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https://gambling.com

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· 5 checks — Internal links, mixed-content guards, Open Graph previews, and structured data rolled into one auditable list.
SCORE
89
GRADE
B
FIX
0
REVIEW
4
PASS
1
INFO
0
Checks
5
1 PASS 4 REVIEW
B
Open Graph
Open Graph tags are partially configured — some improvements recommended.
REVIEW
Open Graph tags are partially configured — some improvements recommended.
Critical::
og:image is not reachable
The og:image URL could not be fetched. Social platforms won't be able to display it.
Got: https://objects.kaxmedia.com/auto/o/108074/86d2fb5eca.png
Info::
og:title is long (61 characters)
Titles over 60 characters may be truncated in social sharing previews.
Got: 61 chars Expected: 25–60 chars
Info::
Missing og:site_name
The og:site_name tag displays the website name in social previews.
URL: https://objects.kaxmedia.com/auto/o/108074/86d2fb5eca.png

The og:image URL could not be fetched. Social platforms won't be able to display it.

Why this matters

An unreachable og:image URL (404, DNS fail, slow timeout) means social platforms cache the failure and serve no image for hours.

Learn more

Social platforms (Facebook, Twitter) cache OG metadata aggressively — including failed image fetches. A momentarily-broken og:image can leave your shares imageless for hours. Test og:image URLs in Facebook's Sharing Debugger to force re-cache after fixing.

Source: Open Graph Protocol / Facebook Sharing Debugger

URL: 61 chars

Titles over 60 characters may be truncated in social sharing previews.

Expected: 25–60 chars
Why this matters

og:title borderline-too-long — Facebook/LinkedIn may truncate. Aim for ~60-70 characters max.

Source: Open Graph Protocol

The og:site_name tag displays the website name in social previews.

Why this matters

Without og:site_name, social cards omit the brand attribution — users see the post but not who published it.

Learn more

og:site_name appears in the social card chrome (above the title in Facebook/LinkedIn previews). Without it, posts read as anonymous URLs. Set it to your brand name to get free attribution on every share.

Source: Open Graph Protocol

Preview

gambling.com

Your Trusted Global Source For Online Gambling | Gambling.com

Gambling.com expertly reviews and compares gambling services to identify the best regulated operators and...

Preview quality · Twitter/X A+ · 100/100
  • twitter:card — summary_large_image
  • twitter:title — Your Trusted Global Source For Online Gambling | Gambling.com
  • twitter:description — Gambling.com expertly reviews and compares gambling services to identify the best regulated operators and...
  • twitter:image — https://objects.kaxmedia.com/auto/o/108074/86d2fb5eca.png

GAMBLING.COM

Your Trusted Global Source For Online Gambling | Gambling.com

Gambling.com expertly reviews and compares gambling services to identify the best regulated operators and...

Preview quality · Facebook B · 80/100

Title will be truncated (61 chars / 60 max)

  • og:title — Your Trusted Global Source For Online Gambling | Gambling.com
  • og:description — Gambling.com expertly reviews and compares gambling services to identify the best regulated operators and...
  • og:image — https://objects.kaxmedia.com/auto/o/108074/86d2fb5eca.png
  • og:type — website
  • og:url — https://www.gambling.com
  • og:site_name — Add og:site_name — Recommended — site-level brand line in the preview
  • Title will be truncated on Facebook (61 chars, max 60)

    → Shorten og:title to ≤60 characters

Your Trusted Global Source For Online Gambling | Gambling.com

gambling.com

Preview quality · LinkedIn A+ · 100/100
  • og:title — Your Trusted Global Source For Online Gambling | Gambling.com
  • og:description — Gambling.com expertly reviews and compares gambling services to identify the best regulated operators and...
  • og:image — https://objects.kaxmedia.com/auto/o/108074/86d2fb5eca.png

gambling.com

Your Trusted Global Source For Online Gambling | Gambling.com

Gambling.com expertly reviews and compares gambling services to identify the best regulated operators and...

