Content

· 5 checks — Internal links, mixed-content guards, Open Graph previews, and structured data rolled into one auditable list.

SCORE

GRADE

FIX

REVIEW

PASS

INFO

Checks

2 PASS 1 REVIEW 2 FIX

Links

Action

200 links checked, 180 healthy, 20 broken

FIX

200 links checked, 180 healthy, 20 broken

180 of 200 links are healthy

Broken link: https://user.jsonline.com

Found in <link href>. Returns HTTP 404.

Got: HTTP 404

Broken link: https://securepubads.g.doubleclick.net

Found in <link href>. Returns HTTP 404.

Got: HTTP 404

Broken link: https://adservice.google.com

Found in <link href>. Returns HTTP 404.

Got: HTTP 404

Broken link: https://tpc.googlesyndication.com

Found in <link href>. Returns HTTP 404.

Got: HTTP 404

Broken link: https://s0.2mdn.net

Found in <link href>. Returns HTTP 404.

Got: HTTP 404

Broken link: https://partner.googleadservices.com

Found in <link href>. Returns HTTP 404.

Got: HTTP 404

Broken link: https://www.googletagservices.com

Found in <link href>. Returns HTTP 404.

Got: HTTP 404

Broken link: https://aax.amazon-adsystem.com

Found in <link href>. Returns HTTP 404.

Got: HTTP 404

Broken link: https://bidder.criteo.com

Found in <link href>. Returns HTTP 503.

Got: HTTP 503

Broken link: https://a.teads.com

Found in <link href>. Get "https://a.teads.com": resolve a.teads.com: lookup a.teads.com on 1.1.1.1:53: no such host

Got: unreachable

Broken link: https://collector.brandmetrics.com

Found in <link href>. Returns HTTP 400.

Got: HTTP 400

Broken link: https://polarcdn-terrax.com

Found in <link href>. Returns HTTP 404.

Got: HTTP 404

Broken link: https://bw-prod.plrsrvcs.com

Found in <link href>. Returns HTTP 404.

Got: HTTP 404

Broken link: https://www.usatodaynetworkservice.com

Found in <link href>. Returns HTTP 404.

Got: HTTP 404

Broken link: https://jsonline.com/weather/

Found in <a href>. Returns HTTP 403.

Got: HTTP 403

Broken link: https://popup.taboola.com/en/?template=colorbox&utm_sourc...

Found in <a href>. Returns HTTP 400.

Got: HTTP 400

Broken link: https://popup.taboola.com/en/?template=colorbox&utm_sourc...

Found in <a href>. Returns HTTP 400.

Got: HTTP 400

Broken link: https://popup.taboola.com/en/?template=colorbox&utm_sourc...

Found in <a href>. Returns HTTP 400.

Got: HTTP 400

Broken link: https://popup.taboola.com/en/?template=colorbox&utm_sourc...

Found in <a href>. Returns HTTP 400.

Got: HTTP 400

Broken link: https://popup.taboola.com/en/?template=colorbox&utm_sourc...

Found in <a href>. Returns HTTP 400.

Got: HTTP 400

200 total 169 healthy 20 broken 11 redirects

Broken Links (23)

