Skip to content
https://tradedoubler.com

Content

· 5 checks — Internal links, mixed-content guards, Open Graph previews, and structured data rolled into one auditable list.
SCORE
87
GRADE
B
FIX
1
REVIEW
1
PASS
3
INFO
0
Checks
5
3 PASS 1 REVIEW 1 FIX
F
Structured Data
Action
3 JSON-LD block(s) found — issues found that may affect search visibility.
FIX
3 JSON-LD block(s) found — issues found that may affect search visibility.
Warning::
Missing or invalid @context in block #1
The @context should be "https://schema.org" for search engines to recognize the data.
Got: https://schema.org/ Expected: https://schema.org
Warning::
Missing required property "name" for WebSite
The "name" property is required for the WebSite schema type.
Warning::
Missing or invalid @context in block #2
The @context should be "https://schema.org" for search engines to recognize the data.
Got: https://schema.org/ Expected: https://schema.org
Warning::
Missing or invalid @context in block #3
The @context should be "https://schema.org" for search engines to recognize the data.
Got: https://schema.org/ Expected: https://schema.org
Info::
Missing recommended property "description" for WebSite
Adding "description" can improve how search engines display your content.
Info::
Missing recommended property "telephone" for LocalBusiness
Adding "telephone" can improve how search engines display your content.
Info::
Missing recommended property "openingHours" for LocalBusiness
Adding "openingHours" can improve how search engines display your content.
Info::
Missing recommended property "description" for WebSite
Adding "description" can improve how search engines display your content.
Info::
Missing recommended property "potentialAction" for WebSite
Adding "potentialAction" can improve how search engines display your content.
Info::
3 JSON-LD blocks found
URL: https://schema.org/

The @context should be "https://schema.org" for search engines to recognize the data.

Expected: https://schema.org
Why this matters

JSON-LD without @context is invalid structured data — Google ignores the entire block.

Learn more ▾

@context must be 'https://schema.org' (or the schema-specific URL). Without it, the block isn't parseable as schema.org JSON-LD and Google skips it. Most schema generators handle this; manual edits sometimes drop the field.

Source: JSON-LD spec / schema.org

The "name" property is required for the WebSite schema type.

Why this matters

Schema markup missing required properties is silently rejected by Google — your structured data appears in source but never as a rich result.

Learn more ▾

Each schema.org type has required properties (Article needs headline + author + datePublished; Product needs name + offers; etc.). Missing them means Google's rich-result eligibility check fails. The Search Console Rich Results Test surfaces specific gaps. Fix the missing property; rich results re-appear within hours.

Source: Google Search Central / schema.org

URL: https://schema.org/

The @context should be "https://schema.org" for search engines to recognize the data.

Expected: https://schema.org
Why this matters

JSON-LD without @context is invalid structured data — Google ignores the entire block.

Learn more ▾

@context must be 'https://schema.org' (or the schema-specific URL). Without it, the block isn't parseable as schema.org JSON-LD and Google skips it. Most schema generators handle this; manual edits sometimes drop the field.

Source: JSON-LD spec / schema.org

URL: https://schema.org/

The @context should be "https://schema.org" for search engines to recognize the data.

Expected: https://schema.org
Why this matters

JSON-LD without @context is invalid structured data — Google ignores the entire block.

Learn more ▾

@context must be 'https://schema.org' (or the schema-specific URL). Without it, the block isn't parseable as schema.org JSON-LD and Google skips it. Most schema generators handle this; manual edits sometimes drop the field.

Source: JSON-LD spec / schema.org

Adding "description" can improve how search engines display your content.

Why this matters

Recommended schema properties unlock richer SERP layouts — without them you get the basic rich result instead of the enhanced one.

Learn more ▾

Recommended properties expand what Google can render. E.g., adding aggregateRating to Product unlocks star ratings; adding image to Article unlocks the image-card variant. Each recommended property is a direct SERP-real-estate gain.

Source: Google Search Central / schema.org

Adding "telephone" can improve how search engines display your content.

Why this matters

Recommended schema properties unlock richer SERP layouts — without them you get the basic rich result instead of the enhanced one.

Learn more ▾

Recommended properties expand what Google can render. E.g., adding aggregateRating to Product unlocks star ratings; adding image to Article unlocks the image-card variant. Each recommended property is a direct SERP-real-estate gain.

Source: Google Search Central / schema.org

Adding "openingHours" can improve how search engines display your content.

