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https://www.essethelabel.com

Performance

· 27 checks — Lighthouse + waterfall + sustainability rolled into one auditable list.
SCORE
87
GRADE
B
FIX
3
REVIEW
5
PASS
16
INFO
3

Performance-focused optimization plan with CWV assessment, top offenders, and time estimates

66
Performance Overall performance score (0–100) based on Core Web Vitals and other metrics. 90+ is good.
84
Accessibility Measures how accessible the page is for users with disabilities. Checks color contrast, ARIA labels, and semantic HTML.
100
Best Practices Checks for modern web development best practices including HTTPS, no console errors, and secure JavaScript.
85
SEO Measures basic SEO optimizations: meta tags, crawlability, link text, and mobile friendliness.

First Contentful Paint First Contentful Paint — how long until the browser renders the first piece of content. Under 1.8s is good.

3.37 s

Largest Contentful Paint Largest Contentful Paint — how long until the largest visible element loads. Under 2.5s is good.

12.58 s

Total Blocking Time Total Blocking Time — total time the main thread was blocked, preventing user input. Under 200ms is good.

0 ms

Cumulative Layout Shift Cumulative Layout Shift — measures visual stability. How much the page layout shifts during loading. Under 0.1 is good.

0.000

Speed Index Speed Index — how quickly content is visually displayed during load. Under 3.4s is good.

4.70 s

Time to Interactive Time to Interactive — how long until the page is fully interactive and responds to user input. Under 3.8s is good.

12.73 s

Page Load Progression

375 ms
750 ms
1.1 s
1.5 s
1.9 s
2.2 s
2.6 s
3.0 s
Checks
27
16 PASS 5 REVIEW 3 FIX
D
Page Weight Budget
Action
2.2 MB transferred, 155 requests
FIX
2.2 MB transferred, 155 requests
Info::
Page weighs 5.6 MB (2.2 MB transferred)
Warning::
Images are 1.2 MB — compress or use modern formats
Convert images to WebP/AVIF and resize to display dimensions to reduce transfer size.
Got: 1.2 MB
Warning::
JavaScript is 679 KB — consider code splitting or lazy loading
Large JavaScript bundles delay interactivity. Split code by route or defer non-critical scripts.
Got: 679 KB
Info::
Fonts are 248 KB — consider subsetting or using system fonts
Subset fonts to include only used characters, or switch to system font stacks.
Got: 248 KB
Warning::
155 HTTP requests — consider bundling or reducing
Each request adds latency. Bundle small files, use sprites, or eliminate unnecessary requests.
Info::
Estimated 0.47 g CO2 per page load
2.2 MB / 2.4 MB budget
2.2 MB transferred
155 requests
0.47 g CO2 per page load
Images 1.2 MiB 54%
JavaScript 678.9 KiB 30%
Fonts 247.6 KiB 11%
HTML 104.0 KiB 5%
CSS 5.9 KiB 0%
Other 2.8 KiB 0%
0 2.4 MB 4.9 MB
Approaching limit

Convert images to WebP/AVIF and resize to display dimensions to reduce transfer size.

Why this matters

Image bandwidth is high — modern formats (WebP/AVIF) and resizing typically cut it 50%+.

Source: web.dev

Large JavaScript bundles delay interactivity. Split code by route or defer non-critical scripts.

Why this matters

JavaScript bundle is large — code-split routes and lazy-load off-screen components to defer.

Source: web.dev

Subset fonts to include only used characters, or switch to system font stacks.

Why this matters

Font payload is large — subset to used glyphs only, or fall back to system fonts (zero load time).

Source: web.dev font loading

Each request adds latency. Bundle small files, use sprites, or eliminate unnecessary requests.

Why this matters

High HTTP request count — bundling, sprite-ing, and HTTP/2 server push can reduce per-request overhead.

