Lighthouse Desktop

· 0 checks — Desktop Lighthouse audit -- Performance, Accessibility, Best Practices, and SEO category breakdown.

SCORE

GRADE

FIX

REVIEW

PASS

INFO

Detailed Report

Audit breakdown by category with detailed findings.

Performance

Insights

Remove large, duplicate JavaScript modules from bundles to reduce unnecessary bytes consumed by network activity.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Polyfills and transforms enable older browsers to use new JavaScript features. However, many aren't necessary for modern browsers. Consider modifying your JavaScript build process to not transpile Baseline features, unless you know you must support older browsers. Learn why most sites can deploy ES6+ code without transpiling

Why this matters

Performance issues directly impact user engagement and conversion rates.

3rd party code can significantly impact load performance. Reduce and defer loading of 3rd party code to prioritize your page's content.

Why this matters

Performance issues directly impact user engagement and conversion rates.

A long cache lifetime can speed up repeat visits to your page. Learn more about caching.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Request	Cache TTL	Transfer Size
js.hsforms.net/forms/embed/v2.js	300.0 s	192.7 KiB
cdn.tinypass.com/api/tinypass.min.js	14400.0 s	132.7 KiB
buy.tinypass.com/widget/dist/checkout/css/checkout.bundle.1.1.css	1200.0 s	101.7 KiB
js.usemessages.com/conversations-embed.js	600.0 s	33.0 KiB
js.hubspot.com/web-interactives-embed.js	600.0 s	28.2 KiB
js.hscollectedforms.net/collectedforms.js	300.0 s	26.3 KiB
js.hs-banner.com/v2/21266006/banner.js	300.0 s	24.2 KiB
tag.aticdn.net/piano-analytics.js	14400.0 s	26.6 KiB
s.skimresources.com/js/143769X1608443.skimlinks.js?ver=1.1.11	3600.0 s	22.1 KiB
buy.tinypass.com/widget/dist/checkout/css/img/Loader.gif	1200.0 s	15.0 KiB
/_sam/H4sIAAAAAAAA_62YS4_bOAyA_1BnjGYve20zu9MCWyBo2l4XtEQ...	604346.0 s	128.5 KiB
experiments.parsely.com/vip-experiments.js?apiKey=entrepreneur.com&ver=3.23.1	30.0 s	8.9 KiB
experiments.parsely.com/vip-experiments.js?apiKey=entrepreneur.com	30.0 s	8.9 KiB
cdn.adsafeprotected.com/iasPET.1.js?ver=b0e789987ec84bfbfe2b	0.0 ms	6.7 KiB
/ng/common/i18n/platform-translation-map_en_US.js?version...	86400.0 s	13.7 KiB
/_sam/H4sIAAAAAAAA_z3IwQ6AIAgA0B9KmJ76m4bJHI6oBa7f7-bt7eE...	604343.0 s	52.9 KiB
cdn.cxense.com/ari-cx.js	3600.0 s	6.3 KiB
buy.tinypass.com/widget/dist/template/css/template.bundle.1.0.css	1200.0 s	5.3 KiB
/showtemplate/general/loadTranslationMap?aid=3CgcRbFCpu&v...	86400.0 s	10.7 KiB
js.hsadspixel.net/pixels.js	600.0 s	3.9 KiB
buy.tinypass.com/widget/dist/template/css/img/fail-icon.png	1200.0 s	2.4 KiB
c2.entrepreneur.com/xbuilder/experience/load?aid=3CgcRbFCpu&ver=1.1.11	1800.0 s	1.7 KiB
players.brightcove.net/videojs-pip/1/videojs-pip.css?ver=2.8.8	900.0 s	1.3 KiB
js.hs-scripts.com/21266006.js?integration=WordPress&ver=11.3.45	90.0 s	1.2 KiB
buy.tinypass.com/ng/common/pn-spinner/pn-spinner.css	1200.0 s	496 B
/_sam/H4sIAAAAAAAA_62YS4_bOAyA_1BnjGYve20zu9MCWyBo2l4XtEQ...	604346.0 s	0 B
buy.tinypass.com/widget/dist/checkout/css/checkout.bundle.1.1.css	1200.0 s	0 B
/_sam/H4sIAAAAAAAA_z3IwQ6AIAgA0B9KmJ76m4bJHI6oBa7f7-bt7eE...	604343.0 s	0 B
/ng/common/i18n/platform-translation-map_en_US.js?version...	86400.0 s	0 B
/ng/common/i18n/platform-translation-map_en_US.js?version...	86400.0 s	0 B
/ng/common/i18n/platform-translation-map_en_US.js?version...	86400.0 s	0 B
/showtemplate/general/loadTranslationMap?aid=3CgcRbFCpu&v...	86400.0 s	0 B
buy.tinypass.com/widget/dist/template/css/template.bundle.1.0.css	1200.0 s	0 B
buy.tinypass.com/widget/dist/checkout/css/img/Loader.gif	1200.0 s	0 B
buy.tinypass.com/widget/dist/template/css/img/fail-icon.png	1200.0 s	0 B
buy.tinypass.com/ng/common/pn-spinner/pn-spinner.css	1200.0 s	0 B

Layout shifts occur when elements move absent any user interaction. Investigate the causes of layout shifts, such as elements being added, removed, or their fonts changing as the page loads.

