Content

· 5 checks — Internal links, mixed-content guards, Open Graph previews, and structured data rolled into one auditable list.

SCORE

GRADE

FIX

REVIEW

PASS

INFO

Checks

3 PASS 2 REVIEW

Open Graph

Action

Open Graph tags are partially configured — some improvements recommended.

REVIEW

Open Graph tags are partially configured — some improvements recommended.

og:image is not reachable

The og:image URL could not be fetched. Social platforms won't be able to display it.

Got: https://www.cvent.com/sites/default/files/image/2023-07/2023%20Homepage%20OG.png

og:title is long (67 characters)

Titles over 60 characters may be truncated in social sharing previews.

Got: 67 chars Expected: 25–60 chars

Missing og:url

The og:url tag specifies the canonical URL for the shared content.

Missing og:type

The og:type tag helps social platforms categorize the content.

Missing og:site_name

The og:site_name tag displays the website name in social previews.

Missing twitter:card

Without twitter:card, Twitter falls back to Open Graph tags. Adding it gives you more control.

URL: https://www.cvent.com/sites/default/files/image/2023-07/2023%20Homepage%20OG.png

The og:image URL could not be fetched. Social platforms won't be able to display it.

Why this matters

An unreachable og:image URL (404, DNS fail, slow timeout) means social platforms cache the failure and serve no image for hours.

Learn more ▾

Social platforms (Facebook, Twitter) cache OG metadata aggressively — including failed image fetches. A momentarily-broken og:image can leave your shares imageless for hours. Test og:image URLs in Facebook's Sharing Debugger to force re-cache after fixing.

Source: Open Graph Protocol / Facebook Sharing Debugger

URL: 67 chars

Titles over 60 characters may be truncated in social sharing previews.

Expected: 25–60 chars

Why this matters

og:title borderline-too-long — Facebook/LinkedIn may truncate. Aim for ~60-70 characters max.

Source: Open Graph Protocol

The og:url tag specifies the canonical URL for the shared content.

Why this matters

Without og:url, social platforms infer the canonical URL — often picking a tracking-param variant that pollutes share counts.

Learn more ▾

og:url tells the social platform which URL to count this share against. Without it, platforms use the literal URL the user pasted (which may include utm_* parameters, ref codes, etc.). Setting og:url to the canonical form keeps share-count attribution clean.

Source: Open Graph Protocol

The og:type tag helps social platforms categorize the content.

Why this matters

Default og:type is 'website' but the right value (article, product, profile) unlocks richer metadata fields and higher engagement.

Learn more ▾

og:type controls which other og: fields a platform respects. og:type=article enables og:article:published_time, author, and section — surfaced in news cards. og:type=product enables price/availability fields surfaced by Pinterest and shopping integrations. Default 'website' silently disables those.

Source: Open Graph Protocol

The og:site_name tag displays the website name in social previews.

Why this matters

Without og:site_name, social cards omit the brand attribution — users see the post but not who published it.

Learn more ▾

og:site_name appears in the social card chrome (above the title in Facebook/LinkedIn previews). Without it, posts read as anonymous URLs. Set it to your brand name to get free attribution on every share.

Source: Open Graph Protocol

Without twitter:card, Twitter falls back to Open Graph tags. Adding it gives you more control.

Why this matters

Without twitter:card, Twitter renders posts as plain text — no preview image, no structured layout.

Learn more ▾

Twitter requires `<meta name="twitter:card" content="summary_large_image">` (or summary) to render share-cards at all. Without it, links appear as raw text and engagement plummets vs cards. Twitter also falls back to og:image if twitter:image isn't set, so configure both.

Source: Twitter Developer Platform

Preview

cvent.com

Event Platform for In-person, Virtual, and Hybrid Events & Webinars

Cvent provides software to planners for event management, marketing and attendee engagement, and also helps hotels win business through our sourcing platforms.

Preview quality · Twitter/X D · 50/100

twitter:card — Add <meta name="twitter:card" content="summary_large_image">
twitter:title — falling back from og:title
twitter:description — falling back from og:description
twitter:image — falling back from og:image

twitter:card is missing
→ Add <meta name="twitter:card" content="summary_large_image">

CVENT.COM

Event Platform for In-person, Virtual, and Hybrid Events & Webinars

Cvent provides software to planners for event management, marketing and attendee engagement, and also helps hotels win business through our sourcing platforms.

