https://fortune.com
SEO
· 7 checks — Canonical, meta, content depth, internal links, image SEO, and hreflang rolled into one auditable list.SCORE
94
GRADE
A
FIX
0
REVIEW
0
PASS
6
INFO
1
Cross-tab audit — SEO, performance, crawlability, mobile, structured data
Checks
76 PASS
A+Canonical URLProperly configuredPASS
Canonical URL
Properly configured
Properly configured
Info::
Canonical tag present
Got: https://fortune.com/
Info::
Canonical is self-referencing
Info::
Canonical matches final URL after redirects
Info::
Canonical target reachable (self-referencing)
Canonical URL Problem
Page URL https://fortune.com Canonical https://fortune.com/ Match Self-referencing (correct)
AMeta TagsTitle: 11 charsPASS
Meta Tags
Title: 11 chars
Title: 11 chars
Info::
Page title is set
Got: Filter Icon
Warning::
Title is only 11 characters — consider expanding
Title
"Filter Icon"
11 characters Too short
Robots: Indexable (no restrictions)
AContent Depth2610 words, Very DifficultPASS
Content Depth
2610 words, Very Difficult
2610 words, Very Difficult
Info::
Page has 2610 words — good depth for search engines
Info::
Text-to-HTML ratio is 2%
Very low ratio suggests heavy framework overhead or boilerplate.
Info::
Reading level: Very Difficult (grade 20)
Good depth
Reading level
Very Easy
Easy
Fairly Easy
Standard
Fairly Difficult
Difficult
Very Difficult
Grade 20
Text-to-HTML Ratio
2% text 98% HTML
15 KB / 922 KB
Very low ratio suggests heavy framework overhead or boilerplate.
Why this matters
Informational: ratio of visible text bytes to total HTML bytes. Very low ratios suggest excessive markup overhead.
A+Internal Links356 internal, 13 externalPASS
Internal Links
356 internal, 13 external
356 internal, 13 external
Info::
356 internal links (96%)
Info::
100% of links use descriptive anchor text
Info::
Page has 369 links — consider reducing
Info::
356 internal / 13 external links
Link Distribution
96% internal (356) 4% external (13)
Anchor Text Quality
368 Descriptive 1 Generic
Most Linked Internal Pages
| # | URL | Links |
|---|---|---|
| 1 | /section/magazine/ | 10 |
| 2 | https://fortune.com/author/fortune/ | 8 |
| 3 | /section/success/ | 7 |
| 4 | /2026/04/21/america-silent-army-jll-report-skilled-trades-job-shortage-cost/ | 6 |
| 5 | /2026/04/21/apple-next-ceo-john-ternus-outgoing-leader-tim-cook-career-advice-from-steve-jobs/ | 6 |
| 6 | /section/crypto/ | 6 |
| 7 | /section/artificial-intelligence/ | 6 |
| 8 | /2026/04/20/apple-ceo-tim-cook-john-ternus-succession-ai-model-handoff/ | 5 |
| 9 | https://fortune.com/author/sage-lazzaro/ | 5 |
| 10 | /section/commentary/ | 5 |
Top External Domains
| Domain | Links |
|---|---|
| fortune.wd108.myworkdayjobs.com | 2 |
| fortunecustomerservice.zendesk.com | 2 |
| www.onetrust.com | 1 |
| order.emags.com | 1 |
| twitter.com | 1 |
| www.linkedin.com | 1 |
| www.pinterest.com | 1 |
| privacyportal.onetrust.com | 1 |
| conferences.fortune.com | 1 |
| www.facebook.com | 1 |
A+Image SEO71 images, 71 descriptive filenamesPASS
Image SEO
71 images, 71 descriptive filenames
71 images, 71 descriptive filenames
Info::
All images have descriptive filenames
71 descriptive
0 hash-based
0 generic
71 total
All images have descriptive filenames and proper SEO attributes.
See Accessibility tab for detailed alt text quality analysis.
A+Schema Markup AuditPer-type completeness vs Schema.org requirements + rich-result eligibilityPASS
Schema Markup Audit
Per-type completeness vs Schema.org requirements + rich-result eligibility
No structured data detected
Without JSON-LD or microdata, this page can't qualify for any of Google's rich result formats. Even basic Organization or WebSite schema is a quick win.
Hreflang0 hreflang tagsINFO
Hreflang
0 hreflang tags
0 hreflang tags
No hreflang tags detected.
Hreflang tags are only needed for multilingual or multi-regional sites.
All checks on this page are automated. Results are estimates - run targeted manual reviews when the score affects a release decision.