Why this matters

Performance issues directly impact user engagement and conversion rates.

headings: [map[key:node label:Element subItemsHeading:map[key:extra] valueType:node] map[granularity:0.001 key:score label:Layout shift score subItemsHeading:map[key:cause valueType:text] valueType:numeric]]

items: [map[node:map[type:text value:Total] score:0.001259] map[node:map[boundingRect:map[bottom:503 height:128 left:460 right:890 top:375 width:430] lhId:page-12-A nodeLabel:If Your Audience Isn't Interacting, Your Brand Is Just an Illusion path:1,HTML,1,BODY,5,MAIN,3,SECTION,0,DIV,0,DIV,1,DIV,0,DIV,0,DIV,0,UL,0,LI,0,DIV,0,ARTICLE,0,DIV,1,H3,0,A selector:article.tw:mb-0 > div.tw:flex > h3.tw:text-4xl > a snippet:<a href="https://www.entrepreneur.com/growing-a-business/if-your-audience-isnt-inte…" data-id="" data-value="" target="_self" class=""> type:node] score:0.001259 subItems:map[items:[map[cause:Unsized image element extra:map[boundingRect:map[bottom:1045 height:494 left:428 right:922 top:551 width:494] lhId:page-4-IMG nodeLabel:div.wp-block-entrepreneur-article-card > article.tw:mb-0 > figure.tw:relative > img.tw:rounded-lg path:1,HTML,1,BODY,5,MAIN,3,SECTION,0,DIV,0,DIV,1,DIV,0,DIV,0,DIV,0,UL,0,LI,0,DIV,0,ARTICLE,1,FIGURE,0,IMG selector:div.wp-block-entrepreneur-article-card > article.tw:mb-0 > figure.tw:relative > img.tw:rounded-lg snippet:<img width="800" height="800" src="https://www.entrepreneur.com/wp-content/uploads/sites/2/2026/04/1776696920…" class="tw:rounded-lg tw:shadow tw:prerender tw:h-auto tw:object-contain tw:w-full" role="presentation" loading="lazy"> type:node]]] type:subitems]]]

