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https://curtin.edu.au

Content

· 5 checks — Internal links, mixed-content guards, Open Graph previews, and structured data rolled into one auditable list.
SCORE
88
GRADE
B
FIX
1
REVIEW
2
PASS
2
INFO
0
Checks
5
2 PASS 2 REVIEW 1 FIX
D
Brand Presence
Action
Site-name consistency, favicon, social image, meta tags, schema, and contact signals
FIX

Brand Presence

Partial brand coverage — a few channels are missing brand signals.

D

43/100

Site name appears as

Page titleMake tomorrow better
og:site_name—
twitter:site—
Organization.name—

Consistent

Brand assets

Favicon

15/15

covers multiple sizes + apple-touch-icon

Social share image

0/20

Meta completeness

14/20

Organization schema

4/15

Organization schema present but missing all recommended fields

Contact info discoverable

5/10

contact page

Findings

  • Missing brand name in: og:site_name, twitter:site, Organization.name
  • No social share image — shared links render as bare URLs
  • og:image missing
  • Organization schema missing logo — add a logo property pointing to a square PNG
  • Organization schema missing url — point it at the canonical homepage
  • Consider adding contactPoint — helps appear in "contact us" rich results
  • Only partial contact info discoverable — consider adding a dedicated contact page or mailto/tel link

How consistently your brand appears across channels — shared link previews, structured data, favicon, contact info.

B
Mixed Content
1 HTTP resource(s) loaded on HTTPS page
REVIEW
1 HTTP resource(s) loaded on HTTPS page
Critical::
HTTP link loaded on HTTPS page
Modern browsers block or warn about HTTP resources on HTTPS pages. Change the URL to use HTTPS.
Got: http://gmpg.org/xfn/11 Expected: https://gmpg.org/xfn/11
URL: http://gmpg.org/xfn/11

Modern browsers block or warn about HTTP resources on HTTPS pages. Change the URL to use HTTPS.

Expected: https://gmpg.org/xfn/11
Why this matters

Mixed content — HTTP resource on HTTPS page. Browser may block silently or warn user.

Source: Google Chrome Security

B
Open Graph
Open Graph tags are partially configured — some improvements recommended.
REVIEW
Open Graph tags are partially configured — some improvements recommended.
Warning::
Missing og:image
The og:image tag provides a preview image for social sharing.
Info::
Missing og:site_name
The og:site_name tag displays the website name in social previews.

The og:image tag provides a preview image for social sharing.

Why this matters

No og:image means social shares are imageless — measurably less engaging than image-cards across every major platform.

Learn more ▾

Twitter, Facebook, and LinkedIn all use og:image (or twitter:image as a fallback) for share-card thumbnails. Without one, the post renders as a text-only card. A 1200x630px image (Twitter's preferred size) covers all platforms.

Source: Open Graph Protocol

The og:site_name tag displays the website name in social previews.

Why this matters

Without og:site_name, social cards omit the brand attribution — users see the post but not who published it.

Learn more ▾

og:site_name appears in the social card chrome (above the title in Facebook/LinkedIn previews). Without it, posts read as anonymous URLs. Set it to your brand name to get free attribution on every share.

Source: Open Graph Protocol

Preview

No image set

curtin.edu.au

Curtin University | Make tomorrow better

Curtin University is an international university with locations in Western Australia, Malaysia, Singapore, Colombo, Mauritius and Dubai.

Preview quality · Twitter/X C · 65/100
  • twitter:card — summary
  • twitter:title — Curtin University | Make tomorrow better
  • twitter:description — Curtin University is an international university with locations in Western Australia, Malaysia, Singapore, Colombo, M...
  • twitter:image — Add twitter:image — preview card without an image looks broken

  • No preview image for Twitter/X

    → Add og:image or twitter:image (≥300×157 for summary_large_image)

No image set

CURTIN.EDU.AU

Curtin University | Make tomorrow better

Curtin University is an international university with locations in Western Australia, Malaysia, Singapore, Colombo, Mauritius and Dubai.

Preview quality · Facebook D · 50/100
  • og:title — Curtin University | Make tomorrow better
  • og:description — Curtin University is an international university with locations in Western Australia, Malaysia, Singapore, Colombo, M...
  • og:image — Add og:image — preview card without an image looks broken
  • og:type — website
  • og:url — https://www.curtin.edu.au/
  • og:site_name — Add og:site_name — Recommended — site-level brand line in the preview

  • No preview image for Facebook

    → Add og:image (recommended 1200×630)

No image set

Curtin University | Make tomorrow better

curtin.edu.au

Preview quality · LinkedIn C · 65/100
  • og:title — Curtin University | Make tomorrow better
  • og:description — Curtin University is an international university with locations in Western Australia, Malaysia, Singapore, Colombo, M...
  • og:image — Add og:image — preview card without an image looks broken

  • No preview image for LinkedIn

    → Add og:image (recommended 1200×627)

curtin.edu.au

Curtin University | Make tomorrow better

Curtin University is an international university with locations in Western Australia, Malaysia, Singapore, Colombo, Mauritius and Dubai.

