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https://theathletic.com

SEO

· 7 checks — Canonical, meta, content depth, internal links, image SEO, and hreflang rolled into one auditable list.
SCORE
92
GRADE
A
FIX
0
REVIEW
0
PASS
6
INFO
1

Cross-tab audit — SEO, performance, crawlability, mobile, structured data

Checks
7
6 PASS
A+
Canonical URL
Properly configured
PASS
Properly configured
Info::
Canonical tag present
Got: https://www.nytimes.com/athletic/
Info::
Canonical is self-referencing
Info::
Canonical matches final URL after redirects
Info::
Canonical target returns 200
Info::
Canonical points to a different domain
Canonical URL Configured
Page URL https://theathletic.com Canonical https://www.nytimes.com/athletic/ Match Self-referencing (correct) Target 200 ✓
A
Meta Tags
Title: 74 chars
PASS
Title: 74 chars
Info::
Page title is set
Got: The Athletic - Sports news, stories, scores, schedules, podcasts, and more
Warning::
Title is 74 characters — will be truncated in search results
Title

"The Athletic - Sports news, stories, scores, schedules, podcasts, and more"

74 characters Will truncate
Robots: Indexable (no restrictions)
A
Content Depth
1806 words, Very Difficult
PASS
1806 words, Very Difficult
Info::
Page has 1806 words — good depth for search engines
Info::
Text-to-HTML ratio is 2%
Very low ratio suggests heavy framework overhead or boilerplate.
Info::
Reading level: Very Difficult (grade 20)
1806 words

Good depth

Reading level

Very Easy
Easy
Fairly Easy
Standard
Fairly Difficult
Difficult
Very Difficult

Grade 20

Text-to-HTML Ratio

2% text 98% HTML

11 KB / 640 KB

Very low ratio suggests heavy framework overhead or boilerplate.

Why this matters

Informational: ratio of visible text bytes to total HTML bytes. Very low ratios suggest excessive markup overhead.

A+
Image SEO
314 images, 305 descriptive filenames
PASS
314 images, 305 descriptive filenames
Info::
9 image(s) have hash/generic filenames
Info::
3 image(s) missing alt text — see Accessibility tab
305 descriptive
0 hash-based
9 generic
314 total
FilenameQualityAltIssues
%3egeneric✓1
Current: %3e
Suggested: svg2720version27112720width27242720height272427.jpg
%3egeneric✓1
Current: %3e
Suggested: svg2720version27112720width27242720height272427.jpg
%3egeneric✓1
Current: %3e
Suggested: svg2720version27112720width27242720height272427.jpg
%3egeneric✓1
Current: %3e
Suggested: svg2720version27112720width27242720height272427.jpg
connections-se-icon.pngdescriptive✗1
SAP_P_sol_sign.pngdescriptive✗1
svg+xml;base64,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descriptive✗1
%3egeneric✓1
Current: %3e
Suggested: svg2720version27112720width27202720height271627.jpg
%3egeneric✓1
Current: %3e
Suggested: svg2720version27112720width27182720height271827.jpg
%3egeneric✓1
Current: %3e
Suggested: svg2720version27112720width27182720height271827.jpg
%3egeneric✓1
Current: %3e
Suggested: svg2720version27112720width271002720height273027.jpg
%3egeneric✓1
Current: %3e
Suggested: svg2720version27112720width271002720height273027.jpg

See Accessibility tab for detailed alt text quality analysis.

A+
Schema Markup Audit
1 schema types detected
PASS

Detected schema types

WebPage json-ld
0/0 required

Missing schema opportunities

  • easy

    Article

    Page reads as an article (long body + headline) — add Article schema

    Eligible for top-stories carousel and Discover

Hreflang
0 hreflang tags
INFO
0 hreflang tags

No hreflang tags detected.

Hreflang tags are only needed for multilingual or multi-regional sites.

All checks on this page are automated. Results are estimates - run targeted manual reviews when the score affects a release decision.

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