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· 5 checks — Internal links, mixed-content guards, Open Graph previews, and structured data rolled into one auditable list.
SCORE
89
GRADE
B
FIX
1
REVIEW
1
PASS
3
INFO
0
Checks
5
3 PASS 1 REVIEW 1 FIX
D
Structured Data
Action
3 JSON-LD block(s) found — issues found that may affect search visibility.
FIX
3 JSON-LD block(s) found — issues found that may affect search visibility.
Critical::
Malformed JSON-LD block #3
JSON parse error: Mismatch type map[string]interface {} with value array "at index 0: mismatched type with value\n\n\t[{\"@context\":\"http://schema.org\"\n\t^...............................\n"
Warning::
Missing required property "name" for WebSite
The "name" property is required for the WebSite schema type.
Info::
Missing recommended property "description" for WebSite
Adding "description" can improve how search engines display your content.
Info::
3 JSON-LD blocks found

JSON parse error: Mismatch type map[string]interface {} with value array "at index 0: mismatched type with value\n\n\t[{\"@context\":\"http://schema.org\"\n\t^...............................\n"

Why this matters

JSON-LD block fails to parse — Google ignores the entire block, so structured data effectively isn't there.

Learn more ▾

Common causes: trailing comma, single quotes instead of double, unescaped quote in a string value. Validate at https://validator.schema.org/ or Search Console's Rich Results Test.

Source: schema.org / Google Search Central

The "name" property is required for the WebSite schema type.

Why this matters

Schema markup missing required properties is silently rejected by Google — your structured data appears in source but never as a rich result.

Learn more ▾

Each schema.org type has required properties (Article needs headline + author + datePublished; Product needs name + offers; etc.). Missing them means Google's rich-result eligibility check fails. The Search Console Rich Results Test surfaces specific gaps. Fix the missing property; rich results re-appear within hours.

Source: Google Search Central / schema.org

Adding "description" can improve how search engines display your content.

Why this matters

Recommended schema properties unlock richer SERP layouts — without them you get the basic rich result instead of the enhanced one.

Learn more ▾

Recommended properties expand what Google can render. E.g., adding aggregateRating to Product unlocks star ratings; adding image to Article unlocks the image-card variant. Each recommended property is a direct SERP-real-estate gain.

