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https://texastribune.org

Content

· 5 checks — Internal links, mixed-content guards, Open Graph previews, and structured data rolled into one auditable list.
SCORE
85
GRADE
B
FIX
1
REVIEW
1
PASS
3
INFO
0
Checks
5
3 PASS 1 REVIEW 1 FIX
C
Brand Presence
Action
Site-name consistency, favicon, social image, meta tags, schema, and contact signals
REVIEW

Brand Presence

Partial brand coverage — a few channels are missing brand signals.

C

69/100

Site name appears as

Page titleThe Texas Tribune
og:site_nameThe Texas Tribune
twitter:site—
Organization.name—

Consistent

Brand assets

Favicon

15/15

covers multiple sizes + apple-touch-icon

Social share image

14/20

og:image set; twitter:image missing

Meta completeness

20/20

Organization schema

0/15

Contact info discoverable

10/10

contact page + mailto link

Findings

  • Missing brand name in: twitter:site, Organization.name
  • Add twitter:image — Twitter falls back to og:image only when it's larger than 300×157
  • No Organization schema — Google can't render your logo in the knowledge panel

How consistently your brand appears across channels — shared link previews, structured data, favicon, contact info.

A+
Mixed Content
No mixed content detected — all resources use HTTPS.
PASS
No mixed content detected — all resources use HTTPS.
Info::
No mixed content detected — all resources use HTTPS
A
Open Graph
Open Graph tags are well configured for social sharing.
PASS
Open Graph tags are well configured for social sharing.
Critical::
og:image is not reachable
The og:image URL could not be fetched. Social platforms won't be able to display it.
Got: https://i0.wp.com/www.texastribune.org/wp-content/uploads/2025/10/0630-Texas-Capitol-RB_13.jpg?quality=89&w=1200&h=630&ssl=1
Info::
og:title is short (17 characters)
Ideal length is 25–60 characters for social sharing previews.
Got: 17 chars Expected: 25–60 chars
Info::
og:description is long (306 characters)
Descriptions over 200 characters may be truncated in social sharing previews.
Got: 306 chars Expected: 55–200 chars
URL: https://i0.wp.com/www.texastribune.org/wp-content/uploads/2025/10/0630-Texas-Capitol-RB_13.jpg?quality=89&w=1200&h=630&ssl=1

The og:image URL could not be fetched. Social platforms won't be able to display it.

Why this matters

An unreachable og:image URL (404, DNS fail, slow timeout) means social platforms cache the failure and serve no image for hours.

Learn more ▾

Social platforms (Facebook, Twitter) cache OG metadata aggressively — including failed image fetches. A momentarily-broken og:image can leave your shares imageless for hours. Test og:image URLs in Facebook's Sharing Debugger to force re-cache after fixing.

Source: Open Graph Protocol / Facebook Sharing Debugger

URL: 17 chars

Ideal length is 25–60 characters for social sharing previews.

Expected: 25–60 chars
Why this matters

og:title very short — may render with awkward whitespace in social cards.

Source: Open Graph Protocol

URL: 306 chars

Descriptions over 200 characters may be truncated in social sharing previews.

Expected: 55–200 chars
Why this matters

og:description borderline-too-long — social platforms truncate around ~200 chars.

Source: Open Graph Protocol

Preview

texastribune.org

The Texas Tribune

The Texas Tribune covers politics and a range of policy issues that affect all Texans. Those topics include public and higher education, health and human services, demographics and voting rights, immigration and border security, criminal justice, energy, urban affairs, the environment, and transportation.

Preview quality · Twitter/X B · 80/100

Description will be truncated (306 chars / 200 max)

  • twitter:card — summary_large_image
  • twitter:title — falling back from og:title
  • twitter:description — falling back from og:description
  • twitter:image — falling back from og:image

  • Description will be truncated on Twitter/X (306 chars, max 200)

    → Tighten the description to ≤200 characters

TEXASTRIBUNE.ORG

The Texas Tribune

The Texas Tribune covers politics and a range of policy issues that affect all Texans. Those topics include public and higher education, health and human services, demographics and voting rights, immigration and border security, criminal justice, energy, urban affairs, the environment, and transportation.

Preview quality · Facebook A+ · 95/100

Description will be truncated (306 chars / 155 max)

  • og:title — The Texas Tribune
  • og:description — The Texas Tribune covers politics and a range of policy issues that affect all Texans. Those topics include public an...
  • og:image — https://i0.wp.com/www.texastribune.org/wp-content/uploads/2025/10/0630-Texas-Capitol-RB_13.jpg?quality=89&w=1200&h=63...
  • og:type — website
  • og:url — https://www.texastribune.org/
  • og:site_name — The Texas Tribune

  • Description will be truncated on Facebook (306 chars, max 155)

    → Tighten og:description to ≤155 characters

The Texas Tribune

texastribune.org

Preview quality · LinkedIn A+ · 95/100

Description will be truncated (306 chars / 150 max)

  • og:title — The Texas Tribune
  • og:description — The Texas Tribune covers politics and a range of policy issues that affect all Texans. Those topics include public an...
  • og:image — https://i0.wp.com/www.texastribune.org/wp-content/uploads/2025/10/0630-Texas-Capitol-RB_13.jpg?quality=89&w=1200&h=63...

  • Description will be truncated on LinkedIn (306 chars, max 150)

    → Tighten og:description to ≤150 characters

texastribune.org

The Texas Tribune

The Texas Tribune covers politics and a range of policy issues that affect all Texans. Those topics include public and higher education, health and human services, demographics and voting rights, immigration and border security, criminal justice, energy, urban affairs, the environment, and transportation.

