Content
· 5 checks — Internal links, mixed-content guards, Open Graph previews, and structured data rolled into one auditable list.FLinksAction192 links checked, 182 healthy, 9 brokenFIX
Broken Links (12)
| Status | URL | Found in | Error |
|---|---|---|---|
| 404 | https://fonts.googleapis.com | <link> | Not Found |
| 404 | https://fonts.gstatic.com | <link> | Not Found |
| 404 | https://117554229.intellimizeio.com | <link> | Not Found |
| 400 | https://cdn.cookielaw.org | <link> | Bad Request |
| 404 | https://www.googletagmanager.com | <link> | Not Found |
| 404 | https://www.payscale.com/customer-stories/acts-ret... | <a> | Not Found |
| 404 | https://payscale.com/a | <a> | Not Found |
| 429 | https://www.instagram.com/payscale/ | <a> | Too Many Requests |
| 404 | https://www.payscale.com/cookie-policy | <a> | Not Found |
| 403 | https://cdn.prod.website-files.com | <link> | Forbidden |
| 403 | https://api.intellimize.co | <link> | Forbidden |
| 403 | https://log.intellimize.co | <link> | Forbidden |
Redirects (1)
| URL | Destination | Found in | Hops |
|---|---|---|---|
| https://www.payscale.com/survey | https://www.payscale.com/survey | <a> | 0 |
CStructured DataActionNo structured data (JSON-LD) found.REVIEW
Adding structured data helps search engines understand your content and can enable rich results.
Without schema.org markup, your pages can't appear as rich results (stars, FAQs, recipes) in search.
Learn more ▾ ▴
Structured data is what unlocks rich snippets — review stars, FAQ accordions, recipe cards, breadcrumbs, etc. — that take up more SERP space and dramatically improve click-through. The schema.org vocabulary is well-documented and JSON-LD is the easiest format.
Source: Google Search Central / schema.org
No structured data found
Structured data (JSON-LD) helps search engines understand your content better. Adding it can improve your search result appearance.
Common types include:
- WebSite — your site identity and search box
- Organization — your company information
- Article — blog posts and news articles
- Product — e-commerce product pages
- BreadcrumbList — navigation paths
CBrand PresenceActionSite-name consistency, favicon, social image, meta tags, schema, and contact signalsREVIEW
Brand Presence
Partial brand coverage — a few channels are missing brand signals.
C
56/100
Site name appears as
| Page title | Filter Button | |
| og:site_name | — | |
| twitter:site | — | |
| Organization.name | — |
Consistent
Brand assets
Favicon
12/15covers apple-touch-icon
Social share image
14/20og:image set; twitter:image missing
Meta completeness
20/20Organization schema
0/15Contact info discoverable
5/10contact page
Findings
- Missing brand name in: og:site_name, twitter:site, Organization.name
- Add twitter:image — Twitter falls back to og:image only when it's larger than 300×157
- Add an apple-touch-icon and at least two PNG sizes (32x32 + 192x192)
- No Organization schema — Google can't render your logo in the knowledge panel
- Only partial contact info discoverable — consider adding a dedicated contact page or mailto/tel link
How consistently your brand appears across channels — shared link previews, structured data, favicon, contact info.
A+Mixed ContentNo mixed content detected — all resources use HTTPS.PASS
AOpen GraphOpen Graph tags are well configured for social sharing.PASS
84 charsTitles over 60 characters may be truncated in social sharing previews.
25–60 charsog:title borderline-too-long — Facebook/LinkedIn may truncate. Aim for ~60-70 characters max.
Source: Open Graph Protocol
232 charsDescriptions over 200 characters may be truncated in social sharing previews.
55–200 charsog:description borderline-too-long — social platforms truncate around ~200 chars.
Source: Open Graph Protocol
The og:url tag specifies the canonical URL for the shared content.
Without og:url, social platforms infer the canonical URL — often picking a tracking-param variant that pollutes share counts.
Learn more ▾ ▴
og:url tells the social platform which URL to count this share against. Without it, platforms use the literal URL the user pasted (which may include utm_* parameters, ref codes, etc.). Setting og:url to the canonical form keeps share-count attribution clean.
Source: Open Graph Protocol
The og:site_name tag displays the website name in social previews.
Without og:site_name, social cards omit the brand attribution — users see the post but not who published it.
Learn more ▾ ▴
og:site_name appears in the social card chrome (above the title in Facebook/LinkedIn previews). Without it, posts read as anonymous URLs. Set it to your brand name to get free attribution on every share.
Source: Open Graph Protocol
Preview

