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https://ebay.de

Content

· 5 checks — Internal links, mixed-content guards, Open Graph previews, and structured data rolled into one auditable list.
SCORE
81
GRADE
B
FIX
1
REVIEW
2
PASS
2
INFO
0
Checks
5
2 PASS 2 REVIEW 1 FIX
D
Brand Presence
Action
Site-name consistency, favicon, social image, meta tags, schema, and contact signals
FIX

Brand Presence

Your brand name differs across channels — visitors see inconsistent identity.

D

53/100

Site name appears as

Page titleWeitere Optionen
og:site_nameeBay.de
twitter:site@eBay
Organization.name—

Inconsistent — names differ across channels

Brand assets

Favicon

8/15

single size only

Social share image

20/20

og:image + twitter:image set

Meta completeness

20/20

Organization schema

0/15

Contact info discoverable

0/10

no contact info discoverable

Findings

  • Brand name differs across channels — users see inconsistent identity
  • Single favicon only — add apple-touch-icon for iOS home-screen and high-DPI support
  • No Organization schema — Google can't render your logo in the knowledge panel
  • No discoverable contact info — trust signal is weak, legal risk is higher in regulated regions

How consistently your brand appears across channels — shared link previews, structured data, favicon, contact info.

C
Structured Data
Action
No structured data (JSON-LD) found.
REVIEW
No structured data (JSON-LD) found.
Info::
No structured data (JSON-LD) found
Adding structured data helps search engines understand your content and can enable rich results.

Adding structured data helps search engines understand your content and can enable rich results.

Why this matters

Without schema.org markup, your pages can't appear as rich results (stars, FAQs, recipes) in search.

Learn more ▾

Structured data is what unlocks rich snippets — review stars, FAQ accordions, recipe cards, breadcrumbs, etc. — that take up more SERP space and dramatically improve click-through. The schema.org vocabulary is well-documented and JSON-LD is the easiest format.

Source: Google Search Central / schema.org

No structured data found

Structured data (JSON-LD) helps search engines understand your content better. Adding it can improve your search result appearance.

Common types include:

  • WebSite — your site identity and search box
  • Organization — your company information
  • Article — blog posts and news articles
  • Product — e-commerce product pages
  • BreadcrumbList — navigation paths
Learn more at schema.org
A+
Mixed Content
No mixed content detected — all resources use HTTPS.
PASS
No mixed content detected — all resources use HTTPS.
Info::
No mixed content detected — all resources use HTTPS
A
Open Graph
Open Graph tags are well configured for social sharing.
PASS
Open Graph tags are well configured for social sharing.
Critical::
og:image is not reachable
The og:image URL could not be fetched. Social platforms won't be able to display it.
Got: https://ir.ebaystatic.com/cr/v/c1/ebay-logo-1-1200x630-margin.png
Info::
og:title is long (80 characters)
Titles over 60 characters may be truncated in social sharing previews.
Got: 80 chars Expected: 25–60 chars
URL: https://ir.ebaystatic.com/cr/v/c1/ebay-logo-1-1200x630-margin.png

The og:image URL could not be fetched. Social platforms won't be able to display it.

Why this matters

An unreachable og:image URL (404, DNS fail, slow timeout) means social platforms cache the failure and serve no image for hours.

Learn more ▾

Social platforms (Facebook, Twitter) cache OG metadata aggressively — including failed image fetches. A momentarily-broken og:image can leave your shares imageless for hours. Test og:image URLs in Facebook's Sharing Debugger to force re-cache after fixing.

Source: Open Graph Protocol / Facebook Sharing Debugger

URL: 80 chars

Titles over 60 characters may be truncated in social sharing previews.

Expected: 25–60 chars
Why this matters

og:title borderline-too-long — Facebook/LinkedIn may truncate. Aim for ~60-70 characters max.

Source: Open Graph Protocol

Preview

ebay.de

eBay.de | Elektronik, Autos, Mode, Sammlerstücke, Möbel und mehr Online-Shopping

Kaufen und verkaufen Sie Elektronikartikel, Autos, Kleidung, Mode, Sammlerstücke, Sportartikel, Digitalkameras, Babyartikel, Gutscheine und vieles mehr bei eBay.de, dem weltweiten Online-Marktplatz.

