...
Strategize `li#insights-carousel-content-clone04 > div.carousel-item > div.carousel-item--image > img`	/wp-content/plugins/phastpress/phast.php?service=images&s...
Longlist `li#insights-carousel-content-clone05 > div.carousel-item > div.carousel-item--image > img`	/wp-content/plugins/phastpress/phast.php?service=images&s...
Shortlist `li#insights-carousel-content-clone06 > div.carousel-item > div.carousel-item--image > img`	/wp-content/plugins/phastpress/phast.php?service=images&s...
Shape Screenshot `div.bottom > div.two-column > div.image-column > img`	/wp-content/plugins/phastpress/phast.php?service=images&s...
Competitors Screenshot `div.bottom > div.two-column > div.image-column > img`	/wp-content/plugins/phastpress/phast.php?service=images&s...
M&A Screenshot `div.bottom > div.two-column > div.image-column > img`	/wp-content/plugins/phastpress/phast.php?service=images&s...
System `div.top > div.image-wrapper > picture > img`	/wp-content/plugins/phastpress/phast.php?service=images&s...
Diagram Top `div.diagram-top > div.timeline-wrapper > picture > img`	/wp-content/themes/marketing-theme/assets/src/static/imag...
Top Apps `div.diagram-card > div.diagram-card--integrations > div.integration-item > img`	/wp-content/plugins/phastpress/phast.php?service=images&s...
AI Agent `div.diagram-card > div.diagram-card--tablet-row > div.diagram-card--aidiagram > img`	/wp-content/themes/marketing-theme/assets/src/static/imag...
Diagram Signals Three `div.diagram-card > div.diagram-card--signals > picture > img`	/wp-content/themes/marketing-theme/assets/src/static/imag...
Diagram Signals One `div.diagram-card > div.diagram-card--signals > picture > img`	/wp-content/themes/marketing-theme/assets/src/static/imag...
Diagram Signals Two `div.diagram-card > div.diagram-card--signals > picture > img`	/wp-content/themes/marketing-theme/assets/src/static/imag...
Cedars `div.group > div.stats-grid--card > div.stats-grid--card-image > img.cedars`	/wp-content/plugins/phastpress/phast.php?service=images&s...
Haleon `div.group > div.stats-grid--card > div.stats-grid--card-image > img.haleon`	/wp-content/plugins/phastpress/phast.php?service=images&s...
Microsoft `div.group > div.stats-grid--card > div.stats-grid--card-image > img.microsoft`	/wp-content/plugins/phastpress/phast.php?service=images&s...
Salesforce `div.diagram-card--integrations > div.integration-item > div.integration-item--grid > img`	/wp-content/themes/marketing-theme/assets/src/static/imag...
OpenAI `div.diagram-card--integrations > div.integration-item > div.integration-item--grid > img`	/wp-content/themes/marketing-theme/assets/src/static/imag...
Perplexity `div.diagram-card--integrations > div.integration-item > div.integration-item--grid > img`	/wp-content/themes/marketing-theme/assets/src/static/imag...
Looker `div.diagram-card--integrations > div.integration-item > div.integration-item--grid > img`	/wp-content/themes/marketing-theme/assets/src/static/imag...
Clay `div.diagram-card--integrations > div.integration-item > div.integration-item--grid > img`	/wp-content/themes/marketing-theme/assets/src/static/imag...
Anthropic `div.diagram-card--integrations > div.integration-item > div.integration-item--grid > img`	/wp-content/themes/marketing-theme/assets/src/static/imag...
Copilot `div.diagram-card--integrations > div.integration-item > div.integration-item--grid > img`	/wp-content/themes/marketing-theme/assets/src/static/imag...
