https://edx.org
Content
· 5 checks — Internal links, mixed-content guards, Open Graph previews, and structured data rolled into one auditable list.SCORE
93
GRADE
A
FIX
1
REVIEW
1
PASS
3
INFO
0
Checks
53 PASS 1 REVIEW 1 FIX
FBrand PresenceActionSite-name consistency, favicon, social image, meta tags, schema, and contact signalsFIX
Brand Presence
ActionSite-name consistency, favicon, social image, meta tags, schema, and contact signals
Brand Presence
Your brand name differs across channels — visitors see inconsistent identity.
F
36/100
Site name appears as
| Page title | Online Courses, Certificates & Degrees from Leading Institutions | |
| og:site_name | edX | |
| twitter:site | — | |
| Organization.name | — |
Inconsistent — names differ across channels
Brand assets
Favicon
8/15single size only
Social share image
0/20Meta completeness
14/20Organization schema
4/15Organization schema present but missing all recommended fields
Contact info discoverable
5/10contact page
Findings
- Brand name differs across channels — users see inconsistent identity
- No social share image — shared links render as bare URLs
- Single favicon only — add apple-touch-icon for iOS home-screen and high-DPI support
- og:image missing
- Organization schema missing logo — add a logo property pointing to a square PNG
- Organization schema missing url — point it at the canonical homepage
- Consider adding contactPoint — helps appear in "contact us" rich results
- Only partial contact info discoverable — consider adding a dedicated contact page or mailto/tel link
How consistently your brand appears across channels — shared link previews, structured data, favicon, contact info.
BOpen GraphOpen Graph tags are partially configured — some improvements recommended.REVIEW
Open Graph
Open Graph tags are partially configured — some improvements recommended.
Open Graph tags are partially configured — some improvements recommended.
Warning::
Missing og:image
The og:image tag provides a preview image for social sharing.
Info::
og:title is long (70 characters)
Titles over 60 characters may be truncated in social sharing previews.
Got: 70 chars Expected: 25–60 chars
Info::
Missing og:type
The og:type tag helps social platforms categorize the content.
The og:image tag provides a preview image for social sharing.
Why this matters
No og:image means social shares are imageless — measurably less engaging than image-cards across every major platform.
Learn more ▾ ▴
Twitter, Facebook, and LinkedIn all use og:image (or twitter:image as a fallback) for share-card thumbnails. Without one, the post renders as a text-only card. A 1200x630px image (Twitter's preferred size) covers all platforms.
Source: Open Graph Protocol
URL:
70 charsTitles over 60 characters may be truncated in social sharing previews.
Expected:
25–60 charsWhy this matters
og:title borderline-too-long — Facebook/LinkedIn may truncate. Aim for ~60-70 characters max.
Source: Open Graph Protocol
The og:type tag helps social platforms categorize the content.
Why this matters
Default og:type is 'website' but the right value (article, product, profile) unlocks richer metadata fields and higher engagement.
Learn more ▾ ▴
og:type controls which other og: fields a platform respects. og:type=article enables og:article:published_time, author, and section — surfaced in news cards. og:type=product enables price/availability fields surfaced by Pinterest and shopping integrations. Default 'website' silently disables those.
Source: Open Graph Protocol
Preview
No image set
edx.org
edX | Online Courses, Certificates & Degrees from Leading Institutions
Find the online learning path for you, delivered by world-class institutions like Harvard, Google, Amazon, and more.
Preview quality · Twitter/X D · 60/100
Title will be truncated (74 chars / 70 max)
- twitter:card — summary
- twitter:title — edX | Online Courses, Certificates & Degrees from Leading Institutions
- twitter:description — Find the online learning path for you, delivered by world-class institutions like Harvard, Google, Amazon, and more.