Source: web.dev

D
JS Execution Cost
Action
3241ms total JS execution
FIX
3241ms total JS execution
Warning::
Unattributable: 1899ms CPU time
Warning::
https://www.essethelabel.com/: 1342ms CPU time

Main Thread Breakdown

Other 57% Style & Layout 25% Parse HTML & CSS 7% Script Evaluation 7%
ScriptTotalScriptingParse/CompileParty
Unattributable1899ms31ms0ms1st
https://www.essethelabel.com/1342ms180ms5ms1st
D
Page Weight Inventory
Action
155 resources · 2.2 MB · 0 KB savings available
FIX
155 resources · 2.2 MB · 0 KB savings available
Warning::
Page weight 2.2 MB exceeds 1 MB target by 1.2 MB
Got: 2.2 MB Expected: ≤ 1 MB
Warning::
113 third-party resources (49% of weight)
Info::
1 resources over 200KB
155 resources · 2.2 MiB · 113 third-party 1.2 MiB over 1MB target
Image 55% · 1.2 MiB
JavaScript 30% · 678.9 KiB
Font 11% · 247.6 KiB
Document 5% · 104.0 KiB
CSS 0% · 5.9 KiB
Other 0% · 1.2 KiB
B
Third-Party Impact
49% third-party, 0 ms blocking
REVIEW
49% third-party, 0 ms blocking
Info::
Third-party code accounts for 49% of page weight (1.1 MiB of 2.2 MiB)
Info::
Third-party blocking time is low (0 ms)
51%
49%
First-party Third-party
B
Image Optimization
115 images, 0 KB saveable
REVIEW
115 images, 0 KB saveable
Info::
All images are well-optimized
115 images 1.2 MB
0 oversized -0 KB
101 legacy format
0 missing dimensions CLS risk
B
JavaScript Blocking
1 JS blocking issue(s) detected
REVIEW
1 JS blocking issue(s) detected
Warning::
34 render-blocking <script src> tag(s) without async/defer
Each `<script src=...>` without `async`, `defer`, or `type="module"` blocks HTML parsing while the browser fetches and executes it. The block lasts the entire round-trip + execution time -- on slow networks this translates directly into LCP delay. Add `defer` (executes after parse, in source order) for scripts that interact with the DOM, or `async` (executes whenever ready) for analytics / independent scripts. Module scripts (`type="module"`) are deferred by default.
B
CSS Performance Depth
2 CSS depth issue(s) detected
REVIEW
2 CSS depth issue(s) detected
Warning::
5 render-blocking stylesheet(s) -- recommended: <=3
Each `<link rel="stylesheet">` without a non-blocking `media` attribute holds up the first paint. Browsers download all of them before painting any content. Consolidate into 1-2 critical-path stylesheets; defer non-critical CSS via `<link rel="stylesheet" media="print" onload="this.media='all'">` or via the loadCSS pattern; inline above-the-fold CSS in `<style>` to short-circuit the request entirely.
Warning::
1 `@font-face` rule(s) without `font-display` -- causes FOIT
An `@font-face` rule without `font-display` causes Flash of Invisible Text (FOIT): the browser hides the styled text for up to 3 seconds while the custom font downloads, then either swaps to fallback (Chrome / Firefox) or stays invisible (older Safari). Add `font-display: swap` (shows fallback immediately, swaps in the custom font when ready) or `font-display: optional` (uses fallback if the font isn't ready in 100ms; never causes visible swap). Either eliminates FOIT outright.
B
HTTP Caching
private, max-age=0, must-revalidate
REVIEW
private, max-age=0, must-revalidate
Info::
Cache-Control header is set
Got: private, max-age=0, must-revalidate
Info::
ETag present — enables conditional (304) responses
Cache-Control

private, max-age=0, must-revalidate

DirectiveValueMeaning
private—Only browser cache, not CDN/proxy
max-age0Cache for 0 seconds
must-revalidate—Must recheck with server after expiry
A+
Text Compression
All text resources are compressed
PASS
All text resources are compressed
Info::
All text resources are compressed
All text resources are properly compressed.
A+
Font Loading
5 fonts (248 KB)
PASS
5 fonts (248 KB)
Info::
5 font(s) use font-display: swap (FOUT risk but functional)

