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Content

· 5 checks — Internal links, mixed-content guards, Open Graph previews, and structured data rolled into one auditable list.
SCORE
84
GRADE
B
FIX
0
REVIEW
2
PASS
3
INFO
0
Checks
5
3 PASS 2 REVIEW
C
Structured Data
Action
No structured data (JSON-LD) found.
REVIEW
No structured data (JSON-LD) found.
Info::
No structured data (JSON-LD) found
Adding structured data helps search engines understand your content and can enable rich results.

Adding structured data helps search engines understand your content and can enable rich results.

Why this matters

Without schema.org markup, your pages can't appear as rich results (stars, FAQs, recipes) in search.

Learn more

Structured data is what unlocks rich snippets — review stars, FAQ accordions, recipe cards, breadcrumbs, etc. — that take up more SERP space and dramatically improve click-through. The schema.org vocabulary is well-documented and JSON-LD is the easiest format.

Source: Google Search Central / schema.org

No structured data found

Structured data (JSON-LD) helps search engines understand your content better. Adding it can improve your search result appearance.

Common types include:

  • WebSite — your site identity and search box
  • Organization — your company information
  • Article — blog posts and news articles
  • Product — e-commerce product pages
  • BreadcrumbList — navigation paths
Learn more at schema.org
C
Brand Presence
Action
Site-name consistency, favicon, social image, meta tags, schema, and contact signals
REVIEW

Brand Presence

Your brand name differs across channels — visitors see inconsistent identity.

C

58/100

Site name appears as

Page titleFree Online Appointment Scheduling Software
og:site_name
twitter:site@setmore
Organization.name

Inconsistent — names differ across channels

Brand assets

Favicon

15/15

covers multiple sizes, apple-touch-icon + SVG

Social share image

14/20

og:image set; twitter:image missing

Meta completeness

14/20

Organization schema

0/15

Contact info discoverable

10/10

contact page, mailto link + tel link

Findings

  • Brand name differs across channels — users see inconsistent identity
  • Add twitter:image — Twitter falls back to og:image only when it's larger than 300×157
  • twitter:card missing
  • No Organization schema — Google can't render your logo in the knowledge panel

How consistently your brand appears across channels — shared link previews, structured data, favicon, contact info.

A+
Mixed Content
No mixed content detected — all resources use HTTPS.
PASS
No mixed content detected — all resources use HTTPS.
Info::
No mixed content detected — all resources use HTTPS
A
Open Graph
Open Graph tags are well configured for social sharing.
PASS
Open Graph tags are well configured for social sharing.
Info::
Missing og:site_name
The og:site_name tag displays the website name in social previews.
Info::
Missing twitter:card
Without twitter:card, Twitter falls back to Open Graph tags. Adding it gives you more control.

The og:site_name tag displays the website name in social previews.

Why this matters

Without og:site_name, social cards omit the brand attribution — users see the post but not who published it.

Learn more

og:site_name appears in the social card chrome (above the title in Facebook/LinkedIn previews). Without it, posts read as anonymous URLs. Set it to your brand name to get free attribution on every share.

Source: Open Graph Protocol

Without twitter:card, Twitter falls back to Open Graph tags. Adding it gives you more control.

Why this matters

Without twitter:card, Twitter renders posts as plain text — no preview image, no structured layout.

Learn more

Twitter requires `<meta name="twitter:card" content="summary_large_image">` (or summary) to render share-cards at all. Without it, links appear as raw text and engagement plummets vs cards. Twitter also falls back to og:image if twitter:image isn't set, so configure both.

Source: Twitter Developer Platform

Preview

setmore.com

Setmore | Free Online Appointment Scheduling Software

Accept bookings 24/7 with online appointment scheduling software. Say so long to the back-and-forth and automate reminders with Setmore FREE

Preview quality · Twitter/X D · 50/100
  • twitter:card — Add <meta name="twitter:card" content="summary_large_image">
  • twitter:title — falling back from og:title
  • twitter:description — falling back from og:description
  • twitter:image — falling back from og:image
  • twitter:card is missing

    → Add <meta name="twitter:card" content="summary_large_image">

SETMORE.COM

Setmore | Free Online Appointment Scheduling Software

Accept bookings 24/7 with online appointment scheduling software. Say so long to the back-and-forth and automate reminders with Setmore FREE

Preview quality · Facebook A · 85/100
  • og:title — Setmore | Free Online Appointment Scheduling Software
  • og:description — Accept bookings 24/7 with online appointment scheduling software. Say so long to the back-and-forth and automate remi...
  • og:image — https://assets.setmore.com/website/v2/images/og-images/homepage/setmore-og-website-homepage.jpg
  • og:type — website
  • og:url — https://www.setmore.com/
  • og:site_name — Add og:site_name — Recommended — site-level brand line in the preview

Setmore | Free Online Appointment Scheduling Software

setmore.com

Preview quality · LinkedIn A+ · 100/100
  • og:title — Setmore | Free Online Appointment Scheduling Software
  • og:description — Accept bookings 24/7 with online appointment scheduling software. Say so long to the back-and-forth and automate remi...
  • og:image — https://assets.setmore.com/website/v2/images/og-images/homepage/setmore-og-website-homepage.jpg

setmore.com

Setmore | Free Online Appointment Scheduling Software

Accept bookings 24/7 with online appointment scheduling software. Say so long to the back-and-forth and automate reminders with Setmore FREE

Preview quality · Slack A+ · 100/100
  • og:title — Setmore | Free Online Appointment Scheduling Software
  • og:description — Accept bookings 24/7 with online appointment scheduling software. Say so long to the back-and-forth and automate remi...
  • og:image — https://assets.setmore.com/website/v2/images/og-images/homepage/setmore-og-website-homepage.jpg

Social preview quality

Averaged across Twitter/X, Facebook, LinkedIn, and Slack.

B · 83/100
FieldTwitter/XFacebookLinkedInSlack
og:title
og:description
og:image
og:type
og:url
og:site_name
twitter:card
twitter:title
twitter:description
twitter:image
All checks on this page are automated. Results are estimates - run targeted manual reviews when the score affects a release decision.

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