Snowflake `div.diagram-card--integrations > div.integration-item > div.integration-item--grid > img`	/wp-content/themes/marketing-theme/assets/src/static/imag...
Wells Fargo `div.group > div.stats-grid--card > div.stats-grid--card-image > img.wells-fargo`	/wp-content/plugins/phastpress/phast.php?service=images&s...
ADP `div.group > div.stats-grid--card > div.stats-grid--card-image > img.adp`	/wp-content/plugins/phastpress/phast.php?service=images&s...
Diagram Title Line `div.diagram-bottom-row > div.diagram-card > div.desktop-title-lines > img`	/wp-content/themes/marketing-theme/assets/src/static/imag...
Diagram Title Line `div.diagram-bottom-row > div.diagram-card > div.desktop-title-lines > img`	/wp-content/themes/marketing-theme/assets/src/static/imag...
Diagram Title Line `div.diagram-bottom-row > div.diagram-card > div.desktop-title-lines > img`	/wp-content/themes/marketing-theme/assets/src/static/imag...
3M `div.group > div.stats-grid--card > div.stats-grid--card-image > img.m3`	/wp-content/plugins/phastpress/phast.php?service=images&s...
CB Insights Logo `div.logo > div > a > img`	www.cbinsights.com/wp-content/uploads/2025/04/logo_CBI_white.svg?x57317
Cases Icon `div.logo-grid > div.grid-item > div.grid-item--icon > img`	/wp-content/themes/marketing-theme/assets/src/static/imag...
Cloud Icon `div.logo-grid > div.grid-item > div.grid-item--icon > img`	/wp-content/themes/marketing-theme/assets/src/static/imag...
Pills Icon `div.logo-grid > div.grid-item > div.grid-item--icon > img`	/wp-content/themes/marketing-theme/assets/src/static/imag...
Chat Icon `div.logo-grid > div.grid-item > div.grid-item--icon > img`	/wp-content/themes/marketing-theme/assets/src/static/imag...
Fortune 500 Icon `div.logo-grid > div.grid-item > div.grid-item--icon > img`	/wp-content/themes/marketing-theme/assets/src/static/imag...
Fortune 500 Icon `div.logo-grid > div.grid-item > div.grid-item--icon > img`	/wp-content/themes/marketing-theme/assets/src/static/imag...
Fortune 500 Icon `div.logo-grid > div.grid-item > div.grid-item--icon > img`	/wp-content/themes/marketing-theme/assets/src/static/imag...
Fortune 500 Icon `div.logo-grid > div.grid-item > div.grid-item--icon > img`	/wp-content/themes/marketing-theme/assets/src/static/imag...
Icon `div.diagram-card--tablet-row > div.diagram-card--aitags > div.tag > img`	/wp-content/themes/marketing-theme/assets/src/static/imag...
Icon `div.diagram-card--tablet-row > div.diagram-card--aitags > div.tag > img`	/wp-content/themes/marketing-theme/assets/src/static/imag...
Icon `div.diagram-card--tablet-row > div.diagram-card--aitags > div.tag > img`	/wp-content/themes/marketing-theme/assets/src/static/imag...
Icon `div.diagram-card--tablet-row > div.diagram-card--aitags > div.tag > img`	/wp-content/themes/marketing-theme/assets/src/static/imag...
Icon `div.diagram-card--tablet-row > div.diagram-card--aitags > div.tag > img`	/wp-content/themes/marketing-theme/assets/src/static/imag...
Icon `div.diagram-card--tablet-row > div.diagram-card--aitags > div.tag > img`	/wp-content/themes/marketing-theme/assets/src/static/imag...
Icon `div.diagram-card--tablet-row > div.diagram-card--aitags > div.tag > img`	/wp-content/themes/marketing-theme/assets/src/static/imag...
Icon `div.diagram-card--tablet-row > div.diagram-card--aitags > div.tag > img`	/wp-content/themes/marketing-theme/assets/src/static/imag...
Icon `div.diagram-card--tablet-row > div.diagram-card--aitags > div.tag > img`	/wp-content/themes/marketing-theme/assets/src/static/imag...