items: [map[node:map[type:text value:Total] score:0.275522] map[node:map[boundingRect:map[bottom:1592 height:1311 left:0 right:1350 top:281 width:1350] lhId:page-17-DIV nodeLabel:Latest THOUGHT LEADERS Avoid These Sleep Mistakes That Are Sabotaging Your Perf… path:1,HTML,1,BODY,5,MAIN,3,SECTION,0,DIV selector:body.home > main#main > section.page-container > div.wp-block-group snippet:<div class="wp-block-group alignfull has-light-beige-background-color has-background i…" style="margin-top: 0px; margin-bottom: 0px; padding-top: 0px; padding-right: 0px;"> type:node] score:0.128722 subItems:map[items:[map[cause:Unsized image element extra:map[boundingRect:map[bottom:3829 height:105 left:970 right:1115 top:3724 width:145] lhId:page-0-IMG nodeLabel:div.wp-block-media-text > figure.wp-block-media-text__media > a > img.wp-image-414029 path:1,HTML,1,BODY,5,MAIN,3,SECTION,4,DIV,2,DIV,2,DIV,1,DIV,0,FIGURE,0,A,0,IMG selector:div.wp-block-media-text > figure.wp-block-media-text__media > a > img.wp-image-414029 snippet:<img decoding="async" width="1184" height="864" src="https://www.entrepreneur.com/wp-content/uploads/sites/2/2026/02/generated-…" alt="" class="wp-image-414029 size-full" srcset="https://www.entrepreneur.com/wp-content/uploads/sites/2/2026/02/generated-…" sizes="(max-width: 1184px) 100vw, 1184px"> type:node]]] type:subitems]] map[node:map[boundingRect:map[bottom:1592 height:1311 left:0 right:1350 top:281 width:1350] lhId:page-17-DIV nodeLabel:Latest THOUGHT LEADERS Avoid These Sleep Mistakes That Are Sabotaging Your Perf… path:1,HTML,1,BODY,5,MAIN,3,SECTION,0,DIV selector:body.home > main#main > section.page-container > div.wp-block-group snippet:<div class="wp-block-group alignfull has-light-beige-background-color has-background i…" style="margin-top: 0px; margin-bottom: 0px; padding-top: 0px; padding-right: 0px;"> type:node] score:0.111132 subItems:map[items:[map[cause:Unsized image element extra:map[boundingRect:map[bottom:3829 height:105 left:970 right:1115 top:3724 width:145] lhId:page-0-IMG nodeLabel:div.wp-block-media-text > figure.wp-block-media-text__media > a > img.wp-image-414029 path:1,HTML,1,BODY,5,MAIN,3,SECTION,4,DIV,2,DIV,2,DIV,1,DIV,0,FIGURE,0,A,0,IMG selector:div.wp-block-media-text > figure.wp-block-media-text__media > a > img.wp-image-414029 snippet:<img decoding="async" width="1184" height="864" src="https://www.entrepreneur.com/wp-content/uploads/sites/2/2026/02/generated-…" alt="" class="wp-image-414029 size-full" srcset="https://www.entrepreneur.com/wp-content/uploads/sites/2/2026/02/generated-…" sizes="(max-width: 1184px) 100vw, 1184px"> type:node]]] type:subitems]] map[node:map[boundingRect:map[bottom:1592 height:1311 left:0 right:1350 top:281 width:1350] lhId:page-17-DIV nodeLabel:Latest THOUGHT LEADERS Avoid These Sleep Mistakes That Are Sabotaging Your Perf… path:1,HTML,1,BODY,5,MAIN,3,SECTION,0,DIV selector:body.home > main#main > section.page-container > div.wp-block-group snippet:<div class="wp-block-group alignfull has-light-beige-background-color has-background i…" style="margin-top: 0px; margin-bottom: 0px; padding-top: 0px; padding-right: 0px;"> type:node] score:0.021312 subItems:map[items:[map[cause:Unsized image element extra:map[boundingRect:map[bottom:3829 height:105 left:970 right:1115 top:3724 width:145] lhId:page-0-IMG nodeLabel:div.wp-block-media-text > figure.wp-block-media-text__media > a > img.wp-image-414029 path:1,HTML,1,BODY,5,MAIN,3,SECTION,4,DIV,2,DIV,2,DIV,1,DIV,0,FIGURE,0,A,0,IMG selector:div.wp-block-media-text > figure.wp-block-media-text__media > a > img.wp-image-414029 snippet:<img decoding="async" width="1184" height="864" src="https://www.entrepreneur.com/wp-content/uploads/sites/2/2026/02/generated-…" alt="" class="wp-image-414029 size-full" srcset="https://www.entrepreneur.com/wp-content/uploads/sites/2/2026/02/generated-…" sizes="(max-width: 1184px) 100vw, 1184px"> type:node]]] type:subitems]] map[node:map[boundingRect:map[bottom:1592 height:1311 left:0 right:1350 top:281 width:1350] lhId:page-17-DIV nodeLabel:Latest THOUGHT LEADERS Avoid These Sleep Mistakes That Are Sabotaging Your Perf… path:1,HTML,1,BODY,5,MAIN,3,SECTION,0,DIV selector:body.home > main#main > section.page-container > div.wp-block-group snippet:<div class="wp-block-group alignfull has-light-beige-background-color has-background i…" style="margin-top: 0px; margin-bottom: 0px; padding-top: 0px; padding-right: 0px;"> type:node] score:0.014072 subItems:map[items:[map[cause:Unsized image element extra:map[boundingRect:map[bottom:3829 height:105 left:970 right:1115 top:3724 width:145] lhId:page-0-IMG nodeLabel:div.wp-block-media-text > figure.wp-block-media-text__media > a > img.wp-image-414029 path:1,HTML,1,BODY,5,MAIN,3,SECTION,4,DIV,2,DIV,2,DIV,1,DIV,0,FIGURE,0,A,0,IMG selector:div.wp-block-media-text > figure.wp-block-media-text__media > a > img.wp-image-414029 snippet:<img decoding="async" width="1184" height="864" src="https://www.entrepreneur.com/wp-content/uploads/sites/2/2026/02/generated-…" alt="" class="wp-image-414029 size-full" srcset="https://www.entrepreneur.com/wp-content/uploads/sites/2/2026/02/generated-…" sizes="(max-width: 1184px) 100vw, 1184px"> type:node]]] type:subitems]] map[node:map[boundingRect:map[bottom:167 height:40 left:1060 right:1310 top:127 width:250] lhId:page-21-DIV nodeLabel:div.tw:px-4 > div.tw:hidden > div.tw:flex > div.tw:flex path:1,HTML,1,BODY,3,DIV,2,DIV,0,DIV,0,DIV,1,DIV selector:div.tw:px-4 > div.tw:hidden > div.tw:flex > div.tw:flex snippet:<div class="tw:flex tw:justify-center"> type:node] score:0.000167]]

A forced reflow occurs when JavaScript queries geometric properties (such as offsetWidth) after styles have been invalidated by a change to the DOM state. This can result in poor performance. Learn more about forced reflows and possible mitigations.

Why this matters

Performance issues directly impact user engagement and conversion rates.

headings: [map[key:source label:Top function call valueType:source-location] map[granularity:1 key:reflowTime label:Total reflow time valueType:ms]]

items: [map[reflowTime:30.959 source:map[column:56446 line:2 type:source-location url:https://cmp.osano.com/AzqBmEUU91e314HKV/9c9da8e7-a14d-490e-b4af-8da7c1cc41e9/osano.js urlProvider:network]]]

headings: [map[key:source label:Source valueType:source-location] map[granularity:1 key:reflowTime label:Total reflow time valueType:ms]]

items: [map[reflowTime:0.923 source:map[type:text value:[unattributed]]] map[reflowTime:30.959 source:map[column:56461 line:1 type:source-location url:https://cmp.osano.com/AzqBmEUU91e314HKV/9c9da8e7-a14d-490e-b4af-8da7c1cc41e9/osano.js urlProvider:network]] map[reflowTime:2.133 source:map[column:83135 line:1 type:source-location url:https://cmp.osano.com/AzqBmEUU91e314HKV/9c9da8e7-a14d-490e-b4af-8da7c1cc41e9/osano.js urlProvider:network]] map[reflowTime:0.36 source:map[column:83502 line:1 type:source-location url:https://cmp.osano.com/AzqBmEUU91e314HKV/9c9da8e7-a14d-490e-b4af-8da7c1cc41e9/osano.js urlProvider:network]]]

Reducing the download time of images can improve the perceived load time of the page and LCP. Learn more about optimizing image size

Why this matters

Performance issues directly impact user engagement and conversion rates.