- twitter:image — Add twitter:image — preview card without an image looks broken
Title will be truncated on Twitter/X (74 chars, max 70)
→ Shorten the title to ≤70 characters
No preview image for Twitter/X
→ Add og:image or twitter:image (≥300×157 for summary_large_image)
No image set
EDX.ORG
edX | Online Courses, Certificates & Degrees from Leading Institutions
Find the online learning path for you, delivered by world-class institutions like Harvard, Google, Amazon, and more.
Preview quality · Facebook F · 45/100
Title will be truncated (70 chars / 60 max)
- og:title — edX | Online Courses, Certificates & Degrees from Leading Institutions
- og:description — Find the online learning path for you, delivered by world-class institutions like Harvard, Google, Amazon, and more.
- og:image — Add og:image — preview card without an image looks broken
- og:type — Add og:type — Recommended — tells Facebook the content category
- og:url — https://www.edx.org
- og:site_name — edX
Title will be truncated on Facebook (70 chars, max 60)
→ Shorten og:title to ≤60 characters
No preview image for Facebook
→ Add og:image (recommended 1200×630)
No image set
edX | Online Courses, Certificates & Degrees from Leading Institutions
edx.org
Preview quality · LinkedIn C · 65/100
- og:title — edX | Online Courses, Certificates & Degrees from Leading Institutions
- og:description — Find the online learning path for you, delivered by world-class institutions like Harvard, Google, Amazon, and more.
- og:image — Add og:image — preview card without an image looks broken
No preview image for LinkedIn
→ Add og:image (recommended 1200×627)
edx.org
edX | Online Courses, Certificates & Degrees from Leading Institutions
Find the online learning path for you, delivered by world-class institutions like Harvard, Google, Amazon, and more.
Preview quality · Slack B · 80/100
- og:title — edX | Online Courses, Certificates & Degrees from Leading Institutions
- og:description — Find the online learning path for you, delivered by world-class institutions like Harvard, Google, Amazon, and more.
- og:image — Add og:image — preview card without an image looks broken
No preview image — Slack unfurl will be text-only
→ Add og:image or twitter:image
Social preview quality
Averaged across Twitter/X, Facebook, LinkedIn, and Slack.
| Field | Twitter/X | Slack | ||
|---|---|---|---|---|
| og:title | ||||
| og:description | ||||
| og:image | ||||
| og:type | ||||
| og:url | ||||
| og:site_name | ||||
| twitter:card | — | — | — | |
| twitter:title | — | — | — | |
| twitter:description | — | — | — | |
| twitter:image | — | — | — |
ALinks200 links checked, 199 healthy, 1 brokenPASS
Links
200 links checked, 199 healthy, 1 broken
200 links checked, 199 healthy, 1 broken
Warning::
199 of 200 links are healthy
Warning::
Broken link: https://cdn.segment.com
Found in <link href>. Returns HTTP 404.
Got: HTTP 404
200 total 199 healthy 1 broken
Broken Links (1)
| Status | URL | Found in | Error |
|---|---|---|---|
| 404 | https://cdn.segment.com | <link> | Not Found |
200 https://edx.org/_next/static/css/afed01e5a59cf782.css <link>
200 https://edx.org/_next/static/css/c1a0daa9433fa738.css <link>
200 https://edx.org/_next/static/css/63827c4f45aec93f.css <link>
200 https://edx.org/_next/static/css/8d3c32105a4dd1a6.css <link>
200 https://edx.org/_next/static/css/e5fec6745b51671e.css <link>
200 https://edx.org/_next/static/css/622ea16a66844b51.css <link>
