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https://usc.edu

Content

· 5 checks — Internal links, mixed-content guards, Open Graph previews, and structured data rolled into one auditable list.
SCORE
86
GRADE
B
FIX
1
REVIEW
2
PASS
2
INFO
0
Checks
5
2 PASS 2 REVIEW 1 FIX
B
Mixed Content
1 HTTP resource(s) loaded on HTTPS page
REVIEW
1 HTTP resource(s) loaded on HTTPS page
Critical::
HTTP link loaded on HTTPS page
Modern browsers block or warn about HTTP resources on HTTPS pages. Change the URL to use HTTPS.
Got: http://gmpg.org/xfn/11 Expected: https://gmpg.org/xfn/11
URL: http://gmpg.org/xfn/11

Modern browsers block or warn about HTTP resources on HTTPS pages. Change the URL to use HTTPS.

Expected: https://gmpg.org/xfn/11
Why this matters

Mixed content — HTTP resource on HTTPS page. Browser may block silently or warn user.

Source: Google Chrome Security

C
Brand Presence
Action
Site-name consistency, favicon, social image, meta tags, schema, and contact signals
REVIEW

Brand Presence

Your brand name differs across channels — visitors see inconsistent identity.

C

59/100

Site name appears as

Page titleShow more Information
og:site_nameUSC
twitter:site
Organization.name

Inconsistent — names differ across channels

Brand assets

Favicon

15/15

covers multiple sizes + apple-touch-icon

Social share image

14/20

og:image set; twitter:image missing

Meta completeness

20/20

Organization schema

0/15

Contact info discoverable

5/10

tel link

Findings

  • Brand name differs across channels — users see inconsistent identity
  • Add twitter:image — Twitter falls back to og:image only when it's larger than 300×157
  • No Organization schema — Google can't render your logo in the knowledge panel
  • Only partial contact info discoverable — consider adding a dedicated contact page or mailto/tel link

How consistently your brand appears across channels — shared link previews, structured data, favicon, contact info.

A
Open Graph
Open Graph tags are well configured for social sharing.
PASS
Open Graph tags are well configured for social sharing.
Critical::
og:image is not reachable
The og:image URL could not be fetched. Social platforms won't be able to display it.
Got: https://www.usc.edu/wp-content/uploads/2023/03/USC_ASCJ_ANN_Auditorium_20190911_50.jpg
URL: https://www.usc.edu/wp-content/uploads/2023/03/USC_ASCJ_ANN_Auditorium_20190911_50.jpg

The og:image URL could not be fetched. Social platforms won't be able to display it.

Why this matters

An unreachable og:image URL (404, DNS fail, slow timeout) means social platforms cache the failure and serve no image for hours.

Learn more

Social platforms (Facebook, Twitter) cache OG metadata aggressively — including failed image fetches. A momentarily-broken og:image can leave your shares imageless for hours. Test og:image URLs in Facebook's Sharing Debugger to force re-cache after fixing.

Source: Open Graph Protocol / Facebook Sharing Debugger

Preview

usc.edu

Academic Excellence in our DNA

USC is one of the world's leading research universities. At USC, the human spirit is cultivated through learning, research and creativity.

Preview quality · Twitter/X A · 85/100
  • twitter:card — summary_large_image
  • twitter:title — falling back from og:title
  • twitter:description — falling back from og:description
  • twitter:image — falling back from og:image

USC.EDU

Academic Excellence in our DNA

USC is one of the world's leading research universities. At USC, the human spirit is cultivated through learning, research and creativity.

Preview quality · Facebook A+ · 100/100
  • og:title — Academic Excellence in our DNA
  • og:description — USC is one of the world's leading research universities. At USC, the human spirit is cultivated through learning, res...
  • og:image — https://www.usc.edu/wp-content/uploads/2023/03/USC_ASCJ_ANN_Auditorium_20190911_50.jpg
  • og:type — website
  • og:url — https://www.usc.edu/
  • og:site_name — USC

Academic Excellence in our DNA

usc.edu

Preview quality · LinkedIn A+ · 100/100
  • og:title — Academic Excellence in our DNA
  • og:description — USC is one of the world's leading research universities. At USC, the human spirit is cultivated through learning, res...
  • og:image — https://www.usc.edu/wp-content/uploads/2023/03/USC_ASCJ_ANN_Auditorium_20190911_50.jpg

usc.edu

Academic Excellence in our DNA

USC is one of the world's leading research universities. At USC, the human spirit is cultivated through learning, research and creativity.

