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https://tmz.com

Content

· 5 checks — Internal links, mixed-content guards, Open Graph previews, and structured data rolled into one auditable list.
SCORE
92
GRADE
A
FIX
0
REVIEW
2
PASS
3
INFO
0
Checks
5
3 PASS 2 REVIEW
C
Brand Presence
Action
Site-name consistency, favicon, social image, meta tags, schema, and contact signals
REVIEW

Brand Presence

Your brand name differs across channels — visitors see inconsistent identity.

C

64/100

Site name appears as

Page titleGallery
og:site_nameTMZ
twitter:site@TMZ
Organization.name—

Inconsistent — names differ across channels

Brand assets

Favicon

15/15

covers multiple sizes + apple-touch-icon

Social share image

14/20

og:image set; twitter:image missing

Meta completeness

20/20

Organization schema

0/15

Contact info discoverable

10/10

contact page + tel link

Findings

  • Brand name differs across channels — users see inconsistent identity
  • Add twitter:image — Twitter falls back to og:image only when it's larger than 300×157
  • No Organization schema — Google can't render your logo in the knowledge panel

How consistently your brand appears across channels — shared link previews, structured data, favicon, contact info.

A+
Mixed Content
No mixed content detected — all resources use HTTPS.
PASS
No mixed content detected — all resources use HTTPS.
Info::
No mixed content detected — all resources use HTTPS
A
Open Graph
Open Graph tags are well configured for social sharing.
PASS
Open Graph tags are well configured for social sharing.
Critical::
og:image is not reachable
The og:image URL could not be fetched. Social platforms won't be able to display it.
Got: https://static.tmz.com/tmz-web/img/sections/home/og-image-1200x630-v1.png
URL: https://static.tmz.com/tmz-web/img/sections/home/og-image-1200x630-v1.png

The og:image URL could not be fetched. Social platforms won't be able to display it.

Why this matters

An unreachable og:image URL (404, DNS fail, slow timeout) means social platforms cache the failure and serve no image for hours.

Learn more ▾

Social platforms (Facebook, Twitter) cache OG metadata aggressively — including failed image fetches. A momentarily-broken og:image can leave your shares imageless for hours. Test og:image URLs in Facebook's Sharing Debugger to force re-cache after fixing.

Source: Open Graph Protocol / Facebook Sharing Debugger

Preview

tmz.com

Celebrity News | Entertainment News | TMZ.com

Breaking the biggest stories in celebrity and entertainment news. Get exclusive access to the latest stories, photos, and video as only TMZ can.

Preview quality · Twitter/X A · 85/100

Description will be truncated (225 chars / 200 max)

  • twitter:card — app
  • twitter:title — falling back from og:title
  • twitter:description — Get everything TMZ in the palm of your hand -- from 24/7 exclusives and breaking celebrity news to the hottest videos...
  • twitter:image — falling back from og:image

  • Description will be truncated on Twitter/X (225 chars, max 200)

    → Tighten the description to ≤200 characters

TMZ.COM

Celebrity News | Entertainment News | TMZ.com

Breaking the biggest stories in celebrity and entertainment news. Get exclusive access to the latest stories, photos, and video as only TMZ can.

Preview quality · Facebook A+ · 100/100
  • og:title — Celebrity News | Entertainment News | TMZ.com
  • og:description — Breaking the biggest stories in celebrity and entertainment news. Get exclusive access to the latest stories, photos,...
  • og:image — https://static.tmz.com/tmz-web/img/sections/home/og-image-1200x630-v1.png
  • og:type — website
  • og:url — https://www.tmz.com/
  • og:site_name — TMZ

Celebrity News | Entertainment News | TMZ.com

tmz.com

Preview quality · LinkedIn A+ · 100/100
  • og:title — Celebrity News | Entertainment News | TMZ.com
  • og:description — Breaking the biggest stories in celebrity and entertainment news. Get exclusive access to the latest stories, photos,...
  • og:image — https://static.tmz.com/tmz-web/img/sections/home/og-image-1200x630-v1.png

tmz.com

Celebrity News | Entertainment News | TMZ.com

Breaking the biggest stories in celebrity and entertainment news. Get exclusive access to the latest stories, photos, and video as only TMZ can.

Preview quality · Slack A+ · 100/100
  • og:title — Celebrity News | Entertainment News | TMZ.com
  • og:description — Breaking the biggest stories in celebrity and entertainment news. Get exclusive access to the latest stories, photos,...
  • og:image — https://static.tmz.com/tmz-web/img/sections/home/og-image-1200x630-v1.png

Social preview quality

Averaged across Twitter/X, Facebook, LinkedIn, and Slack.

A+ · 96/100
FieldTwitter/XFacebookLinkedInSlack
og:title
og:description
og:image
og:type
og:url
og:site_name
twitter:card———
twitter:title⚠———
twitter:description———
twitter:image⚠———
A+
Structured Data
1 JSON-LD block(s) found — structured data is well configured.
PASS
1 JSON-LD block(s) found — structured data is well configured.
Info::
Custom type "NewsMediaOrganization" — unable to validate specific properties

JSON-LD Blocks

Block 1 : NewsMediaOrganization
11 properties Valid
{
  "@context": "https://schema.org",
  "@type": "NewsMediaOrganization",
  "name": "TMZ",
  "alternateName": [
    "tmz.com",
    "Thirty Mile Zone"
  ],
  "description": "Breaking the biggest stories in celebrity and entertainment news. Get exclusive access to the latest stories, photos, and video as only TMZ can.",
  "url": "https://www.tmz.com/",
  "logo": "https://static.tmz.com/tmz-web/img/tmz-logo-red-147x60-v1.png",
  "foundingDate": "2005",
  "founder": {
    "@type": "Person",
    "name": "Harvey Levin"
  },
  "contactPoint": {
    "@type": "ContactPoint",
    "contactType": "customer service",
    "telephone": "+1-888-847-9869",
    "contactOption": "TollFree",
    "email": "tips@tmz.com"
  },
  "sameAs": [
    "https://twitter.com/tmz",
    "https://www.facebook.com/tmz",
    "https://www.youtube.com/c/tmz",
    "https://plus.google.com/+TMZ",
    "https://en.wikipedia.org/wiki/TMZ",
    "https://www.instagram.com/tmz_tv/",
    "https://www.linkedin.com/company/tmz/",
    "https://en.wikipedia.org/wiki/TMZ_Investigates",
    "https://en.wikipedia.org/wiki/TMZ_on_TV",
    "https://www.wikidata.org/wiki/Q2630118"
  ]
}
All checks on this page are automated. Results are estimates - run targeted manual reviews when the score affects a release decision.

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