Content
· 5 checks — Internal links, mixed-content guards, Open Graph previews, and structured data rolled into one auditable list.DLinksAction200 links checked, 193 healthy, 7 brokenFIX
Broken Links (9)
| Status | URL | Found in | Error |
|---|---|---|---|
| ERR | https://aip.context.corus.ca | <link> | Get "https://aip.context.corus.ca": tls:... |
| 400 | https://i0.wp.com | <link> | Bad Request |
| 400 | https://i1.wp.com | <link> | Bad Request |
| 400 | https://i2.wp.com | <link> | Bad Request |
| 404 | https://api.permutive.com | <link> | Not Found |
| 404 | https://assets.adobedtm.com | <link> | Not Found |
| ERR | whatsapp://send?text=Global%20News%20%7C%20Breakin... | <a> | Get "whatsapp://send?text=Global%20News%... |
| 403 | https://f7e98148-cb09-4cf1-9b9f-b5aee3465d6e.edge.... | <link> | Forbidden |
| 403 | https://cdn.parsely.com | <link> | Forbidden |
Redirects (2)
| URL | Destination | Found in | Hops |
|---|---|---|---|
| https://sb.scorecardresearch.com | https://sb.scorecardresearch.com | <link> | 0 |
| https://globalnews.ca/national/videos/ | https://globalnews.ca/national/videos/ | <a> | 0 |
DBrand PresenceActionSite-name consistency, favicon, social image, meta tags, schema, and contact signalsFIX
Brand Presence
Your brand name differs across channels — visitors see inconsistent identity.
D
50/100
Site name appears as
| Page title | Breaking, Latest News and Video for Canada | |
| og:site_name | Global News | |
| twitter:site | @globalnews | |
| Organization.name | Global News |
Inconsistent — names differ across channels
Brand assets
Favicon
12/15covers apple-touch-icon
Social share image
0/20Meta completeness
8/20Organization schema
15/15has name, logo + url
Contact info discoverable
10/10contact page + mailto link
Findings
- Brand name differs across channels — users see inconsistent identity
- No social share image — shared links render as bare URLs
- Add an apple-touch-icon and at least two PNG sizes (32x32 + 192x192)
- og:image missing
- twitter:card missing
- Consider adding contactPoint — helps appear in "contact us" rich results
How consistently your brand appears across channels — shared link previews, structured data, favicon, contact info.
COpen GraphActionOpen Graph tags are partially configured — some improvements recommended.REVIEW
The og:image tag provides a preview image for social sharing.
No og:image means social shares are imageless — measurably less engaging than image-cards across every major platform.
Learn more ▾ ▴
Twitter, Facebook, and LinkedIn all use og:image (or twitter:image as a fallback) for share-card thumbnails. Without one, the post renders as a text-only card. A 1200x630px image (Twitter's preferred size) covers all platforms.
Source: Open Graph Protocol
The og:type tag helps social platforms categorize the content.
Default og:type is 'website' but the right value (article, product, profile) unlocks richer metadata fields and higher engagement.
Learn more ▾ ▴
og:type controls which other og: fields a platform respects. og:type=article enables og:article:published_time, author, and section — surfaced in news cards. og:type=product enables price/availability fields surfaced by Pinterest and shopping integrations. Default 'website' silently disables those.
Source: Open Graph Protocol
Without twitter:card, Twitter falls back to Open Graph tags. Adding it gives you more control.
Without twitter:card, Twitter renders posts as plain text — no preview image, no structured layout.
Learn more ▾ ▴
Twitter requires `<meta name="twitter:card" content="summary_large_image">` (or summary) to render share-cards at all. Without it, links appear as raw text and engagement plummets vs cards. Twitter also falls back to og:image if twitter:image isn't set, so configure both.