	URL	Resource Size	Est Savings
div.wp-block-media-text > figure.wp-block-media-text__media > a > img.wp-image-414029 `div.wp-block-media-text > figure.wp-block-media-text__media > a > img.wp-image-414029`	www.entrepreneur.com/wp-content/uploads/sites/2/2026/02/generated-image-42.png	521.3 KiB	518.8 KiB
div.wp-block-group > div.wp-block-media-text > figure.wp-block-media-text__media > img.wp-image-400810 `div.wp-block-group > div.wp-block-media-text > figure.wp-block-media-text__media > img.wp-image-400810`	www.entrepreneur.com/wp-content/uploads/sites/2/2025/11/image-5.png	116.4 KiB	112.9 KiB
div.wp-block-group > div.wp-block-group > div.wp-block-cover > img.wp-block-cover__image-background `div.wp-block-group > div.wp-block-group > div.wp-block-cover > img.wp-block-cover__image-background`	/wp-content/uploads/sites/2/2025/08/0825_Franchise-Quiz-H...	51.8 KiB	48.5 KiB
div.wp-block-entrepreneur-article-card > article.tw:mb-2 > figure.tw:relative > img.tw:rounded-lg `div.wp-block-entrepreneur-article-card > article.tw:mb-2 > figure.tw:relative > img.tw:rounded-lg`	/wp-content/uploads/sites/2/2026/04/College-graduates-042...	97.3 KiB	38.7 KiB
div.wp-block-entrepreneur-article-card > article.tw:mb-0 > figure.tw:relative > img.tw:rounded-lg `div.wp-block-entrepreneur-article-card > article.tw:mb-0 > figure.tw:relative > img.tw:rounded-lg`	/wp-content/uploads/sites/2/2026/04/1776696920-branding-s...	40.5 KiB	25.1 KiB
div.wp-block-group > div.wp-block-media-text > figure.wp-block-media-text__media > img.wp-image-371890 `div.wp-block-group > div.wp-block-media-text > figure.wp-block-media-text__media > img.wp-image-371890`	/wp-content/uploads/sites/2/2025/09/0925_Misc_Franchise-L...	24.9 KiB	24.7 KiB
div.wp-block-entrepreneur-article-card > article.tw:mb-2 > figure.tw:relative > img.tw:rounded-lg `div.wp-block-entrepreneur-article-card > article.tw:mb-2 > figure.tw:relative > img.tw:rounded-lg`	/wp-content/uploads/sites/2/2026/04/jersey-mikes-0426-g-2...	83.0 KiB	24.4 KiB
div.wp-block-entrepreneur-article-card > article.tw:flex > figure.tw:relative > img.tw:rounded-lg `div.wp-block-entrepreneur-article-card > article.tw:flex > figure.tw:relative > img.tw:rounded-lg`	/wp-content/uploads/sites/2/2026/04/Pavan-Luke-Houndsy-1....	25.4 KiB	21.8 KiB
div.wp-block-entrepreneur-article-card > article.tw:mb-4 > figure.tw:relative > img.tw:rounded-lg `div.wp-block-entrepreneur-article-card > article.tw:mb-4 > figure.tw:relative > img.tw:rounded-lg`	/wp-content/uploads/sites/2/2026/04/1775846293-how-to-eva...	19.9 KiB	13.0 KiB
div.wp-block-entrepreneur-article-card > article.tw:mb-4 > figure.tw:relative > img.tw:rounded-lg `div.wp-block-entrepreneur-article-card > article.tw:mb-4 > figure.tw:relative > img.tw:rounded-lg`	/wp-content/uploads/sites/2/2026/04/1776200606-best-leade...	19.4 KiB	12.7 KiB
div.wp-block-entrepreneur-article-card > article.tw:mb-4 > figure.tw:relative > img.tw:rounded-lg `div.wp-block-entrepreneur-article-card > article.tw:mb-4 > figure.tw:relative > img.tw:rounded-lg`	/wp-content/uploads/sites/2/2026/04/Tm-rw-x-Shaq-Selects-...	13.1 KiB	8.5 KiB
div.wp-block-entrepreneur-article-card > article.tw:mb-4 > figure.tw:relative > img.tw:rounded-lg `div.wp-block-entrepreneur-article-card > article.tw:mb-4 > figure.tw:relative > img.tw:rounded-lg`	/wp-content/uploads/sites/2/2026/03/1774624363-Abby-Smayd...	7.8 KiB	5.1 KiB

Optimize LCP by making the LCP image discoverable from the HTML immediately, and avoiding lazy-loading

Why this matters

Performance issues directly impact user engagement and conversion rates.

lhId: page-4-IMG

nodeLabel: div.wp-block-entrepreneur-article-card > article.tw:mb-0 > figure.tw:relative > img.tw:rounded-lg

path: 1,HTML,1,BODY,5,MAIN,3,SECTION,0,DIV,0,DIV,1,DIV,0,DIV,0,DIV,0,UL,0,LI,0,DIV,0,ARTICLE,1,FIGURE,0,IMG

selector: div.wp-block-entrepreneur-article-card > article.tw:mb-0 > figure.tw:relative > img.tw:rounded-lg

snippet: <img width="800" height="800" src="https://www.entrepreneur.com/wp-content/uploads/sites/2/2026/04/1776696920…" class="tw:rounded-lg tw:shadow tw:prerender tw:h-auto tw:object-contain tw:w-full" role="presentation" loading="lazy">

Avoid chaining critical requests by reducing the length of chains, reducing the download size of resources, or deferring the download of unnecessary resources to improve page load.

