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https://wholefoodsmarket.com

Sustainability

· 6 checks — CO2 emissions, green hosting, repeat-visit weight, carbon budget, and transfer efficiency rolled into one auditable list.
SCORE
73
GRADE
C
FIX
2
REVIEW
2
PASS
2
INFO
0
Checks
6
2 PASS 2 REVIEW 2 FIX
D
CO2 Per Page Load
Action
0.85g CO2 per view
FIX
0.85g CO2 per view
Info::
0.85g CO2 per page view
This page transfers 3.6 MB, producing an estimated 0.85g of CO2 per visit using the Sustainable Web Design model (v4). Breakdown: data center 0.02g, network 0.18g, end-user device 0.65g.
Got: 0.85g CO2 Expected: < 0.50g (sustainability target)
Info::
At 10,000 monthly views: 102.3 kg CO2/year
With 10,000 page views per month, this page would generate approximately 102.3 kg of CO2 annually — equivalent to charging 12783 smartphones.
Info::
Green hosting reduces data center emissions

0.85g

Carbon Footprint per page view

Above sustainability target (0.50g)

Cleaner than 43% of websites

Sustainable Web Design model v4 · Page size: 3.6 MB

Your site
0.85g
Top 10%
0.20g
Target
0.50g
Median website
0.60g

Energy Breakdown

Data center
0.02g
Network
0.18g
End-user device
0.65g
At 10,000 monthly views: Monthly: 8.5 kg · Annual: 102.3 kg · ≈ 12783 smartphone charges
D
Carbon Budget
Action
57th percentile
FIX
57th percentile
Warning::
0.85g CO2 — above the median website (0.60g)
Heavier than an estimated 43% of websites. Reducing page weight, optimizing images, and removing unused JavaScript would lower the carbon footprint. See the Performance tab.
Info::
Estimated 57th percentile
Compared to: top 10% = 0.20g, target = 0.50g, median = 0.60g per page view.
Top 10%
Target
Median website

0.85g

57th percentile

Cleaner than 43% of websites

Above the median website

vs Median 42% more
vs Target 70% more
B
Transfer Efficiency
82% efficient
REVIEW
82% efficient
Info::
Transfer efficiency: 82%
An estimated 654 KB (18%) could be eliminated: 0 KB via better compression, 0 KB via modern image formats, 654 KB of unused JavaScript. This wasted data produces 0.15g of unnecessary CO2 per page view.
82% efficient

Total waste: 654 KB (18% of page weight)

Unused JS 654 KB

0.15g unnecessary CO2 per visit

Actual transfer 3686 KB
Theoretical minimum 3032 KB
Potential savings 654 KB (0.15g CO2)

See Deep Analysis sections above for specific optimizations.

C
Green Hosting
Action
Whether the site is served from green-energy infrastructure
REVIEW

Green Hosting

No green hosting detected

A
Green Hosting
Green (cdn)
PASS
Green (cdn)
Info::
Fastly CDN uses renewable energy
Since most traffic is served through the CDN, the majority of data transfer energy is renewable.
Info::
Fastly: 100% renewable energy for edge network
Info::
Green hosting status based on known provider commitments
Green hosting detection uses a curated database of provider renewable energy commitments. This is not a real-time verification. For authoritative checks, visit thegreenwebfoundation.org.
Green Hosting Green Hosted
Hosting Not identifiedCDN Fastly

Fastly: 100% renewable energy for edge network

Based on known provider commitments. Verify at thegreenwebfoundation.org

A+
Repeat Visit Weight
99% cached
PASS
99% cached
Info::
99% reduction on repeat visits
Returning visitors download only 36 KB (vs 3686 KB first visit). 90 of 91 resources are served from browser cache, saving 0.84g CO2 per repeat visit.
Info::
Repeat visit: 0.01g CO2 (first visit: 0.85g)
First visit
3686 KB
Repeat visit
36 KB

99% reduction on repeat visits

Saving 0.84g CO2 per returning visitor

90 resources served from cache · 1 resources re-downloaded

All checks on this page are automated. Results are estimates - run targeted manual reviews when the score affects a release decision.

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