Preview quality · Twitter/X A+ · 95/100

Title will be truncated (82 chars / 70 max)

  • twitter:card — summary
  • twitter:title — eBay.de | Elektronik, Autos, Mode, Sammlerstücke, Möbel und mehr Online-Shopping
  • twitter:description — Kaufen und verkaufen Sie Elektronikartikel, Autos, Kleidung, Mode, Sammlerstücke, Sportartikel, Digitalkameras, Babya...
  • twitter:image — https://ir.ebaystatic.com/cr/v/c1/ebay-logo-1-1200x1200-margin.png

  • Title will be truncated on Twitter/X (82 chars, max 70)

    → Shorten the title to ≤70 characters

EBAY.DE

eBay.de | Elektronik, Autos, Mode, Sammlerstücke, Möbel und mehr Online-Shopping

Kaufen und verkaufen Sie Elektronikartikel, Autos, Kleidung, Mode, Sammlerstücke, Sportartikel, Digitalkameras, Babyartikel, Gutscheine und vieles mehr bei eBay.de, dem weltweiten Online-Marktplatz.

Preview quality · Facebook A · 90/100

Title will be truncated (82 chars / 60 max)

Description will be truncated (199 chars / 155 max)

  • og:title — eBay.de | Elektronik, Autos, Mode, Sammlerstücke, Möbel und mehr Online-Shopping
  • og:description — Kaufen und verkaufen Sie Elektronikartikel, Autos, Kleidung, Mode, Sammlerstücke, Sportartikel, Digitalkameras, Babya...
  • og:image — https://ir.ebaystatic.com/cr/v/c1/ebay-logo-1-1200x630-margin.png
  • og:type — website
  • og:url — https://www.ebay.de
  • og:site_name — eBay.de

  • Title will be truncated on Facebook (82 chars, max 60)

    → Shorten og:title to ≤60 characters

  • Description will be truncated on Facebook (199 chars, max 155)

    → Tighten og:description to ≤155 characters

eBay.de | Elektronik, Autos, Mode, Sammlerstücke, Möbel und mehr Online-Shopping

ebay.de

Preview quality · LinkedIn A+ · 95/100

Description will be truncated (199 chars / 150 max)

  • og:title — eBay.de | Elektronik, Autos, Mode, Sammlerstücke, Möbel und mehr Online-Shopping
  • og:description — Kaufen und verkaufen Sie Elektronikartikel, Autos, Kleidung, Mode, Sammlerstücke, Sportartikel, Digitalkameras, Babya...
  • og:image — https://ir.ebaystatic.com/cr/v/c1/ebay-logo-1-1200x630-margin.png

  • Description will be truncated on LinkedIn (199 chars, max 150)

    → Tighten og:description to ≤150 characters

ebay.de

eBay.de | Elektronik, Autos, Mode, Sammlerstücke, Möbel und mehr Online-Shopping

Kaufen und verkaufen Sie Elektronikartikel, Autos, Kleidung, Mode, Sammlerstücke, Sportartikel, Digitalkameras, Babyartikel, Gutscheine und vieles mehr bei eBay.de, dem weltweiten Online-Marktplatz.

Preview quality · Slack A+ · 100/100
  • og:title — eBay.de | Elektronik, Autos, Mode, Sammlerstücke, Möbel und mehr Online-Shopping
  • og:description — Kaufen und verkaufen Sie Elektronikartikel, Autos, Kleidung, Mode, Sammlerstücke, Sportartikel, Digitalkameras, Babya...
  • og:image — https://ir.ebaystatic.com/cr/v/c1/ebay-logo-1-1200x630-margin.png

Social preview quality

Averaged across Twitter/X, Facebook, LinkedIn, and Slack.

A+ · 95/100
FieldTwitter/XFacebookLinkedInSlack
og:title
og:description
og:image
og:type
og:url
og:site_name
twitter:card———
twitter:title———
twitter:description———
twitter:image———
All checks on this page are automated. Results are estimates - run targeted manual reviews when the score affects a release decision.

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