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https://macworld.com

Content

· 5 checks — Internal links, mixed-content guards, Open Graph previews, and structured data rolled into one auditable list.
SCORE
89
GRADE
B
FIX
1
REVIEW
2
PASS
2
INFO
0
Checks
5
2 PASS 2 REVIEW 1 FIX
F
Brand Presence
Action
Site-name consistency, favicon, social image, meta tags, schema, and contact signals
FIX

Brand Presence

Your brand name differs across channels — visitors see inconsistent identity.

F

37/100

Site name appears as

Page titleg
og:site_nameMacworld
twitter:site—
Organization.name—

Inconsistent — names differ across channels

Brand assets

Favicon

15/15

covers multiple sizes + apple-touch-icon

Social share image

0/20

Meta completeness

8/20

Organization schema

4/15

Organization schema present but missing all recommended fields

Contact info discoverable

5/10

contact page

Findings

  • Brand name differs across channels — users see inconsistent identity
  • No social share image — shared links render as bare URLs
  • og:image missing
  • twitter:card missing
  • Organization schema missing logo — add a logo property pointing to a square PNG
  • Organization schema missing url — point it at the canonical homepage
  • Consider adding contactPoint — helps appear in "contact us" rich results
  • Only partial contact info discoverable — consider adding a dedicated contact page or mailto/tel link

How consistently your brand appears across channels — shared link previews, structured data, favicon, contact info.

B
Open Graph
Open Graph tags are partially configured — some improvements recommended.
REVIEW
Open Graph tags are partially configured — some improvements recommended.
Warning::
Missing og:image
The og:image tag provides a preview image for social sharing.
Info::
og:title is short (8 characters)
Ideal length is 25–60 characters for social sharing previews.
Got: 8 chars Expected: 25–60 chars
Info::
Missing twitter:card
Without twitter:card, Twitter falls back to Open Graph tags. Adding it gives you more control.

The og:image tag provides a preview image for social sharing.

Why this matters

No og:image means social shares are imageless — measurably less engaging than image-cards across every major platform.

Learn more ▾

Twitter, Facebook, and LinkedIn all use og:image (or twitter:image as a fallback) for share-card thumbnails. Without one, the post renders as a text-only card. A 1200x630px image (Twitter's preferred size) covers all platforms.

Source: Open Graph Protocol

URL: 8 chars

Ideal length is 25–60 characters for social sharing previews.

Expected: 25–60 chars
Why this matters

og:title very short — may render with awkward whitespace in social cards.

Source: Open Graph Protocol

Without twitter:card, Twitter falls back to Open Graph tags. Adding it gives you more control.

Why this matters

Without twitter:card, Twitter renders posts as plain text — no preview image, no structured layout.

Learn more ▾

Twitter requires `<meta name="twitter:card" content="summary_large_image">` (or summary) to render share-cards at all. Without it, links appear as raw text and engagement plummets vs cards. Twitter also falls back to og:image if twitter:image isn't set, so configure both.

Source: Twitter Developer Platform

Preview

No image set

macworld.com

Macworld

Macworld is your ultimate guide to Apple's product universe, explaining what's new, what's best and how to make the most out of the products you love.

Preview quality · Twitter/X F · 20/100
  • twitter:card — Add <meta name="twitter:card" content="summary_large_image">
  • twitter:title — falling back from og:title
  • twitter:description — falling back from og:description
  • twitter:image — Add twitter:image — preview card without an image looks broken

  • twitter:card is missing

    → Add <meta name="twitter:card" content="summary_large_image">

  • No preview image for Twitter/X

    → Add og:image or twitter:image (≥300×157 for summary_large_image)

No image set

MACWORLD.COM

Macworld

Macworld is your ultimate guide to Apple's product universe, explaining what's new, what's best and how to make the most out of the products you love.