More information about the performance of your application. These numbers don't directly affect the Performance score.

●Layout shift culprits

●Optimize DOM size

●Font display

●LCP breakdown

●Modern HTTP

●Optimize viewport for mobile

●Minify CSS

●Minify JavaScript

●User Timing marks and measures 18 user timings

●Avoid long main-thread tasks 12 long tasks found

●Avoid non-composited animations 2 animated elements found

●Network Requests

●Network Round Trip Times 230 ms

●Server Backend Latencies 320 ms

●Tasks

●Diagnostics

●Metrics

●Screenshot Thumbnails

●Final Screenshot

●Script Treemap Data

●Resources Summary

●Avoid large layout shifts 2 layout shifts found

○INP breakdown

Accessibility

These checks highlight opportunities to improve the accessibility of your web app. Automatic detection can only detect a subset of issues and does not guarantee the accessibility of your web app, so manual testing is also encouraged.

Names and labels

When a button doesn't have an accessible name, screen readers announce it as "button", making it unusable for users who rely on screen readers. Learn how to make buttons more accessible.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Failing Elements
div.header-banner > div.container > div.header-banner__leftside > button `div.header-banner > div.container > div.header-banner__leftside > button`

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Navigation

Properly ordered headings that do not skip levels convey the semantic structure of the page, making it easier to navigate and understand when using assistive technologies. Learn more about heading order.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Failing Elements
Most strategy and deal teams still use reactive intelligence — and it costs them `section#predictive-section > div.homepage-container > div.content > h3`

These are opportunities to improve keyboard navigation in your application.

Visible text labels that do not match the accessible name can result in a confusing experience for screen reader users. Learn more about accessible names.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Failing Elements
Start free trial `div.form-email > div#enrichment-form-container > form#enrichment-form-container-form > button.submit-button`
Intelligent watchlists and competitor monitoring `div#insights-carousel-content > div#insights-carousel-content-track > ul#insights-carousel-content-list > li#insights-carousel-content-slide05`
Start free trial `div.content > div#enrichment-form-container-footer > form#enrichment-form-container-footer-form > button.submit-button`

○Interactive controls are keyboard focusable

○Interactive elements indicate their purpose and state

○The page has a logical tab order

○Visual order on the page follows DOM order

○User focus is not accidentally trapped in a region

○The user's focus is directed to new content added to the page

○HTML5 landmark elements are used to improve navigation

○Offscreen content is hidden from assistive technology

○Custom controls have associated labels

○Custom controls have ARIA roles

●`[aria-*]` attributes match their roles

●`[aria-hidden="true"]` is not present on the document `<body>`

●`[role]`s have all required `[aria-*]` attributes

●`[role]` values are valid

●`[aria-*]` attributes have valid values

●`[aria-*]` attributes are valid and not misspelled

●Image elements have `[alt]` attributes

●Form elements have associated labels

●`[user-scalable="no"]` is not used in the `<meta name="viewport">` element and the `[maximum-scale]` attribute is not less than 5.

●`button`, `link`, and `menuitem` elements have accessible names

●ARIA attributes are used as specified for the element's role

●`[aria-hidden="true"]` elements do not contain focusable descendents

●Elements use only permitted ARIA attributes

●Background and foreground colors have a sufficient contrast ratio

●Document has a `<title>` element

●`<html>` element has a `[lang]` attribute

●`<html>` element has a valid value for its `[lang]` attribute

●Links are distinguishable without relying on color.

●Links have a discernible name

●Lists contain only `<li>` elements and script supporting elements (`<script>` and `<template>`).

●List items (`<li>`) are contained within `<ul>`, `<ol>` or `<menu>` parent elements

●No element has a `[tabindex]` value greater than 0

●Touch targets have sufficient size and spacing.

●Document has a main landmark.

●Deprecated ARIA roles were not used

●`<video>` elements contain a `<track>` element with `[kind="captions"]`

●Uses ARIA roles only on compatible elements

○`[accesskey]` values are unique

○Elements with `role="dialog"` or `role="alertdialog"` have accessible names.

○ARIA input fields have accessible names

○ARIA `meter` elements have accessible names

○ARIA `progressbar` elements have accessible names

○Elements with an ARIA `[role]` that require children to contain a specific `[role]` have all required children.

○`[role]`s are contained by their required parent element

○Elements with the `role=text` attribute do not have focusable descendents.

○ARIA toggle fields have accessible names

○ARIA `tooltip` elements have accessible names

○ARIA `treeitem` elements have accessible names

○The page contains a heading, skip link, or landmark region

○`<dl>`'s contain only properly-ordered `<dt>` and `<dd>` groups, `<script>`, `<template>` or `<div>` elements.

○Definition list items are wrapped in `<dl>` elements

○ARIA IDs are unique

○No form fields have multiple labels

○`<frame>` or `<iframe>` elements have a title

○`<html>` element has an `[xml:lang]` attribute with the same base language as the `[lang]` attribute.