Why this matters

Performance issues directly impact user engagement and conversion rates.

description: [preconnect](https://developer.chrome.com/docs/lighthouse/performance/uses-rel-preconnect/) hints help the browser establish a connection earlier in the page load, saving time when the first request for that origin is made. The following are the origins that the page preconnected to.

title: Preconnected origins

value: no origins were preconnected

description: Add [preconnect](https://developer.chrome.com/docs/lighthouse/performance/uses-rel-preconnect/) hints to your most important origins, but try to use no more than 4.

title: Preconnect candidates

value: No additional origins are good candidates for preconnecting

Requests are blocking the page's initial render, which may delay LCP. Deferring or inlining can move these network requests out of the critical path.

Why this matters

Performance issues directly impact user engagement and conversion rates.

URL	Transfer Size	Duration
js.hsforms.net/forms/embed/v2.js	192.7 KiB	546 ms
cmp.osano.com/AzqBmEUU91e314HKV/9c9da8e7-a14d-490e-b4af-8da7c1cc41e9/osano.js	80.6 KiB	444 ms
cdn.cxense.com/ari-cx.js	6.3 KiB	208 ms
players.brightcove.net/videojs-pip/1/videojs-pip.css?ver=2.8.8	1.3 KiB	210 ms
experiments.parsely.com/vip-experiments.js?apiKey=entrepreneur.com&ver=3.23.1	8.9 KiB	248 ms
www.entrepreneur.com/wp-includes/css/dist/components/style.min.css?ver=6.8.5	11.7 KiB	80 ms
/wp-content/client-mu-plugins/entrepreneur/dist/css/share...	549 B
/wp-content/themes/entrepreneur/dist/css/frontend.css?ver...	31.3 KiB	160 ms
/wp-includes/js/mediaelement/mediaelementplayer-legacy.mi...	2.5 KiB
/wp-includes/js/mediaelement/wp-mediaelement.min.css?ver=...	1.4 KiB
/wp-content/mu-plugins/search/elasticpress/dist/css/relat...	243 B
/wp-content/plugins/brightcove-video-connect/assets/css/b...	341 B
www.entrepreneur.com/wp-includes/css/dist/block-library/style.min.css?ver=6.8.5	14.1 KiB
/wp-content/client-mu-plugins/entrepreneur/dist/css/front...	327 B

Your first network request is the most important. Reduce its latency by avoiding redirects, ensuring a fast server response, and enabling text compression.

Why this matters

Performance issues directly impact user engagement and conversion rates.

These insights are also available in the Chrome DevTools Performance Panel - record a trace to view more detailed information.

Redirects introduce additional delays before the page can be loaded. Learn how to avoid page redirects.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Estimated savings: 249 ms

URL	Time Spent
entrepreneur.com/	249 ms
www.entrepreneur.com/	0.0 ms

These are the largest layout shifts observed on the page. Each table item represents a single layout shift, and shows the element that shifted the most. Below each item are possible root causes that led to the layout shift. Some of these layout shifts may not be included in the CLS metric value due to windowing. Learn how to improve CLS

Why this matters

Performance issues directly impact user engagement and conversion rates.

Element	Layout shift score
Latest THOUGHT LEADERS Avoid These Sleep Mistakes That Are Sabotaging Your Perf… `body.home > main#main > section.page-container > div.wp-block-group`	0.129
Latest THOUGHT LEADERS Avoid These Sleep Mistakes That Are Sabotaging Your Perf… `body.home > main#main > section.page-container > div.wp-block-group`	0.111
Latest THOUGHT LEADERS Avoid These Sleep Mistakes That Are Sabotaging Your Perf… `body.home > main#main > section.page-container > div.wp-block-group`	0.021
Latest THOUGHT LEADERS Avoid These Sleep Mistakes That Are Sabotaging Your Perf… `body.home > main#main > section.page-container > div.wp-block-group`	0.014
If Your Audience Isn't Interacting, Your Brand Is Just an Illusion `article.tw:mb-0 > div.tw:flex > h3.tw:text-4xl > a`	0.001
div.tw:px-4 > div.tw:hidden > div.tw:flex > div.tw:flex `div.tw:px-4 > div.tw:hidden > div.tw:flex > div.tw:flex`	0.000
Avoid These Sleep Mistakes That Are Sabotaging Your Performance `div.wp-block-entrepreneur-article-card > article.tw:flex > div.tw:flex > h3.tw:text-base`	0.000
div.tw:px-4 > div.tw:hidden > div.tw:flex > div.tw:flex `div.tw:px-4 > div.tw:hidden > div.tw:flex > div.tw:flex`	0.000
THOUGHT LEADERS `article.tw:flex > div.tw:flex > div.tw:flex > div.tw:font-sans`	0.000

Time to Interactive is the amount of time it takes for the page to become fully interactive. Learn more about the Time to Interactive metric.

