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https://freshworks.com

SEO

· 7 checks — Canonical, meta, content depth, internal links, image SEO, and hreflang rolled into one auditable list.
SCORE
93
GRADE
A
FIX
0
REVIEW
0
PASS
6
INFO
1

Cross-tab audit — SEO, performance, crawlability, mobile, structured data

Checks
7
6 PASS
A+
Canonical URL
Properly configured
PASS
Properly configured
Info::
Canonical tag present
Got: https://www.freshworks.com/
Info::
Canonical is self-referencing
Info::
Canonical matches final URL after redirects
Info::
Canonical target returns 200
Info::
Canonical points to a different domain
Canonical URL Configured
Page URL https://freshworks.com Canonical https://www.freshworks.com/ Match Self-referencing (correct) Target 200 ✓
A
Meta Tags
Title: 13 chars
PASS
Title: 13 chars
Info::
Page title is set
Got: Filter Button
Warning::
Title is only 13 characters — consider expanding
Info::
Title and H1 have very different wording
Alignment helps users confirm they've reached the right page.
Title

"Filter Button"

13 characters Too short
Title: Filter Button
H1: Enterprise grade without the enterprise complexity
Match: Very different
Robots: Indexable (no restrictions)

Alignment helps users confirm they've reached the right page.

Why this matters

Title and H1 disagree significantly — Google may treat one as the canonical topic and the other as off-topic, weakening ranking.

Learn more ▾

Title is the SERP headline; H1 is the on-page headline. They should describe the same page. Large divergence (different topics, different keywords) signals confusion and Google may rewrite the title in SERP. Align both to the same primary topic.

Source: Google Search Central / on-page SEO

A
Content Depth
1397 words, Difficult
PASS
1397 words, Difficult
Info::
Page has 1397 words — good depth for search engines
Info::
Text-to-HTML ratio is 1%
Very low ratio suggests heavy framework overhead or boilerplate.
Info::
Reading level: Difficult (grade 12)
1397 words

Good depth

Reading level

Very Easy
Easy
Fairly Easy
Standard
Fairly Difficult
Difficult
Very Difficult

Grade 12

Text-to-HTML Ratio

1% text 99% HTML

9 KB / 782 KB

Very low ratio suggests heavy framework overhead or boilerplate.

Why this matters

Informational: ratio of visible text bytes to total HTML bytes. Very low ratios suggest excessive markup overhead.

A+
Image SEO
83 images, 66 descriptive filenames
PASS
83 images, 66 descriptive filenames
Info::
17 image(s) have hash/generic filenames
66 descriptive
6 hash-based
11 generic
83 total
FilenameQualityAltIssues
%3egeneric✓1
Current: %3e
Suggested: svg2720version27112720width271402720height272827.jpg
0231a7c3ba36786b2ec2acb0957c6ec2.webphash✓1
Current: 0231a7c3ba36786b2ec2acb0957c6ec2.webp
Suggested: deliveries.webp
3a244e27debeb5d644734059707c0c1adee6c1b5.webphash✓1
Current: 3a244e27debeb5d644734059707c0c1adee6c1b5.webp
Suggested: deliveries.webp
eab487a18539aa91833b5fa24f26b215.webphash✓1
Current: eab487a18539aa91833b5fa24f26b215.webp
Suggested: deliveries.webp
%3egeneric✓1
Current: %3e
Suggested: svg2720version27112720width271202720height276027.jpg
%3egeneric✓1
Current: %3e
Suggested: svg2720version27112720width271002720height275227.jpg
%3egeneric✓1
Current: %3e
Suggested: svg2720version27112720width271002720height275227.jpg
%3egeneric✓1
Current: %3e
Suggested: svg2720version27112720width271002720height275227.jpg
%3egeneric✓1
Current: %3e
Suggested: svg2720version27112720width271002720height275227.jpg
%3egeneric✓1
Current: %3e
Suggested: svg2720version27112720width271652720height273327.jpg
%3egeneric✓1
Current: %3e
Suggested: svg2720version27112720width2712802720height2772027.jpg
0231a7c3ba36786b2ec2acb0957c6ec2.webphash✓1
Current: 0231a7c3ba36786b2ec2acb0957c6ec2.webp
Suggested: deliveries.webp
.generic✓1
3a244e27debeb5d644734059707c0c1adee6c1b5.webphash✓1
Current: 3a244e27debeb5d644734059707c0c1adee6c1b5.webp
Suggested: deliveries.webp
.generic✓1
eab487a18539aa91833b5fa24f26b215.webphash✓1
Current: eab487a18539aa91833b5fa24f26b215.webp
Suggested: deliveries.webp
.generic✓1

See Accessibility tab for detailed alt text quality analysis.

A+
Schema Markup Audit
4 schema types detected
PASS

Rich result eligibility

VideoObject Eligible

Video rich results

VideoObject Eligible

Video rich results

VideoObject Eligible

Video rich results

VideoObject Eligible

Video rich results

Detected schema types

VideoObject json-ld → Video rich results
4/4 required · 3/3 recommended
Required fields (Google)
  • name — Required — used as the carousel title
  • description — Required for any video rich result
  • thumbnailUrl — Required for the video thumbnail
  • uploadDate — Required for date display
Recommended fields
  • contentUrl — Lets Google index the actual video bytes
  • duration — Shows duration in the carousel
  • embedUrl — Enables in-SERP playback
Google's spec for this type
VideoObject json-ld → Video rich results
4/4 required · 3/3 recommended
Required fields (Google)
  • name — Required — used as the carousel title
  • description — Required for any video rich result
  • thumbnailUrl — Required for the video thumbnail
  • uploadDate — Required for date display
Recommended fields
  • contentUrl — Lets Google index the actual video bytes
  • duration — Shows duration in the carousel
  • embedUrl — Enables in-SERP playback
Google's spec for this type
VideoObject json-ld → Video rich results
4/4 required · 3/3 recommended
Required fields (Google)
  • name — Required — used as the carousel title
  • description — Required for any video rich result
  • thumbnailUrl — Required for the video thumbnail
  • uploadDate — Required for date display
Recommended fields
  • contentUrl — Lets Google index the actual video bytes
  • duration — Shows duration in the carousel
  • embedUrl — Enables in-SERP playback
Google's spec for this type
VideoObject json-ld → Video rich results
4/4 required · 3/3 recommended
Required fields (Google)
  • name — Required — used as the carousel title
  • description — Required for any video rich result
  • thumbnailUrl — Required for the video thumbnail
  • uploadDate — Required for date display
Recommended fields
  • contentUrl — Lets Google index the actual video bytes
  • duration — Shows duration in the carousel
  • embedUrl — Enables in-SERP playback
Google's spec for this type
Hreflang
0 hreflang tags
INFO
0 hreflang tags

No hreflang tags detected.

Hreflang tags are only needed for multilingual or multi-regional sites.

All checks on this page are automated. Results are estimates - run targeted manual reviews when the score affects a release decision.

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