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· 9 checks — Internal links, mixed-content guards, Open Graph previews, and structured data rolled into one auditable list.
SCORE
88
GRADE
B
FIX
1
REVIEW
2
PASS
6
INFO
0
Checks
9
6 PASS 2 REVIEW 1 FIX
F
Image Optimization
Action
5 issues found across 23 images
FIX
5 issues found across 23 images
Warning::
2 images significantly larger than display size
Resizing to display dimensions could save approximately 164 KB.
Got: ~164 KB wasted
Warning::
19 images missing explicit width/height
Images without dimensions cause layout shifts (CLS). Set explicit width and height attributes.
Info::
7 below-fold images missing loading="lazy"
Lazy loading defers below-fold images, reducing initial page weight.
Warning::
All 17 images use legacy formats (JPEG/PNG/GIF)
WebP offers 25-35% smaller files than JPEG. Use <picture> with <source type="image/webp"> for modern format support.
Info::
1 image(s) rendered at a different aspect ratio than the source
The displayed dimensions distort the source -- CSS is forcing the image into a container at the wrong ratio, producing visible stretching or squashing. Either crop the source to match or use object-fit: cover (and accept the crop). Sample: https://www.fabioantichi.it/wp-content/themes/fabioantichi/assets/fabio-ritratto.jpg.
B
Open Graph / Twitter Card Depth
2 OG/Twitter depth issue(s) detected
REVIEW
2 OG/Twitter depth issue(s) detected
Info::
og:image aspect ratio 1.00:1 (640×640) is outside Facebook's recommended ~1.91:1
Facebook's recommended OG image is 1200×630 (1.91:1 aspect ratio). The declared dimensions 640×640 give a ratio of 1.00:1, which Facebook will crop center-to-fit; the result often clips important content from the top/bottom or sides. Use a wider/taller image close to 1.91:1, or accept the cropping consequences.
Got: 1.00:1 (640×640)
Warning::
Twitter card is `summary_large_image` but OG image is 640×640 (ratio 1.00:1) -- closer to square
`twitter:card` is set to `summary_large_image` (the wide-image preview format), but the declared OG image dimensions (640×640, aspect ratio 1.00:1) are closer to square than wide. Twitter will crop the image to fit the wide format, often badly. Either: (1) provide a wider image (~2:1 ratio recommended; minimum 600×314, optimal 1200×630), or (2) change `twitter:card` to `summary` which uses a square thumbnail crop.
Got: 640×640 declared with summary_large_image card
B
Brand Presence
Site-name consistency, favicon, social image, meta tags, schema, and contact signals
REVIEW

Brand Presence

Your brand name differs across channels — visitors see inconsistent identity.

B

80/100

Site name appears as

Page titleConsulente Google Ads (AdWords) e SEO
og:site_nameFabio Antichi Google ADS Adwords & SEO Consulenze e Corsi
twitter:site—
Organization.nameFabio Antichi Consulente Marketing

Inconsistent — names differ across channels

Brand assets

Favicon

15/15

covers multiple sizes + apple-touch-icon

Social share image

20/20

og:image + twitter:image set

Meta completeness

20/20

Organization schema

15/15

has name, logo + url

Contact info discoverable

5/10

mailto link

Findings

  • Brand name differs across channels — users see inconsistent identity
  • Consider adding contactPoint — helps appear in "contact us" rich results
  • Only partial contact info discoverable — consider adding a dedicated contact page or mailto/tel link

How consistently your brand appears across channels — shared link previews, structured data, favicon, contact info.

A+
Mixed Content
No mixed content detected — all resources use HTTPS.
PASS
No mixed content detected — all resources use HTTPS.
Info::
No mixed content detected — all resources use HTTPS
A+
Open Graph
Open Graph tags are well configured for social sharing.
PASS
Open Graph tags are well configured for social sharing.
Info::
og:title is short (4 characters)
Ideal length is 25–60 characters for social sharing previews.
Got: 4 chars Expected: 25–60 chars
URL: 4 chars

Ideal length is 25–60 characters for social sharing previews.

Expected: 25–60 chars
Why this matters

og:title very short — may render with awkward whitespace in social cards.