200 https://edx.org/_next/static/css/7201a3f57b93e520.css <link>
200 https://edx.org/_next/static/css/619a486fdabe4db9.css <link>
200 https://edx.org/_next/static/css/b7125049fdf54480.css <link>
200 https://edx.org/_next/static/css/838d848756a3dba0.css <link>
200 https://edx.org/_next/static/css/5e9f44976815350e.css <link>
200 https://edx.org/_next/static/css/1e97b410b545a5d8.css <link>
200 https://edx.org/_next/static/chunks/webpack-a94bbd5414b620ac... <link>
200 https://www.googletagmanager.com/gtag/js?id=G-D3KS4KMDT0&cx=... <script>
200 https://www.gstatic.com/recaptcha/releases/gTpTIWhbKpxADzTzk... <script>
200 https://www.googletagmanager.com/gtm.js?id=GTM-543ZGMK2 <script>
200 https://cdn.segment.com/analytics.js/v1/lwt68hX0axsop9XVP6cb... <script>
200 https://edx.org/_next/static/chunks/4bd1b696-8114277e1a0c5c1... <script>
200 https://edx.org/_next/static/chunks/31684-c747813ca79ce5e5.j... <script>
200 https://edx.org/_next/static/chunks/main-app-53c3f9f4fa7e7bf... <script>
200 https://edx.org/_next/static/chunks/app/global-error-b9cdfd2... <script>
200 https://edx.org/_next/static/chunks/0e5ce63c-06e5288fb0bdde3... <script>
200 https://edx.org/_next/static/chunks/c233e9bd-b7c9422fb889c5f... <script>
200 https://edx.org/_next/static/chunks/23088-5b0cccbcd59cb193.j... <script>
200 https://edx.org/_next/static/chunks/6874-761b0feea70cad7a.js <script>
200 https://edx.org/_next/static/chunks/59054-16d2c77acd8419e5.j... <script>
200 https://edx.org/_next/static/chunks/33063-273ea9b69895ce90.j... <script>
200 https://edx.org/_next/static/chunks/94466-1f4eaaf7e4c46361.j... <script>
200 https://edx.org/_next/static/chunks/43145-424523c8bdc43658.j... <script>
200 https://edx.org/_next/static/chunks/27043-24a8596c903251e2.j... <script>
200 https://edx.org/_next/static/chunks/51051-8a319ce00bfe7721.j... <script>
200 https://edx.org/_next/static/chunks/63346-7fe2512f276ac765.j... <script>
200 https://edx.org/_next/static/chunks/56827-2aa3be22f6d464ca.j... <script>
200 https://edx.org/_next/static/chunks/86690-918cf97b82ecce64.j... <script>
200 https://edx.org/_next/static/chunks/68033-1c7adda93ef2d222.j... <script>
200 https://edx.org/_next/static/chunks/58355-0a989aab31f5c1e2.j... <script>
200 https://edx.org/_next/static/chunks/app/%5Blocale%5D/not-fou... <script>
200 https://edx.org/_next/static/chunks/b8ba6eb2-3ac6594aa448865... <script>
200 https://edx.org/_next/static/chunks/a4634e51-e0ea9966714daed... <script>
200 https://edx.org/_next/static/chunks/82c1a80d-ae299923ae10f5b... <script>
200 https://edx.org/_next/static/chunks/10c000c1-820b48e60ecf9a5... <script>
200 https://edx.org/_next/static/chunks/4cde4f2d-a6ae58bcb4c8999... <script>
200 https://edx.org/_next/static/chunks/aaea2bcf-fcf14465037c204... <script>
200 https://edx.org/_next/static/chunks/ae064d6e-be7bdf3c6845b5d... <script>
200 https://edx.org/_next/static/chunks/4a5bd2f9-11d23ed2fab7c94... <script>
200 https://edx.org/_next/static/chunks/6150e6b2-d454fae9bf4565b... <script>
200 https://edx.org/_next/static/chunks/8cc6faea-d4a5213af5d556c... <script>
200 https://edx.org/_next/static/chunks/d648eb28-f98479d2cde4bc6... <script>
200 https://edx.org/_next/static/chunks/46903-deaa1caa2853ab67.j... <script>
A+Mixed ContentNo mixed content detected — all resources use HTTPS.PASS
Mixed Content
No mixed content detected — all resources use HTTPS.
No mixed content detected — all resources use HTTPS.