Preview quality · Slack A+ · 100/100

Description will be truncated (306 chars / 300 max)

  • og:title — The Texas Tribune
  • og:description — The Texas Tribune covers politics and a range of policy issues that affect all Texans. Those topics include public an...
  • og:image — https://i0.wp.com/www.texastribune.org/wp-content/uploads/2025/10/0630-Texas-Capitol-RB_13.jpg?quality=89&w=1200&h=63...

  • Long description may be shortened by Slack (306 chars, guideline ~300)

    → Consider tightening to ~300 chars for the cleanest unfurl

Social preview quality

Averaged across Twitter/X, Facebook, LinkedIn, and Slack.

A · 92/100
FieldTwitter/XFacebookLinkedInSlack
og:title
og:description
og:image
og:type
og:url
og:site_name
twitter:card———
twitter:title⚠———
twitter:description⚠———
twitter:image⚠———
A+
Structured Data
2 JSON-LD block(s) found — structured data is well configured.
PASS
2 JSON-LD block(s) found — structured data is well configured.
Info::
2 blocks of custom type "WebPage" — unable to validate specific properties
Info::
2 JSON-LD blocks found

JSON-LD Blocks

Block 1 : WebPage
2 properties Valid
{
  "@context": "https:\/\/schema.org",
  "@graph": [
    {
      "@type": "WebPage",
      "@id": "https:\/\/www.texastribune.org\/",
      "url": "https:\/\/www.texastribune.org\/",
      "name": "The Texas Tribune",
      "isPartOf": {
        "@id": "https:\/\/www.texastribune.org\/#website"
      },
      "about": {
        "@id": "https:\/\/www.texastribune.org\/#organization"
      },
      "datePublished": "2025-10-10T18:40:35+00:00",
      "dateModified": "2026-04-21T22:18:45+00:00",
      "description": "The Texas Tribune covers politics and a range of policy issues that affect all Texans. Those topics include public and higher education, health and human services, demographics and voting rights, immigration and border security, criminal justice, energy, urban affairs, the environment, and transportation.",
      "breadcrumb": {
        "@id": "https:\/\/www.texastribune.org\/#breadcrumb"
      },
      "inLanguage": "en-US",
      "potentialAction": [
        {
          "@type": "ReadAction",
          "target": [
            "https:\/\/www.texastribune.org\/"
          ]
        }
      ]
    },
    {
      "@type": "BreadcrumbList",
      "@id": "https:\/\/www.texastribune.org\/#breadcrumb",
      "itemListElement": [
        {
          "@type": "ListItem",
          "position": 1,
          "name": "Home"
        }
      ]
    },
    {
      "@type": "WebSite",
      "@id": "https:\/\/www.texastribune.org\/#website",
      "url": "https:\/\/www.texastribune.org\/",
      "name": "The Texas Tribune",
      "description": "Independent news. Trusted by Texans.",
      "publisher": {
        "@id": "https:\/\/www.texastribune.org\/#organization"
      },
      "potentialAction": [
        {
          "@type": "SearchAction",
          "target": {
            "@type": "EntryPoint",
            "urlTemplate": "https:\/\/www.texastribune.org\/?s={search_term_string}"
          },
          "query-input": {
            "@type": "PropertyValueSpecification",
            "valueRequired": true,
            "valueName": "search_term_string"
          }
        }
      ],
      "inLanguage": "en-US"
    },
    {
      "@type": "Organization",
      "@id": "https:\/\/www.texastribune.org\/#organization",
      "name": "The Texas Tribune",
      "url": "https:\/\/www.texastribune.org\/",
      "logo": {
        "@type": "ImageObject",
        "inLanguage": "en-US",
        "@id": "https:\/\/www.texastribune.org\/#\/schema\/logo\/image\/",
        "url": "https:\/\/i0.wp.com\/www.texastribune.org\/wp-content\/uploads\/2025\/09\/TexasTribuneLogo_horizontal-color.png?fit=1362%2C153&quality=80&ssl=1",
        "contentUrl": "https:\/\/i0.wp.com\/www.texastribune.org\/wp-content\/uploads\/2025\/09\/TexasTribuneLogo_horizontal-color.png?fit=1362%2C153&quality=80&ssl=1",
        "width": 1362,
        "height": 153,
        "caption": "The Texas Tribune"
      },
      "image": {
        "@id": "https:\/\/www.texastribune.org\/#\/schema\/logo\/image\/"
      }
    }
  ]
}
Block 2 : WebPage
15 properties Valid
{
  "@context": "https:\/\/schema.org",
  "@type": "WebPage",
  "headline": "The Texas Tribune",
  "url": "https:\/\/www.texastribune.org",
  "mainEntityOfPage": {
    "@type": "WebPage",
    "@id": "http:\/\/www.texastribune.org\/"
  },
  "thumbnailUrl": "",
  "image": {
    "@type": "ImageObject",
    "url": ""
  },
  "articleSection": "State Government",
  "author": [
    {
      "@type": "Person",
      "name": "Brandon Formby"
    }
  ],
  "creator": [
    "Brandon Formby"
  ],
  "publisher": {
    "@type": "Organization",
    "name": "The Texas Tribune",
    "logo": "https:\/\/www.texastribune.org\/wp-content\/uploads\/2025\/09\/TexasTribuneLogo_horizontal-color.png"
  },
  "keywords": [],
  "dateCreated": "2025-10-10T18:40:35Z",
  "datePublished": "2025-10-10T18:40:35Z",
  "dateModified": "2026-04-21T22:18:45Z"
}
All checks on this page are automated. Results are estimates - run targeted manual reviews when the score affects a release decision.

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