Why this matters

Recommended schema properties unlock richer SERP layouts — without them you get the basic rich result instead of the enhanced one.

Learn more ▾

Recommended properties expand what Google can render. E.g., adding aggregateRating to Product unlocks star ratings; adding image to Article unlocks the image-card variant. Each recommended property is a direct SERP-real-estate gain.

Source: Google Search Central / schema.org

Adding "description" can improve how search engines display your content.

Why this matters

Recommended schema properties unlock richer SERP layouts — without them you get the basic rich result instead of the enhanced one.

Learn more ▾

Recommended properties expand what Google can render. E.g., adding aggregateRating to Product unlocks star ratings; adding image to Article unlocks the image-card variant. Each recommended property is a direct SERP-real-estate gain.

Source: Google Search Central / schema.org

Adding "potentialAction" can improve how search engines display your content.

Why this matters

Recommended schema properties unlock richer SERP layouts — without them you get the basic rich result instead of the enhanced one.

Learn more ▾

Recommended properties expand what Google can render. E.g., adding aggregateRating to Product unlocks star ratings; adding image to Article unlocks the image-card variant. Each recommended property is a direct SERP-real-estate gain.

Source: Google Search Central / schema.org

JSON-LD Blocks

Block 1 : WebSite
4 properties Valid
Missing or invalid @context
Missing required property: name
{
  "@context": "https://schema.org/",
  "@type": "WebSite",
  "url": "https://www.tradedoubler.com/",
  "potentialAction": {
    "@type": "SearchAction",
    "target": {
      "@type": "EntryPoint",
      "urlTemplate": "https://www.tradedoubler.com/search?q={search_term}"
    },
    "query-input": "required name=search_term"
  }
}
Block 2 : LocalBusiness
6 properties Valid
Missing or invalid @context
{
  "@context": "https://schema.org/",
  "@type": "LocalBusiness",
  "name": "Tradedoubler",
  "url": "https://www.tradedoubler.com",
  "image": "https://static.wixstatic.com/media/be86d7_dea22ac7bba34749a7323fb1024415cc.svg",
  "address": {
    "@type": "PostalAddress",
    "addressCountry": "SE",
    "addressLocality": "Stockholm",
    "addressRegion": "AB",
    "postalCode": "111 20",
    "streetAddress": "15 Centralplan"
  }
}
Block 3 : WebSite
4 properties Valid
Missing or invalid @context
{
  "@context": "https://schema.org/",
  "@type": "WebSite",
  "name": "Tradedoubler",
  "url": "https://www.tradedoubler.com"
}
B
Brand Presence
Site-name consistency, favicon, social image, meta tags, schema, and contact signals
REVIEW

Brand Presence

Your brand name differs across channels — visitors see inconsistent identity.

B

75/100

Site name appears as

Page titleBoosting partnerships since 1999
og:site_nameTradedoubler
twitter:site—
Organization.nameTradedoubler

Inconsistent — names differ across channels

Brand assets

Favicon

12/15

covers apple-touch-icon

Social share image

20/20

og:image + twitter:image set

Meta completeness

20/20

Organization schema

8/15

has name + url

Contact info discoverable

10/10

contact page + mailto link

Findings

  • Brand name differs across channels — users see inconsistent identity
  • Add an apple-touch-icon and at least two PNG sizes (32x32 + 192x192)
  • Organization schema missing logo — add a logo property pointing to a square PNG
  • Consider adding contactPoint — helps appear in "contact us" rich results

How consistently your brand appears across channels — shared link previews, structured data, favicon, contact info.

A+
Mixed Content
No mixed content detected — all resources use HTTPS.
PASS
No mixed content detected — all resources use HTTPS.
Info::
No mixed content detected — all resources use HTTPS
A+
Open Graph
Open Graph tags are well configured for social sharing.
PASS
Open Graph tags are well configured for social sharing.
Info::
og:description is long (492 characters)
Descriptions over 200 characters may be truncated in social sharing previews.
Got: 492 chars Expected: 55–200 chars
URL: 492 chars

Descriptions over 200 characters may be truncated in social sharing previews.

Expected: 55–200 chars
Why this matters

og:description borderline-too-long — social platforms truncate around ~200 chars.

Source: Open Graph Protocol

Preview

tradedoubler.com

Tradedoubler | Boosting partnerships since 1999

We empower a thriving partner marketing network where everyone wins. Brands, Publishers, Creators and Influencers alike. Established in Stockholm by Felix Hagnö and Martin Lorentzon, co-founder of Spotify, Tradedoubler swiftly ascended to become Europe's no. 1 Affiliate Marketing network, listed on the Stockholm Stock Exchange. Presently, we extend our Partner Marketing and Tech Solutions across +90 markets. While operating globally, our ethos remains deeply rooted in local authenticity.

