Skip to content
https://ecwid.com

SEO

· 7 checks — Canonical, meta, content depth, internal links, image SEO, and hreflang rolled into one auditable list.
SCORE
97
GRADE
A+
FIX
0
REVIEW
0
PASS
6
INFO
1

Cross-tab audit — SEO, performance, crawlability, mobile, structured data

Checks
7
6 PASS
A+
Canonical URL
Properly configured
PASS
Properly configured
Info::
Canonical tag present
Got: https://www.ecwid.com
Info::
Canonical is self-referencing
Info::
Canonical matches final URL after redirects
Info::
Canonical target reachable (self-referencing)
Info::
Canonical points to a different domain
Canonical URL Problem
Page URL https://ecwid.com Canonical https://www.ecwid.com Match Self-referencing (correct)
A+
Meta Tags
Title optimized
PASS
Title optimized
Info::
Page title is set
Got: #1 Ecommerce Shopping Cart & Online Store - Try Ecwid!
Info::
Title length (54 chars) is optimal
Info::
Title and H1 have very different wording
Alignment helps users confirm they've reached the right page.
Title

"#1 Ecommerce Shopping Cart & Online Store - Try Ecwid!"

54 characters Optimal ✓
Title: #1 Ecommerce Shopping Cart & Online Store - Try Ecwid!
H1: Start your store. Skip the stress.
Match: Very different
Robots: Indexable (no restrictions)

Alignment helps users confirm they've reached the right page.

Why this matters

Title and H1 disagree significantly — Google may treat one as the canonical topic and the other as off-topic, weakening ranking.

Learn more

Title is the SERP headline; H1 is the on-page headline. They should describe the same page. Large divergence (different topics, different keywords) signals confusion and Google may rewrite the title in SERP. Align both to the same primary topic.

Source: Google Search Central / on-page SEO

A+
Content Depth
2120 words, Difficult
PASS
2120 words, Difficult
Info::
Page has 2120 words — good depth for search engines
Info::
Reading level: Difficult (grade 14)
2120 words

Good depth

Reading level

Very Easy
Easy
Fairly Easy
Standard
Fairly Difficult
Difficult
Very Difficult

Grade 14

Text-to-HTML Ratio

8% text 92% HTML

13 KB / 178 KB

A+
Image SEO
62 images, 62 descriptive filenames
PASS
62 images, 62 descriptive filenames
Info::
All images have descriptive filenames
62 descriptive
0 hash-based
0 generic
62 total
All images have descriptive filenames and proper SEO attributes.

See Accessibility tab for detailed alt text quality analysis.

A+
Schema Markup Audit
3 schema types detected
PASS

Rich result eligibility

WebSite Eligible

Sitelinks search box

Organization Eligible

Organization knowledge panel

Article Eligible

Article rich results

Detected schema types

WebSite json-ld → Sitelinks search box
2/2 required · 0/1 recommended
Required fields (Google)
  • name — Required for the sitelinks search box
  • url — Required to anchor the search box to your domain
Recommended fields
  • potentialAction — Add a SearchAction with target and query-input Enables the in-SERP search box
Google's spec for this type
Organization json-ld → Organization knowledge panel
2/2 required · 2/4 recommended
Required fields (Google)
  • name — Required for the knowledge panel
  • url — Required for entity matching
Recommended fields
  • logo — Strongly recommended — appears in the knowledge panel header
  • sameAs — Connects the entity across the web
  • contactPoint — Add ContactPoint with telephone and contactType Enables direct contact from the knowledge panel
  • description — Add an organization description Used as the panel summary
Google's spec for this type
Article json-ld → Article rich results
4/4 required · 2/2 recommended
Required fields (Google)
  • headline — Required — used as the rich result title
  • image — Required for top-stories carousel eligibility
  • author — Required by Google's E-E-A-T guidelines
  • datePublished — Required for time-sensitive rich results
Recommended fields
  • dateModified — Signals freshness to the news algorithm
  • description — Used as the result snippet
Google's spec for this type

Missing schema opportunities

  • moderate

    Review

    Page has review markup or testimonials that could be marked up

    Enables star-rating snippets in search

  • moderate

    VideoObject

    Page embeds video content that could be marked up as VideoObject

    Videos appear in the video carousel and have a thumbnail badge

Adding these recommended fields improves chances of getting Sitelinks search box in search results.

Why this matters

Schema entity has required fields but could add recommended ones for richer SERP layouts (star ratings, prices, etc.).

Source: Google Search Central

Adding these recommended fields improves chances of getting Organization knowledge panel in search results.

Why this matters

Schema entity has required fields but could add recommended ones for richer SERP layouts (star ratings, prices, etc.).

Source: Google Search Central

Hreflang
0 hreflang tags
INFO
0 hreflang tags

No hreflang tags detected.

Hreflang tags are only needed for multilingual or multi-regional sites.

All checks on this page are automated. Results are estimates - run targeted manual reviews when the score affects a release decision.

Send Feedback