Source: Open Graph Protocol

Preview

fabioantichi.it

Home

Fabio Antichi Ciao! Sono Fabio Antichi, consulente di digital marketing, autore e formatore, oggi riconosciuto tra i professionisti SEO, ADS e social più noti e…

Preview quality · Twitter/X A+ · 100/100
  • twitter:card — summary_large_image
  • twitter:title — Home
  • twitter:description — Fabio Antichi Ciao! Sono Fabio Antichi, consulente di digital marketing, autore e formatore, oggi riconosciuto tra i ...
  • twitter:image — https://www.fabioantichi.it/wp-content/uploads/2019/11/fabio-antich-profilo.jpeg

FABIOANTICHI.IT

Home

Fabio Antichi Ciao! Sono Fabio Antichi, consulente di digital marketing, autore e formatore, oggi riconosciuto tra i professionisti SEO, ADS e social più noti e…

Preview quality · Facebook A+ · 95/100

Description will be truncated (164 chars / 155 max)

  • og:title — Home
  • og:description — Fabio Antichi Ciao! Sono Fabio Antichi, consulente di digital marketing, autore e formatore, oggi riconosciuto tra i ...
  • og:image — https://www.fabioantichi.it/wp-content/uploads/2019/11/fabio-antich-profilo.jpeg
  • og:type — article
  • og:url — https://www.fabioantichi.it/
  • og:site_name — Fabio Antichi Google ADS Adwords & SEO Consulenze e Corsi

  • Description will be truncated on Facebook (164 chars, max 155)

    → Tighten og:description to ≤155 characters

  • og:image is below recommended size (640×640)

    → Upload an image ≥1200×630 for the large preview card

Home

fabioantichi.it

Preview quality · LinkedIn A+ · 95/100

Description will be truncated (164 chars / 150 max)

  • og:title — Home
  • og:description — Fabio Antichi Ciao! Sono Fabio Antichi, consulente di digital marketing, autore e formatore, oggi riconosciuto tra i ...
  • og:image — https://www.fabioantichi.it/wp-content/uploads/2019/11/fabio-antich-profilo.jpeg

  • Description will be truncated on LinkedIn (164 chars, max 150)

    → Tighten og:description to ≤150 characters

fabioantichi.it

Home

Fabio Antichi Ciao! Sono Fabio Antichi, consulente di digital marketing, autore e formatore, oggi riconosciuto tra i professionisti SEO, ADS e social più noti e…

Preview quality · Slack A+ · 100/100
  • og:title — Home
  • og:description — Fabio Antichi Ciao! Sono Fabio Antichi, consulente di digital marketing, autore e formatore, oggi riconosciuto tra i ...
  • og:image — https://www.fabioantichi.it/wp-content/uploads/2019/11/fabio-antich-profilo.jpeg

Social preview quality

Averaged across Twitter/X, Facebook, LinkedIn, and Slack.

A+ · 97/100
FieldTwitter/XFacebookLinkedInSlack
og:title
og:description
og:image
og:type
og:url
og:site_name
twitter:card———
twitter:title———
twitter:description———
twitter:image———
A
Structured Data
3 JSON-LD block(s) found — structured data is well configured.
PASS
3 JSON-LD block(s) found — structured data is well configured.
Warning::
Missing required property "name" for Person
The "name" property is required for the Person schema type.
Info::
Missing recommended property "url" for Person
Adding "url" can improve how search engines display your content.
Info::
Missing recommended property "image" for Person
Adding "image" can improve how search engines display your content.
Info::
3 JSON-LD blocks found

The "name" property is required for the Person schema type.

Why this matters

Schema markup missing required properties is silently rejected by Google — your structured data appears in source but never as a rich result.

Learn more ▾

Each schema.org type has required properties (Article needs headline + author + datePublished; Product needs name + offers; etc.). Missing them means Google's rich-result eligibility check fails. The Search Console Rich Results Test surfaces specific gaps. Fix the missing property; rich results re-appear within hours.

Source: Google Search Central / schema.org

Adding "url" can improve how search engines display your content.

