Content
· 5 checks — Internal links, mixed-content guards, Open Graph previews, and structured data rolled into one auditable list.FOpen GraphActionNo Open Graph tags found — social sharing previews will be generic.FIX
Without og:title, og:description, and og:image, social media platforms will generate a generic preview when your page is shared.
Without Open Graph tags, social shares show a broken or empty preview card.
Learn more ▾ ▴
When someone shares your URL on Facebook, LinkedIn, Slack, iMessage, or any modern chat app, the preview comes from <meta property="og:*"> tags. Without them you get either no card or whatever fragment the social platform guesses — usually unflattering. The four core og: tags (title, description, image, url) cover what every major platform actually reads.
Source: Open Graph Protocol
Preview
jpost.com
No title set
No description
Title will be truncated (80 chars / 70 max)
- twitter:card — Add <meta name="twitter:card" content="summary_large_image">
- twitter:title — falling back from <title>
- twitter:description — falling back from <meta name=description>
- twitter:image — Add twitter:image — preview card without an image looks broken
twitter:card is missing
→ Add <meta name="twitter:card" content="summary_large_image">
Title will be truncated on Twitter/X (80 chars, max 70)
→ Shorten the title to ≤70 characters
No preview image for Twitter/X
→ Add og:image or twitter:image (≥300×157 for summary_large_image)
JPOST.COM
No title set
No description
Title will be truncated (80 chars / 60 max)
- og:title — falling back from <title>
- og:description — falling back from <meta name=description>
- og:image — Add og:image — preview card without an image looks broken
- og:type — Add og:type — Recommended — tells Facebook the content category
- og:url — Add og:url — Recommended — canonical URL for the share
- og:site_name — Add og:site_name — Recommended — site-level brand line in the preview
Title will be truncated on Facebook (80 chars, max 60)
→ Shorten og:title to ≤60 characters
No preview image for Facebook
→ Add og:image (recommended 1200×630)
No title set
jpost.com
Description will be truncated (151 chars / 150 max)
- og:title — falling back from <title>
- og:description — falling back from <meta name=description>
- og:image — Add og:image — preview card without an image looks broken
Description will be truncated on LinkedIn (151 chars, max 150)
→ Tighten og:description to ≤150 characters
No preview image for LinkedIn
→ Add og:image (recommended 1200×627)
jpost.com
No title set
No description
- og:title — falling back from <title>
- og:description — falling back from <meta name=description>
- og:image — Add og:image — preview card without an image looks broken
No preview image — Slack unfurl will be text-only
→ Add og:image or twitter:image
Social preview quality
Averaged across Twitter/X, Facebook, LinkedIn, and Slack.
| Field | Twitter/X | Slack | ||
|---|---|---|---|---|
| og:title | ⚠ | ⚠ | ⚠ | |
| og:description | ⚠ | ⚠ | ⚠ | |
| og:image | ||||
| og:type | ||||
| og:url | ||||
| og:site_name | ||||
| twitter:card | — | — | — | |
| twitter:title | ⚠ | — | — | — |
| twitter:description | ⚠ | — | — | — |
| twitter:image | — | — | — |
FBrand PresenceActionSite-name consistency, favicon, social image, meta tags, schema, and contact signalsFIX
Brand Presence
Your brand name differs across channels — visitors see inconsistent identity.
F
37/100
Site name appears as
| Page title | The Jerusalem Post - All News from the Middle East, Israel, and the Jewish World | |
| og:site_name | — | |
| twitter:site | — | |
| Organization.name | The Jerusalem Post |
Inconsistent — names differ across channels
Brand assets
Favicon
15/15covers multiple sizes + apple-touch-icon
Social share image
0/20Meta completeness
4/20Organization schema
8/15has name
Contact info discoverable
5/10contact page
Findings
- Brand name differs across channels — users see inconsistent identity
- No social share image — shared links render as bare URLs
- og:title missing
- og:image missing
- twitter:card missing
- Organization schema missing logo — add a logo property pointing to a square PNG
- Organization schema missing url — point it at the canonical homepage
- Consider adding contactPoint — helps appear in "contact us" rich results
- Only partial contact info discoverable — consider adding a dedicated contact page or mailto/tel link
How consistently your brand appears across channels — shared link previews, structured data, favicon, contact info.
ALinks200 links checked, 199 healthy, 1 brokenPASS
Broken Links (1)
| Status | URL | Found in | Error |
|---|---|---|---|
| 404 | https://fonts.gstatic.com | <link> | Not Found |
Redirects (1)
| URL | Destination | Found in | Hops |
|---|---|---|---|
| https://jpost.com/PayWalllogin | https://jpost.com/PayWalllogin | <a> | 0 |
A+Mixed ContentNo mixed content detected — all resources use HTTPS.PASS
A+Structured Data3 JSON-LD block(s) found — structured data is well configured.PASS
JSON-LD Blocks
{
"@type": "WebSite",
"@context": "https://schema.org",
"url": "https://www.jpost.com/",
"name": "The Jerusalem Post",
"description": "Israel's most-read English news website and best-selling English newspaper bringing breaking news, world news & middle east news.",
"publisher": {
"@type": "Organization",
"@context": "https://schema.org",
"url": "https://www.jpost.com/",
"logo": {
"@type": "ImageObject",
"@id": "https://www.jpost.com//#/schema/logo/image/648455",
"url": "/assets/jp-logo.png",
"width": "300",
"height": "60",
"caption": "The Jerusalem Post",
"contentUrl": "/assets/jp-logo.png"
},
"sameAs": [
"https://en.wikipedia.org/wiki/The_Jerusalem_Post",
"https://www.facebook.com/TheJerusalemPost/",
"https://twitter.com/Jerusalem_Post",
"https://www.instagram.com/thejerusalem_post/",
"https://www.youtube.com/channel/UCLLLdCANnMAdMyrXdYbSlxg",
"https://www.reddit.com/domain/jpost.com/",
"https://www.linkedin.com/company/jerusalem-post"
]
},
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://www.jpost.com//jpost-search-page#/search;query={search_term_string}"
},
"query": "required name=search_term_string"
}
],
"inLanguage": "en-US"
}{
"@context": "https://schema.org",
"@type": "NewsMediaOrganization",
"name": "The Jerusalem Post",
"alternateName": "JPost",
"url": "https://www.jpost.com/",
"logo": "/assets/jp-logo.png",
"sameAs": [
"https://en.wikipedia.org/wiki/The_Jerusalem_Post",
"https://www.facebook.com/TheJerusalemPost/",
"https://twitter.com/Jerusalem_Post",
"https://www.instagram.com/thejerusalem_post/",
"https://www.youtube.com/channel/UCLLLdCANnMAdMyrXdYbSlxg",
"https://www.reddit.com/domain/jpost.com/",
"https://www.linkedin.com/company/jerusalem-post"
]
}{
"@type": "Corporation",
"@context": "https://schema.org",
"name": "The Jerusalem Post",
"description": "Israel's most-read English news website and best-selling English newspaper bringing breaking news, world news & middle east news.",
"address": {
"@type": "PostalAddress",
"streetAddress": "15 Maslavita St.",
"addressLocality": "Tel-Aviv",
"addressRegion": "Merkaz",
"postalCode": "6701026",
"addressCountry": {
"@type": "Country",
"name": "Israel"
}
}
}