Info::
No mixed content detected — all resources use HTTPS
AStructured Data1 JSON-LD block(s) found — structured data is well configured.PASS
Structured Data
1 JSON-LD block(s) found — structured data is well configured.
1 JSON-LD block(s) found — structured data is well configured.
Warning::
Missing required property "name" for Organization
The "name" property is required for the Organization schema type.
Info::
Missing recommended property "url" for Organization
Adding "url" can improve how search engines display your content.
Info::
Missing recommended property "logo" for Organization
Adding "logo" can improve how search engines display your content.
Info::
Missing recommended property "sameAs" for Organization
Adding "sameAs" can improve how search engines display your content.
The "name" property is required for the Organization schema type.
Why this matters
Schema markup missing required properties is silently rejected by Google — your structured data appears in source but never as a rich result.
Learn more ▾ ▴
Each schema.org type has required properties (Article needs headline + author + datePublished; Product needs name + offers; etc.). Missing them means Google's rich-result eligibility check fails. The Search Console Rich Results Test surfaces specific gaps. Fix the missing property; rich results re-appear within hours.
Source: Google Search Central / schema.org
Adding "url" can improve how search engines display your content.
Why this matters
Recommended schema properties unlock richer SERP layouts — without them you get the basic rich result instead of the enhanced one.
Learn more ▾ ▴
Recommended properties expand what Google can render. E.g., adding aggregateRating to Product unlocks star ratings; adding image to Article unlocks the image-card variant. Each recommended property is a direct SERP-real-estate gain.
Source: Google Search Central / schema.org
Adding "logo" can improve how search engines display your content.
Why this matters
Recommended schema properties unlock richer SERP layouts — without them you get the basic rich result instead of the enhanced one.
Learn more ▾ ▴
Recommended properties expand what Google can render. E.g., adding aggregateRating to Product unlocks star ratings; adding image to Article unlocks the image-card variant. Each recommended property is a direct SERP-real-estate gain.
Source: Google Search Central / schema.org
Adding "sameAs" can improve how search engines display your content.
Why this matters
Recommended schema properties unlock richer SERP layouts — without them you get the basic rich result instead of the enhanced one.
Learn more ▾ ▴
Recommended properties expand what Google can render. E.g., adding aggregateRating to Product unlocks star ratings; adding image to Article unlocks the image-card variant. Each recommended property is a direct SERP-real-estate gain.
Source: Google Search Central / schema.org
JSON-LD Blocks
Block 1 : Organization
2 properties Valid
Missing required property: name
{
"@context": "https://schema.org",
"@graph": [
{
"@context": "https://schema.org",
"@type": "Organization",
"@id": "https://www.edx.org#organization",
"name": "edX",
"alternateName": [
"edX",
"Online Course Provider"
],
"description": "Online learning Massive Open Online Course Platform offering courses from leading institutions worldwide",
"url": "https://www.edx.org",
"logo": {
"@type": "ImageObject",
"@id": "https://www.edx.org/images/logos/edx-logo-elm.svg",
"name": "edX Logo",
"description": "Official edX logo",
"url": "https://www.edx.org/images/logos/edx-logo-elm.svg",
"width": "112",
"height": "112"
},
"sameAs": [
"https://www.facebook.com/edX",
"https://twitter.com/edXOnline",
"https://www.linkedin.com/company/edx",
"https://www.instagram.com/edxonline",
"https://www.youtube.com/user/edxonline"
],
"address": {
"@type": "PostalAddress",
"streetAddress": "",
"addressLocality": "",
"addressRegion": "",
"postalCode": "",
"addressCountry": "US"
}
},
[
{
"@context": "https://schema.org",
"@type": "Organization",
