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Google Publisher Tag vs Rubicon Project

Based on 7 and 2 real audits

View Google Publisher Tag details | View Rubicon Project details
MetricGoogle Publisher TagRubicon ProjectWinner
Performance3032Rubicon Project
Accessibility8382Google Publisher Tag
Best Practices7988Rubicon Project
SEO8784Google Publisher Tag
Security6464Tie
TTFB206ms399msGoogle Publisher Tag
Composite7175Rubicon Project
Performance
Google Publisher Tag
30
Rubicon Project
32
Accessibility
Google Publisher Tag
83
Rubicon Project
82
Security
Google Publisher Tag
64
Rubicon Project
64
SEO
Google Publisher Tag
87
Rubicon Project
84
Composite
Google Publisher Tag
71
Rubicon Project
75

Google Publisher Tag and Rubicon Project are closely matched, each leading in different categories. Google Publisher Tag has a composite score of 71 while Rubicon Project scores 75.

FAQ

Which is faster, Google Publisher Tag or Rubicon Project?
Based on real BeaverCheck audits, Rubicon Project sites score higher on Lighthouse performance (32 vs 30 on average).
Which has better security, Google Publisher Tag or Rubicon Project?
Google Publisher Tag sites score higher on security analysis (64 vs 64 on average).
Should I choose Google Publisher Tag or Rubicon Project for my website?
Both platforms have trade-offs. Rubicon Project scores higher on performance while Google Publisher Tag may excel in other areas. Run a free BeaverCheck audit to compare specific metrics relevant to your use case.
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