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Content

· 5 checks — Internal links, mixed-content guards, Open Graph previews, and structured data rolled into one auditable list.
SCORE
89
GRADE
B
FIX
0
REVIEW
4
PASS
1
INFO
0
Checks
5
1 PASS 4 REVIEW
B
Open Graph
Open Graph tags are partially configured — some improvements recommended.
REVIEW
Open Graph tags are partially configured — some improvements recommended.
Critical::
og:image is not reachable
The og:image URL could not be fetched. Social platforms won't be able to display it.
Got: https://cdn.marvel.com/u/prod/marvel/images/OpenGraph-TW-1200x630.jpg
Info::
og:title is long (72 characters)
Titles over 60 characters may be truncated in social sharing previews.
Got: 72 chars Expected: 25–60 chars
Info::
Missing og:site_name
The og:site_name tag displays the website name in social previews.
URL: https://cdn.marvel.com/u/prod/marvel/images/OpenGraph-TW-1200x630.jpg

The og:image URL could not be fetched. Social platforms won't be able to display it.

Why this matters

An unreachable og:image URL (404, DNS fail, slow timeout) means social platforms cache the failure and serve no image for hours.

Learn more

Social platforms (Facebook, Twitter) cache OG metadata aggressively — including failed image fetches. A momentarily-broken og:image can leave your shares imageless for hours. Test og:image URLs in Facebook's Sharing Debugger to force re-cache after fixing.

Source: Open Graph Protocol / Facebook Sharing Debugger

URL: 72 chars

Titles over 60 characters may be truncated in social sharing previews.

Expected: 25–60 chars
Why this matters

og:title borderline-too-long — Facebook/LinkedIn may truncate. Aim for ~60-70 characters max.

Source: Open Graph Protocol

The og:site_name tag displays the website name in social previews.

Why this matters

Without og:site_name, social cards omit the brand attribution — users see the post but not who published it.

Learn more

og:site_name appears in the social card chrome (above the title in Facebook/LinkedIn previews). Without it, posts read as anonymous URLs. Set it to your brand name to get free attribution on every share.

Source: Open Graph Protocol

Preview

marvel.com

Marvel.com | The Official Site for Marvel Movies, Characters, Comics, TV

Marvel.com is the official site of Marvel Entertainment! Browse official Marvel movies, characters, comics, TV shows, videos, & more.

Preview quality · Twitter/X A+ · 95/100

Title will be truncated (72 chars / 70 max)

  • twitter:card — summary_large_image
  • twitter:title — Marvel.com | The Official Site for Marvel Movies, Characters, Comics, TV
  • twitter:description — Marvel.com is the official site of Marvel Entertainment! Browse official Marvel movies, characters, comics, TV shows,...
  • twitter:image — https://cdn.marvel.com/u/prod/marvel/images/OpenGraph-TW-1200x630.jpg
  • Title will be truncated on Twitter/X (72 chars, max 70)

    → Shorten the title to ≤70 characters

MARVEL.COM

Marvel.com | The Official Site for Marvel Movies, Characters, Comics, TV

Marvel.com is the official site of Marvel Entertainment! Browse official Marvel movies, characters, comics, TV shows, videos, & more.

Preview quality · Facebook B · 80/100

Title will be truncated (72 chars / 60 max)

  • og:title — Marvel.com | The Official Site for Marvel Movies, Characters, Comics, TV
  • og:description — Marvel.com is the official site of Marvel Entertainment! Browse official Marvel movies, characters, comics, TV shows,...
  • og:image — https://cdn.marvel.com/u/prod/marvel/images/OpenGraph-TW-1200x630.jpg
  • og:type — website
  • og:url — https://www.marvel.com/
  • og:site_name — Add og:site_name — Recommended — site-level brand line in the preview
  • Title will be truncated on Facebook (72 chars, max 60)

    → Shorten og:title to ≤60 characters

Marvel.com | The Official Site for Marvel Movies, Characters, Comics, TV

marvel.com

Preview quality · LinkedIn A+ · 100/100
  • og:title — Marvel.com | The Official Site for Marvel Movies, Characters, Comics, TV
  • og:description — Marvel.com is the official site of Marvel Entertainment! Browse official Marvel movies, characters, comics, TV shows,...
  • og:image — https://cdn.marvel.com/u/prod/marvel/images/OpenGraph-TW-1200x630.jpg

marvel.com

Marvel.com | The Official Site for Marvel Movies, Characters, Comics, TV

Marvel.com is the official site of Marvel Entertainment! Browse official Marvel movies, characters, comics, TV shows, videos, & more.

