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SEO

· 7 checks — Canonical, meta, content depth, internal links, image SEO, and hreflang rolled into one auditable list.
SCORE
88
GRADE
B
FIX
0
REVIEW
1
PASS
5
INFO
1

Cross-tab audit — SEO, performance, crawlability, mobile, structured data

Checks
7
5 PASS 1 REVIEW
B
Image SEO
202 images, 13 descriptive filenames
REVIEW
202 images, 13 descriptive filenames
Warning::
94% of images have non-descriptive filenames
Search engines use filenames as a signal. Rename to descriptive names like 'team-photo.jpg'.
Info::
1 image(s) missing alt text — see Accessibility tab
13 descriptive
0 hash-based
189 generic
202 total
FilenameQualityAltIssues
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MPS-STATISTIC-REPORTING.pngdescriptive✗1

See Accessibility tab for detailed alt text quality analysis.

Search engines use filenames as a signal. Rename to descriptive names like 'team-photo.jpg'.

Why this matters

Most image filenames are non-descriptive (hash/IMG_X) — small SEO miss for Image Search ranking.

Source: Google Image SEO

A+
Canonical URL
Properly configured
PASS
Properly configured
Info::
Canonical tag present
Got: https://www.nbc.com/
Info::
Canonical is self-referencing
Info::
Canonical matches final URL after redirects
Info::
Canonical target reachable (self-referencing)
Info::
Canonical points to a different domain
Canonical URL Problem
Page URL https://nbc.com Canonical https://www.nbc.com/ Match Self-referencing (correct)
A
Meta Tags
Title: 11 chars
PASS
Title: 11 chars
Info::
Page title is set
Got: Filter Icon
Warning::
Title is only 11 characters — consider expanding
Title

"Filter Icon"

11 characters Too short
Robots: Indexable (no restrictions)
A
Content Depth
2399 words, Difficult
PASS
2399 words, Difficult
Info::
Page has 2399 words — good depth for search engines
Info::
Text-to-HTML ratio is 2%
Very low ratio suggests heavy framework overhead or boilerplate.
Info::
Reading level: Difficult (grade 18)
2399 words

Good depth

Reading level

Very Easy
Easy
Fairly Easy
Standard
Fairly Difficult
Difficult
Very Difficult

Grade 18

Text-to-HTML Ratio

2% text 98% HTML

14 KB / 728 KB

Very low ratio suggests heavy framework overhead or boilerplate.

Why this matters

Informational: ratio of visible text bytes to total HTML bytes. Very low ratios suggest excessive markup overhead.

A+
Schema Markup Audit
1 schema types detected
PASS

Rich result eligibility

Organization Eligible

Organization knowledge panel

Detected schema types

Organization json-ld → Organization knowledge panel
2/2 required · 3/4 recommended
Required fields (Google)
  • name — Required for the knowledge panel
  • url — Required for entity matching
Recommended fields
  • logo — Strongly recommended — appears in the knowledge panel header
  • sameAs — Connects the entity across the web
  • contactPoint — Add ContactPoint with telephone and contactType Enables direct contact from the knowledge panel
  • description — Used as the panel summary
Google's spec for this type

Adding these recommended fields improves chances of getting Organization knowledge panel in search results.

Why this matters

Schema entity has required fields but could add recommended ones for richer SERP layouts (star ratings, prices, etc.).

Source: Google Search Central

Hreflang
0 hreflang tags
INFO
0 hreflang tags

No hreflang tags detected.

Hreflang tags are only needed for multilingual or multi-regional sites.

All checks on this page are automated. Results are estimates - run targeted manual reviews when the score affects a release decision.

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