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· 5 checks — Internal links, mixed-content guards, Open Graph previews, and structured data rolled into one auditable list.
SCORE
95
GRADE
A
FIX
0
REVIEW
2
PASS
3
INFO
0
Checks
5
3 PASS 2 REVIEW
B
Brand Presence
Site-name consistency, favicon, social image, meta tags, schema, and contact signals
REVIEW

Brand Presence

Partial brand coverage — a few channels are missing brand signals.

B

78/100

Site name appears as

Page titleComscore, Inc.
og:site_nameComscore, Inc.
twitter:site—
Organization.nameComscore, Inc.

Consistent

Brand assets

Favicon

15/15

covers multiple sizes + apple-touch-icon

Social share image

14/20

og:image set; twitter:image missing

Meta completeness

14/20

Organization schema

15/15

has name, logo + url

Contact info discoverable

5/10

contact page

Findings

  • Missing brand name in: twitter:site
  • Add twitter:image — Twitter falls back to og:image only when it's larger than 300×157
  • twitter:card missing
  • Consider adding contactPoint — helps appear in "contact us" rich results
  • Only partial contact info discoverable — consider adding a dedicated contact page or mailto/tel link

How consistently your brand appears across channels — shared link previews, structured data, favicon, contact info.

A+
Mixed Content
No mixed content detected — all resources use HTTPS.
PASS
No mixed content detected — all resources use HTTPS.
Info::
No mixed content detected — all resources use HTTPS
A
Open Graph
Open Graph tags are well configured for social sharing.
PASS
Open Graph tags are well configured for social sharing.
Info::
og:title is long (96 characters)
Titles over 60 characters may be truncated in social sharing previews.
Got: 96 chars Expected: 25–60 chars
Info::
Missing og:url
The og:url tag specifies the canonical URL for the shared content.
Info::
Missing twitter:card
Without twitter:card, Twitter falls back to Open Graph tags. Adding it gives you more control.
URL: 96 chars

Titles over 60 characters may be truncated in social sharing previews.

Expected: 25–60 chars
Why this matters

og:title borderline-too-long — Facebook/LinkedIn may truncate. Aim for ~60-70 characters max.

Source: Open Graph Protocol

The og:url tag specifies the canonical URL for the shared content.

Why this matters

Without og:url, social platforms infer the canonical URL — often picking a tracking-param variant that pollutes share counts.

Learn more ▾

og:url tells the social platform which URL to count this share against. Without it, platforms use the literal URL the user pasted (which may include utm_* parameters, ref codes, etc.). Setting og:url to the canonical form keeps share-count attribution clean.

Source: Open Graph Protocol

Without twitter:card, Twitter falls back to Open Graph tags. Adding it gives you more control.

Why this matters

Without twitter:card, Twitter renders posts as plain text — no preview image, no structured layout.

Learn more ▾

Twitter requires `<meta name="twitter:card" content="summary_large_image">` (or summary) to render share-cards at all. Without it, links appear as raw text and engagement plummets vs cards. Twitter also falls back to og:image if twitter:image isn't set, so configure both.

Source: Twitter Developer Platform

Preview

comscore.com

Comscore is a trusted currency for planning, transacting, and evaluating media across platforms.

Comscore is a trusted currency for planning, transacting, and evaluating media across platforms.

Preview quality · Twitter/X F · 45/100

Title will be truncated (96 chars / 70 max)

  • twitter:card — Add <meta name="twitter:card" content="summary_large_image">
  • twitter:title — falling back from og:title
  • twitter:description — falling back from og:description
  • twitter:image — falling back from og:image

  • twitter:card is missing

    → Add <meta name="twitter:card" content="summary_large_image">

  • Title will be truncated on Twitter/X (96 chars, max 70)

    → Shorten the title to ≤70 characters

COMSCORE.COM

Comscore is a trusted currency for planning, transacting, and evaluating media across platforms.

Comscore is a trusted currency for planning, transacting, and evaluating media across platforms.