Source: Twitter Developer Platform
Preview
globalnews.ca
Global News | Breaking, Latest News and Video for Canada
Globalnews.ca – Watch and read Canada’s Breaking news plus Business, Health, Politics and World News
- twitter:card — Add <meta name="twitter:card" content="summary_large_image">
- twitter:title — Global News | Breaking, Latest News and Video for Canada
- twitter:description — Globalnews.ca – Watch and read Canada’s Breaking news plus Business, Health, Politics and World News
- twitter:image — Add twitter:image — preview card without an image looks broken
twitter:card is missing
→ Add <meta name="twitter:card" content="summary_large_image">
No preview image for Twitter/X
→ Add og:image or twitter:image (≥300×157 for summary_large_image)
GLOBALNEWS.CA
Global News | Breaking, Latest News and Video for Canada
Globalnews.ca – Watch and read Canada’s Breaking news plus Business, Health, Politics and World News
- og:title — Global News | Breaking, Latest News and Video for Canada
- og:description — Globalnews.ca – Watch and read Canada’s Breaking news plus Business, Health, Politics and World News
- og:image — Add og:image — preview card without an image looks broken
- og:type — Add og:type — Recommended — tells Facebook the content category
- og:url — https://globalnews.ca/
- og:site_name — Global News
No preview image for Facebook
→ Add og:image (recommended 1200×630)
Global News | Breaking, Latest News and Video for Canada
globalnews.ca
- og:title — Global News | Breaking, Latest News and Video for Canada
- og:description — Globalnews.ca – Watch and read Canada’s Breaking news plus Business, Health, Politics and World News
- og:image — Add og:image — preview card without an image looks broken
No preview image for LinkedIn
→ Add og:image (recommended 1200×627)
globalnews.ca
Global News | Breaking, Latest News and Video for Canada
Globalnews.ca – Watch and read Canada’s Breaking news plus Business, Health, Politics and World News
- og:title — Global News | Breaking, Latest News and Video for Canada
- og:description — Globalnews.ca – Watch and read Canada’s Breaking news plus Business, Health, Politics and World News
- og:image — Add og:image — preview card without an image looks broken
No preview image — Slack unfurl will be text-only
→ Add og:image or twitter:image
Social preview quality
Averaged across Twitter/X, Facebook, LinkedIn, and Slack.
| Field | Twitter/X | Slack | ||
|---|---|---|---|---|
| og:title | ||||
| og:description | ||||
| og:image | ||||
| og:type | ||||
| og:url | ||||
| og:site_name | ||||
| twitter:card | — | — | — | |
| twitter:title | — | — | — | |
| twitter:description | — | — | — | |
| twitter:image | — | — | — |
A+Mixed ContentNo mixed content detected — all resources use HTTPS.PASS
AStructured Data2 JSON-LD block(s) found — structured data is well configured.PASS
The "name" property is required for the WebSite schema type.
Schema markup missing required properties is silently rejected by Google — your structured data appears in source but never as a rich result.
Learn more ▾ ▴
Each schema.org type has required properties (Article needs headline + author + datePublished; Product needs name + offers; etc.). Missing them means Google's rich-result eligibility check fails. The Search Console Rich Results Test surfaces specific gaps. Fix the missing property; rich results re-appear within hours.
Source: Google Search Central / schema.org
Adding "description" can improve how search engines display your content.
Recommended schema properties unlock richer SERP layouts — without them you get the basic rich result instead of the enhanced one.
Learn more ▾ ▴
Recommended properties expand what Google can render. E.g., adding aggregateRating to Product unlocks star ratings; adding image to Article unlocks the image-card variant. Each recommended property is a direct SERP-real-estate gain.
Source: Google Search Central / schema.org
JSON-LD Blocks
{
"@context": "http:\/\/schema.org",
"@type": "Organization",
"name": "Global News",
"url": "https:\/\/globalnews.ca",
"logo": "https:\/\/globalnews.ca\/wp-content\/themes\/shaw-globalnews\/_img\/logos\/globalnews-print.png",
"sameAs": [
"https:\/\/www.facebook.com\/GlobalNews",
"https:\/\/twitter.com\/globalnews",
"https:\/\/www.pinterest.com\/globaltvnews\/",
"https:\/\/www.youtube.com\/globalnews",
"https:\/\/www.linkedin.com\/company\/global-television\/",
"https:\/\/www.instagram.com\/globalnews\/"
]
}{
"@context": "http://schema.org",
"@type": "WebSite",
"url": "https://globalnews.ca",
"potentialAction": {
"@type": "SearchAction",
"target": "https://globalnews.ca/search/{search_term_string}",
"query-input": "required name=search_term_string"
}
}