Why this matters

Performance issues directly impact user engagement and conversion rates.

TTI

Diagnostics

Reduce unused JavaScript and defer loading scripts until they are required to decrease bytes consumed by network activity. Learn how to reduce unused JavaScript.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Estimated savings: 80 ms 501.4 KiB

URL	Transfer Size	Est Savings
/wp-includes/js/dist/components.min.js?ver=865f2ec3b5f519...	202.7 KiB	162.3 KiB
/pagead/managed/js/gpt/m202604090101/pubads_impl.js?cb=31...	185.9 KiB	127.5 KiB
js.hsforms.net/forms/embed/v2.js	185.4 KiB	112.9 KiB
cdn.tinypass.com/api/tinypass.min.js	132.1 KiB	65.2 KiB
www.entrepreneur.com/wp-includes/js/dist/vendor/react-dom.min.js?ver=18.3.1.1	38.7 KiB	33.5 KiB

Consider reducing the time spent parsing, compiling and executing JS. You may find delivering smaller JS payloads helps with this. Learn how to minimize main-thread work

Why this matters

Performance issues directly impact user engagement and conversion rates.

Category	Time Spent
Script Evaluation	1.2 s
Other	580 ms
Style & Layout	276 ms
Script Parsing & Compilation	133 ms
Rendering	79 ms
Parse HTML & CSS	74 ms
Garbage Collection	28 ms

Many navigations are performed by going back to a previous page, or forwards again. The back/forward cache (bfcache) can speed up these return navigations. Learn more about the bfcache

Why this matters

Performance issues directly impact user engagement and conversion rates.

Failure reason	Failure type
The page has an unload handler in a sub frame.	Actionable

Reduce unused rules from stylesheets and defer CSS not used for above-the-fold content to decrease bytes consumed by network activity. Learn how to reduce unused CSS.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Estimated savings: 0.0 ms 25.8 KiB

URL	Transfer Size	Est Savings
:root{--wp--preset--aspect-ratio--square: 1;--wp--preset--aspect-ratio--4-3: 4/3;--wp--preset--aspe…	21.9 KiB	14.3 KiB
www.entrepreneur.com/wp-includes/css/dist/components/style.min.css?ver=6.8.5	11.5 KiB	11.5 KiB

Large network payloads cost users real money and are highly correlated with long load times. Learn how to reduce payload sizes.

Why this matters

Performance issues directly impact user engagement and conversion rates.

URL	Transfer Size
/wp-content/uploads/sites/2/2026/01/F500-Home-Page-Montag...	26.4 MiB
/wp-content/uploads/sites/2/2026/01/ent26_janfeb_cover-f5...	1.9 MiB
www.entrepreneur.com/wp-content/uploads/sites/2/2026/03/ent26_marapr_cover.jpg	1.9 MiB
www.entrepreneur.com/wp-content/uploads/sites/2/2026/02/generated-image-42.png	521.7 KiB
/wp-content/themes/entrepreneur/dist/fonts/Inter/Inter-It...	376.5 KiB
/wp-content/themes/entrepreneur/dist/fonts/Inter/Inter-Va...	341.7 KiB
www.entrepreneur.com/	253.1 KiB
/wp-includes/js/dist/components.min.js?ver=865f2ec3b5f519...	203.3 KiB
/wp-content/uploads/sites/2/2025/11/ent25_novdec_cover.jp...	203.2 KiB
js.hsforms.net/forms/embed/v2.js	192.7 KiB

More information about the performance of your application. These numbers don't directly affect the Performance score.

●Max Potential First Input Delay 100 ms

●Optimize DOM size

●Font display

●LCP breakdown

●Modern HTTP

●Optimize viewport for mobile

●Minify CSS

●Minify JavaScript

●User Timing marks and measures 1 user timing

●JavaScript execution time 1.0 s

●Avoid long main-thread tasks 4 long tasks found

●Avoid non-composited animations 2 animated elements found

●Image elements have explicit `width` and `height`

●Network Requests

●Network Round Trip Times 100 ms

●Server Backend Latencies 200 ms

●Tasks

●Diagnostics

●Metrics

●Screenshot Thumbnails

●Final Screenshot

●Script Treemap Data

●Resources Summary

●Initial server response time was short Root document took 20 ms

○INP breakdown

Accessibility

These checks highlight opportunities to improve the accessibility of your web app. Automatic detection can only detect a subset of issues and does not guarantee the accessibility of your web app, so manual testing is also encouraged.