Preview quality · Slack A+ · 100/100
  • og:title — Marvel.com | The Official Site for Marvel Movies, Characters, Comics, TV
  • og:description — Marvel.com is the official site of Marvel Entertainment! Browse official Marvel movies, characters, comics, TV shows,...
  • og:image — https://cdn.marvel.com/u/prod/marvel/images/OpenGraph-TW-1200x630.jpg

Social preview quality

Averaged across Twitter/X, Facebook, LinkedIn, and Slack.

A · 93/100
FieldTwitter/XFacebookLinkedInSlack
og:title
og:description
og:image
og:type
og:url
og:site_name
twitter:card
twitter:title
twitter:description
twitter:image
C
Structured Data
Action
1 JSON-LD block(s) found — some improvements recommended.
REVIEW
1 JSON-LD block(s) found — some improvements recommended.
Critical::
Malformed JSON-LD block #1
JSON parse error: Mismatch type map[string]interface {} with value array "at index 0: mismatched type with value\n\n\t[{\"@context\":\"http://schema.org\"\n\t^...............................\n"

JSON parse error: Mismatch type map[string]interface {} with value array "at index 0: mismatched type with value\n\n\t[{\"@context\":\"http://schema.org\"\n\t^...............................\n"

Why this matters

JSON-LD block fails to parse — Google ignores the entire block, so structured data effectively isn't there.

Learn more

Common causes: trailing comma, single quotes instead of double, unescaped quote in a string value. Validate at https://validator.schema.org/ or Search Console's Rich Results Test.

Source: schema.org / Google Search Central

JSON-LD Blocks

Block 1 : WebSite
0 properties Invalid
Invalid JSON: Mismatch type map[string]interface {} with value array "at index 0: mismatched type with value\n\n\t[{\"@context\":\"http://schema.org\"\n\t^...............................\n"
[
  {
    "@context": "http://schema.org",
    "@type": "WebSite",
    "url": "https://www.marvel.com/",
    "potentialAction": {
      "@type": "SearchAction",
      "target": "https://www.marvel.com/search?limit=20&query={search_term_string}",
      "query-input": "required name=search_term_string"
    }
  },
  {
    "@context": "http://schema.org",
    "@type": "Organization",
    "url": "https://www.marvel.com/",
    "name": "Marvel Entertainment",
    "logo": "https://i.annihil.us/u/prod/marvel/images/logo/marvel-logo.png",
    "SameAs": [
      "https://www.facebook.com/Marvel/",
      "https://twitter.com/marvel",
      "https://www.youtube.com/channel/UCvC4D8onUfXzvjTOM-dBfEA",
      "https://www.linkedin.com/company/marvel-entertainment/",
      "http://marvelentertainment.tumblr.com/",
      "https://www.pinterest.com/marvelofficial/",
      "https://www.instagram.com/marvel/",
      "https://plus.google.com/+marvel"
    ],
    "address": {
      "@type": "PostalAddress",
      "streetAddress": "1290 Avenue of the Americas",
      "addressLocality": "New York",
      "addressRegion": "NY",
      "postalCode": "10104",
      "addresscountry": "USA"
    },
    "contactPoint": {
      "@type": "ContactPoint",
      "telephone": "+1-212-576-4000",
      "contactType": "Customer service"
    }
  }
]
C
Brand Presence
Action
Site-name consistency, favicon, social image, meta tags, schema, and contact signals
REVIEW

Brand Presence

Partial brand coverage — a few channels are missing brand signals.

C

60/100

Site name appears as

Page titleFilter Icon
og:site_name
twitter:site
Organization.name

Consistent

Brand assets

Favicon

15/15

covers multiple sizes + apple-touch-icon

Social share image

20/20

og:image + twitter:image set

Meta completeness

20/20

Organization schema

0/15

Contact info discoverable

0/10

no contact info discoverable

Findings

  • Missing brand name in: og:site_name, twitter:site, Organization.name
  • No Organization schema — Google can't render your logo in the knowledge panel
  • No discoverable contact info — trust signal is weak, legal risk is higher in regulated regions

How consistently your brand appears across channels — shared link previews, structured data, favicon, contact info.

A+
Mixed Content
No mixed content detected — all resources use HTTPS.
PASS
No mixed content detected — all resources use HTTPS.
Info::
No mixed content detected — all resources use HTTPS
All checks on this page are automated. Results are estimates - run targeted manual reviews when the score affects a release decision.

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