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Content

· 5 checks — Internal links, mixed-content guards, Open Graph previews, and structured data rolled into one auditable list.
SCORE
71
GRADE
C
FIX
3
REVIEW
0
PASS
2
INFO
0
Checks
5
2 PASS 3 FIX
F
Open Graph
Action
No Open Graph tags found — social sharing previews will be generic.
FIX
No Open Graph tags found — social sharing previews will be generic.
Warning::
No Open Graph meta tags found
Without og:title, og:description, and og:image, social media platforms will generate a generic preview when your page is shared.

Without og:title, og:description, and og:image, social media platforms will generate a generic preview when your page is shared.

Why this matters

Without Open Graph tags, social shares show a broken or empty preview card.

Learn more

When someone shares your URL on Facebook, LinkedIn, Slack, iMessage, or any modern chat app, the preview comes from <meta property="og:*"> tags. Without them you get either no card or whatever fragment the social platform guesses — usually unflattering. The four core og: tags (title, description, image, url) cover what every major platform actually reads.

Source: Open Graph Protocol

Preview

No image set

tomsguide.com

No title set

No description

Preview quality · Twitter/X F · 20/100
  • twitter:card — Add <meta name="twitter:card" content="summary_large_image">
  • twitter:title — falling back from <title>
  • twitter:description — falling back from <meta name=description>
  • twitter:image — Add twitter:image — preview card without an image looks broken
  • twitter:card is missing

    → Add <meta name="twitter:card" content="summary_large_image">

  • No preview image for Twitter/X

    → Add og:image or twitter:image (≥300×157 for summary_large_image)

No image set

TOMSGUIDE.COM

No title set

No description

Preview quality · Facebook D · 50/100

Description will be truncated (184 chars / 155 max)

  • og:title — falling back from <title>
  • og:description — falling back from <meta name=description>
  • og:image — Add og:image — preview card without an image looks broken
  • og:type — website
  • og:url — https://www.tomsguide.com
  • og:site_name — Tom's Guide
  • Description will be truncated on Facebook (184 chars, max 155)

    → Tighten og:description to ≤155 characters

  • No preview image for Facebook

    → Add og:image (recommended 1200×630)

No image set

No title set

tomsguide.com

Preview quality · LinkedIn D · 50/100

Description will be truncated (184 chars / 150 max)

  • og:title — falling back from <title>
  • og:description — falling back from <meta name=description>
  • og:image — Add og:image — preview card without an image looks broken
  • Description will be truncated on LinkedIn (184 chars, max 150)

    → Tighten og:description to ≤150 characters

  • No preview image for LinkedIn

    → Add og:image (recommended 1200×627)

tomsguide.com

No title set

No description

Preview quality · Slack C · 70/100
  • og:title — falling back from <title>
  • og:description — falling back from <meta name=description>
  • og:image — Add og:image — preview card without an image looks broken
  • No preview image — Slack unfurl will be text-only

    → Add og:image or twitter:image

Social preview quality

Averaged across Twitter/X, Facebook, LinkedIn, and Slack.

F · 47/100
FieldTwitter/XFacebookLinkedInSlack
og:title
og:description
og:image
og:type
og:url
og:site_name
twitter:card
twitter:title
twitter:description
twitter:image
F
Brand Presence
Action
Site-name consistency, favicon, social image, meta tags, schema, and contact signals
FIX

Brand Presence

Your brand name differs across channels — visitors see inconsistent identity.

F

29/100

Site name appears as

Page titleTech Product Reviews, Top Picks and How To
og:site_nameTom's Guide
twitter:site
Organization.name

Inconsistent — names differ across channels

Brand assets

Favicon

15/15

covers multiple sizes, apple-touch-icon + SVG

Social share image

0/20

Meta completeness

4/20

Organization schema

0/15

Contact info discoverable

5/10

contact page

Findings

  • Brand name differs across channels — users see inconsistent identity
  • No social share image — shared links render as bare URLs
  • og:title missing
  • og:image missing
  • twitter:card missing
  • No Organization schema — Google can't render your logo in the knowledge panel
  • Only partial contact info discoverable — consider adding a dedicated contact page or mailto/tel link

How consistently your brand appears across channels — shared link previews, structured data, favicon, contact info.

A+
Mixed Content
No mixed content detected — all resources use HTTPS.
PASS
No mixed content detected — all resources use HTTPS.
Info::
No mixed content detected — all resources use HTTPS
A+
Structured Data
4 JSON-LD block(s) found — structured data is well configured.
PASS
4 JSON-LD block(s) found — structured data is well configured.
Info::
Missing recommended property "description" for WebSite
Adding "description" can improve how search engines display your content.
Info::
Custom type "WebPage" — unable to validate specific properties
Info::
Custom type "SiteNavigationElement" — unable to validate specific properties
Info::
Custom type "ItemList" — unable to validate specific properties
Info::
4 JSON-LD blocks found

Adding "description" can improve how search engines display your content.