Web fonts

5

248 KB total

Render-blocking

0

of 5

Dominant font-display

swap

Most common across fonts

Font loading timeline
Transfer FOIT (block) FOUT (swap)
0 ms 2.0 s 4.0 s 6.0 s 8.0 s 10.0 s 12.0 s FCP 3.4 s LCP 12.6 shttps://www.essethelabel.com/cdn/fonts/roboto/roboto_n4.2019d890f07b1852f56ce63ba45b2db45d852cba.woff2roboto_n4.2019d890f07b1... https://www.essethelabel.com/cdn/fonts/roboto/roboto_n4.2019d890f07b1852f56ce63ba45b2db45d852cba.woff2 — 30.6 KiB — 35 ms — font-display: swaphttps://www.essethelabel.com/cdn/fonts/newsreader/newsreader_n4.b5d1a51abefc3e451a1095094f8cb52bc71994eb.woff2newsreader_n4.b5d1a51ab... https://www.essethelabel.com/cdn/fonts/newsreader/newsreader_n4.b5d1a51abefc3e451a1095094f8cb52bc71994eb.woff2 — 69.4 KiB — 54 ms — font-display: swaphttps://www.essethelabel.com/cdn/fonts/newsreader/newsreader_i4.b6c896efb016d5bce4e554059dfe501c6316187d.woff2newsreader_i4.b6c896efb... https://www.essethelabel.com/cdn/fonts/newsreader/newsreader_i4.b6c896efb016d5bce4e554059dfe501c6316187d.woff2 — 77.9 KiB — 43 ms — font-display: swaphttps://www.essethelabel.com/cdn/fonts/roboto/roboto_n5.250d51708d76acbac296b0e21ede8f81de4e37aa.woff2roboto_n5.250d51708d76a... https://www.essethelabel.com/cdn/fonts/roboto/roboto_n5.250d51708d76acbac296b0e21ede8f81de4e37aa.woff2 — 34.0 KiB — 34 ms — font-display: swaphttps://www.essethelabel.com/cdn/fonts/roboto/roboto_i4.57ce898ccda22ee84f49e6b57ae302250655e2d4.woff2roboto_i4.57ce898ccda22... https://www.essethelabel.com/cdn/fonts/roboto/roboto_i4.57ce898ccda22ee84f49e6b57ae302250655e2d4.woff2 — 35.7 KiB — 37 ms — font-display: swap
roboto_n4.2019d890f07b1... woff2 swap
Size 31 KB
Load time 35 ms
Start 200 ms
Risk FOUT — text flashes from fallback to web font
newsreader_n4.b5d1a51ab... woff2 swap
Size 69 KB
Load time 54 ms
Start 200 ms
Risk FOUT — text flashes from fallback to web font
newsreader_i4.b6c896efb... woff2 swap
Size 78 KB
Load time 43 ms
Start 200 ms
Risk FOUT — text flashes from fallback to web font
roboto_n5.250d51708d76a... woff2 swap
Size 34 KB
Load time 34 ms
Start 905 ms
Risk FOUT — text flashes from fallback to web font
roboto_i4.57ce898ccda22... woff2 swap
Size 36 KB
Load time 37 ms
Start 906 ms
Risk FOUT — text flashes from fallback to web font
Optimization checklist
  • Preload critical fonts (priority=high)
  • Use woff2 format for all fonts
  • Set font-display to swap, optional, or fallback
  • Subset large fonts (≤100 KB each)
A+
JS Bundles
27 scripts, 0 KB unused
PASS
27 scripts, 0 KB unused
0 KB unused JavaScript

Downloaded but never executed on this page.

