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· 5 checks — Internal links, mixed-content guards, Open Graph previews, and structured data rolled into one auditable list.
SCORE
93
GRADE
A
FIX
0
REVIEW
3
PASS
2
INFO
0
Checks
5
2 PASS 3 REVIEW
B
Open Graph
Open Graph tags are partially configured — some improvements recommended.
REVIEW
Open Graph tags are partially configured — some improvements recommended.
Critical::
og:image is not reachable
The og:image URL could not be fetched. Social platforms won't be able to display it.
Got: https://s3.amazonaws.com/coursera/media/Grid_Coursera_Partners_updated.png
Info::
og:title is long (65 characters)
Titles over 60 characters may be truncated in social sharing previews.
Got: 65 chars Expected: 25–60 chars
Info::
Missing twitter:card
Without twitter:card, Twitter falls back to Open Graph tags. Adding it gives you more control.
URL: https://s3.amazonaws.com/coursera/media/Grid_Coursera_Partners_updated.png

The og:image URL could not be fetched. Social platforms won't be able to display it.

Why this matters

An unreachable og:image URL (404, DNS fail, slow timeout) means social platforms cache the failure and serve no image for hours.

Learn more

Social platforms (Facebook, Twitter) cache OG metadata aggressively — including failed image fetches. A momentarily-broken og:image can leave your shares imageless for hours. Test og:image URLs in Facebook's Sharing Debugger to force re-cache after fixing.

Source: Open Graph Protocol / Facebook Sharing Debugger

URL: 65 chars

Titles over 60 characters may be truncated in social sharing previews.

Expected: 25–60 chars
Why this matters

og:title borderline-too-long — Facebook/LinkedIn may truncate. Aim for ~60-70 characters max.

Source: Open Graph Protocol

Without twitter:card, Twitter falls back to Open Graph tags. Adding it gives you more control.

Why this matters

Without twitter:card, Twitter renders posts as plain text — no preview image, no structured layout.

Learn more

Twitter requires `<meta name="twitter:card" content="summary_large_image">` (or summary) to render share-cards at all. Without it, links appear as raw text and engagement plummets vs cards. Twitter also falls back to og:image if twitter:image isn't set, so configure both.

Source: Twitter Developer Platform

Preview

coursera.org

Coursera | Courses, Professional Certificates, and Degrees Online

Learn in-demand skills with online courses and Professional Certificates from leading companies like Google, IBM, Meta, and Adobe. Explore flexible programs—from short courses to full degrees.

Preview quality · Twitter/X D · 50/100
  • twitter:card — Add <meta name="twitter:card" content="summary_large_image">
  • twitter:title — falling back from og:title
  • twitter:description — falling back from og:description
  • twitter:image — falling back from og:image
  • twitter:card is missing

    → Add <meta name="twitter:card" content="summary_large_image">

COURSERA.ORG

Coursera | Courses, Professional Certificates, and Degrees Online

Learn in-demand skills with online courses and Professional Certificates from leading companies like Google, IBM, Meta, and Adobe. Explore flexible programs—from short courses to full degrees.

Preview quality · Facebook A · 90/100

Title will be truncated (65 chars / 60 max)

Description will be truncated (194 chars / 155 max)

  • og:title — Coursera | Courses, Professional Certificates, and Degrees Online
  • og:description — Learn in-demand skills with online courses and Professional Certificates from leading companies like Google, IBM, Met...
  • og:image — https://s3.amazonaws.com/coursera/media/Grid_Coursera_Partners_updated.png
  • og:type — website
  • og:url — https://www.coursera.org/
  • og:site_name — Coursera
  • Title will be truncated on Facebook (65 chars, max 60)

    → Shorten og:title to ≤60 characters

  • Description will be truncated on Facebook (194 chars, max 155)

    → Tighten og:description to ≤155 characters

Coursera | Courses, Professional Certificates, and Degrees Online

coursera.org

Preview quality · LinkedIn A+ · 95/100

Description will be truncated (194 chars / 150 max)

  • og:title — Coursera | Courses, Professional Certificates, and Degrees Online
  • og:description — Learn in-demand skills with online courses and Professional Certificates from leading companies like Google, IBM, Met...
  • og:image — https://s3.amazonaws.com/coursera/media/Grid_Coursera_Partners_updated.png
  • Description will be truncated on LinkedIn (194 chars, max 150)

    → Tighten og:description to ≤150 characters

coursera.org

Coursera | Courses, Professional Certificates, and Degrees Online

Learn in-demand skills with online courses and Professional Certificates from leading companies like Google, IBM, Meta, and Adobe. Explore flexible programs—from short courses to full degrees.

