Based on 8 and 2 real audits
| Metric | Google Publisher Tag | Permutive | Winner |
|---|---|---|---|
| Performance | 30 | 24 | Google Publisher Tag |
| Accessibility | 83 | 84 | Permutive |
| Best Practices | 79 | 77 | Google Publisher Tag |
| SEO | 87 | 85 | Google Publisher Tag |
| Security | 63 | 56 | Google Publisher Tag |
| TTFB | 186ms | 104ms | Permutive |
| Composite | 71 | 69 | Google Publisher Tag |
Google Publisher Tag outperforms Permutive in 5 of 7 categories, with a stronger composite score (71 vs 69). Permutive leads in accessibility, TTFB.
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