Why this matters

Recommended schema properties unlock richer SERP layouts — without them you get the basic rich result instead of the enhanced one.

Learn more ▾

Recommended properties expand what Google can render. E.g., adding aggregateRating to Product unlocks star ratings; adding image to Article unlocks the image-card variant. Each recommended property is a direct SERP-real-estate gain.

Source: Google Search Central / schema.org

Adding "image" can improve how search engines display your content.

Why this matters

Recommended schema properties unlock richer SERP layouts — without them you get the basic rich result instead of the enhanced one.

Learn more ▾

Recommended properties expand what Google can render. E.g., adding aggregateRating to Product unlocks star ratings; adding image to Article unlocks the image-card variant. Each recommended property is a direct SERP-real-estate gain.

Source: Google Search Central / schema.org

JSON-LD Blocks

Block 1 : Person
2 properties Valid
Missing required property: name
{
  "@context": "https://schema.org",
  "@graph": [
    {
      "@type": [
        "Person",
        "Organization"
      ],
      "@id": "https://www.fabioantichi.it/#person",
      "name": "Fabio Antichi Google ADS Adwords &amp; SEO Consulenze e Corsi",
      "logo": {
        "@type": "ImageObject",
        "@id": "https://www.fabioantichi.it/#logo",
        "url": "https://www.fabioantichi.it/wp-content/uploads/2020/04/fabio-antichi-logo-web.png",
        "contentUrl": "https://www.fabioantichi.it/wp-content/uploads/2020/04/fabio-antichi-logo-web.png",
        "caption": "Fabio Antichi Google ADS Adwords &amp; SEO Consulenze e Corsi",
        "inLanguage": "it-IT",
        "width": "700",
        "height": "94"
      },
      "image": {
        "@type": "ImageObject",
        "@id": "https://www.fabioantichi.it/#logo",
        "url": "https://www.fabioantichi.it/wp-content/uploads/2020/04/fabio-antichi-logo-web.png",
        "contentUrl": "https://www.fabioantichi.it/wp-content/uploads/2020/04/fabio-antichi-logo-web.png",
        "caption": "Fabio Antichi Google ADS Adwords &amp; SEO Consulenze e Corsi",
        "inLanguage": "it-IT",
        "width": "700",
        "height": "94"
      }
    },
    {
      "@type": "WebSite",
      "@id": "https://www.fabioantichi.it/#website",
      "url": "https://www.fabioantichi.it",
      "name": "Fabio Antichi Google ADS Adwords &amp; SEO Consulenze e Corsi",
      "publisher": {
        "@id": "https://www.fabioantichi.it/#person"
      },
      "inLanguage": "it-IT",
      "potentialAction": {
        "@type": "SearchAction",
        "target": "https://www.fabioantichi.it/?s={search_term_string}",
        "query-input": "required name=search_term_string"
      }
    },
    {
      "@type": "ImageObject",
      "@id": "https://www.fabioantichi.it/wp-content/uploads/2019/11/fabio-antich-profilo.jpeg",
      "url": "https://www.fabioantichi.it/wp-content/uploads/2019/11/fabio-antich-profilo.jpeg",
      "width": "640",
      "height": "640",
      "inLanguage": "it-IT"
    },
    {
      "@type": "WebPage",
      "@id": "https://www.fabioantichi.it/#webpage",
      "url": "https://www.fabioantichi.it/",
      "name": "Fabio Antichi - Consulente Google Ads (AdWords) e SEO",
      "datePublished": "2019-11-19T09:25:02+01:00",
      "dateModified": "2026-08-26T09:15:06+02:00",
      "about": {
        "@id": "https://www.fabioantichi.it/#person"
      },
      "isPartOf": {
        "@id": "https://www.fabioantichi.it/#website"
      },
      "primaryImageOfPage": {
        "@id": "https://www.fabioantichi.it/wp-content/uploads/2019/11/fabio-antich-profilo.jpeg"
      },
      "inLanguage": "it-IT"