Preview quality · Slack A+ · 100/100
  • og:title — Coursera | Courses, Professional Certificates, and Degrees Online
  • og:description — Learn in-demand skills with online courses and Professional Certificates from leading companies like Google, IBM, Met...
  • og:image — https://s3.amazonaws.com/coursera/media/Grid_Coursera_Partners_updated.png

Social preview quality

Averaged across Twitter/X, Facebook, LinkedIn, and Slack.

B · 83/100
FieldTwitter/XFacebookLinkedInSlack
og:title
og:description
og:image
og:type
og:url
og:site_name
twitter:card
twitter:title
twitter:description
twitter:image
C
Brand Presence
Action
Site-name consistency, favicon, social image, meta tags, schema, and contact signals
REVIEW

Brand Presence

Your brand name differs across channels — visitors see inconsistent identity.

C

68/100

Site name appears as

Page titleCourses, Professional Certificates, and Degrees Online
og:site_nameCoursera
twitter:siteCoursera
Organization.nameCoursera

Inconsistent — names differ across channels

Brand assets

Favicon

15/15

covers multiple sizes + apple-touch-icon

Social share image

14/20

og:image set; twitter:image missing

Meta completeness

14/20

Organization schema

15/15

has name, logo + url

Contact info discoverable

5/10

contact page

Findings

  • Brand name differs across channels — users see inconsistent identity
  • Add twitter:image — Twitter falls back to og:image only when it's larger than 300×157
  • twitter:card missing
  • Consider adding contactPoint — helps appear in "contact us" rich results
  • Only partial contact info discoverable — consider adding a dedicated contact page or mailto/tel link

How consistently your brand appears across channels — shared link previews, structured data, favicon, contact info.

A+
Mixed Content
No mixed content detected — all resources use HTTPS.
PASS
No mixed content detected — all resources use HTTPS.
Info::
No mixed content detected — all resources use HTTPS
A+
Structured Data
2 JSON-LD block(s) found — structured data is well configured.
PASS
2 JSON-LD block(s) found — structured data is well configured.
Info::
2 JSON-LD blocks found

