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https://sleepfoundation.org

Content

· 5 checks — Internal links, mixed-content guards, Open Graph previews, and structured data rolled into one auditable list.
SCORE
87
GRADE
B
FIX
2
REVIEW
1
PASS
2
INFO
0
Checks
5
2 PASS 1 REVIEW 2 FIX
F
Brand Presence
Action
Site-name consistency, favicon, social image, meta tags, schema, and contact signals
FIX

Brand Presence

Your brand name differs across channels — visitors see inconsistent identity.

F

39/100

Site name appears as

Page titleFilter Icon
og:site_nameSleep Foundation
twitter:site
Organization.name

Inconsistent — names differ across channels

Brand assets

Favicon

15/15

covers multiple sizes + apple-touch-icon

Social share image

0/20

Meta completeness

14/20

Organization schema

0/15

Contact info discoverable

5/10

contact page

Findings

  • Brand name differs across channels — users see inconsistent identity
  • No social share image — shared links render as bare URLs
  • og:image missing
  • No Organization schema — Google can't render your logo in the knowledge panel
  • Only partial contact info discoverable — consider adding a dedicated contact page or mailto/tel link

How consistently your brand appears across channels — shared link previews, structured data, favicon, contact info.

B
Open Graph
Open Graph tags are partially configured — some improvements recommended.
REVIEW
Open Graph tags are partially configured — some improvements recommended.
Warning::
Missing og:image
The og:image tag provides a preview image for social sharing.
Info::
og:title is short (4 characters)
Ideal length is 25–60 characters for social sharing previews.
Got: 4 chars Expected: 25–60 chars

The og:image tag provides a preview image for social sharing.

Why this matters

No og:image means social shares are imageless — measurably less engaging than image-cards across every major platform.

Learn more

Twitter, Facebook, and LinkedIn all use og:image (or twitter:image as a fallback) for share-card thumbnails. Without one, the post renders as a text-only card. A 1200x630px image (Twitter's preferred size) covers all platforms.

Source: Open Graph Protocol

URL: 4 chars

Ideal length is 25–60 characters for social sharing previews.

Expected: 25–60 chars
Why this matters

og:title very short — may render with awkward whitespace in social cards.

Source: Open Graph Protocol

Preview

No image set

sleepfoundation.org

Home

At SleepFoundation.org, we combine decades of experience in sleep health education with comprehensive product testing and the latest in sleep research to put you on the path to good sleep.

Preview quality · Twitter/X D · 55/100
  • twitter:card — summary_large_image
  • twitter:title — falling back from og:title
  • twitter:description — falling back from og:description
  • twitter:image — Add twitter:image — preview card without an image looks broken
  • No preview image for Twitter/X

    → Add og:image or twitter:image (≥300×157 for summary_large_image)

No image set

SLEEPFOUNDATION.ORG

Home

At SleepFoundation.org, we combine decades of experience in sleep health education with comprehensive product testing and the latest in sleep research to put you on the path to good sleep.

Preview quality · Facebook D · 60/100

Description will be truncated (188 chars / 155 max)

  • og:title — Home
  • og:description — At SleepFoundation.org, we combine decades of experience in sleep health education with comprehensive product testing...
  • og:image — Add og:image — preview card without an image looks broken
  • og:type — website
  • og:url — https://www.sleepfoundation.org/
  • og:site_name — Sleep Foundation
  • Description will be truncated on Facebook (188 chars, max 155)

    → Tighten og:description to ≤155 characters

  • No preview image for Facebook

    → Add og:image (recommended 1200×630)

No image set

Home

sleepfoundation.org

Preview quality · LinkedIn D · 60/100

Description will be truncated (188 chars / 150 max)

  • og:title — Home
  • og:description — At SleepFoundation.org, we combine decades of experience in sleep health education with comprehensive product testing...
  • og:image — Add og:image — preview card without an image looks broken
  • Description will be truncated on LinkedIn (188 chars, max 150)

    → Tighten og:description to ≤150 characters

  • No preview image for LinkedIn

    → Add og:image (recommended 1200×627)

sleepfoundation.org

Home

At SleepFoundation.org, we combine decades of experience in sleep health education with comprehensive product testing and the latest in sleep research to put you on the path to good sleep.