Preview quality · Facebook B · 80/100

Title will be truncated (96 chars / 60 max)

  • og:title — Comscore is a trusted currency for planning, transacting, and evaluating media across platforms.
  • og:description — Comscore is a trusted currency for planning, transacting, and evaluating media across platforms.
  • og:image — https://comscore.com/content/download/43760/2490610/file/comscore.png
  • og:type — website
  • og:url — Add og:url — Recommended — canonical URL for the share
  • og:site_name — Comscore, Inc.

  • Title will be truncated on Facebook (96 chars, max 60)

    → Shorten og:title to ≤60 characters

Comscore is a trusted currency for planning, transacting, and evaluating media across platforms.

comscore.com

Preview quality · LinkedIn A+ · 100/100
  • og:title — Comscore is a trusted currency for planning, transacting, and evaluating media across platforms.
  • og:description — Comscore is a trusted currency for planning, transacting, and evaluating media across platforms.
  • og:image — https://comscore.com/content/download/43760/2490610/file/comscore.png

comscore.com

Comscore is a trusted currency for planning, transacting, and evaluating media across platforms.

Comscore is a trusted currency for planning, transacting, and evaluating media across platforms.

Preview quality · Slack A+ · 100/100
  • og:title — Comscore is a trusted currency for planning, transacting, and evaluating media across platforms.
  • og:description — Comscore is a trusted currency for planning, transacting, and evaluating media across platforms.
  • og:image — https://comscore.com/content/download/43760/2490610/file/comscore.png

Social preview quality

Averaged across Twitter/X, Facebook, LinkedIn, and Slack.

B · 81/100
FieldTwitter/XFacebookLinkedInSlack
og:title
og:description
og:image
og:type
og:url
og:site_name
twitter:card———
twitter:title⚠———
twitter:description⚠———
twitter:image⚠———
A+
Structured Data
1 JSON-LD block(s) found — structured data is well configured.
PASS
1 JSON-LD block(s) found — structured data is well configured.

JSON-LD Blocks

Block 1 : Organization
9 properties Valid
{
  "@context": "http://schema.org",
  "@type": "Organization",
  "name": "Comscore, Inc.",
  "url": "https://www.comscore.com",
  "logo": "https://www.comscore.com/content/download/43764/2490630/file/Comscore_Logo_Mark.png",
  "sameAs": [
    "https://www.facebook.com/ComscoreInc",
    "https://www.youtube.com/comscore",
    "https://www.linkedin.com/company/comscore",
    "https://www.twitter.com/comscore",
    "https://weibo.com/n/Comscore",
    "https://en.wikipedia.org/wiki/ComScore"
  ],
  "location": {
    "@type": "Place",
    "name": "Comscore, Inc.",
    "hasMap": "https://maps.google.com/maps?q=Comscore%2C+11950+Democracy+Drive+Reston%2C+VA+20190%2C+US",
    "telephone": "(703) 438 2000",
    "logo": {
      "@type": "ImageObject",
      "url": "https://www.comscore.com/content/download/43762/2490620/file/Comscore_Logo_Color_1028px.png",
      "height": "167",
      "width": "1000"
    },
    "url": "https://www.comscore.com",
    "sameAs": [
      "https://www.facebook.com/ComscoreInc",
      "https://www.youtube.com/comscore",
      "https://www.linkedin.com/company/comscore",
      "https://www.twitter.com/{/literal}{$twitter_handle}{literal}",
      "https://weibo.com/n/Comscore",
      "https://en.wikipedia.org/wiki/ComScore"
    ],
    "geo": {
      "@type": "GeoCoordinates",
      "latitude": "38.9583597",
      "longitude": "-77.36025"
    },
    "address": {
      "@type": "PostalAddress",
      "streetAddress": "11950 Democracy Drive, Suite 600",
      "addressLocality": "Reston",
      "addressRegion": "VA",
      "postalCode": "20190",
      "addressCountry": "US"
    }
  },
  "founder": "Magid Abraham and Gian Fulgoni",
  "foundingDate": "1999"
}
All checks on this page are automated. Results are estimates - run targeted manual reviews when the score affects a release decision.

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