"name": "edX",
"url": "https://www.edx.org",
"logo": "https://www.edx.org/images/logos/edx-logo-elm.svg",
"description": "Discover thousands of offerings — from free courses to full degrees — delivered by world-class partners like Harvard, Google, Amazon and more.",
"sameAs": [
"https://www.facebook.com/edX",
"https://x.com/edXOnline",
"https://www.linkedin.com/company/edx",
"https://www.instagram.com/edxonline",
"https://www.youtube.com/user/edxonline"
]
},
{
"@context": "https://schema.org",
"@type": "ItemList",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"url": "https://www.edx.org/executive-education/university-of-oxford-artificial-intelligence-programme",
"provider": {
"@id": "https://www.edx.org#organization"
}
},
{
"@type": "ListItem",
"position": 2,
"url": "https://www.edx.org/executive-education/the-london-school-of-economics-and-political-science-mba-essentials",
"provider": {
"@id": "https://www.edx.org#organization"
}
},
{
"@type": "ListItem",
"position": 3,
"url": "https://www.edx.org/executive-education/massachusetts-institute-of-technology-artificial-intelligence-implications-for-business-strategy",
"provider": {
"@id": "https://www.edx.org#organization"
}
},
{
"@type": "ListItem",
"position": 4,
"url": "https://www.edx.org/executive-education/university-of-oxford-executive-leadership-programme",
"provider": {
"@id": "https://www.edx.org#organization"
}
},
{
"@type": "ListItem",
"position": 5,
"url": "https://www.edx.org/executive-education/the-london-school-of-economics-and-political-science-ethics-of-ai",
"provider": {
"@id": "https://www.edx.org#organization"
}
},
{
"@type": "ListItem",
"position": 6,
"url": "https://www.edx.org/executive-education/yale-university-digital-transformation-strategy",
"provider": {
"@id": "https://www.edx.org#organization"
}
},
{
"@type": "ListItem",
"position": 7,
"url": "https://www.edx.org/executive-education/university-of-oxford-leading-sustainable-corporations-programme",
"provider": {
"@id": "https://www.edx.org#organization"
}
},
{
"@type": "ListItem",
"position": 8,
"url": "https://www.edx.org/executive-education/university-of-cambridge-business-sustainability-management",
"provider": {
"@id": "https://www.edx.org#organization"
}
},
{
"@type": "ListItem",
"position": 9,
"url": "https://www.edx.org/executive-education/the-london-school-of-economics-and-political-science-sustainability-environment-economy-and-society",
"provider": {
"@id": "https://www.edx.org#organization"
}
},
{
"@type": "ListItem",
"position": 10,
"url": "https://www.edx.org/executive-education/university-of-cambridge-sustainable-finance",
"provider": {
"@id": "https://www.edx.org#organization"
}
},
{
"@type": "ListItem",
"position": 11,
"url": "https://www.edx.org/executive-education/the-london-school-of-economics-and-political-science-strategic-communications-in-society",
"provider": {
"@id": "https://www.edx.org#organization"
}
},
{
"@type": "ListItem",
"position": 12,
"url": "https://www.edx.org/executive-education/university-of-cambridge-leading-sustainability-high-impact-leadership",
"provider": {
"@id": "https://www.edx.org#organization"
}
},
{
"@type": "ListItem",
"position": 13,
"url": "https://www.edx.org/executive-education/yale-university-women-s-leadership-program",
"provider": {
"@id": "https://www.edx.org#organization"
}
},
{
"@type": "ListItem",
"position": 14,
"url": "https://www.edx.org/executive-education/university-of-oxford-strategic-management-executive-programme",
"provider": {
"@id": "https://www.edx.org#organization"
}
},
{
"@type": "ListItem",
"position": 15,
"url": "https://www.edx.org/executive-education/yale-university-accelerated-management-program",
"provider": {
"@id": "https://www.edx.org#organization"
}
},
{
"@type": "ListItem",
"position": 16,
"url": "https://www.edx.org/executive-education/massachusetts-institute-of-technology-digital-business-strategy-harnessing-our-digital-future",
"provider": {
"@id": "https://www.edx.org#organization"
}
},
{
"@type": "ListItem",
"position": 17,