Preview quality · Facebook F · 45/100

Title will be truncated (67 chars / 60 max)

Description will be truncated (159 chars / 155 max)

og:title — Event Platform for In-person, Virtual, and Hybrid Events & Webinars
og:description — Cvent provides software to planners for event management, marketing and attendee engagement, and also helps hotels wi...
og:image — https://www.cvent.com/sites/default/files/image/2023-07/2023%20Homepage%20OG.png
og:type — Add og:type — Recommended — tells Facebook the content category
og:url — Add og:url — Recommended — canonical URL for the share
og:site_name — Add og:site_name — Recommended — site-level brand line in the preview

Title will be truncated on Facebook (67 chars, max 60)
→ Shorten og:title to ≤60 characters
Description will be truncated on Facebook (159 chars, max 155)
→ Tighten og:description to ≤155 characters

Event Platform for In-person, Virtual, and Hybrid Events & Webinars

cvent.com

Preview quality · LinkedIn A+ · 95/100

Description will be truncated (159 chars / 150 max)

og:title — Event Platform for In-person, Virtual, and Hybrid Events & Webinars
og:description — Cvent provides software to planners for event management, marketing and attendee engagement, and also helps hotels wi...
og:image — https://www.cvent.com/sites/default/files/image/2023-07/2023%20Homepage%20OG.png

Description will be truncated on LinkedIn (159 chars, max 150)
→ Tighten og:description to ≤150 characters

cvent.com

Event Platform for In-person, Virtual, and Hybrid Events & Webinars

Cvent provides software to planners for event management, marketing and attendee engagement, and also helps hotels win business through our sourcing platforms.

Preview quality · Slack A+ · 100/100

og:title — Event Platform for In-person, Virtual, and Hybrid Events & Webinars
og:description — Cvent provides software to planners for event management, marketing and attendee engagement, and also helps hotels wi...
og:image — https://www.cvent.com/sites/default/files/image/2023-07/2023%20Homepage%20OG.png

Social preview quality

Averaged across Twitter/X, Facebook, LinkedIn, and Slack.

C · 72/100

Field	Twitter/X	Facebook	LinkedIn	Slack
og:title
og:description
og:image
og:type
og:url
og:site_name
twitter:card		—	—	—
twitter:title	⚠	—	—	—
twitter:description	⚠	—	—	—
twitter:image	⚠	—	—	—

Brand Presence

Action

Site-name consistency, favicon, social image, meta tags, schema, and contact signals

REVIEW

Brand Presence

Partial brand coverage — a few channels are missing brand signals.

62/100

Site name appears as

Page title	Filter Icon
og:site_name	—
twitter:site	—
Organization.name	—

Consistent

Brand assets

Favicon

15/15

covers multiple sizes + apple-touch-icon

Social share image

14/20

og:image set; twitter:image missing

Meta completeness

14/20

Organization schema

4/15

has logo + url

Contact info discoverable

10/10

contact page, mailto link + tel link

Findings

Missing brand name in: og:site_name, twitter:site, Organization.name
Add twitter:image — Twitter falls back to og:image only when it's larger than 300×157
twitter:card missing

How consistently your brand appears across channels — shared link previews, structured data, favicon, contact info.

Links

200 links checked, 198 healthy, 1 broken

PASS

200 links checked, 198 healthy, 1 broken

198 of 200 links are healthy

Broken link: https://logx.optimizely.com

Found in <link href>. Returns HTTP 404.

Got: HTTP 404

Long redirect chain: https://www.cvent.com/en/upcoming-webinars (3 hops)

200 total 197 healthy 1 broken 2 redirects

Broken Links (4)

Status	URL	Found in	Error
404	https://logx.optimizely.com	`<link>`	Not Found
403	https://cdn.optimizely.com	`<link>`	Forbidden
403	https://privacy-policy.truste.com	`<link>`	Forbidden
403	https://cdn.quickemailverification.com	`<link>`	Forbidden

Redirects (2)

URL	Destination	Found in	Hops
https://cvent.com/sites/default/files/cs...	https://cvent.com/sites/default/files/cs...	`<link>`	0
https://www.cvent.com/live-events-calend...	https://www.cvent.com/live-events-calend...	`<a>`	0