Why this matters

Recommended schema properties unlock richer SERP layouts — without them you get the basic rich result instead of the enhanced one.

Learn more

Recommended properties expand what Google can render. E.g., adding aggregateRating to Product unlocks star ratings; adding image to Article unlocks the image-card variant. Each recommended property is a direct SERP-real-estate gain.

Source: Google Search Central / schema.org

JSON-LD Blocks

Block 1 : WebPage
4 properties Valid
{
  "@type": "WebPage",
  "name": "Tom's Guide |",
  "url": "https://www.tomsguide.com",
  "@context": "http://schema.org"
}
Block 2 : WebSite
6 properties Valid
{
  "@context": "https://schema.org",
  "@type": "WebSite",
  "name": "Tom's Guide",
  "url": "https://www.tomsguide.com",
  "publisher": {
    "@context": "https://schema.org",
    "@type": "Organization",
    "name": "Tom's Guide",
    "url": "https://www.tomsguide.com",
    "logo": {
      "@context": "https://schema.org",
      "@type": "ImageObject",
      "url": "https://cdn.mos.cms.futurecdn.net/flexiimages/yjolrksv791774885936.svg",
      "caption": "Tom's Guide logo"
    },
    "publishingPrinciples": "https://www.tomsguide.com/reference/about-us#section-editorial-independence",
    "knowsAbout": [
      "Technology",
      "Phones",
      "Streaming",
      "Antivirus",
      "Audio",
      "Cloud Backup",
      "Cloud Storage",
      "Fitness",
      "Gaming",
      "Home",
      "Laptops",
      "Mattresses",
      "Security",
      "Smart Home",
      "TV",
      " vpn",
      "Wearables",
      "Web Hosting"
    ],
    "sameAs": [
      "https://www.facebook.com/Tomsguide/",
      "https://twitter.com/tomsguide",
      "https://flipboard.com/@TomsGuide",
      "https://www.instagram.com/tomsguide/?hl=en",
      "https://www.youtube.com/channel/UCik8xvfR6s8GQ74QNEGNzwg"
    ],
    "employees": [
      {
        "@type": "Person",
        "name": "Mark Spoonauer ",
        "jobTitle": "Global Editor-in-Chief ",
        "image": "https://cdn.mos.cms.futurecdn.net/wtAspSzVfcKLB4JEd39AMo-300-80.jpg.webp",
        "sameAs": [
          "https://www.tomsguide.com/author/mark-spoonauer",
          "https://www.linkedin.com/in/mspoonauer/",
          "https://twitter.com/mspoonauer"
        ]
      }
    ],
    "memberOf": {
      "name": "Independent Press Standards Organisation",
      "url": "https://www.ipso.co.uk/"
    },
    "parentOrganization": {
      "name": "Future PLC",
      "url": "https://futureplc.com/",
      "sameAs": [
        "https://en.wikipedia.org/wiki/Future_plc",
        "https://twitter.com/futureplc"
      ],
      "location": [
        {
          "@type": "Place",
          "name": "Future US Inc, New York City Office",
          "telephone": "+12123780448",
          "address": {
            "@type": "PostalAddress",
            "streetAddress": "Full 7th Floor, 130 West 42nd Street",
            "addressLocality": "New York",
            "addressRegion": "NY",
            "postalCode": "10036",
            "addressCountry": "US"
          }
        },
        {
          "@type": "Place",
          "name": "Future PLC, London Office",
          "telephone": "+442070424000",
          "address": {
            "@type": "PostalAddress",
            "streetAddress": "121 - 141 Westbourne Terrace, Paddington",
            "addressLocality": "London",
            "postalCode": "W2 6JR",
            "addressCountry": "GB"
          }
        },
        {
          "@type": "Place",
          "name": "Future PLC, Bath Office",
          "telephone": "+441225442244",
          "address": {
            "@type": "PostalAddress",
            "streetAddress": "Quay House, The Ambury",
            "addressLocality": "Bath",
            "postalCode": "BA1 1UA",
            "addressCountry": "GB"
          }
        },
        {
          "@type": "Place",
          "name": "Future PLC, Cardiff Office",
          "address": {
            "@type": "PostalAddress",
            "streetAddress": "Suite 2A, Hodge House, 114-116 St Mary Street",
            "addressLocality": "Cardiff",
            "postalCode": "CF10 1DY",
            "addressCountry": "GB"
          }
        },
        {
          "@type": "Place",
          "name": "Future Publishing Australia, Sydney Office",
          "telephone": "+610299552677",
          "address": {
            "@type": "PostalAddress",
            "streetAddress": "Level 10, 89 York Street",
            "addressLocality": "Sydney",
            "postalCode": "2000",
            "addressCountry": "AU"
          }
        }
      ]
    }
  },
  "potentialAction": {
    "@context": "https://schema.org",
    "@type": "SearchAction",
    "target": "https://www.tomsguide.com/search?searchTerm={query}",
    "query-input": "required name=query"
  }
}