Preview quality · Twitter/X A+ · 95/100

Description will be truncated (493 chars / 200 max)

  • twitter:card — summary_large_image
  • twitter:title — Tradedoubler | Boosting partnerships since 1999
  • twitter:description — We empower a thriving partner marketing network where everyone wins. Brands, Publishers, Creators and Influencers ali...
  • twitter:image — https://static.wixstatic.com/media/0241cd_23557d09aedf4c3b939763ecab9282d2%7Emv2.png/v1/fit/w_2500,h_1330,al_c/0241cd...

  • Description will be truncated on Twitter/X (493 chars, max 200)

    → Tighten the description to ≤200 characters

TRADEDOUBLER.COM

Tradedoubler | Boosting partnerships since 1999

We empower a thriving partner marketing network where everyone wins. Brands, Publishers, Creators and Influencers alike. Established in Stockholm by Felix Hagnö and Martin Lorentzon, co-founder of Spotify, Tradedoubler swiftly ascended to become Europe's no. 1 Affiliate Marketing network, listed on the Stockholm Stock Exchange. Presently, we extend our Partner Marketing and Tech Solutions across +90 markets. While operating globally, our ethos remains deeply rooted in local authenticity.

Preview quality · Facebook A+ · 95/100

Description will be truncated (493 chars / 155 max)

  • og:title — Tradedoubler | Boosting partnerships since 1999
  • og:description — We empower a thriving partner marketing network where everyone wins. Brands, Publishers, Creators and Influencers ali...
  • og:image — https://static.wixstatic.com/media/0241cd_23557d09aedf4c3b939763ecab9282d2%7Emv2.png/v1/fit/w_2500,h_1330,al_c/0241cd...
  • og:type — website
  • og:url — https://www.tradedoubler.com
  • og:site_name — Tradedoubler

  • Description will be truncated on Facebook (493 chars, max 155)

    → Tighten og:description to ≤155 characters

Tradedoubler | Boosting partnerships since 1999

tradedoubler.com

Preview quality · LinkedIn A+ · 95/100

Description will be truncated (493 chars / 150 max)

  • og:title — Tradedoubler | Boosting partnerships since 1999
  • og:description — We empower a thriving partner marketing network where everyone wins. Brands, Publishers, Creators and Influencers ali...
  • og:image — https://static.wixstatic.com/media/0241cd_23557d09aedf4c3b939763ecab9282d2%7Emv2.png/v1/fit/w_2500,h_1330,al_c/0241cd...

  • Description will be truncated on LinkedIn (493 chars, max 150)

    → Tighten og:description to ≤150 characters

tradedoubler.com

Tradedoubler | Boosting partnerships since 1999

We empower a thriving partner marketing network where everyone wins. Brands, Publishers, Creators and Influencers alike. Established in Stockholm by Felix Hagnö and Martin Lorentzon, co-founder of Spotify, Tradedoubler swiftly ascended to become Europe's no. 1 Affiliate Marketing network, listed on the Stockholm Stock Exchange. Presently, we extend our Partner Marketing and Tech Solutions across +90 markets. While operating globally, our ethos remains deeply rooted in local authenticity.

Preview quality · Slack A+ · 100/100

Description will be truncated (493 chars / 300 max)

  • og:title — Tradedoubler | Boosting partnerships since 1999
  • og:description — We empower a thriving partner marketing network where everyone wins. Brands, Publishers, Creators and Influencers ali...
  • og:image — https://static.wixstatic.com/media/0241cd_23557d09aedf4c3b939763ecab9282d2%7Emv2.png/v1/fit/w_2500,h_1330,al_c/0241cd...

  • Long description may be shortened by Slack (493 chars, guideline ~300)

    → Consider tightening to ~300 chars for the cleanest unfurl

Social preview quality

Averaged across Twitter/X, Facebook, LinkedIn, and Slack.

A+ · 96/100
FieldTwitter/XFacebookLinkedInSlack
og:title
og:description
og:image
og:type
og:url
og:site_name
twitter:card———
twitter:title———
twitter:description———
twitter:image———
All checks on this page are automated. Results are estimates - run targeted manual reviews when the score affects a release decision.

Send Feedback