Names and labels

Screen reader users rely on frame titles to describe the contents of frames. Learn more about frame titles.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Failing Elements
main#main > div.piano-promo-banner > div.tp-container-inner > iframe#offer_d804a807cef33e5e08e6-0 `main#main > div.piano-promo-banner > div.tp-container-inner > iframe#offer_d804a807cef33e5e08e6-0`
div.wp-block-columns > div.wp-block-column > div.tp-container-inner > iframe#offer_84a5208d6d4dfb557156-0 `div.wp-block-columns > div.wp-block-column > div.tp-container-inner > iframe#offer_84a5208d6d4dfb557156-0`

Link text (and alternate text for images, when used as links) that is discernible, unique, and focusable improves the navigation experience for screen reader users. Learn how to make links accessible.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Failing Elements
div.tw:mb-2 > div.tw:flex > div.tw:flex > a.tw:flex `div.tw:mb-2 > div.tw:flex > div.tw:flex > a.tw:flex`
div.tw:mb-2 > div.tw:flex > div.tw:flex > a.tw:flex `div.tw:mb-2 > div.tw:flex > div.tw:flex > a.tw:flex`
div.tw:mb-2 > div.tw:flex > div.tw:flex > a.tw:flex `div.tw:mb-2 > div.tw:flex > div.tw:flex > a.tw:flex`
div.tw:mb-2 > div.tw:flex > div.tw:flex > a.tw:flex `div.tw:mb-2 > div.tw:flex > div.tw:flex > a.tw:flex`
div.tw:mb-2 > div.tw:flex > div.tw:flex > a.tw:flex `div.tw:mb-2 > div.tw:flex > div.tw:flex > a.tw:flex`
div.wp-block-group > div.wp-block-media-text > figure.wp-block-media-text__media > a `div.wp-block-group > div.wp-block-media-text > figure.wp-block-media-text__media > a`
div.tw:mb-2 > div.tw:flex > div.tw:flex > a.tw:flex `div.tw:mb-2 > div.tw:flex > div.tw:flex > a.tw:flex`
div.tw:mb-2 > div.tw:flex > div.tw:flex > a.tw:flex `div.tw:mb-2 > div.tw:flex > div.tw:flex > a.tw:flex`
div.wp-block-columns > div.wp-block-column > figure.wp-block-image > a `div.wp-block-columns > div.wp-block-column > figure.wp-block-image > a`
div.wp-block-columns > div.wp-block-column > figure.wp-block-image > a `div.wp-block-columns > div.wp-block-column > figure.wp-block-image > a`

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Navigation

Properly ordered headings that do not skip levels convey the semantic structure of the page, making it easier to navigate and understand when using assistive technologies. Learn more about heading order.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Failing Elements
📈 Fastest-Growing Franchises `div.wp-block-column > div.wp-block-columns > div.wp-block-column > h4#h-fastest-growing-franchises`

These are opportunities to improve keyboard navigation in your application.

Tables and lists

Screen readers require list items (`<li>`) to be contained within a parent `<ul>`, `<ol>` or `<menu>` to be announced properly. Learn more about proper list structure.

Why this matters

Performance issues directly impact user engagement and conversion rates.

Failing Elements
Storage `div#6d5d2f33-0eda-4494-b581-c74d567ab4d4 > div.osano-cm-dialog__content > ul.osano-cm-dialog__list > li.osano-cm-list__list-item`
Targeted Advertising `div#6d5d2f33-0eda-4494-b581-c74d567ab4d4 > div.osano-cm-dialog__content > ul.osano-cm-dialog__list > li.osano-cm-list__list-item`
Personalization `div#6d5d2f33-0eda-4494-b581-c74d567ab4d4 > div.osano-cm-dialog__content > ul.osano-cm-dialog__list > li.osano-cm-list__list-item`
Analytics `div#6d5d2f33-0eda-4494-b581-c74d567ab4d4 > div.osano-cm-dialog__content > ul.osano-cm-dialog__list > li.osano-cm-list__list-item`

These are opportunities to improve the experience of reading tabular or list data using assistive technology, like a screen reader.

○Interactive controls are keyboard focusable

○Interactive elements indicate their purpose and state

○The page has a logical tab order

○Visual order on the page follows DOM order

○User focus is not accidentally trapped in a region

○The user's focus is directed to new content added to the page

○HTML5 landmark elements are used to improve navigation

○Offscreen content is hidden from assistive technology

○Custom controls have associated labels

○Custom controls have ARIA roles

●`[aria-*]` attributes match their roles

●`[aria-hidden="true"]` is not present on the document `<body>`

●`[role]`s have all required `[aria-*]` attributes

●`[role]` values are valid

●`[aria-*]` attributes have valid values

●`[aria-*]` attributes are valid and not misspelled

●Buttons have an accessible name

●Image elements have `[alt]` attributes

●Form elements have associated labels

●`[user-scalable="no"]` is not used in the `<meta name="viewport">` element and the `[maximum-scale]` attribute is not less than 5.

●ARIA attributes are used as specified for the element's role

●Elements with `role="dialog"` or `role="alertdialog"` have accessible names.

●`[aria-hidden="true"]` elements do not contain focusable descendents

●Elements use only permitted ARIA attributes

●Background and foreground colors have a sufficient contrast ratio

●Document has a `<title>` element

●`<html>` element has a `[lang]` attribute

●`<html>` element has a valid value for its `[lang]` attribute

●Lists contain only `<li>` elements and script supporting elements (`<script>` and `<template>`).

●No element has a `[tabindex]` value greater than 0

●Touch targets have sufficient size and spacing.

●Document has a main landmark.

●Deprecated ARIA roles were not used

●`<video>` elements contain a `<track>` element with `[kind="captions"]`

●Identical links have the same purpose.