Block 3 : SiteNavigationElement
2 properties Valid
{
  "@context": "https://schema.org",
  "@graph": [
    {
      "@type": "SiteNavigationElement",
      "name": "Exclusive Apple Interview",
      "url": "https://www.tomsguide.com/computing/apples-joz-and-ternus-on-smart-glasses-the-macbook-neo-and-whats-next-for-ai",
      "@id": "#trending"
    },
    {
      "@type": "SiteNavigationElement",
      "name": "New TV Finder",
      "url": "https://www.tomsguide.com/products/tv",
      "@id": "#trending"
    },
    {
      "@type": "SiteNavigationElement",
      "name": "Netflix Thrillers",
      "url": "https://www.tomsguide.com/entertainment/netflix/3-new-to-netflix-thriller-movies-to-watch-this-week-including-one-of-the-best-crime-thrillers-of-the-21st-century-mar-19-25",
      "@id": "#trending"
    },
    {
      "@type": "SiteNavigationElement",
      "name": "Connections Hints",
      "url": "https://www.tomsguide.com/news/todays-connections-answer",
      "@id": "#trending"
    },
    {
      "@type": "SiteNavigationElement",
      "name": "Best TVs",
      "url": "https://www.tomsguide.com/us/best-tvs,review-2224.html",
      "@id": "#trending"
    },
    {
      "@type": "SiteNavigationElement",
      "name": "Best Mattress",
      "url": "https://www.tomsguide.com/best-picks/best-mattresses",
      "@id": "#trending"
    },
    {
      "@type": "SiteNavigationElement",
      "name": "Wordle Hints",
      "url": "https://www.tomsguide.com/news/what-is-todays-wordle-answer",
      "@id": "#trending"
    }
  ]
}
Block 4 : ItemList
2 properties Valid
{
  "@context": "https://schema.org",
  "@graph": [
    {
      "@type": "ItemList",
      "name": "Main Navigation",
      "description": "Site navigation",
      "numberOfItems": 9,
      "itemListOrder": "https://schema.org/ItemListOrderAscending",
      "itemListElement": [
        {
          "@type": "SiteNavigationElement",
          "position": 1,
          "name": "home",
          "url": "https://www.tomsguide.com"
        },
        {
          "@type": "SiteNavigationElement",
          "position": 2,
          "name": "Phones",
          "url": "https://www.tomsguide.com/phones",
          "hasPart": [
            {
              "@type": "SiteNavigationElement",
              "position": 1,
              "name": "Phone Insights"
            },
            {
              "@type": "SiteNavigationElement",
              "position": 2,
              "name": "Network Carriers",
              "url": "https://www.tomsguide.com/phones/network-carriers"
            },
            {
              "@type": "SiteNavigationElement",
              "position": 3,
              "name": "Android Phones",
              "url": "https://www.tomsguide.com/phones/android-phones"
            },
            {
              "@type": "SiteNavigationElement",
              "position": 4,
              "name": "iPhone",
              "url": "https://www.tomsguide.com/phones/iphones"
            },
            {
              "@type": "SiteNavigationElement",
              "position": 5,
              "name": "Apps",
              "url": "https://www.tomsguide.com/computing/software/mobile-apps"
            }
          ]
        },
        {
          "@type": "SiteNavigationElement",
          "position": 3,
          "name": "TV & Audio",
          "url": "https://www.tomsguide.com/",
          "hasPart": [
            {
              "@type": "SiteNavigationElement",
              "position": 1,
              "name": "TVs",
              "url": "https://www.tomsguide.com/tvs"
            },
            {
              "@type": "SiteNavigationElement",
              "position": 2,
              "name": "Audio Insights",
              "url": "https://www.tomsguide.com/audio"
            },
            {
              "@type": "SiteNavigationElement",
              "position": 3,
              "name": "Headphones",
              "url": "https://www.tomsguide.com/audio/headphones"
            },
            {
              "@type": "SiteNavigationElement",
              "position": 4,
              "name": "Speakers",
              "url": "https://www.tomsguide.com/audio/speakers"
            },
            {
              "@type": "SiteNavigationElement",
              "position": 5,
              "name": "TV Brands"
            }
          ]
        },
        {
          "@type": "SiteNavigationElement",
          "position": 4,
          "name": "Entertainment",
          "url": "https://www.tomsguide.com/entertainment",
          "hasPart": [
            {
              "@type": "SiteNavigationElement",
              "position": 1,
              "name": "Streaming",
              "url": "https://www.tomsguide.com/entertainment/streaming"
            },
            {
              "@type": "SiteNavigationElement",
