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https://huffingtonpost.co.uk

Content

· 5 checks — Internal links, mixed-content guards, Open Graph previews, and structured data rolled into one auditable list.
SCORE
91
GRADE
A
FIX
1
REVIEW
2
PASS
2
INFO
0
Checks
5
2 PASS 2 REVIEW 1 FIX
D
Brand Presence
Action
Site-name consistency, favicon, social image, meta tags, schema, and contact signals
FIX

Brand Presence

Your brand name differs across channels — visitors see inconsistent identity.

D

52/100

Site name appears as

Page titleHuffPost UK: UK News and Opinion
og:site_nameHuffPost UK
twitter:site@HuffPostUK
Organization.name

Inconsistent — names differ across channels

Brand assets

Favicon

8/15

single size only

Social share image

20/20

og:image + twitter:image set

Meta completeness

14/20

Organization schema

0/15

Contact info discoverable

5/10

contact page

Findings

  • Brand name differs across channels — users see inconsistent identity
  • Single favicon only — add apple-touch-icon for iOS home-screen and high-DPI support
  • twitter:card missing
  • No Organization schema — Google can't render your logo in the knowledge panel
  • Only partial contact info discoverable — consider adding a dedicated contact page or mailto/tel link

How consistently your brand appears across channels — shared link previews, structured data, favicon, contact info.

B
Open Graph
Open Graph tags are partially configured — some improvements recommended.
REVIEW
Open Graph tags are partially configured — some improvements recommended.
Critical::
og:image is not reachable
The og:image URL could not be fetched. Social platforms won't be able to display it.
Got: https://img.huffingtonpost.com/asset/default-entry.jpg
Info::
og:title is long (63 characters)
Titles over 60 characters may be truncated in social sharing previews.
Got: 63 chars Expected: 25–60 chars
Info::
Missing twitter:card
Without twitter:card, Twitter falls back to Open Graph tags. Adding it gives you more control.
URL: https://img.huffingtonpost.com/asset/default-entry.jpg

The og:image URL could not be fetched. Social platforms won't be able to display it.

Why this matters

An unreachable og:image URL (404, DNS fail, slow timeout) means social platforms cache the failure and serve no image for hours.

Learn more

Social platforms (Facebook, Twitter) cache OG metadata aggressively — including failed image fetches. A momentarily-broken og:image can leave your shares imageless for hours. Test og:image URLs in Facebook's Sharing Debugger to force re-cache after fixing.

Source: Open Graph Protocol / Facebook Sharing Debugger

URL: 63 chars

Titles over 60 characters may be truncated in social sharing previews.

Expected: 25–60 chars
Why this matters

og:title borderline-too-long — Facebook/LinkedIn may truncate. Aim for ~60-70 characters max.

Source: Open Graph Protocol

Without twitter:card, Twitter falls back to Open Graph tags. Adding it gives you more control.

Why this matters

Without twitter:card, Twitter renders posts as plain text — no preview image, no structured layout.

Learn more

Twitter requires `<meta name="twitter:card" content="summary_large_image">` (or summary) to render share-cards at all. Without it, links appear as raw text and engagement plummets vs cards. Twitter also falls back to og:image if twitter:image isn't set, so configure both.

Source: Twitter Developer Platform

Preview

huffingtonpost.co.uk

Breaking News, Politics, Entertainment & Lifestyle: HuffPost UK

HuffPost UK brings you the latest news in politics, entertainment, trending stories, health and wellbeing with a personal touch.

Preview quality · Twitter/X C · 65/100
  • twitter:card — Add <meta name="twitter:card" content="summary_large_image">
  • twitter:title — Breaking News, Politics, Entertainment & Lifestyle: HuffPost UK
  • twitter:description — HuffPost UK brings you the latest news in politics, entertainment, trending stories, health and wellbeing with a pers...
  • twitter:image — https://img.huffingtonpost.com/asset/default-entry.jpg
  • twitter:card is missing

    → Add <meta name="twitter:card" content="summary_large_image">

HUFFINGTONPOST.CO.UK

Breaking News, Politics, Entertainment & Lifestyle: HuffPost UK

HuffPost UK brings you the latest news in politics, entertainment, trending stories, health and wellbeing with a personal touch.