Preview quality · Facebook C · 65/100
  • og:title — Macworld
  • og:description — Macworld is your ultimate guide to Apple's product universe, explaining what's new, what's best and how to make the m...
  • og:image — Add og:image — preview card without an image looks broken
  • og:type — website
  • og:url — https://www.macworld.com/
  • og:site_name — Macworld

  • No preview image for Facebook

    → Add og:image (recommended 1200×630)

No image set

Macworld

macworld.com

Preview quality · LinkedIn C · 65/100
  • og:title — Macworld
  • og:description — Macworld is your ultimate guide to Apple's product universe, explaining what's new, what's best and how to make the m...
  • og:image — Add og:image — preview card without an image looks broken

  • No preview image for LinkedIn

    → Add og:image (recommended 1200×627)

macworld.com

Macworld

Macworld is your ultimate guide to Apple's product universe, explaining what's new, what's best and how to make the most out of the products you love.

Preview quality · Slack B · 80/100
  • og:title — Macworld
  • og:description — Macworld is your ultimate guide to Apple's product universe, explaining what's new, what's best and how to make the m...
  • og:image — Add og:image — preview card without an image looks broken

  • No preview image — Slack unfurl will be text-only

    → Add og:image or twitter:image

Social preview quality

Averaged across Twitter/X, Facebook, LinkedIn, and Slack.

D · 57/100
FieldTwitter/XFacebookLinkedInSlack
og:title
og:description
og:image
og:type
og:url
og:site_name
twitter:card———
twitter:title⚠———
twitter:description⚠———
twitter:image———
C
Structured Data
Action
1 JSON-LD block(s) found — some improvements recommended.
REVIEW
1 JSON-LD block(s) found — some improvements recommended.
Critical::
Malformed JSON-LD block #1
JSON parse error: Mismatch type map[string]interface {} with value array "at index 0: mismatched type with value\n\n\t[{\"@context\":\"https:\\/\\/schema.o\n\t^...............................\n"

JSON parse error: Mismatch type map[string]interface {} with value array "at index 0: mismatched type with value\n\n\t[{\"@context\":\"https:\\/\\/schema.o\n\t^...............................\n"

Why this matters

JSON-LD block fails to parse — Google ignores the entire block, so structured data effectively isn't there.

Learn more ▾

Common causes: trailing comma, single quotes instead of double, unescaped quote in a string value. Validate at https://validator.schema.org/ or Search Console's Rich Results Test.

Source: schema.org / Google Search Central

JSON-LD Blocks

Block 1 : Organization
0 properties Invalid
Invalid JSON: Mismatch type map[string]interface {} with value array "at index 0: mismatched type with value\n\n\t[{\"@context\":\"https:\\/\\/schema.o\n\t^...............................\n"
[
  {
    "@context": "https:\/\/schema.org",
    "@type": "Organization",
    "name": "Foundry",
    "url": "https:\/\/www.foundryco.com",
    "logo": {
      "@type": "ImageObject",
      "url": "https:\/\/foundryco.com\/wp-content\/uploads\/2023\/05\/logo2023.svg"
    },
    "mainEntityOfPage": {
      "@type": "CollectionPage",
      "name": "Macworld Homepage",
      "url": "https:\/\/www.macworld.com",
      "description": "Macworld is your best source for all things Apple. We give you the scoop on what's new, what's best and how to make the most out of the products you love."
    }
  },
  {
    "@context": "https:\/\/schema.org",
    "@type": "BreadcrumbList",
    "itemListElement": [
      {
        "@type": "ListItem",
        "position": 1,
        "name": "Home",
        "item": "https:\/\/www.macworld.com"
      }
    ]
  },
  {
    "@context": "https:\/\/schema.org",
    "@type": "WebSite",
    "name": "Macworld",
    "url": "https:\/\/www.macworld.com",
    "description": "Macworld is your best source for all things Apple. We give you the scoop on what's new, what's best and how to make the most out of the products you love.",
    "sameAs": [
      "https:\/\/www.facebook.com\/Macworld\/",
      "https:\/\/twitter.com\/macworld",
      "https:\/\/www.youtube.com\/user\/macworld"
    ],
    "image": {
      "@type": "ImageObject",
      "url": "https:\/\/www.macworld.com\/wp-content\/uploads\/2025\/09\/macworld-pub-logo.png"
    }
  }
]
A+
Mixed Content
No mixed content detected — all resources use HTTPS.
PASS
No mixed content detected — all resources use HTTPS.
Info::
No mixed content detected — all resources use HTTPS
All checks on this page are automated. Results are estimates - run targeted manual reviews when the score affects a release decision.

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