Preview quality · Slack A+ · 100/100
  • og:title — Academic Excellence in our DNA
  • og:description — USC is one of the world's leading research universities. At USC, the human spirit is cultivated through learning, res...
  • og:image — https://www.usc.edu/wp-content/uploads/2023/03/USC_ASCJ_ANN_Auditorium_20190911_50.jpg

Social preview quality

Averaged across Twitter/X, Facebook, LinkedIn, and Slack.

A+ · 96/100
FieldTwitter/XFacebookLinkedInSlack
og:title
og:description
og:image
og:type
og:url
og:site_name
twitter:card
twitter:title
twitter:description
twitter:image
A+
Structured Data
1 JSON-LD block(s) found — structured data is well configured.
PASS
1 JSON-LD block(s) found — structured data is well configured.
Info::
Custom type "WebPage" — unable to validate specific properties

JSON-LD Blocks

Block 1 : WebPage
2 properties Valid
{
  "@context": "https://schema.org",
  "@graph": [
    {
      "@type": "WebPage",
      "@id": "https://www.usc.edu/",
      "url": "https://www.usc.edu/",
      "name": "University of Southern California",
      "isPartOf": {
        "@id": "https://usc.edu/#website"
      },
      "primaryImageOfPage": {
        "@id": "https://www.usc.edu/#primaryimage"
      },
      "image": {
        "@id": "https://www.usc.edu/#primaryimage"
      },
      "thumbnailUrl": "https://usc.edu/wp-content/uploads/2023/03/USC_ASCJ_ANN_Auditorium_20190911_50.jpg",
      "datePublished": "2023-09-30T02:50:00+00:00",
      "dateModified": "2026-04-21T18:23:42+00:00",
      "description": "USC is one of the world's leading research universities. At USC, the human spirit is cultivated through learning, research and creativity.",
      "breadcrumb": {
        "@id": "https://www.usc.edu/#breadcrumb"
      },
      "inLanguage": "en-US",
      "potentialAction": [
        {
          "@type": "ReadAction",
          "target": [
            "https://www.usc.edu/"
          ]
        }
      ]
    },
    {
      "@type": "ImageObject",
      "inLanguage": "en-US",
      "@id": "https://www.usc.edu/#primaryimage",
      "url": "https://usc.edu/wp-content/uploads/2023/03/USC_ASCJ_ANN_Auditorium_20190911_50.jpg",
      "contentUrl": "https://usc.edu/wp-content/uploads/2023/03/USC_ASCJ_ANN_Auditorium_20190911_50.jpg",
      "width": 2000,
      "height": 1333,
      "caption": "A class in an auditorium at USC Annenberg."
    },
    {
      "@type": "BreadcrumbList",
      "@id": "https://www.usc.edu/#breadcrumb",
      "itemListElement": [
        {
          "@type": "ListItem",
          "position": 1,
          "name": "Home"
        }
      ]
    },
    {
      "@type": "WebSite",
      "@id": "https://usc.edu/#website",
      "url": "https://usc.edu/",
      "name": "USC",
      "description": "University of Southern California",
      "potentialAction": [
        {
          "@type": "SearchAction",
          "target": {
            "@type": "EntryPoint",
            "urlTemplate": "https://usc.edu/?s={search_term_string}"
          },
          "query-input": {
            "@type": "PropertyValueSpecification",
            "valueRequired": true,
            "valueName": "search_term_string"
          }
        }
      ],
      "inLanguage": "en-US"
    }
  ]
}
All checks on this page are automated. Results are estimates - run targeted manual reviews when the score affects a release decision.

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