Based on 11 and 3 real audits
| Metric | Microsoft Advertising | SWC | Winner |
|---|---|---|---|
| Performance | 26 | 23 | Microsoft Advertising |
| Accessibility | 88 | 86 | Microsoft Advertising |
| Best Practices | 78 | 78 | Tie |
| SEO | 92 | 92 | Tie |
| Security | 64 | 61 | Microsoft Advertising |
| TTFB | 269ms | 346ms | Microsoft Advertising |
| Composite | 72 | 71 | Microsoft Advertising |
Microsoft Advertising outperforms SWC in 5 of 7 categories, with a stronger composite score (72 vs 71). SWC leads in no categories.
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