Content
· 5 checks — Internal links, mixed-content guards, Open Graph previews, and structured data rolled into one auditable list.BBrand PresenceSite-name consistency, favicon, social image, meta tags, schema, and contact signalsREVIEW
Brand Presence
Your brand name differs across channels — visitors see inconsistent identity.
B
73/100
Site name appears as
| Page title | University of Leicester | |
| og:site_name | University of Leicester | |
| twitter:site | @uniofleicester | |
| Organization.name | University of Leicester |
Inconsistent — names differ across channels
Brand assets
Favicon
15/15covers multiple sizes + apple-touch-icon
Social share image
20/20og:image + twitter:image set
Meta completeness
20/20Organization schema
8/15has name + url
Contact info discoverable
5/10contact page
Findings
- Brand name differs across channels — users see inconsistent identity
- Organization schema missing logo — add a logo property pointing to a square PNG
- Consider adding contactPoint — helps appear in "contact us" rich results
- Only partial contact info discoverable — consider adding a dedicated contact page or mailto/tel link
How consistently your brand appears across channels — shared link previews, structured data, favicon, contact info.
A+Links200 links checked, 200 healthy, 0 brokenPASS
A+Mixed ContentNo mixed content detected — all resources use HTTPS.PASS
AOpen GraphOpen Graph tags are well configured for social sharing.PASS
https://le.ac.uk/-/media/uol/images/twitter-card-default-image.jpgThe og:image URL could not be fetched. Social platforms won't be able to display it.
An unreachable og:image URL (404, DNS fail, slow timeout) means social platforms cache the failure and serve no image for hours.
Learn more ▾ ▴
Social platforms (Facebook, Twitter) cache OG metadata aggressively — including failed image fetches. A momentarily-broken og:image can leave your shares imageless for hours. Test og:image URLs in Facebook's Sharing Debugger to force re-cache after fixing.
Source: Open Graph Protocol / Facebook Sharing Debugger
Preview

le.ac.uk
A Leading UK University | University of Leicester
Discover the University of Leicester - pioneering research, world-class teaching, and a diverse community shaping the future through education and innovation.
- twitter:card — summary_large_image
- twitter:title — A Leading UK University | University of Leicester
- twitter:description — Discover the University of Leicester - pioneering research, world-class teaching, and a diverse community shaping the...
- twitter:image — https://le.ac.uk/-/media/uol/images/twitter-card-default-image.jpg

LE.AC.UK
A Leading UK University | University of Leicester
Discover the University of Leicester - pioneering research, world-class teaching, and a diverse community shaping the future through education and innovation.
Description will be truncated (158 chars / 155 max)
- og:title — A Leading UK University | University of Leicester
- og:description — Discover the University of Leicester - pioneering research, world-class teaching, and a diverse community shaping the...
- og:image — https://le.ac.uk/-/media/uol/images/twitter-card-default-image.jpg
- og:type — website
- og:url — https://le.ac.uk/
- og:site_name — University of Leicester
Description will be truncated on Facebook (158 chars, max 155)
→ Tighten og:description to ≤155 characters

A Leading UK University | University of Leicester
le.ac.uk
Description will be truncated (158 chars / 150 max)
- og:title — A Leading UK University | University of Leicester
- og:description — Discover the University of Leicester - pioneering research, world-class teaching, and a diverse community shaping the...
- og:image — https://le.ac.uk/-/media/uol/images/twitter-card-default-image.jpg
Description will be truncated on LinkedIn (158 chars, max 150)
→ Tighten og:description to ≤150 characters
le.ac.uk
A Leading UK University | University of Leicester
Discover the University of Leicester - pioneering research, world-class teaching, and a diverse community shaping the future through education and innovation.

- og:title — A Leading UK University | University of Leicester
- og:description — Discover the University of Leicester - pioneering research, world-class teaching, and a diverse community shaping the...
- og:image — https://le.ac.uk/-/media/uol/images/twitter-card-default-image.jpg
Social preview quality
Averaged across Twitter/X, Facebook, LinkedIn, and Slack.
| Field | Twitter/X | Slack | ||
|---|---|---|---|---|
| og:title | ||||
| og:description | ||||
| og:image | ||||
| og:type | ||||
| og:url | ||||
| og:site_name | ||||
| twitter:card | — | — | — | |
| twitter:title | — | — | — | |
| twitter:description | — | — | — | |
| twitter:image | — | — | — |
A+Structured Data5 JSON-LD block(s) found — structured data is well configured.PASS
JSON-LD Blocks
{
"@context": "https://schema.org",
"@type": "ImageObject",
"contentUrl": "https://le.ac.uk/-/media/uol/images/study/undergraduates/landing-page/on-demand-846.jpg",
"datePublished": "2021-12-07",
"dateModified": "2026-02-26",
"description": "Group of students sat outside the students union",
"width": "846",
"height": "474",
"name": "How to apply"
}{
"@context": "https://schema.org",
"@type": "ImageObject",
"contentUrl": "https://le.ac.uk/-/media/uol/images/homepage/promos/pg-jan-starts-846.jpg",
"datePublished": "2020-12-21",
"dateModified": "2026-04-20",
"description": "A man and a woman sitting on a blanket in a park",
"width": "846",
"height": "474",
"name": "Explore Masters degrees starting in January 2026"
}{
"@context": "https://schema.org",
"@type": "ImageObject",
"contentUrl": "https://le.ac.uk/-/media/uol/images/homepage/promos/choose-room-846.jpg",
"datePublished": "2022-06-13",
"dateModified": "2025-10-28",
"description": "Student sitting in a big blue chair, reading a book and laughing.",
"width": "846",
"height": "474",
"name": "Discover our accommodation"
}{
"@context": "https://schema.org",
"@type": "ImageObject",
"contentUrl": "https://le.ac.uk/-/media/uol/images/study/undergraduates/careers/100-hours-employability-box.jpg",
"datePublished": "2026-02-25",
"dateModified": "2026-02-25",
"description": "",
"width": "846",
"height": "474",
"name": "100 hours. Built in."
}{
"@context": "https://schema.org",
"@type": "EducationalOrganization",
"name": "University of Leicester",
"url": "https://le.ac.uk",
"address": {
"@type": "PostalAddress",
"streetAddress": "University Road",
"addressLocality": "Leicester",
"addressRegion": "Leicestershire",
"postalCode": "LE1 7RH",
"addressCountry": "GB"
},
"sameAs": [
"https://www.facebook.com/UniofLeicester",
"https://twitter.com/uniofleicester",
"https://www.youtube.com/user/UniversityLeicester",
"https://www.instagram.com/uniofleicester/",
"https://www.linkedin.com/company/university-of-leicester"
]
}