              "position": 2,
              "name": "Gaming",
              "url": "https://www.tomsguide.com/gaming"
            },
            {
              "@type": "SiteNavigationElement",
              "position": 3,
              "name": "Word Games"
            }
          ]
        },
        {
          "@type": "SiteNavigationElement",
          "position": 5,
          "name": "Computing",
          "url": "https://www.tomsguide.com/computing",
          "hasPart": [
            {
              "@type": "SiteNavigationElement",
              "position": 1,
              "name": "Computing Insights"
            },
            {
              "@type": "SiteNavigationElement",
              "position": 2,
              "name": "VPN",
              "url": "https://www.tomsguide.com/computing/internet/vpns"
            },
            {
              "@type": "SiteNavigationElement",
              "position": 3,
              "name": "Hardware",
              "url": "https://www.tomsguide.com/computing/hardware"
            },
            {
              "@type": "SiteNavigationElement",
              "position": 4,
              "name": "Software",
              "url": "https://www.tomsguide.com/computing/software"
            },
            {
              "@type": "SiteNavigationElement",
              "position": 5,
              "name": "Security",
              "url": "https://www.tomsguide.com/computing/internet/online-security"
            },
            {
              "@type": "SiteNavigationElement",
              "position": 6,
              "name": "VR & AR",
              "url": "https://www.tomsguide.com/computing/vr-ar"
            },
            {
              "@type": "SiteNavigationElement",
              "position": 7,
              "name": "Laptops",
              "url": "https://www.tomsguide.com/computing/laptops"
            },
            {
              "@type": "SiteNavigationElement",
              "position": 8,
              "name": "Desktops",
              "url": "https://www.tomsguide.com/computing/desktop-computers"
            },
            {
              "@type": "SiteNavigationElement",
              "position": 9,
              "name": "Tablets",
              "url": "https://www.tomsguide.com/computing/tablets"
            },
            {
              "@type": "SiteNavigationElement",
              "position": 10,
              "name": "Computing Brands"
            }
          ]
        },
        {
          "@type": "SiteNavigationElement",
          "position": 6,
          "name": "AI",
          "url": "https://www.tomsguide.com/ai",
          "hasPart": [
            {
              "@type": "SiteNavigationElement",
              "position": 1,
              "name": "AI Insights"
            },
            {
              "@type": "SiteNavigationElement",
              "position": 2,
              "name": "AI Engines"
            }
          ]
        },
        {
          "@type": "SiteNavigationElement",
          "position": 7,
          "name": "Wellness",
          "url": "https://www.tomsguide.com/wellness",
          "hasPart": [
            {
              "@type": "SiteNavigationElement",
              "position": 1,
              "name": "Mattresses",
              "url": "https://www.tomsguide.com/mattresses"
            },
            {
              "@type": "SiteNavigationElement",
              "position": 2,
              "name": "Fitness",
              "url": "https://www.tomsguide.com/wellness/fitness"
            },
            {
              "@type": "SiteNavigationElement",
              "position": 3,
              "name": "Sleep",
              "url": "https://www.tomsguide.com/wellness/sleep"
            }
          ]
        },
        {
          "@type": "SiteNavigationElement",
          "position": 8,
          "name": "Home",
          "url": "https://www.tomsguide.com/home",
          "hasPart": [
            {
              "@type": "SiteNavigationElement",
              "position": 1,
              "name": "Home Insights"
            },
            {
              "@type": "SiteNavigationElement",
              "position": 2,
              "name": "Home Topics"
            },
            {
              "@type": "SiteNavigationElement",
              "position": 3,
              "name": "Outdoors",
              "url": "https://www.tomsguide.com/home/outdoors"
            },
            {
              "@type": "SiteNavigationElement",
              "position": 4,
              "name": "Home Brands"
            }
          ]
        },
        {
          "@type": "SiteNavigationElement",
          "position": 9,
          "name": "Wordle & Games",
          "url": "https://www.tomsguide.com/"
        }
      ]
    }
  ]
}
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