    },
    {
      "@type": "Article",
      "headline": "Fabio Antichi - Consulente Google Ads (AdWords) e SEO",
      "datePublished": "2019-11-19T09:25:02+01:00",
      "dateModified": "2026-08-26T09:15:06+02:00",
      "author": {
        "@type": "Person",
        "name": "CapoWpGgs"
      },
      "description": "Chi \u00e8 Fabio Antichi? Mi occupo di formazione e Seguo la Promozione Online di Grandi e Piccoli Brand. Conduco una Rubrica sulle Frontiere del Business Online",
      "name": "Fabio Antichi - Consulente Google Ads (AdWords) e SEO",
      "@id": "https://www.fabioantichi.it/#schema-17126",
      "isPartOf": {
        "@id": "https://www.fabioantichi.it/#webpage"
      },
      "publisher": {
        "@id": "https://www.fabioantichi.it/#person"
      },
      "image": {
        "@id": "https://www.fabioantichi.it/wp-content/uploads/2019/11/fabio-antich-profilo.jpeg"
      },
      "inLanguage": "it-IT",
      "mainEntityOfPage": {
        "@id": "https://www.fabioantichi.it/#webpage"
      }
    }
  ]
}
Block 2 : BreadcrumbList
3 properties Valid
{
  "@context": "https://schema.org",
  "@type": "BreadcrumbList",
  "itemListElement": [
    {
      "@type": "ListItem",
      "position": 1,
      "name": "Home",
      "item": "https://www.fabioantichi.it/"
    },
    {
      "@type": "ListItem",
      "position": 2,
      "name": "Home",
      "item": "https://www.fabioantichi.it/"
    }
  ]
}
Block 3 : LocalBusiness
11 properties Valid
{
  "@context": "https://schema.org",
  "@type": "LocalBusiness",
  "name": "Fabio Antichi Consulente Marketing",
  "url": "https://www.fabioantichi.it/",
  "logo": {
    "@type": "ImageObject",
    "url": "https://www.fabioantichi.it/wp-content/uploads/2020/04/fabio-antichi-logo-web.png"
  },
  "image": "https://lh3.googleusercontent.com/gps-cs-s/AHRPTWn9RBqfpRqakI_nV9Pg2vhYwCDSRL48mRwAlmA7wCDzTYf6fBUo91qvAIs51G_5Od-AN_rHJ0-w9P55TrCtJnHOjKqNwIBl5vyEE_o0e7RGE5YaO7Xieu39Dne_E6rtb4jAXv5q=s1360-w1360-h1020-rw",
  "telephone": "3391531121",
  "email": "fabio.antichi@gmail.com",
  "address": {
    "streetAddress": "Via Costituzione, 53",
    "addressLocality": "Montecalvoli",
    "addressRegion": "fabio antichi",
    "postalCode": "56020",
    "addressCountry": "Italia",
    "@type": "PostalAddress"
  },
  "openingHours": [
    "Mo-Su 09:00-23:00"
  ],
  "sameAs": [
    "https://www.linkedin.com/in/fabio-antichi/",
    "https://www.pinterest.it/fabio19tdi/",
    "https://www.youtube.com/@FabioAntichi1985/",
    "https://www.instagram.com/fabioantichi/",
    "https://www.facebook.com/profile.php?id=1652906653",
    "https://www.tiktok.com/@fabioantichi"
  ]
}
A+
Rich Results Eligibility
3 JSON-LD block(s) declaring 8 schema type(s)
PASS
3 JSON-LD block(s) declaring 8 schema type(s)
Info::
SiteLinks Search Box markup detected
The page declares a `WebSite` schema with a `potentialAction` of `SearchAction`. This makes the homepage eligible for Google's in-SERP search box -- a high-visibility SERP feature for branded queries.
Info::
8 rich-result schema type(s) declared
Inventory of structured-data types on the page (each may unlock a different SERP feature): Article, BreadcrumbList, ImageObject, LocalBusiness, Organization, Person, WebPage, WebSite Search engines decide whether to render rich results based on content quality + page-level signals; declaring the schema is necessary but not sufficient.
A+
Autoplay Media
No autoplay media on the page
PASS
No autoplay media on the page
Info::
No autoplay media on the page
All checks on this page are automated. Results are estimates - run targeted manual reviews when the score affects a release decision.

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