200 https://www.redditstatic.com/ads/pixel.js <script>

200 https://www.googletagmanager.com/gtag/js?id=AW-1062529273&cx... <script>

200 https://wave.outbrain.com/mtWavesBundler/handler/00f84e11275... <script>

200 https://bat.bing.com/bat.js <script>

200 https://static.oktopost.com/oktrk.js <script>

200 https://a.quora.com/qevents.js <script>

200 https://www.googletagmanager.com/gtm.js?id=GTM-T5GZBZKR <script>

200 https://amplify.outbrain.com/cp/obtp.js <script>

200 https://snap.licdn.com/li.lms-analytics/insight.min.js <script>

200 https://connect.facebook.net/signals/config/620220641388830?... <script>

200 https://connect.facebook.net/en_US/fbevents.js <script>

200 https://cdn.bizible.com/xdc.js?_biz_u=4f776b6b270a490dff61d4... <script>

200 https://j.6sc.co/6si.min.js <script>

200 https://munchkin.marketo.net/164/munchkin.js <script>

200 https://cdn.rudderlabs.com/v3/modern/rsa.min.js <script>

200 https://sjrtp-cdn.marketo.com/rtp-api/v1/rtp.js?aid=cvent <script>

200 https://www.gstatic.com/recaptcha/releases/gTpTIWhbKpxADzTzk... <script>

200 https://cvent.com/libraries/lazysizes/lazysizes.js <script>

200 https://www.datadoghq-browser-agent.com/us1/v5/datadog-rum.j... <script>

200 https://cdn.cookielaw.org/scripttemplates/otSDKStub.js <script>

200 https://ob.tostarsbuilding.com/i/6d038e9dd87a0bd19febcbdf5c4... <script>

200 https://assets.adobedtm.com/f7740e1036fc/bfeb87c49c57/launch... <script>

200 https://www.cvent.com/ <link>

200 https://www.cvent.com/de <link>

200 https://cvent.com/themes/custom/themekit/css/fonts.css <link>

200 https://cvent.com/themes/custom/themekit/fonts/icomoon/fonts... <link>

200 https://cdn.optimizely.com/js/96642877.js <link>

200 https://cdn.bizible.com <link>

200 https://hello.cvent.com/ <link>

200 https://hello.cvent.com/js/forms2/js/forms2.min.js <link>

200 https://www.google.com <link>

200 https://www.google.com/recaptcha/api.js <link>

200 https://ipinfo.io/ <link>

200 https://play.vidyard.com/ <link>

200 https://privacy-policy.truste.com/privacy-seal/seal?rid=ee57... <link>

200 https://cvent.chilipiper.com/ <link>

200 https://cvent.com/themes/custom/themekit/images/favicon/appl... <link>

200 https://cvent.com/themes/custom/themekit/images/favicon/favi... <link>

200 https://cvent.com/themes/custom/themekit/images/favicon/site... <link>

200 https://cvent.com/themes/custom/themekit/images/favicon/safa... <link>

200 https://cvent.com/themes/custom/themekit/images/favicon/favi... <link>

200 https://cvent.com/sites/default/files/css/css_rNwdMtEAKOogH1... <link>

200 https://cvent.com/sites/default/files/js/js_4Rs_tUd_rED-_ms4... <script>

A+

Mixed Content

No mixed content detected — all resources use HTTPS.

PASS

No mixed content detected — all resources use HTTPS.

No mixed content detected — all resources use HTTPS

Structured Data

1 JSON-LD block(s) found — structured data is well configured.

PASS

1 JSON-LD block(s) found — structured data is well configured.

Missing required property "name" for Organization

The "name" property is required for the Organization schema type.

Why this matters

Schema markup missing required properties is silently rejected by Google — your structured data appears in source but never as a rich result.

Learn more ▾

Each schema.org type has required properties (Article needs headline + author + datePublished; Product needs name + offers; etc.). Missing them means Google's rich-result eligibility check fails. The Search Console Rich Results Test surfaces specific gaps. Fix the missing property; rich results re-appear within hours.

Source: Google Search Central / schema.org

JSON-LD Blocks

Block 1 : Organization

8 properties Valid

Missing required property: name

{
  "@context": "https://schema.org",
  "@type": "Organization",
  "legalname": "Cvent",
  "url": "https://www.cvent.com/",
  "logo": "https://www.cvent.com/themes/custom/themekit/logo.svg",
  "contactPoint": {
    "@type": "ContactPoint",
    "telephone": "+1-866-318-4358",
    "contactType": "Customer Support",
    "areaServed": "US",
    "availableLanguage": "en"
  },
  "address": {
    "@type": "PostalAddress",
    "streetAddress": "1765 Greensboro Station PL,7th floor, Tysons Virginia",
    "addressLocality": "Tysons Corner",
    "addressRegion": "VA",
    "postalCode": "22102",
    "addressCountry": "US"
  },
  "sameAs": [
    "http://www.facebook.com/cvent",
    "http://twitter.com/cvent",
    "https://www.instagram.com/cvent_inc/",
    "http://www.youtube.com/user/CventVideo",
    "http://www.linkedin.com/companies/cvent"
  ]
}

All checks on this page are automated. Results are estimates - run targeted manual reviews when the score affects a release decision.