Preview quality · Slack A+ · 100/100
  • og:title — Your Trusted Global Source For Online Gambling | Gambling.com
  • og:description — Gambling.com expertly reviews and compares gambling services to identify the best regulated operators and...
  • og:image — https://objects.kaxmedia.com/auto/o/108074/86d2fb5eca.png

Social preview quality

Averaged across Twitter/X, Facebook, LinkedIn, and Slack.

A+ · 95/100
FieldTwitter/XFacebookLinkedInSlack
og:title
og:description
og:image
og:type
og:url
og:site_name
twitter:card
twitter:title
twitter:description
twitter:image
C
Structured Data
Action
2 JSON-LD block(s) found — some improvements recommended.
REVIEW
2 JSON-LD block(s) found — some improvements recommended.
Warning::
Missing or invalid @context in block #1
The @context should be "https://schema.org" for search engines to recognize the data.
Got: https://schema.org/ Expected: https://schema.org
Warning::
Missing required property "name" for Organization
The "name" property is required for the Organization schema type.
Info::
Missing recommended property "url" for Organization
Adding "url" can improve how search engines display your content.
Info::
Missing recommended property "logo" for Organization
Adding "logo" can improve how search engines display your content.
Info::
Missing recommended property "sameAs" for Organization
Adding "sameAs" can improve how search engines display your content.
Info::
2 JSON-LD blocks found
URL: https://schema.org/

The @context should be "https://schema.org" for search engines to recognize the data.

Expected: https://schema.org
Why this matters

JSON-LD without @context is invalid structured data — Google ignores the entire block.

Learn more

@context must be 'https://schema.org' (or the schema-specific URL). Without it, the block isn't parseable as schema.org JSON-LD and Google skips it. Most schema generators handle this; manual edits sometimes drop the field.

Source: JSON-LD spec / schema.org

The "name" property is required for the Organization schema type.

Why this matters

Schema markup missing required properties is silently rejected by Google — your structured data appears in source but never as a rich result.

Learn more

Each schema.org type has required properties (Article needs headline + author + datePublished; Product needs name + offers; etc.). Missing them means Google's rich-result eligibility check fails. The Search Console Rich Results Test surfaces specific gaps. Fix the missing property; rich results re-appear within hours.

Source: Google Search Central / schema.org

Adding "url" can improve how search engines display your content.

Why this matters

Recommended schema properties unlock richer SERP layouts — without them you get the basic rich result instead of the enhanced one.

Learn more

Recommended properties expand what Google can render. E.g., adding aggregateRating to Product unlocks star ratings; adding image to Article unlocks the image-card variant. Each recommended property is a direct SERP-real-estate gain.

Source: Google Search Central / schema.org

Adding "logo" can improve how search engines display your content.

Why this matters

Recommended schema properties unlock richer SERP layouts — without them you get the basic rich result instead of the enhanced one.

Learn more

Recommended properties expand what Google can render. E.g., adding aggregateRating to Product unlocks star ratings; adding image to Article unlocks the image-card variant. Each recommended property is a direct SERP-real-estate gain.

Source: Google Search Central / schema.org

Adding "sameAs" can improve how search engines display your content.

Why this matters

Recommended schema properties unlock richer SERP layouts — without them you get the basic rich result instead of the enhanced one.

Learn more

Recommended properties expand what Google can render. E.g., adding aggregateRating to Product unlocks star ratings; adding image to Article unlocks the image-card variant. Each recommended property is a direct SERP-real-estate gain.