Status	URL	Found in	Error
404	https://user.jsonline.com	`<link>`	Not Found
404	https://securepubads.g.doubleclick.net	`<link>`	Not Found
404	https://adservice.google.com	`<link>`	Not Found
404	https://tpc.googlesyndication.com	`<link>`	Not Found
404	https://s0.2mdn.net	`<link>`	Not Found
404	https://partner.googleadservices.com	`<link>`	Not Found
404	https://www.googletagservices.com	`<link>`	Not Found
404	https://aax.amazon-adsystem.com	`<link>`	Not Found
503	https://bidder.criteo.com	`<link>`	Service Unavailable
ERR	https://a.teads.com	`<link>`	Get "https://a.teads.com": resolve a.tea...
400	https://collector.brandmetrics.com	`<link>`	Bad Request
404	https://polarcdn-terrax.com	`<link>`	Not Found
404	https://bw-prod.plrsrvcs.com	`<link>`	Not Found
404	https://www.usatodaynetworkservice.com	`<link>`	Not Found
403	https://jsonline.com/weather/	`<a>`	Forbidden
400	https://popup.taboola.com/en/?template=colorbox&ut...	`<a>`	Bad Request
400	https://popup.taboola.com/en/?template=colorbox&ut...	`<a>`	Bad Request
400	https://popup.taboola.com/en/?template=colorbox&ut...	`<a>`	Bad Request
400	https://popup.taboola.com/en/?template=colorbox&ut...	`<a>`	Bad Request
400	https://popup.taboola.com/en/?template=colorbox&ut...	`<a>`	Bad Request
403	https://c.amazon-adsystem.com	`<link>`	Forbidden
403	https://cdn.taboola.com	`<link>`	Forbidden
403	https://cdn.confiant-integrations.net	`<link>`	Forbidden

Redirects (11)

URL	Destination	Found in
https://static.adsafeprotected.com	https://static.adsafeprotected.com	`<link>`
https://gum.criteo.com/sync?c=72&r=2&j=T...	https://gum.criteo.com/sync?c=72&r=2&j=T...	`<script>`
https://user.jsonline.com/user/enewspape...	https://user.jsonline.com/user/enewspape...	`<a>`
https://www.jsonline.com/story/news/crim...	https://www.jsonline.com/story/news/crim...	`<a>`
https://www.jsonline.com/story/money/rea...	https://www.jsonline.com/story/money/rea...	`<a>`
https://www.jsonline.com/story/sports/ou...	https://www.jsonline.com/story/sports/ou...	`<a>`
https://www.jsonline.com/story/news/loca...	https://www.jsonline.com/story/news/loca...	`<a>`
https://www.jsonline.com/story/life/gree...	https://www.jsonline.com/story/life/gree...	`<a>`
https://www.jsonline.com/story/news/inve...	https://www.jsonline.com/story/news/inve...	`<a>`
https://www.jsonline.com/story/entertain...	https://www.jsonline.com/story/entertain...	`<a>`
https://www.jsonline.com/contact/staff/	https://www.jsonline.com/contact/staff/	`<a>`

200 https://vidstat.taboola.com/lite-unit/5.7.0/UnitFeedManagerD... <script>

200 https://www.googletagmanager.com/gtag/destination?id=DC-9782... <script>

200 https://www.googletagmanager.com/gtag/destination?id=AW-9943... <script>

200 https://pm-widget.taboola.com/gannett-network/load.js <script>

200 https://googleads.g.doubleclick.net <link>

200 https://pixel.adsafeprotected.com <link>

200 https://display.bidder.taboola.com <link>

200 https://a.teads.tv <link>

200 https://trc.taboola.com <link>

200 https://jsonline.com/tangstatic/js/pbjsandwichdirecta9-q1a2z... <link>

200 https://client.aps.amazon-adsystem.com/publisher.js <link>

200 https://config.aps.amazon-adsystem.com/configs/3062 <link>

200 https://static.adsafeprotected.com/publisher/922805/e8d59411... <link>

200 https://cdn.brandmetrics.com/tag/f5e47f5ae82e4c48bbc1a7f9281... <link>

200 https://securepubads.g.doubleclick.net/tag/js/gpt.js <link>

200 https://jsonline.com/tangstatic/js/main-q1a2z37beda107.min.j... <link>

Brand Presence

Action

Site-name consistency, favicon, social image, meta tags, schema, and contact signals

FIX

Brand Presence

Your brand name differs across channels — visitors see inconsistent identity.