Preview quality · Slack B · 80/100
  • og:title — Curtin University | Make tomorrow better
  • og:description — Curtin University is an international university with locations in Western Australia, Malaysia, Singapore, Colombo, M...
  • og:image — Add og:image — preview card without an image looks broken

  • No preview image — Slack unfurl will be text-only

    → Add og:image or twitter:image

Social preview quality

Averaged across Twitter/X, Facebook, LinkedIn, and Slack.

C · 65/100
FieldTwitter/XFacebookLinkedInSlack
og:title
og:description
og:image
og:type
og:url
og:site_name
twitter:card———
twitter:title———
twitter:description———
twitter:image———
A
Structured Data
1 JSON-LD block(s) found — structured data is well configured.
PASS
1 JSON-LD block(s) found — structured data is well configured.
Warning::
Missing required property "name" for Organization
The "name" property is required for the Organization schema type.
Info::
Missing recommended property "url" for Organization
Adding "url" can improve how search engines display your content.
Info::
Missing recommended property "logo" for Organization
Adding "logo" can improve how search engines display your content.
Info::
Missing recommended property "sameAs" for Organization
Adding "sameAs" can improve how search engines display your content.

The "name" property is required for the Organization schema type.

Why this matters

Schema markup missing required properties is silently rejected by Google — your structured data appears in source but never as a rich result.

Learn more ▾

Each schema.org type has required properties (Article needs headline + author + datePublished; Product needs name + offers; etc.). Missing them means Google's rich-result eligibility check fails. The Search Console Rich Results Test surfaces specific gaps. Fix the missing property; rich results re-appear within hours.

Source: Google Search Central / schema.org

Adding "url" can improve how search engines display your content.

Why this matters

Recommended schema properties unlock richer SERP layouts — without them you get the basic rich result instead of the enhanced one.

Learn more ▾

Recommended properties expand what Google can render. E.g., adding aggregateRating to Product unlocks star ratings; adding image to Article unlocks the image-card variant. Each recommended property is a direct SERP-real-estate gain.

Source: Google Search Central / schema.org

Adding "logo" can improve how search engines display your content.

Why this matters

Recommended schema properties unlock richer SERP layouts — without them you get the basic rich result instead of the enhanced one.

Learn more ▾

Recommended properties expand what Google can render. E.g., adding aggregateRating to Product unlocks star ratings; adding image to Article unlocks the image-card variant. Each recommended property is a direct SERP-real-estate gain.

Source: Google Search Central / schema.org

Adding "sameAs" can improve how search engines display your content.

Why this matters

Recommended schema properties unlock richer SERP layouts — without them you get the basic rich result instead of the enhanced one.

Learn more ▾

Recommended properties expand what Google can render. E.g., adding aggregateRating to Product unlocks star ratings; adding image to Article unlocks the image-card variant. Each recommended property is a direct SERP-real-estate gain.

Source: Google Search Central / schema.org

JSON-LD Blocks

Block 1 : Organization
2 properties Valid
Missing required property: name
{
  "@context": "https:\/\/schema.org",
  "@graph": [
    {
      "@type": "Organization",
      "@id": "https:\/\/www.curtin.edu.au\/#schema-publishing-organization",
      "url": "https:\/\/www.curtin.edu.au",
      "name": "Curtin University",
      "logo": {
        "@type": "ImageObject",
        "@id": "https:\/\/www.curtin.edu.au\/#schema-organization-logo",
        "url": "https:\/\/www.curtin.edu.au\/wp-content\/uploads\/sites\/4\/2023\/10\/Logo.png",
        "height": 60,
        "width": 60
      }
    },
    {
      "@type": "WebSite",
      "@id": "https:\/\/www.curtin.edu.au\/#schema-website",
      "url": "https:\/\/www.curtin.edu.au",
      "name": "Curtin University",
      "encoding": "UTF-8",
      "potentialAction": {
        "@type": "SearchAction",
        "target": "https:\/\/www.curtin.edu.au\/search\/{search_term_string}\/",
        "query-input": "required name=search_term_string"
      },
      "image": {
        "@type": "ImageObject",
        "@id": "https:\/\/www.curtin.edu.au\/#schema-site-logo",
        "url": "https:\/\/www.curtin.edu.au\/wp-content\/uploads\/sites\/4\/2023\/10\/Logo.png",
        "height": 225,
        "width": 225
      }
    },
    {
      "@type": "CollectionPage",
      "@id": "https:\/\/www.curtin.edu.au\/#schema-webpage",
      "isPartOf": {
        "@id": "https:\/\/www.curtin.edu.au\/#schema-website"
      },
      "publisher": {
        "@id": "https:\/\/www.curtin.edu.au\/#schema-publishing-organization"
      },
      "url": "https:\/\/www.curtin.edu.au\/",
      "mainEntity": {
        "@type": "ItemList",
        "itemListElement": [
          {
            "@type": "ListItem",
            "position": "1",
            "url": "https:\/\/www.curtin.edu.au\/"
          }
        ]
      }
    },
    {
      "@type": "BreadcrumbList",
      "@id": "https:\/\/www.curtin.edu.au\/#breadcrumb",
      "itemListElement": [
        {
          "@type": "ListItem",
          "position": 1,
          "name": "Home"
        }
      ]
    }
  ]
}
All checks on this page are automated. Results are estimates - run targeted manual reviews when the score affects a release decision.

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