Content
· 5 checks — Internal links, mixed-content guards, Open Graph previews, and structured data rolled into one auditable list.DLinksAction200 links checked, 192 healthy, 8 brokenFIX
Broken Links (8)
| Status | URL | Found in | Error |
|---|---|---|---|
| 403 | https://usc.edu/xmlrpc.php | <link> | Forbidden |
| 404 | https://www.googletagmanager.com | <link> | Not Found |
| 404 | https://fonts.googleapis.com | <link> | Not Found |
| 403 | https://usc.edu/xmlrpc.php?rsd | <link> | Forbidden |
| 429 | https://calendar.usc.edu/event/usc-vaneck-southern... | <a> | Too Many Requests |
| 429 | https://calendar.usc.edu/ | <a> | Too Many Requests |
| 429 | https://www.instagram.com/uscedu/ | <a> | Too Many Requests |
| 429 | https://calendar.usc.edu/?utm_campaign=Brand&utm_m... | <a> | Too Many Requests |
Redirects (1)
| URL | Destination | Found in | Hops |
|---|---|---|---|
| https://my.usc.edu/?utm_campaign=Brand&u... | https://my.usc.edu/?utm_campaign=Brand&u... | <a> | 0 |
BMixed Content1 HTTP resource(s) loaded on HTTPS pageREVIEW
http://gmpg.org/xfn/11Modern browsers block or warn about HTTP resources on HTTPS pages. Change the URL to use HTTPS.
https://gmpg.org/xfn/11Mixed content — HTTP resource on HTTPS page. Browser may block silently or warn user.
Source: Google Chrome Security
CBrand PresenceActionSite-name consistency, favicon, social image, meta tags, schema, and contact signalsREVIEW
Brand Presence
Your brand name differs across channels — visitors see inconsistent identity.
C
59/100
Site name appears as
| Page title | Show more Information | |
| og:site_name | USC | |
| twitter:site | — | |
| Organization.name | — |
Inconsistent — names differ across channels
Brand assets
Favicon
15/15covers multiple sizes + apple-touch-icon
Social share image
14/20og:image set; twitter:image missing
Meta completeness
20/20Organization schema
0/15Contact info discoverable
5/10tel link
Findings
- Brand name differs across channels — users see inconsistent identity
- Add twitter:image — Twitter falls back to og:image only when it's larger than 300×157
- No Organization schema — Google can't render your logo in the knowledge panel
- Only partial contact info discoverable — consider adding a dedicated contact page or mailto/tel link
How consistently your brand appears across channels — shared link previews, structured data, favicon, contact info.
AOpen GraphOpen Graph tags are well configured for social sharing.PASS
https://www.usc.edu/wp-content/uploads/2023/03/USC_ASCJ_ANN_Auditorium_20190911_50.jpgThe og:image URL could not be fetched. Social platforms won't be able to display it.
An unreachable og:image URL (404, DNS fail, slow timeout) means social platforms cache the failure and serve no image for hours.
Learn more ▾ ▴
Social platforms (Facebook, Twitter) cache OG metadata aggressively — including failed image fetches. A momentarily-broken og:image can leave your shares imageless for hours. Test og:image URLs in Facebook's Sharing Debugger to force re-cache after fixing.
Source: Open Graph Protocol / Facebook Sharing Debugger
Preview

usc.edu
Academic Excellence in our DNA
USC is one of the world's leading research universities. At USC, the human spirit is cultivated through learning, research and creativity.
- twitter:card — summary_large_image
- twitter:title — falling back from og:title
- twitter:description — falling back from og:description
- twitter:image — falling back from og:image

USC.EDU
Academic Excellence in our DNA
USC is one of the world's leading research universities. At USC, the human spirit is cultivated through learning, research and creativity.
- og:title — Academic Excellence in our DNA
- og:description — USC is one of the world's leading research universities. At USC, the human spirit is cultivated through learning, res...
- og:image — https://www.usc.edu/wp-content/uploads/2023/03/USC_ASCJ_ANN_Auditorium_20190911_50.jpg
- og:type — website
- og:url — https://www.usc.edu/
- og:site_name — USC

Academic Excellence in our DNA
usc.edu
- og:title — Academic Excellence in our DNA
- og:description — USC is one of the world's leading research universities. At USC, the human spirit is cultivated through learning, res...
- og:image — https://www.usc.edu/wp-content/uploads/2023/03/USC_ASCJ_ANN_Auditorium_20190911_50.jpg
usc.edu
Academic Excellence in our DNA
USC is one of the world's leading research universities. At USC, the human spirit is cultivated through learning, research and creativity.

- og:title — Academic Excellence in our DNA
- og:description — USC is one of the world's leading research universities. At USC, the human spirit is cultivated through learning, res...
- og:image — https://www.usc.edu/wp-content/uploads/2023/03/USC_ASCJ_ANN_Auditorium_20190911_50.jpg
Social preview quality
Averaged across Twitter/X, Facebook, LinkedIn, and Slack.
| Field | Twitter/X | Slack | ||
|---|---|---|---|---|
| og:title | ||||
| og:description | ||||
| og:image | ||||
| og:type | ||||
| og:url | ||||
| og:site_name | ||||
| twitter:card | — | — | — | |
| twitter:title | ⚠ | — | — | — |
| twitter:description | ⚠ | — | — | — |
| twitter:image | ⚠ | — | — | — |
A+Structured Data1 JSON-LD block(s) found — structured data is well configured.PASS
JSON-LD Blocks
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://www.usc.edu/",
"url": "https://www.usc.edu/",
"name": "University of Southern California",
"isPartOf": {
"@id": "https://usc.edu/#website"
},
"primaryImageOfPage": {
"@id": "https://www.usc.edu/#primaryimage"
},
"image": {
"@id": "https://www.usc.edu/#primaryimage"
},
"thumbnailUrl": "https://usc.edu/wp-content/uploads/2023/03/USC_ASCJ_ANN_Auditorium_20190911_50.jpg",
"datePublished": "2023-09-30T02:50:00+00:00",
"dateModified": "2026-04-21T18:23:42+00:00",
"description": "USC is one of the world's leading research universities. At USC, the human spirit is cultivated through learning, research and creativity.",
"breadcrumb": {
"@id": "https://www.usc.edu/#breadcrumb"
},
"inLanguage": "en-US",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://www.usc.edu/"
]
}
]
},
{
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://www.usc.edu/#primaryimage",
"url": "https://usc.edu/wp-content/uploads/2023/03/USC_ASCJ_ANN_Auditorium_20190911_50.jpg",
"contentUrl": "https://usc.edu/wp-content/uploads/2023/03/USC_ASCJ_ANN_Auditorium_20190911_50.jpg",
"width": 2000,
"height": 1333,
"caption": "A class in an auditorium at USC Annenberg."
},
{
"@type": "BreadcrumbList",
"@id": "https://www.usc.edu/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home"
}
]
},
{
"@type": "WebSite",
"@id": "https://usc.edu/#website",
"url": "https://usc.edu/",
"name": "USC",
"description": "University of Southern California",
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://usc.edu/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-US"
}
]
}