48/100

Site name appears as

Page title	Milwaukee Journal Sentinel - Milwaukee and Wisconsin breaking news and investigations
og:site_name	Journal Sentinel
twitter:site	@journalsentinel
Organization.name	—

Inconsistent — names differ across channels

Brand assets

Favicon

0/15

Social share image

14/20

og:image set; twitter:image missing

Meta completeness

20/20

Organization schema

4/15

Organization schema present but missing all recommended fields

Contact info discoverable

5/10

contact page

Findings

Brand name differs across channels — users see inconsistent identity
Add twitter:image — Twitter falls back to og:image only when it's larger than 300×157
No favicon link tags detected — browsers fall back to the generic globe
Organization schema missing logo — add a logo property pointing to a square PNG
Organization schema missing url — point it at the canonical homepage
Consider adding contactPoint — helps appear in "contact us" rich results
Only partial contact info discoverable — consider adding a dedicated contact page or mailto/tel link

How consistently your brand appears across channels — shared link previews, structured data, favicon, contact info.

Structured Data

Action

1 JSON-LD block(s) found — some improvements recommended.

REVIEW

1 JSON-LD block(s) found — some improvements recommended.

Malformed JSON-LD block #1

JSON parse error: Mismatch type map[string]interface {} with value array "at index 0: mismatched type with value\n\n\t[{\"@context\":\"http://schema.org\"\n\t^...............................\n"

Why this matters

JSON-LD block fails to parse — Google ignores the entire block, so structured data effectively isn't there.

Learn more ▾

Common causes: trailing comma, single quotes instead of double, unescaped quote in a string value. Validate at https://validator.schema.org/ or Search Console's Rich Results Test.

Source: schema.org / Google Search Central

JSON-LD Blocks

Block 1 : Organization

0 properties Invalid

Invalid JSON: Mismatch type map[string]interface {} with value array "at index 0: mismatched type with value\n\n\t[{\"@context\":\"http://schema.org\"\n\t^...............................\n"

[
  {
    "@context": "http://schema.org",
    "@type": "Organization",
    "name": "Journal Sentinel",
    "logo": "https://www.jsonline.com/sitelogos/m-oc.svg",
    "url": "https://www.jsonline.com"
  },
  {
    "@context": "http://schema.org",
    "@type": "WebSite",
    "name": "Journal Sentinel",
    "url": "https://www.jsonline.com/",
    "potentialAction": {
      "@type": "SearchAction",
      "target": "https://www.jsonline.com/search/?q={search_term_string}",
      "query-input": "required name=search_term_string"
    }
  },
  {
    "@context": "http://schema.org",
    "@type": "WebPage",
    "headline": "Home",
    "url": "https://www.jsonline.com/",
    "keywords": [
      "type:front",
      "ssts:home"
    ],
    "isAccessibleForFree": true,
    "isPartOf": {
      "@type": [
        "CreativeWork",
        "Product"
      ],
      "name": "Journal Sentinel - Unlimited Digital Access",
      "productID": "jsonline.com:standard"
    },
    "publisher": {
      "@type": "Organization",
      "name": "Journal Sentinel",
      "logo": "https://www.jsonline.com/sitelogos/m-oc.svg"
    }
  }
]

A+

Mixed Content

No mixed content detected — all resources use HTTPS.

PASS

No mixed content detected — all resources use HTTPS.

No mixed content detected — all resources use HTTPS

Open Graph

Open Graph tags are well configured for social sharing.

PASS

Open Graph tags are well configured for social sharing.

og:image is not reachable

The og:image URL could not be fetched. Social platforms won't be able to display it.

Got: https://www.jsonline.com/tangstatic/sites/pmjs/og-image-q1a2z3bf3acf49.png

og:title is long (85 characters)

Titles over 60 characters may be truncated in social sharing previews.

Got: 85 chars Expected: 25–60 chars

URL: https://www.jsonline.com/tangstatic/sites/pmjs/og-image-q1a2z3bf3acf49.png

The og:image URL could not be fetched. Social platforms won't be able to display it.

Why this matters

An unreachable og:image URL (404, DNS fail, slow timeout) means social platforms cache the failure and serve no image for hours.