ScriptSizeUnusedMinifiedParty
https://www.essethelabel.com/cdn/shop/t/53/assets/vendor.js?v=966496602515975089177426488916 KB—✓1st
https://www.essethelabel.com/cdn/shop/t/53/assets/theme.js?v=6547460558198751326177426488936 KB—✓1st
https://cdn.shopify.com/extensions/01a178e6-7ffa-7381-8990-d0931766f122/essential-pre-order-presale-3701/assets/product-B0GLluVH.js41 KB—✓3rd
https://www.essethelabel.com/checkouts/internal/preloads.js?locale=en-ES5 KB—✓1st
https://shop.app/checkouts/internal/preloads.js?locale=en-ES&shop_id=228820350 KB—✓3rd
https://cdn.shopify.com/shopifycloud/shop-js/modules/v2/loader.init-shop-cart-sync.en.esm.js1 KB—✓3rd
https://www.essethelabel.com/cdn/shopifycloud/storefront/assets/storefront/load_feature-ed94c51f.js4 KB—✓1st
https://www.essethelabel.com/cdn/shopifycloud/storefront/assets/shopify_pay/storefront-f0e26bdf.js?v=2025081220 KB—✓1st
https://cdn.shopify.com/shopifycloud/storefront/assets/storefront/origin_trials-318ab40a.js1 KB—✓3rd
https://cdn.chatway.app/widget.js?id=t4Wjmx04iAvf&shop=esse-the-label.myshopify.com24 KB—✓3rd
A+
Resource Caching
All resources properly cached
PASS
All resources properly cached
Info::
No caching issues found
All static resources have appropriate caching headers.
A+
Critical Rendering Path
No render-blocking resources
PASS
No render-blocking resources
Info::
No render-blocking resources detected
A+
Resource Hints
11 hints, 0 missing preconnects
PASS
11 hints, 0 missing preconnects
Info::
1 URL(s) appear in multiple hints
The same href shouldn't appear in multiple hint rels -- one wins, the others are wasted markup and may confuse cache behavior. Sample: //www.essethelabel.com/cdn/fonts/roboto/roboto_n4.2019d890f07b1852f56ce63ba45b2db45d852cba.woff2 (preload+preload+preload).
Info::
Page uses 11 resource hint(s)

Current Resource Hints

preconnect
2
preload
5
dns-prefetch
4
prefetch
—

11 resource hints configured

The same href shouldn't appear in multiple hint rels -- one wins, the others are wasted markup and may confuse cache behavior. Sample: //www.essethelabel.com/cdn/fonts/roboto/roboto_n4.2019d890f07b1852f56ce63ba45b2db45d852cba.woff2 (preload+preload+preload).

Why this matters

Performance issues directly impact user engagement and conversion rates.

A+
HTTP/3 (QUIC)
HTTP/3 advertised via Alt-Svc
PASS
HTTP/3 advertised via Alt-Svc
Info::
HTTP/3 (QUIC) is supported
First-load mobile users on cellular networks see meaningful latency improvements with HTTP/3. The QUIC transport collapses TLS + TCP handshakes into one and recovers faster from packet loss.
A+
Document Compression
Document response uses brotli
PASS
Document response uses brotli
Info::
Main HTML response uses brotli (Content-Encoding: br)
Brotli is the best text-compression algorithm for general use, ~20% smaller than gzip on average (40% on smaller files). Modern browsers all support it.
A+
Asset Compression
All 1 asset host use brotli
PASS
All 1 asset host use brotli
Info::
cdn.shopify.com serves assets with brotli (assets: 200)
Got: cdn.shopify.com (text/css)
A+
LCP Image Preload
LCP preload audit not available
PASS
LCP preload audit not available
Info::
LCP image preload audit not available for this scan
A+
Main HTML Cache-Control
Main HTML max-age=0 (≤ 5min) is appropriate
PASS
Main HTML max-age=0 (≤ 5min) is appropriate
Info::
Main HTML max-age=0 (≤ 5min) is appropriate
Got: private, max-age=0, must-revalidate
A+
Server-Timing Observability
18 Server-Timing entries advertised
PASS
18 Server-Timing entries advertised
Info::
Server-Timing header advertises 18 timing entries
A+
Server Response Intelligence
2 server-response signal(s) detected
PASS
2 server-response signal(s) detected
Info::
`Vary` header declared: accept-encoding
The page declares a `Vary` header, telling downstream caches which request headers the response varies on. Critical for content-negotiated responses (compression, language, cookies, device class).
Info::
`ETag` present -- conditional GET supported
A+
Render-Blocking Resources
No render-blocking resources detected
PASS
No render-blocking resources detected
Info::
No render-blocking resources detected in <head>
A+
Third-Party Resources
No third-party resources detected
PASS
No third-party resources detected
A+
Green Hosting
Whether the site is served from green-energy infrastructure
PASS