Source: Google Search Central / schema.org

JSON-LD Blocks

Block 1 : FAQPage
3 properties Valid
Missing or invalid @context
{
  "@context": "https:\/\/schema.org\/",
  "@type": "FAQPage",
  "mainEntity": [
    {
      "@type": "Question",
      "name": "What does Gambling.com do?",
      "acceptedAnswer": {
        "@type": "Answer",
        "text": "Gambling.com helps players make informed choices with easy-to-use comparison tools, brand reviews, exclusive bonuses, daily news updates and expert strategy guides."
      }
    },
    {
      "@type": "Question",
      "name": "Why sign up with Gambling.com?",
      "acceptedAnswer": {
        "@type": "Answer",
        "text": "Registered members get access to daily betting tips and picks, exclusive competitions, and free-to-play casino games to trial without risk before deciding where to play for real."
      }
    },
    {
      "@type": "Question",
      "name": "Is Gambling.com safe for use?",
      "acceptedAnswer": {
        "@type": "Answer",
        "text": "Gambling.com is an independent guide that has won multiple industry awards for its editorial excellence and integrity. Our structured review process is transparent and we only recommend licensed and regulated operators."
      }
    }
  ]
}
Block 2 : Organization
2 properties Valid
Missing required property: name
{
  "@context": "https://schema.org",
  "@graph": [
    {
      "@type": "Organization",
      "@id": "https://www.gambling.com/#organization",
      "name": "Gambling.com",
      "url": "https://www.gambling.com/",
      "description": "Gambling.com expertly reviews and compares gambling services to identify the best regulated operators and products available online.",
      "logo": {
        "@type": "ImageObject",
        "url": "https://objects.kaxmedia.com/auto/o/192896/abed7dd555.svg",
        "width": 142,
        "height": 42,
        "caption": "Gambling.com Logo"
      },
      "sameAs": [
        "https://twitter.com/gambling_com",
        "https://www.youtube.com/@Gamblingcom",
        "https://www.facebook.com/gambling.com",
        "https://www.instagram.com/gamblingdotcom/",
        "https://www.tiktok.com/@thepanelgdc",
        "https://www.linkedin.com/company/gambling-com"
      ],
      "foundingDate": "2006",
      "founder": {
        "@type": "Person",
        "name": "Charles Gillespie"
      },
      "knowsAbout": [
        "Online Casinos",
        "Sports Betting",
        "Gambling Reviews",
        "Casino Games",
        "Betting Odds",
        "Responsible Gambling",
        "Gambling Regulations",
        "Casino Bonuses"
      ],
      "address": {
        "@type": "PostalAddress",
        "streetAddress": "3rd Floor, Fitzwilliam Court, Leeson Cl",
        "addressLocality": "Dublin 2",
        "postalCode": "D02 TC95",
        "addressCountry": "IE"
      }
    },
    {
      "@type": "WebSite",
      "@id": "https://www.gambling.com/#website",
      "url": "https://www.gambling.com",
      "name": "Gambling.com",
      "publisher": {
        "@id": "https://www.gambling.com/#organization"
      }
    }
  ]
}
C
Brand Presence
Action
Site-name consistency, favicon, social image, meta tags, schema, and contact signals
REVIEW

Brand Presence

Your brand name differs across channels — visitors see inconsistent identity.

C

69/100

Site name appears as

Page titletwitter
og:site_name
twitter:site@gambling_group
Organization.name

Inconsistent — names differ across channels

Brand assets

Favicon

15/15

covers multiple sizes + apple-touch-icon

Social share image

20/20

og:image + twitter:image set

Meta completeness

20/20

Organization schema

4/15

Organization schema present but missing all recommended fields

Contact info discoverable

5/10

contact page

Findings

  • Brand name differs across channels — users see inconsistent identity
  • Organization schema missing logo — add a logo property pointing to a square PNG
  • Organization schema missing url — point it at the canonical homepage
  • Consider adding contactPoint — helps appear in "contact us" rich results
  • Only partial contact info discoverable — consider adding a dedicated contact page or mailto/tel link

How consistently your brand appears across channels — shared link previews, structured data, favicon, contact info.

A+
Mixed Content
No mixed content detected — all resources use HTTPS.
PASS
No mixed content detected — all resources use HTTPS.
Info::
No mixed content detected — all resources use HTTPS
All checks on this page are automated. Results are estimates - run targeted manual reviews when the score affects a release decision.

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