Learn more ▾

Social platforms (Facebook, Twitter) cache OG metadata aggressively — including failed image fetches. A momentarily-broken og:image can leave your shares imageless for hours. Test og:image URLs in Facebook's Sharing Debugger to force re-cache after fixing.

Source: Open Graph Protocol / Facebook Sharing Debugger

URL: 85 chars

Titles over 60 characters may be truncated in social sharing previews.

Expected: 25–60 chars

Why this matters

og:title borderline-too-long — Facebook/LinkedIn may truncate. Aim for ~60-70 characters max.

Source: Open Graph Protocol

Preview

jsonline.com

Milwaukee Journal Sentinel - Milwaukee and Wisconsin breaking news and investigations

Milwaukee and Wisconsin news, sports, business, opinion, entertainment, lifestyle and investigative reporting from the Journal Sentinel and JSOnline.com.

Preview quality · Twitter/X A · 85/100

Title will be truncated (85 chars / 70 max)

twitter:card — summary_large_image
twitter:title — falling back from og:title
twitter:description — Milwaukee and Wisconsin news, sports, business, opinion, entertainment, lifestyle and investigative reporting from th...
twitter:image — falling back from og:image

Title will be truncated on Twitter/X (85 chars, max 70)
→ Shorten the title to ≤70 characters

JSONLINE.COM

Milwaukee Journal Sentinel - Milwaukee and Wisconsin breaking news and investigations

Milwaukee and Wisconsin news, sports, business, opinion, entertainment, lifestyle and investigative reporting from the Journal Sentinel and JSOnline.com.

Preview quality · Facebook A+ · 95/100

Title will be truncated (85 chars / 60 max)

og:title — Milwaukee Journal Sentinel - Milwaukee and Wisconsin breaking news and investigations
og:description — Milwaukee and Wisconsin news, sports, business, opinion, entertainment, lifestyle and investigative reporting from th...
og:image — https://www.jsonline.com/tangstatic/sites/pmjs/og-image-q1a2z3bf3acf49.png
og:type — website
og:url — https://www.jsonline.com/
og:site_name — Journal Sentinel

Title will be truncated on Facebook (85 chars, max 60)
→ Shorten og:title to ≤60 characters

Milwaukee Journal Sentinel - Milwaukee and Wisconsin breaking news and investigations

jsonline.com

Preview quality · LinkedIn A+ · 95/100

Description will be truncated (153 chars / 150 max)

og:title — Milwaukee Journal Sentinel - Milwaukee and Wisconsin breaking news and investigations
og:description — Milwaukee and Wisconsin news, sports, business, opinion, entertainment, lifestyle and investigative reporting from th...
og:image — https://www.jsonline.com/tangstatic/sites/pmjs/og-image-q1a2z3bf3acf49.png

Description will be truncated on LinkedIn (153 chars, max 150)
→ Tighten og:description to ≤150 characters

jsonline.com

Milwaukee Journal Sentinel - Milwaukee and Wisconsin breaking news and investigations

Milwaukee and Wisconsin news, sports, business, opinion, entertainment, lifestyle and investigative reporting from the Journal Sentinel and JSOnline.com.

Preview quality · Slack A+ · 100/100

og:title — Milwaukee Journal Sentinel - Milwaukee and Wisconsin breaking news and investigations
og:description — Milwaukee and Wisconsin news, sports, business, opinion, entertainment, lifestyle and investigative reporting from th...
og:image — https://www.jsonline.com/tangstatic/sites/pmjs/og-image-q1a2z3bf3acf49.png

Social preview quality

Averaged across Twitter/X, Facebook, LinkedIn, and Slack.

A · 93/100

Field	Twitter/X	Facebook	LinkedIn	Slack
og:title
og:description
og:image
og:type
og:url
og:site_name
twitter:card		—	—	—
twitter:title	⚠	—	—	—
twitter:description		—	—	—
twitter:image	⚠	—	—	—

All checks on this page are automated. Results are estimates - run targeted manual reviews when the score affects a release decision.