Content
· 5 checks — Internal links, mixed-content guards, Open Graph previews, and structured data rolled into one auditable list.CBrand PresenceActionSite-name consistency, favicon, social image, meta tags, schema, and contact signalsREVIEW
Brand Presence
Partial brand coverage — a few channels are missing brand signals.
C
57/100
Site name appears as
| Page title | ETSI | |
| og:site_name | ETSI | |
| twitter:site | — | |
| Organization.name | — |
Consistent
Brand assets
Favicon
8/15single size only
Social share image
14/20og:image set; twitter:image missing
Meta completeness
20/20Organization schema
0/15Contact info discoverable
5/10contact page
Findings
- Missing brand name in: twitter:site, Organization.name
- Add twitter:image — Twitter falls back to og:image only when it's larger than 300×157
- Single favicon only — add apple-touch-icon for iOS home-screen and high-DPI support
- No Organization schema — Google can't render your logo in the knowledge panel
- Only partial contact info discoverable — consider adding a dedicated contact page or mailto/tel link
How consistently your brand appears across channels — shared link previews, structured data, favicon, contact info.
A+Links189 links checked, 189 healthy, 0 brokenPASS
A+Mixed ContentNo mixed content detected — all resources use HTTPS.PASS
A+Open GraphOpen Graph tags are well configured for social sharing.PASS
14 charsIdeal length is 25–60 characters for social sharing previews.
25–60 charsog:title very short — may render with awkward whitespace in social cards.
Source: Open Graph Protocol
Preview

etsi.org
Welcome - ETSI
ETSI provides an open, collaborative environment to develop globally applicable standards for ICT-enabled systems, applications, and services.
- twitter:card — summary_large_image
- twitter:title — falling back from og:title
- twitter:description — falling back from og:description
- twitter:image — falling back from og:image

ETSI.ORG
Welcome - ETSI
ETSI provides an open, collaborative environment to develop globally applicable standards for ICT-enabled systems, applications, and services.
- og:title — Welcome - ETSI
- og:description — ETSI provides an open, collaborative environment to develop globally applicable standards for ICT-enabled systems, ap...
- og:image — https://www.etsi.org/wp-content/uploads/banner-first-frame.jpg
- og:type — website
- og:url — https://www.etsi.org/
- og:site_name — ETSI
og:image is below recommended size (1910×466)
→ Upload an image ≥1200×630 for the large preview card

Welcome - ETSI
etsi.org
- og:title — Welcome - ETSI
- og:description — ETSI provides an open, collaborative environment to develop globally applicable standards for ICT-enabled systems, ap...
- og:image — https://www.etsi.org/wp-content/uploads/banner-first-frame.jpg
etsi.org
Welcome - ETSI
ETSI provides an open, collaborative environment to develop globally applicable standards for ICT-enabled systems, applications, and services.

- og:title — Welcome - ETSI
- og:description — ETSI provides an open, collaborative environment to develop globally applicable standards for ICT-enabled systems, ap...
- og:image — https://www.etsi.org/wp-content/uploads/banner-first-frame.jpg
Social preview quality
Averaged across Twitter/X, Facebook, LinkedIn, and Slack.
| Field | Twitter/X | Slack | ||
|---|---|---|---|---|
| og:title | ||||
| og:description | ||||
| og:image | ||||
| og:type | ||||
| og:url | ||||
| og:site_name | ||||
| twitter:card | — | — | — | |
| twitter:title | ⚠ | — | — | — |
| twitter:description | ⚠ | — | — | — |
| twitter:image | ⚠ | — | — | — |
A+Structured Data1 JSON-LD block(s) found — structured data is well configured.PASS
JSON-LD Blocks
{
"@context": "https:\/\/schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https:\/\/www.etsi.org\/",
"url": "https:\/\/www.etsi.org\/",
"name": "Welcome - ETSI",
"isPartOf": {
"@id": "https:\/\/www.etsi.org\/#website"
},
"primaryImageOfPage": {
"@id": "https:\/\/www.etsi.org\/#primaryimage"
},
"image": {
"@id": "https:\/\/www.etsi.org\/#primaryimage"
},
"thumbnailUrl": "https:\/\/www.etsi.org\/wp-content\/uploads\/banner-first-frame.jpg",
"datePublished": "2025-02-05T21:26:30+00:00",
"dateModified": "2026-04-22T14:40:40+00:00",
"description": "ETSI provides an open, collaborative environment to develop globally applicable standards for ICT-enabled systems, applications, and services.",
"breadcrumb": {
"@id": "https:\/\/www.etsi.org\/#breadcrumb"
},
"inLanguage": "en-GB",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https:\/\/www.etsi.org\/"
]
}
]
},
{
"@type": "ImageObject",
"inLanguage": "en-GB",
"@id": "https:\/\/www.etsi.org\/#primaryimage",
"url": "https:\/\/www.etsi.org\/wp-content\/uploads\/banner-first-frame.jpg",
"contentUrl": "https:\/\/www.etsi.org\/wp-content\/uploads\/banner-first-frame.jpg",
"width": 1910,
"height": 466
},
{
"@type": "BreadcrumbList",
"@id": "https:\/\/www.etsi.org\/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home"
}
]
},
{
"@type": "WebSite",
"@id": "https:\/\/www.etsi.org\/#website",
"url": "https:\/\/www.etsi.org\/",
"name": "ETSI",
"description": "",
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https:\/\/www.etsi.org\/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-GB"
}
]
}