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https://universityofcalifornia.edu

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· 5 checks — Internal links, mixed-content guards, Open Graph previews, and structured data rolled into one auditable list.
SCORE
82
GRADE
B
FIX
0
REVIEW
4
PASS
1
INFO
0
Checks
5
1 PASS 4 REVIEW
B
Open Graph
Open Graph tags are partially configured — some improvements recommended.
REVIEW
Open Graph tags are partially configured — some improvements recommended.
Warning::
Missing og:description
The og:description tag controls the description in social sharing previews.
Info::
og:title is short (4 characters)
Ideal length is 25–60 characters for social sharing previews.
Got: 4 chars Expected: 25–60 chars

The og:description tag controls the description in social sharing previews.

Why this matters

No og:description means social cards either show no subtitle or scrape the first paragraph — usually unflattering.

Learn more ▾

Without og:description, social platforms either render no subtitle or pull whatever text appears first on the page. The first paragraph is rarely written for share-card context. A purpose-written 150-200 character og:description gives a polished card.

Source: Open Graph Protocol

URL: 4 chars

Ideal length is 25–60 characters for social sharing previews.

Expected: 25–60 chars
Why this matters

og:title very short — may render with awkward whitespace in social cards.

Source: Open Graph Protocol

Preview

universityofcalifornia.edu

Home

No description

Preview quality · Twitter/X A · 90/100

Description will be truncated (282 chars / 200 max)

  • twitter:card — summary
  • twitter:title — Home
  • twitter:description — falling back from <meta name=description>
  • twitter:image — https://www.universityofcalifornia.edu/sites/default/files/2023-10/uc-social-share.png

  • Description will be truncated on Twitter/X (282 chars, max 200)

    → Tighten the description to ≤200 characters

UNIVERSITYOFCALIFORNIA.EDU

Home

No description

Preview quality · Facebook A · 90/100

Description will be truncated (282 chars / 155 max)

  • og:title — Home
  • og:description — falling back from <meta name=description>
  • og:image — https://www.universityofcalifornia.edu/sites/default/files/2023-10/uc-social-share.png
  • og:type — website
  • og:url — https://www.universityofcalifornia.edu/home
  • og:site_name — University of California

  • Description will be truncated on Facebook (282 chars, max 155)

    → Tighten og:description to ≤155 characters

Home

universityofcalifornia.edu

Preview quality · LinkedIn A · 90/100

Description will be truncated (282 chars / 150 max)

  • og:title — Home
  • og:description — falling back from <meta name=description>
  • og:image — https://www.universityofcalifornia.edu/sites/default/files/2023-10/uc-social-share.png

  • Description will be truncated on LinkedIn (282 chars, max 150)

    → Tighten og:description to ≤150 characters

universityofcalifornia.edu

Home

No description

Preview quality · Slack A+ · 95/100
  • og:title — Home
  • og:description — falling back from <meta name=description>
  • og:image — https://www.universityofcalifornia.edu/sites/default/files/2023-10/uc-social-share.png

Social preview quality

Averaged across Twitter/X, Facebook, LinkedIn, and Slack.

A · 91/100
FieldTwitter/XFacebookLinkedInSlack
og:title
og:description⚠⚠⚠
og:image
og:type
og:url
og:site_name
twitter:card———
twitter:title———
twitter:description⚠———
twitter:image———
C
Structured Data
Action
No structured data (JSON-LD) found.
REVIEW
No structured data (JSON-LD) found.
Info::
No structured data (JSON-LD) found
Adding structured data helps search engines understand your content and can enable rich results.

Adding structured data helps search engines understand your content and can enable rich results.

Why this matters

Without schema.org markup, your pages can't appear as rich results (stars, FAQs, recipes) in search.

Learn more ▾

Structured data is what unlocks rich snippets — review stars, FAQ accordions, recipe cards, breadcrumbs, etc. — that take up more SERP space and dramatically improve click-through. The schema.org vocabulary is well-documented and JSON-LD is the easiest format.

Source: Google Search Central / schema.org

No structured data found

Structured data (JSON-LD) helps search engines understand your content better. Adding it can improve your search result appearance.

Common types include:

  • WebSite — your site identity and search box
  • Organization — your company information
  • Article — blog posts and news articles
  • Product — e-commerce product pages
  • BreadcrumbList — navigation paths
Learn more at schema.org
C
Brand Presence
Action
Site-name consistency, favicon, social image, meta tags, schema, and contact signals
REVIEW

Brand Presence

Partial brand coverage — a few channels are missing brand signals.

C

57/100

Site name appears as

Page titleUniversity of California
og:site_nameUniversity of California
twitter:site—
Organization.name—

Consistent

Brand assets

Favicon

8/15

single size only

Social share image

20/20

og:image + twitter:image set

Meta completeness

14/20

Organization schema

0/15

Contact info discoverable

5/10

contact page

Findings

  • Missing brand name in: twitter:site, Organization.name
  • Single favicon only — add apple-touch-icon for iOS home-screen and high-DPI support
  • No Organization schema — Google can't render your logo in the knowledge panel
  • Only partial contact info discoverable — consider adding a dedicated contact page or mailto/tel link

How consistently your brand appears across channels — shared link previews, structured data, favicon, contact info.

A+
Mixed Content
No mixed content detected — all resources use HTTPS.
PASS
No mixed content detected — all resources use HTTPS.
Info::
No mixed content detected — all resources use HTTPS
All checks on this page are automated. Results are estimates - run targeted manual reviews when the score affects a release decision.

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