○Input buttons have discernible text.

○`<input type="image">` elements have `[alt]` text

○The document does not use `<meta http-equiv="refresh">`

○`<object>` elements have alternate text

○Select elements have associated label elements.

○Skip links are focusable.

○Cells in a `<table>` element that use the `[headers]` attribute refer to table cells within the same table.

○`<th>` elements and elements with `[role="columnheader"/"rowheader"]` have data cells they describe.

○`[lang]` attributes have a valid value

○Tables have different content in the summary attribute and `<caption>`.

○All heading elements contain content.

○Image elements do not have `[alt]` attributes that are redundant text.

○Identical links have the same purpose.

○Tables use `<caption>` instead of cells with the `[colspan]` attribute to indicate a caption.

○`<td>` elements in a large `<table>` have one or more table headers.

Best Practices

General

Deprecated APIs will eventually be removed from the browser. Learn more about deprecated APIs.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Deprecation / Warning	Source
AttributionReporting	snap.licdn.com/li.lms-analytics/insight.min.js
Unload event listeners are deprecated and will be removed.	blob:https://www.cbinsights.com/38707fa5-5559-4b6e-a124-99ff969d653a

Errors logged to the console indicate unresolved problems. They can come from network request failures and other browser concerns. Learn more about this errors in console diagnostic audit

Why this matters

Performance issues directly impact user engagement and conversion rates.

Source	Description
www.cbinsights.com/	`Access to fetch at 'https://faas-nyc1-2ef2e6cc.doserverless.co/api/v1/web/fn-6462c358-52a8-4b50-916c-a701bb212609/enrichment/auth' from origin 'https://www.cbinsights.com' has been blocked by CORS policy: Response to preflight request doesn't pass access control check: No 'Access-Control-Allow-Origin' header is present on the requested resource.`
www.cbinsights.com/	`Access to fetch at 'https://faas-nyc1-2ef2e6cc.doserverless.co/api/v1/web/fn-6462c358-52a8-4b50-916c-a701bb212609/enrichment/auth' from origin 'https://www.cbinsights.com' has been blocked by CORS policy: Response to preflight request doesn't pass access control check: No 'Access-Control-Allow-Origin' header is present on the requested resource.`
secure.rage3week.com/js/263881.js	`Failed to load resource: net::ERR_CERT_COMMON_NAME_INVALID`
/api/v1/web/fn-6462c358-52a8-4b50-916c-a701bb212609/enric...	`Failed to load resource: net::ERR_FAILED`
/api/v1/web/fn-6462c358-52a8-4b50-916c-a701bb212609/enric...	`Failed to load resource: net::ERR_FAILED`
www.datadoghq-browser-agent.com/us1/v5/datadog-rum.js	`Uncaught (in promise) TypeError: Failed to fetch`
www.datadoghq-browser-agent.com/us1/v5/datadog-rum.js	`Uncaught (in promise) TypeError: Failed to fetch`

●Uses HTTPS

●Avoids third-party cookies

●Allows users to paste into input fields

●Avoids requesting the geolocation permission on page load

●Avoids requesting the notification permission on page load

●Displays images with correct aspect ratio

●Serves images with appropriate resolution

●Page has the HTML doctype

●Properly defines charset

●No issues in the `Issues` panel in Chrome Devtools

●Ensure CSP is effective against XSS attacks

●Use a strong HSTS policy

●Ensure proper origin isolation with COOP

●Mitigate DOM-based XSS with Trusted Types

●Detected JavaScript libraries

●Page has valid source maps

○Redirects HTTP traffic to HTTPS

○Mitigate clickjacking with XFO or CSP

100

SEO

These checks ensure that your page is following basic search engine optimization advice. There are many additional factors Lighthouse does not score here that may affect your search ranking, including performance on Core Web Vitals. Learn more about Google Search Essentials.

○Structured data is valid

●Page isn’t blocked from indexing

●Document has a `<title>` element

●Document has a meta description

●Page has successful HTTP status code

●Links have descriptive text

●Links are crawlable

●Image elements have `[alt]` attributes

●Document has a valid `hreflang`

●Document has a valid `rel=canonical`

○robots.txt is valid