"url": "https://www.edx.org/executive-education/the-london-school-of-economics-and-political-science-data-analysis-for-management",
"provider": {
"@id": "https://www.edx.org#organization"
}
},
{
"@type": "ListItem",
"position": 18,
"url": "https://www.edx.org/executive-education/massachusetts-institute-of-technology-data-monetization-strategy-creating-value-through-data",
"provider": {
"@id": "https://www.edx.org#organization"
}
},
{
"@type": "ListItem",
"position": 19,
"url": "https://www.edx.org/executive-education/the-economist-data-storytelling-and-visualisation-communicating-with-numbers-to-inform-persuade-and-decide",
"provider": {
"@id": "https://www.edx.org#organization"
}
},
{
"@type": "ListItem",
"position": 20,
"url": "https://www.edx.org/executive-education/university-of-cape-town-data-science-with-python",
"provider": {
"@id": "https://www.edx.org#organization"
}
},
{
"@type": "ListItem",
"position": 21,
"url": "https://www.edx.org/executive-education/harvard-university-higher-education-teaching-certificate",
"provider": {
"@id": "https://www.edx.org#organization"
}
},
{
"@type": "ListItem",
"position": 22,
"url": "https://www.edx.org/executive-education/northwestern-university-teaching-certificate-the-science-of-social-and-emotional-learning",
"provider": {
"@id": "https://www.edx.org#organization"
}
},
{
"@type": "ListItem",
"position": 23,
"url": "https://www.edx.org/executive-education/university-of-cape-town-instructional-design",
"provider": {
"@id": "https://www.edx.org#organization"
}
},
{
"@type": "ListItem",
"position": 24,
"url": "https://www.edx.org/executive-education/university-of-cape-town-teaching-with-technology",
"provider": {
"@id": "https://www.edx.org#organization"
}
},
{
"@type": "ListItem",
"position": 25,
"url": "https://www.edx.org/executive-education/the-london-school-of-economics-and-political-science-real-estate-economics-and-finance-online-certificate-course",
"provider": {
"@id": "https://www.edx.org#organization"
}
},
{
"@type": "ListItem",
"position": 26,
"url": "https://www.edx.org/executive-education/university-of-oxford-private-markets-investments-programme",
"provider": {
"@id": "https://www.edx.org#organization"
}
},
{
"@type": "ListItem",
"position": 27,
"url": "https://www.edx.org/executive-education/the-london-school-of-economics-and-political-science-managerial-finance",
"provider": {
"@id": "https://www.edx.org#organization"
}
},
{
"@type": "ListItem",
"position": 28,
"url": "https://www.edx.org/executive-education/massachusetts-institute-of-technology-commercial-real-estate-analysis-and-investment",
"provider": {
"@id": "https://www.edx.org#organization"
}
},
{
"@type": "ListItem",
"position": 29,
"url": "https://www.edx.org/executive-education/harvard-university-fintech",
"provider": {
"@id": "https://www.edx.org#organization"
}
},
{
"@type": "ListItem",
"position": 30,
"url": "https://www.edx.org/executive-education/massachusetts-institute-of-technology-blockchain-and-crypto-applications-from-decentralized-finance-to-web-3",
"provider": {
"@id": "https://www.edx.org#organization"
}
},
{
"@type": "ListItem",
"position": 31,
"url": "https://www.edx.org/executive-education/sda-bocconi-school-of-management-blockchain-for-business-program",
"provider": {
"@id": "https://www.edx.org#organization"
}
},
{
"@type": "ListItem",
"position": 32,
"url": "https://www.edx.org/executive-education/university-of-toronto-rotman-blockchain-and-decentralized-finance",
"provider": {
"@id": "https://www.edx.org#organization"
}
},
{
"@type": "ListItem",
"position": 33,
"url": "https://www.edx.org/executive-education/stanford-university-nutrition-science",
"provider": {
"@id": "https://www.edx.org#organization"
}
},
{
"@type": "ListItem",
"position": 34,
"url": "https://www.edx.org/executive-education/yale-university-healthcare-management",
"provider": {
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}All checks on this page are automated. Results are estimates - run targeted manual reviews when the score affects a release decision.