Green Hosting

This site is hosted on green energy infrastructure

Provider: Cloudflare

Network Waterfall
155 requests over 1595ms
INFO
0 ms 2.0 s 4.0 s 6.0 s 8.0 s 10.0 s 12.0 s FCP 3.4 s LCP 12.6 shttps://www.essethelabel.com// https://www.essethelabel.com/ — 200 — 104.0 KiB — 554 ms — h2https://www.essethelabel.com/cdn/shopifycloud/storefront/assets/storefront/storefronts.moderate.specrules-eb468f32.json/cdn/shopifycloud/storefront/assets... https://www.essethelabel.com/cdn/shopifycloud/storefront/assets/storefront/storefronts.moderate.specrules-eb468f32.json — 200 — 1.2 KiB — 33 ms — h2https://www.essethelabel.com/cdn/fonts/roboto/roboto_n4.2019d890f07b1852f56ce63ba45b2db45d852cba.woff2/cdn/fonts/roboto/roboto_n4.2019d89... https://www.essethelabel.com/cdn/fonts/roboto/roboto_n4.2019d890f07b1852f56ce63ba45b2db45d852cba.woff2 — 200 — 30.6 KiB — 35 ms — h2https://www.essethelabel.com/cdn/fonts/newsreader/newsreader_n4.b5d1a51abefc3e451a1095094f8cb52bc71994eb.woff2/cdn/fonts/newsreader/newsreader_n4... https://www.essethelabel.com/cdn/fonts/newsreader/newsreader_n4.b5d1a51abefc3e451a1095094f8cb52bc71994eb.woff2 — 200 — 69.4 KiB — 54 ms — h2https://www.essethelabel.com/cdn/fonts/newsreader/newsreader_i4.b6c896efb016d5bce4e554059dfe501c6316187d.woff2/cdn/fonts/newsreader/newsreader_i4... https://www.essethelabel.com/cdn/fonts/newsreader/newsreader_i4.b6c896efb016d5bce4e554059dfe501c6316187d.woff2 — 200 — 77.9 KiB — 43 ms — h2https://www.essethelabel.com/cdn/shop/t/53/assets/theme.css?v=4426957786898240941779230202/cdn/shop/t/53/assets/theme.css?v=4... https://www.essethelabel.com/cdn/shop/t/53/assets/theme.css?v=4426957786898240941779230202 — 200 — 0 B — 8 ms — h2https://www.essethelabel.com/cdn/shop/t/53/assets/swatches.css?v=157844926215047500451774264889/cdn/shop/t/53/assets/swatches.css?... https://www.essethelabel.com/cdn/shop/t/53/assets/swatches.css?v=157844926215047500451774264889 — 200 — 0 B — 8 ms — h2https://www.essethelabel.com/cdn/shop/t/53/assets/vendor.js?v=9664966025159750891774264889/cdn/shop/t/53/assets/vendor.js?v=9... https://www.essethelabel.com/cdn/shop/t/53/assets/vendor.js?v=9664966025159750891774264889 — 200 — 15.6 KiB — 43 ms — h3https://www.essethelabel.com/cdn/shop/t/53/assets/theme.js?v=65474605581987513261774264889/cdn/shop/t/53/assets/theme.js?v=65... https://www.essethelabel.com/cdn/shop/t/53/assets/theme.js?v=65474605581987513261774264889 — 200 — 35.7 KiB — 44 ms — h3https://www.essethelabel.com/cdn/shopifycloud/portable-wallets/latest/accelerated-checkout-backwards-compat.css/cdn/shopifycloud/portable-wallets/... https://www.essethelabel.com/cdn/shopifycloud/portable-wallets/latest/accelerated-checkout-backwards-compat.css — 200 — 0 B — 2 ms — h2https://www.essethelabel.com/cdn/shop/files/Esse-Brand-Logo_2_copy2.png?v=1658629228&width=170/cdn/shop/files/Esse-Brand-Logo_2_c... https://www.essethelabel.com/cdn/shop/files/Esse-Brand-Logo_2_copy2.png?v=1658629228&width=170 — 200 — 6.0 KiB — 172 ms — h3https://cdn.shopify.com/extensions/01a178e6-7ffa-7381-8990-d0931766f122/essential-pre-order-presale-3701/assets/product-B0GLluVH.jscdn.shopify.com/extensions/01a178e6... https://cdn.shopify.com/extensions/01a178e6-7ffa-7381-8990-d0931766f122/essential-pre-order-presale-3701/assets/product-B0GLluVH.js — 200 — 41.4 KiB — 42 ms — h2https://cdn.shopify.com/extensions/01a178e6-7ffa-7381-8990-d0931766f122/essential-pre-order-presale-3701/assets/product-xsJi2SZ1.csscdn.shopify.com/extensions/01a178e6... https://cdn.shopify.com/extensions/01a178e6-7ffa-7381-8990-d0931766f122/essential-pre-order-presale-3701/assets/product-xsJi2SZ1.css — 200 — 5.4 KiB — 87 ms — h2https://www.essethelabel.com/checkouts/internal/preloads.js?locale=en-ES/checkouts/internal/preloads.js?loc... https://www.essethelabel.com/checkouts/internal/preloads.js?locale=en-ES — 200 — 4.5 KiB — 289 ms — h3https://shop.app/checkouts/internal/preloads.js?locale=en-ES&shop_id=22882035shop.app/checkouts/internal/preload... https://shop.app/checkouts/internal/preloads.js?locale=en-ES&shop_id=22882035 — 200 — 504 B — 268 ms — h2https://cdn.shopify.com/shopifycloud/shop-js/modules/v2/loader.init-shop-cart-sync.en.esm.jscdn.shopify.com/shopifycloud/shop-j... https://cdn.shopify.com/shopifycloud/shop-js/modules/v2/loader.init-shop-cart-sync.en.esm.js — 200 — 846 B — 35 ms — h2https://www.essethelabel.com/cdn/shopifycloud/storefront/assets/storefront/load_feature-ed94c51f.js/cdn/shopifycloud/storefront/assets... https://www.essethelabel.com/cdn/shopifycloud/storefront/assets/storefront/load_feature-ed94c51f.js — 200 — 4.0 KiB — 52 ms — h3https://www.essethelabel.com/cdn/shopifycloud/storefront/assets/shopify_pay/storefront-f0e26bdf.js?v=20250812/cdn/shopifycloud/storefront/assets... https://www.essethelabel.com/cdn/shopifycloud/storefront/assets/shopify_pay/storefront-f0e26bdf.js?v=20250812 — 200 — 20.2 KiB — 56 ms — 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HTML JavaScript CSS Images Fonts XHR/Fetch Other
Real-User Performance (CrUX)
Field metrics from the Chrome User Experience Report
INFO

Chrome User Experience (CrUX)

Real-user metrics from the Chrome UX Report (2026-09-27 — 2026-10-24)

LCP (p75)

2279 ms

79% good

INP (p75)

155 ms

84% good

CLS (p75)

0.000

99% good

FCP (p75)

1795 ms

TTFB (p75)

0 ms

This origin passes Core Web Vitals assessment
Image Optimization
200 images, 336 KB total, 0 KB wasted
INFO

Image Optimization Audit

Total Images

200

Total Size

336 KB

2 missing alt text 1 missing lazy loading
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