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https://lu.ma

Content

· 5 checks — Internal links, mixed-content guards, Open Graph previews, and structured data rolled into one auditable list.
SCORE
98
GRADE
A+
FIX
0
REVIEW
1
PASS
4
INFO
0
Checks
5
4 PASS 1 REVIEW
C
Brand Presence
Action
Site-name consistency, favicon, social image, meta tags, schema, and contact signals
REVIEW

Brand Presence

Partial brand coverage — a few channels are missing brand signals.

C

67/100

Site name appears as

Page titleLuma
og:site_name
twitter:site
Organization.name

Consistent

Brand assets

Favicon

12/15

covers apple-touch-icon

Social share image

20/20

og:image + twitter:image set

Meta completeness

20/20

Organization schema

0/15

Contact info discoverable

10/10

contact page + mailto link

Findings

  • Missing brand name in: og:site_name, twitter:site, Organization.name
  • Add an apple-touch-icon and at least two PNG sizes (32x32 + 192x192)
  • No Organization schema — Google can't render your logo in the knowledge panel

How consistently your brand appears across channels — shared link previews, structured data, favicon, contact info.

A+
Mixed Content
No mixed content detected — all resources use HTTPS.
PASS
No mixed content detected — all resources use HTTPS.
Info::
No mixed content detected — all resources use HTTPS
A
Open Graph
Open Graph tags are well configured for social sharing.
PASS
Open Graph tags are well configured for social sharing.
Info::
og:title is short (4 characters)
Ideal length is 25–60 characters for social sharing previews.
Got: 4 chars Expected: 25–60 chars
Info::
Missing og:site_name
The og:site_name tag displays the website name in social previews.
URL: 4 chars

Ideal length is 25–60 characters for social sharing previews.

Expected: 25–60 chars
Why this matters

og:title very short — may render with awkward whitespace in social cards.

Source: Open Graph Protocol

The og:site_name tag displays the website name in social previews.

Why this matters

Without og:site_name, social cards omit the brand attribution — users see the post but not who published it.

Learn more

og:site_name appears in the social card chrome (above the title in Facebook/LinkedIn previews). Without it, posts read as anonymous URLs. Set it to your brand name to get free attribution on every share.

Source: Open Graph Protocol

Preview

lu.ma

Luma

Discover and host memorable events effortlessly with Luma. Invite friends, sell tickets, and find great events happening near you.

Preview quality · Twitter/X A+ · 100/100
  • twitter:card — summary_large_image
  • twitter:title — Luma
  • twitter:description — Discover and host memorable events effortlessly with Luma. Invite friends, sell tickets, and find great events happen...
  • twitter:image — https://images.lumacdn.com/social-images/default-social-202407.png

LU.MA

Luma

Discover and host memorable events effortlessly with Luma. Invite friends, sell tickets, and find great events happening near you.

Preview quality · Facebook A · 85/100
  • og:title — Luma
  • og:description — Discover and host memorable events effortlessly with Luma. Invite friends, sell tickets, and find great events happen...
  • og:image — https://images.lumacdn.com/social-images/default-social-202407.png
  • og:type — article
  • og:url — https://luma.com/
  • og:site_name — Add og:site_name — Recommended — site-level brand line in the preview

Luma

lu.ma

Preview quality · LinkedIn A+ · 100/100
  • og:title — Luma
  • og:description — Discover and host memorable events effortlessly with Luma. Invite friends, sell tickets, and find great events happen...
  • og:image — https://images.lumacdn.com/social-images/default-social-202407.png

lu.ma

Luma

Discover and host memorable events effortlessly with Luma. Invite friends, sell tickets, and find great events happening near you.

Preview quality · Slack A+ · 100/100
  • og:title — Luma
  • og:description — Discover and host memorable events effortlessly with Luma. Invite friends, sell tickets, and find great events happen...
  • og:image — https://images.lumacdn.com/social-images/default-social-202407.png

Social preview quality

Averaged across Twitter/X, Facebook, LinkedIn, and Slack.

A+ · 96/100
FieldTwitter/XFacebookLinkedInSlack
og:title
og:description
og:image
og:type
og:url
og:site_name
twitter:card
twitter:title
twitter:description
twitter:image
A+
Structured Data
1 JSON-LD block(s) found — structured data is well configured.
PASS
1 JSON-LD block(s) found — structured data is well configured.
Info::
Missing recommended property "description" for WebSite
Adding "description" can improve how search engines display your content.
Info::
Missing recommended property "potentialAction" for WebSite
Adding "potentialAction" can improve how search engines display your content.

Adding "description" can improve how search engines display your content.

Why this matters

Recommended schema properties unlock richer SERP layouts — without them you get the basic rich result instead of the enhanced one.

Learn more

Recommended properties expand what Google can render. E.g., adding aggregateRating to Product unlocks star ratings; adding image to Article unlocks the image-card variant. Each recommended property is a direct SERP-real-estate gain.

Source: Google Search Central / schema.org

Adding "potentialAction" can improve how search engines display your content.

Why this matters

Recommended schema properties unlock richer SERP layouts — without them you get the basic rich result instead of the enhanced one.

Learn more

Recommended properties expand what Google can render. E.g., adding aggregateRating to Product unlocks star ratings; adding image to Article unlocks the image-card variant. Each recommended property is a direct SERP-real-estate gain.

Source: Google Search Central / schema.org

JSON-LD Blocks

Block 1 : WebSite
5 properties Valid
{
  "@context": "https://schema.org",
  "@type": "WebSite",
  "name": "Luma",
  "alternateName": "Luma Events Calendar",
  "url": "https://luma.com/"
}
All checks on this page are automated. Results are estimates - run targeted manual reviews when the score affects a release decision.

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