●Elements with visible text labels have matching accessible names.

○`[accesskey]` values are unique

○`button`, `link`, and `menuitem` elements have accessible names

○ARIA input fields have accessible names

○ARIA `meter` elements have accessible names

○ARIA `progressbar` elements have accessible names

○Elements with an ARIA `[role]` that require children to contain a specific `[role]` have all required children.

○`[role]`s are contained by their required parent element

○Elements with the `role=text` attribute do not have focusable descendents.

○ARIA toggle fields have accessible names

○ARIA `tooltip` elements have accessible names

○ARIA `treeitem` elements have accessible names

○The page contains a heading, skip link, or landmark region

○`<dl>`'s contain only properly-ordered `<dt>` and `<dd>` groups, `<script>`, `<template>` or `<div>` elements.

○Definition list items are wrapped in `<dl>` elements

○ARIA IDs are unique

○No form fields have multiple labels

○`<html>` element has an `[xml:lang]` attribute with the same base language as the `[lang]` attribute.

○Input buttons have discernible text.

○`<input type="image">` elements have `[alt]` text

○Links are distinguishable without relying on color.

○The document does not use `<meta http-equiv="refresh">`

○`<object>` elements have alternate text

○Select elements have associated label elements.

○Skip links are focusable.

○Cells in a `<table>` element that use the `[headers]` attribute refer to table cells within the same table.

○`<th>` elements and elements with `[role="columnheader"/"rowheader"]` have data cells they describe.

○`[lang]` attributes have a valid value

○Tables have different content in the summary attribute and `<caption>`.

○All heading elements contain content.

○Uses ARIA roles only on compatible elements

○Image elements do not have `[alt]` attributes that are redundant text.

○Tables use `<caption>` instead of cells with the `[colspan]` attribute to indicate a caption.

○`<td>` elements in a large `<table>` have one or more table headers.

Best Practices

General

Errors logged to the console indicate unresolved problems. They can come from network request failures and other browser concerns. Learn more about this errors in console diagnostic audit

Why this matters

Performance issues directly impact user engagement and conversion rates.

Source	Description
/wp-content/themes/entrepreneur/assets/js/date-picker-ent...	`Failed to load resource: the server responded with a status of 404 ()`
www.entrepreneur.com/	`Refused to execute script from 'https://www.entrepreneur.com/wp-content/themes/entrepreneur/assets/js/date-picker-entry.js?ver=0.1.0' because its MIME type ('text/html') is not executable, and strict MIME type checking is enabled.`

Source maps translate minified code to the original source code. This helps developers debug in production. In addition, Lighthouse is able to provide further insights. Consider deploying source maps to take advantage of these benefits. Learn more about source maps.

Why this matters

Performance issues directly impact user engagement and conversion rates.

URL	Map URL
www.entrepreneur.com/wp-includes/js/dist/date.min.js?ver=85ff222add187a4e358f
/wp-includes/js/dist/components.min.js?ver=865f2ec3b5f519...
cmp.osano.com/AzqBmEUU91e314HKV/9c9da8e7-a14d-490e-b4af-8da7c1cc41e9/osano.js	/AzqBmEUU91e314HKV/9c9da8e7-a14d-490e-b4af-8da7c1cc41e9/o...
js.usemessages.com/conversations-embed.js	static.hsappstatic.net/conversations-embed/static-1.26320/bundles/project.js.map
js.hsadspixel.net/pixels.js	/adsscriptloaderstatic/static-1.3033/bundles/pixels-relea...

●Uses HTTPS

●Avoids deprecated APIs

●Avoids third-party cookies

●Allows users to paste into input fields

●Avoids requesting the geolocation permission on page load

●Avoids requesting the notification permission on page load

●Displays images with correct aspect ratio

●Serves images with appropriate resolution

●Page has the HTML doctype

●Properly defines charset

●No issues in the `Issues` panel in Chrome Devtools

●Ensure CSP is effective against XSS attacks

●Use a strong HSTS policy

●Ensure proper origin isolation with COOP

●Mitigate DOM-based XSS with Trusted Types

●Detected JavaScript libraries

○Redirects HTTP traffic to HTTPS

○Mitigate clickjacking with XFO or CSP

SEO

These checks ensure that your page is following basic search engine optimization advice. There are many additional factors Lighthouse does not score here that may affect your search ranking, including performance on Core Web Vitals. Learn more about Google Search Essentials.

Crawling and Indexing

Search engines may use `href` attributes on links to crawl websites. Ensure that the `href` attribute of anchor elements links to an appropriate destination, so more pages of the site can be discovered. Learn how to make links crawlable

Why this matters

Performance issues directly impact user engagement and conversion rates.

Uncrawlable Link
Third Parties `div#6d5d2f33-0eda-4494-b581-c74d567ab4d4 > div.osano-cm-dialog__content > p.osano-cm-content__drawer-links > a.osano-cm-drawer-links__link`

To appear in search results, crawlers need access to your app.

○Structured data is valid

●Page isn’t blocked from indexing

●Document has a `<title>` element

●Document has a meta description

●Page has successful HTTP status code

●Links have descriptive text

●robots.txt is valid

●Image elements have `[alt]` attributes

●Document has a valid `hreflang`

●Document has a valid `rel=canonical`