Preview quality · Slack B · 80/100
  • og:title — Home
  • og:description — At SleepFoundation.org, we combine decades of experience in sleep health education with comprehensive product testing...
  • og:image — Add og:image — preview card without an image looks broken
  • No preview image — Slack unfurl will be text-only

    → Add og:image or twitter:image

Social preview quality

Averaged across Twitter/X, Facebook, LinkedIn, and Slack.

D · 63/100
FieldTwitter/XFacebookLinkedInSlack
og:title
og:description
og:image
og:type
og:url
og:site_name
twitter:card
twitter:title
twitter:description
twitter:image
A+
Mixed Content
No mixed content detected — all resources use HTTPS.
PASS
No mixed content detected — all resources use HTTPS.
Info::
No mixed content detected — all resources use HTTPS
A+
Structured Data
1 JSON-LD block(s) found — structured data is well configured.
PASS
1 JSON-LD block(s) found — structured data is well configured.
Info::
Custom type "WebPage" — unable to validate specific properties

JSON-LD Blocks

Block 1 : WebPage
2 properties Valid
{
  "@context": "https:\/\/schema.org",
  "@graph": [
    {
      "@type": "WebPage",
      "@id": "https:\/\/www.sleepfoundation.org\/",
      "url": "https:\/\/www.sleepfoundation.org\/",
      "name": "Sleep Advice, Mattress & Product Reviews | Sleep Foundation",
      "isPartOf": {
        "@id": "https:\/\/www.sleepfoundation.org\/#website"
      },
      "about": {
        "@id": "https:\/\/www.sleepfoundation.org\/#organization"
      },
      "datePublished": "2023-03-03T00:00:00+00:00",
      "dateModified": "2025-11-08T00:00:00+00:00",
      "description": "At SleepFoundation.org, we combine decades of experience in sleep health education with comprehensive product testing and the latest in sleep research to put you on the path to good sleep.",
      "inLanguage": "en-US",
      "potentialAction": [
        {
          "@type": "ReadAction",
          "target": [
            "https:\/\/www.sleepfoundation.org\/"
          ]
        }
      ]
    },
    {
      "@type": "WebSite",
      "@id": "https:\/\/www.sleepfoundation.org\/#website",
      "url": "https:\/\/www.sleepfoundation.org\/",
      "name": "Sleep Foundation",
      "description": "",
      "publisher": {
        "@id": "https:\/\/www.sleepfoundation.org\/#organization"
      },
      "potentialAction": [
        {
          "@type": "SearchAction",
          "target": {
            "@type": "EntryPoint",
            "urlTemplate": "https:\/\/www.sleepfoundation.org\/?s={search_term_string}"
          },
          "query-input": {
            "@type": "PropertyValueSpecification",
            "valueRequired": true,
            "valueName": "search_term_string"
          }
        }
      ],
      "inLanguage": "en-US"
    },
    {
      "@type": "Organization",
      "@id": "https:\/\/www.sleepfoundation.org\/#organization",
      "name": "Sleep Foundation",
      "url": "https:\/\/www.sleepfoundation.org\/",
      "logo": {
        "@type": "ImageObject",
        "inLanguage": "en-US",
        "@id": "https:\/\/www.sleepfoundation.org\/#\/schema\/logo\/image\/",
        "url": "https:\/\/www.sleepfoundation.org\/wp-content\/uploads\/2022\/07\/sf-logo-condensed.svg",
        "contentUrl": "https:\/\/www.sleepfoundation.org\/wp-content\/uploads\/2022\/07\/sf-logo-condensed.svg",
        "width": 171,
        "height": 44,
        "caption": "Sleep Foundation"
      },
      "image": {
        "@id": "https:\/\/www.sleepfoundation.org\/#\/schema\/logo\/image\/"
      },
      "sameAs": [
        "https:\/\/www.facebook.com\/sleepisthefoundation\/",
        "https:\/\/twitter.com\/sleepisthefound",
        "https:\/\/www.youtube.com\/c\/SleepIsTheFoundation",
        "https:\/\/www.instagram.com\/sleepisthefoundation",
        "https:\/\/www.linkedin.com\/showcase\/sleepisthefoundation",
        "https:\/\/www.tiktok.com\/@sleepisthefoundation"
      ]
    }
  ]
}
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