payscale.com
Compensation Intelligence Platform for Confident, Real-Time Pay Decisions | Payscale
Payscale is the compensation intelligence platform that unites data, workflows, and AI-powered insights so HR, finance, and business leaders can make faster, fairer, and fully defensible pay decisions across the entire organization.
Title will be truncated (84 chars / 70 max)
Description will be truncated (232 chars / 200 max)
- twitter:card — summary_large_image
- twitter:title — falling back from og:title
- twitter:description — falling back from og:description
- twitter:image — falling back from og:image
Title will be truncated on Twitter/X (84 chars, max 70)
→ Shorten the title to ≤70 characters
Description will be truncated on Twitter/X (232 chars, max 200)
→ Tighten the description to ≤200 characters

PAYSCALE.COM
Compensation Intelligence Platform for Confident, Real-Time Pay Decisions | Payscale
Payscale is the compensation intelligence platform that unites data, workflows, and AI-powered insights so HR, finance, and business leaders can make faster, fairer, and fully defensible pay decisions across the entire organization.
Title will be truncated (84 chars / 60 max)
Description will be truncated (232 chars / 155 max)
- og:title — Compensation Intelligence Platform for Confident, Real-Time Pay Decisions | Payscale
- og:description — Payscale is the compensation intelligence platform that unites data, workflows, and AI-powered insights so HR, financ...
- og:image — https://cdn.prod.website-files.com/678b9f42ff433e48155d0586/6826b33f1bbb33cc0befc00f_payscale-create-confidence-in-yo...
- og:type — website
- og:url — Add og:url — Recommended — canonical URL for the share
- og:site_name — Add og:site_name — Recommended — site-level brand line in the preview
Title will be truncated on Facebook (84 chars, max 60)
→ Shorten og:title to ≤60 characters
Description will be truncated on Facebook (232 chars, max 155)
→ Tighten og:description to ≤155 characters
og:image is below recommended size (1200×627)
→ Upload an image ≥1200×630 for the large preview card

Compensation Intelligence Platform for Confident, Real-Time Pay Decisions | Payscale
payscale.com
Description will be truncated (232 chars / 150 max)
- og:title — Compensation Intelligence Platform for Confident, Real-Time Pay Decisions | Payscale
- og:description — Payscale is the compensation intelligence platform that unites data, workflows, and AI-powered insights so HR, financ...
- og:image — https://cdn.prod.website-files.com/678b9f42ff433e48155d0586/6826b33f1bbb33cc0befc00f_payscale-create-confidence-in-yo...
Description will be truncated on LinkedIn (232 chars, max 150)
→ Tighten og:description to ≤150 characters
payscale.com
Compensation Intelligence Platform for Confident, Real-Time Pay Decisions | Payscale
Payscale is the compensation intelligence platform that unites data, workflows, and AI-powered insights so HR, finance, and business leaders can make faster, fairer, and fully defensible pay decisions across the entire organization.

- og:title — Compensation Intelligence Platform for Confident, Real-Time Pay Decisions | Payscale
- og:description — Payscale is the compensation intelligence platform that unites data, workflows, and AI-powered insights so HR, financ...
- og:image — https://cdn.prod.website-files.com/678b9f42ff433e48155d0586/6826b33f1bbb33cc0befc00f_payscale-create-confidence-in-yo...
Social preview quality
Averaged across Twitter/X, Facebook, LinkedIn, and Slack.
| Field | Twitter/X | Slack | ||
|---|---|---|---|---|
| og:title | ||||
| og:description | ||||
| og:image | ||||
| og:type | ||||
| og:url | ||||
| og:site_name | ||||
| twitter:card | — | — | — | |
| twitter:title | ⚠ | — | — | — |
| twitter:description | ⚠ | — | — | — |
| twitter:image | ⚠ | — | — | — |