Preview quality · Facebook A+ · 95/100

Title will be truncated (63 chars / 60 max)

  • og:title — Breaking News, Politics, Entertainment & Lifestyle: HuffPost UK
  • og:description — HuffPost UK brings you the latest news in politics, entertainment, trending stories, health and wellbeing with a pers...
  • og:image — https://img.huffingtonpost.com/asset/default-entry.jpg
  • og:type — website
  • og:url — https://www.huffingtonpost.co.uk/
  • og:site_name — HuffPost UK
  • Title will be truncated on Facebook (63 chars, max 60)

    → Shorten og:title to ≤60 characters

Breaking News, Politics, Entertainment & Lifestyle: HuffPost UK

huffingtonpost.co.uk

Preview quality · LinkedIn A+ · 100/100
  • og:title — Breaking News, Politics, Entertainment & Lifestyle: HuffPost UK
  • og:description — HuffPost UK brings you the latest news in politics, entertainment, trending stories, health and wellbeing with a pers...
  • og:image — https://img.huffingtonpost.com/asset/default-entry.jpg

huffingtonpost.co.uk

Breaking News, Politics, Entertainment & Lifestyle: HuffPost UK

HuffPost UK brings you the latest news in politics, entertainment, trending stories, health and wellbeing with a personal touch.

Preview quality · Slack A+ · 100/100
  • og:title — Breaking News, Politics, Entertainment & Lifestyle: HuffPost UK
  • og:description — HuffPost UK brings you the latest news in politics, entertainment, trending stories, health and wellbeing with a pers...
  • og:image — https://img.huffingtonpost.com/asset/default-entry.jpg

Social preview quality

Averaged across Twitter/X, Facebook, LinkedIn, and Slack.

A · 90/100
FieldTwitter/XFacebookLinkedInSlack
og:title
og:description
og:image
og:type
og:url
og:site_name
twitter:card
twitter:title
twitter:description
twitter:image
A+
Mixed Content
No mixed content detected — all resources use HTTPS.
PASS
No mixed content detected — all resources use HTTPS.
Info::
No mixed content detected — all resources use HTTPS
A+
Structured Data
1 JSON-LD block(s) found — structured data is well configured.
PASS
1 JSON-LD block(s) found — structured data is well configured.
Info::
Custom type "NewsMediaOrganization" — unable to validate specific properties

JSON-LD Blocks

Block 1 : NewsMediaOrganization
2 properties Valid
{
  "@context": "https://schema.org",
  "@graph": [
    {
      "@type": "NewsMediaOrganization",
      "name": "HuffPost UK",
      "url": "https://www.huffingtonpost.co.uk",
      "logo": {
        "@type": "ImageObject",
        "url": "https://img.huffingtonpost.com/asset/6813a4f21500001b00c3cbf6.png?ops=scalefit_700",
        "width": 700,
        "height": 120
      },
      "contactPoint": {
        "@type": "ContactPoint",
        "contactType": "customer support",
        "email": "uk-corrections@huffpost.com",
        "url": "https://www.huffingtonpost.co.uk/static/huffpost-uk-contact-us"
      },
      "publishingPrinciples": [
        "https://www.huffingtonpost.co.uk/static/user-agreement-uk",
        "https://www.huffingtonpost.co.uk/static/huffingtonpostcouk-comment-policy",
        "https://www.huffingtonpost.co.uk/static/huffpost-user-agreement-uk-version"
      ],
      "ethicsPolicy": "https://www.huffingtonpost.co.uk/static/huffingtonpostcouk-about-us",
      "correctionsPolicy": "https://www.huffingtonpost.co.uk/static/corrections",
      "masthead": "https://www.huffingtonpost.co.uk/static/huffingtonpostcouk-about-us",
      "@id": "https://www.huffingtonpost.co.uk/#organization"
    },
    {
      "@type": "WebSite",
      "@id": "https://www.huffingtonpost.co.uk/#website",
      "name": "Breaking News, Politics, Entertainment & Lifestyle: HuffPost UK",
      "url": "https://www.huffingtonpost.co.uk/",
      "publisher": {
        "@id": "https://www.huffingtonpost.co.uk/#organization"
      }
    },
    {
      "@type": "WebPage",
      "@id": "https://www.huffingtonpost.co.uk/#webpage",
      "headline": "Breaking News, Politics, Entertainment & Lifestyle: HuffPost UK",
      "description": "HuffPost UK brings you the latest news in politics, entertainment, trending stories, health and wellbeing with a personal touch.",
      "inLanguage": "en-GB",
      "url": "https://www.huffingtonpost.co.uk/",
      "publisher": {
        "@id": "https://www.huffingtonpost.co.uk/#organization"
      },
      "isPartOf": {
        "@id": "https://www.huffingtonpost.co.uk/#website"
      },
      "dateModified": "2026-04-21T11:22:54.594Z"
    }
  ]
}
All checks on this page are automated. Results are estimates - run targeted manual reviews when the score affects a release decision.

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