JSON-LD Blocks

Block 1 : FAQPage
3 properties Valid
{
  "@context": "http://schema.org",
  "@type": "FAQPage",
  "mainEntity": [
    {
      "@type": "Question",
      "name": "Is Coursera accredited, and are Coursera certificates recognized by employers?",
      "acceptedAnswer": {
        "@type": "Answer",
        "text": "Coursera partners with accredited universities and leading companies such as Google and IBM to offer courses, Specializations, and Professional Certificates. Employers widely recognize these credentials because they are issued directly by trusted institutions. Learners can build job-ready skills with the Google Data Analytics Professional Certificate, the IBM Data Analyst Professional Certificate, or start with accredited university content in high-demand fields like data analytics and cybersecurity."
      }
    },
    {
      "@type": "Question",
      "name": "Is a Coursera certificate worth it?",
      "acceptedAnswer": {
        "@type": "Answer",
        "text": "For many learners, a Coursera certificate is worth it because it provides job-ready skills and a verifiable credential from respected universities and companies. Learners commonly transition into roles in project management, UX design, and data science through programs such as the Google Project Management Professional Certificate, the Google UX Design Professional Certificate, and the IBM Data Science Professional Certificate. Others enter technical fields by starting with beginner-friendly Python or generative AI courses."
      }
    },
    {
      "@type": "Question",
      "name": "What is Coursera Plus, and is it worth it?",
      "acceptedAnswer": {
        "@type": "Answer",
        "text": "Coursera Plus is an annual subscription that gives learners unlimited access to thousands of courses, Specializations, and Professional Certificates. It’s a substantial value for anyone planning to complete multiple programs in a year. Learners often use Coursera Plus to explore in-demand areas, such as AI and analytics, through programs like the AI Essentials Specialization, the IBM Data Analyst Professional Certificate, or the Google Cybersecurity Professional Certificate."
      }
    },
    {
      "@type": "Question",
      "name": "Does Coursera offer free online courses?",
      "acceptedAnswer": {
        "@type": "Answer",
        "text": "Yes. Coursera offers thousands of courses that you can preview for free, including access to the first module, allowing you to explore the content before committing. Learners who want full course access or a certificate can join with a 7-day free trial through Coursera Plus or a subscription-based program. Many learners begin with introductory topics, such as Python, digital marketing, or English speaking, and later move into job-focused programs, like the Google IT Support Professional Certificate, when they’re ready to complete a credential."
      }
    },
    {
      "@type": "Question",
      "name": "What are the most popular courses on Coursera?",
      "acceptedAnswer": {
        "@type": "Answer",
        "text": "Coursera’s best-known courses and certificates are offered by leading universities and companies in the fields of AI, data science, cybersecurity, and software engineering. Many learners begin with the Machine Learning Specialization or the Deep Learning Specialization. In contrast, others opt for job-aligned pathways, such as the Google Cybersecurity Professional Certificate or the AI Engineer Professional Certificate. You can also browse broad areas, such as artificial intelligence, SQL, or web development, to find highly rated options."
      }
    },
    {
      "@type": "Question",
      "name": "How can Coursera help me get a job or advance my career?",
      "acceptedAnswer": {
        "@type": "Answer",
        "text": "Coursera offers job-aligned Professional Certificates and Specializations designed in collaboration with employers and universities to help learners qualify for roles in fields such as cybersecurity, UX, data analytics, AI, and business. Programs such as the Google Cybersecurity Professional Certificate, the Data Analysis with Python Specialization, and the UI/UX Design Specialization help learners build employer-relevant skills. At the same time, many career changers explore areas such as product management or business analysis as pathways into business and technology roles.\nCoursera also offers online bachelor’s and master’s degrees from accredited universities, which can support long-term career advancement in business, computer science, data, and other high-growth fields. Learners exploring formal education pathways can browse online degrees or view available bachelor’s programs to find a degree aligned to their career goals."
      }
    },
    {
      "@type": "Question",
      "name": "What is Coursera for Business, and how much does it cost?",
      "acceptedAnswer": {
        "@type": "Answer",
        "text": "Coursera for Business is Coursera’s enterprise learning platform designed to help organizations reskill and upskill employees with job-relevant training from top universities and companies. It comes in two versions:Coursera for Teams – Designed for small teams and growing businesses. It offers access to thousands of courses and Professional Certificates for a fixed price per user.Coursera for Enterprise – Built for large organizations that need advanced features, including analytics, integrations, skills benchmarking, and scalable workforce training programs tailored to specific roles.Pricing varies depending on the size of your team and the learning needs of your organization. Small businesses can purchase Coursera for Teams directly online, while Coursera for Enterprise pricing is custom and available through a sales consultation."
      }
    }
  ]
}
Block 2 : Organization
7 properties Valid
{
  "@context": "http://schema.org",
  "@id": "https://www.coursera.org/#organization",
  "@type": "Organization",
  "name": "Coursera",
  "url": "https://www.coursera.org/",
  "logo": "https://d3njjcbhbojbot.cloudfront.net/api/utilities/v1/imageproxy/https://coursera.s3.amazonaws.com/media/coursera-rebrand-logo-square.png?auto=format%2Ccompress&dpr=1",
  "sameAs": [
    "https://www.wikidata.org/wiki/Q499962",
    "https://www.instagram.com/coursera/",
    "https://www.youtube.com/user/coursera",
    "https://twitter.com/coursera",
    "https://www.linkedin.com/company/coursera",
    "https://www.facebook.com/Coursera"
  ]
}
All checks on this page are automated. Results are estimates - run targeted manual reviews when the score affects a release decision.

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