Source: Google Search Central / schema.org

JSON-LD Blocks

Block 1 : Organization
9 properties Valid
{
  "@context": "https://schema.org",
  "@type": "Organization",
  "url": "https://www.fortinet.com",
  "name": "Fortinet",
  "legalName": "Fortinet, Inc.",
  "alternateName": "Fortinet.com",
  "logo": "https://www.fortinet.com/etc/designs/fortinet/favicon.ico",
  "sameAs": [
    "https://www.facebook.com/Fortinet/",
    "https://twitter.com/Fortinet/",
    "https://www.linkedin.com/company/fortinet/",
    "https://www.youtube.com/fortinet",
    "https://www.instagram.com/behindthefirewall/"
  ],
  "contactPoint": [
    {
      "@type": "ContactPoint",
      "telephone": "+1-866-868-3678",
      "contactType": "customer service",
      "contactOption": "TollFree",
      "areaServed": "US",
      "availableLanguage": "US"
    }
  ]
}
Block 2 : WebSite
4 properties Valid
Missing required property: name
{
  "@context": "http://schema.org",
  "@type": "WebSite",
  "url": "https://www.fortinet.com/",
  "potentialAction": {
    "@type": "SearchAction",
    "target": "https://www.fortinet.com/search?q={search_term}",
    "query-input": "required name=search_term"
  }
}
Block 3 : Brand
0 properties Invalid
Invalid JSON: Mismatch type map[string]interface {} with value array "at index 0: mismatched type with value\n\n\t[{\"@context\":\"http://schema.org\"\n\t^...............................\n"
[
  {
    "@context": "http://schema.org",
    "@type": "Brand",
    "name": "Fortinet",
    "@id": "https://www.fortinet.com/#Brand"
  },
  {
    "@context": "http://schema.org",
    "@type": "Corporation",
    "contactPoint": [
      {
        "@type": "ContactPoint",
        "email": "pr@fortinet.com",
        "name": "Press Contact Point",
        "@id": "https://www.fortinet.com/corporate/about-us/contact-us#ContactPoint"
      },
      {
        "@type": "ContactPoint",
        "email": "analystrelations@fortinet.com",
        "name": "Analyst Contact Point",
        "@id": "https://www.fortinet.com/corporate/about-us/contact-us#ContactPoint1"
      }
    ],
    "logo": [
      {
        "@type": "ImageObject",
        "width": "300",
        "height": "34",
        "name": "Fortinet Logo",
        "url": "https://www.fortinet.com/content/dam/fortinet/images/general/fortinet-footer-logo.svg",
        "@id": "https://www.fortinet.com/#ImageObject"
      },
      {
        "@type": "ImageObject",
        "width": "300",
        "height": "34",
        "url": "https://www.fortinet.com/content/dam/fortinet/images/general/fortinet-footer-logo.svg",
        "@id": "https://www.fortinet.com/content/dam/fortinet/images/general/fortinet-footer-logo.svg"
      }
    ],
    "brand": {
      "@id": "https://www.fortinet.com/#Brand"
    },
    "address": {
      "@type": "PostalAddress",
      "streetAddress": "909 Kifer Road",
      "postalCode": "94086",
      "addressRegion": "CA",
      "addressLocality": "Sunnyvale",
      "addressCountry": "http://www.wikidata.org/entity/Q30",
      "telephone": "+1-408-235-7700",
      "name": "Fortinet Head Office",
      "faxNumber": "+1-408-235-7737",
      "@id": "https://www.fortinet.com/corporate/about-us/contact-us#PostalAddress1"
    },
    "knowsAbout": [
      "https://www.wikidata.org/wiki/Q926331",
      "https://www.wikidata.org/wiki/Q85800206",
      "https://www.wikidata.org/wiki/Q10336440",
      "https://www.wikidata.org/wiki/Q1070427",
      "https://www.wikidata.org/wiki/Q124102257",
      "https://www.wikidata.org/wiki/Q5276156"
    ],
    "foundingDate": "2000",
    "sameAs": [
      "https://www.youtube.com/channel/UCJHo4AuVomwMRzgkA5DQEOA",
      "https://www.instagram.com/fortinet/",
      "https://www.wikidata.org/wiki/Q2749364",
      "https://www.x.com/Fortinet",
      "https://www.facebook.com/fortinet",
      "https://www.linkedin.com/company/fortinet",
      "https://www.fortinet.com/rss-feeds",
      "kg:/m/06lqbt"
    ],
    "leiCode": "549300O0QJWDBAS0QX03",
    "alternateName": "Fortinet, Inc",
    "iso6523Code": [
      "0199:549300O0QJWDBAS0QX03",
      "0060:040806445"
    ],
    "naics": "334118",
    "tickerSymbol": "NASDAQ:FTNT",
    "duns": "040806445",
    "description": "A Global Leader of Cybersecurity Solutions and Services. Fortinet delivers cybersecurity everywhere you need it. We secure the entire digital attack surface from devices, data, and apps and from data center to home office.",
    "legalName": "Fortinet Incorporated",
    "name": "Fortinet",
    "@id": "https://www.fortinet.com/#Corporation"
  },
  {
    "@context": "http://schema.org",
    "@type": "WebSite",
    "url": "https://www.fortinet.com/",
    "name": "Fortinet",
    "@id": "https://www.fortinet.com/#WebSite"
  }
]
B
Open Graph
Open Graph tags are partially configured — some improvements recommended.
REVIEW
Open Graph tags are partially configured — some improvements recommended.
Critical::
og:image is not reachable
The og:image URL could not be fetched. Social platforms won't be able to display it.
Got: https://www.fortinet.com/content/dam/fortinet/images/icons/fortinet-social-icon.jpg
Info::
og:title is long (64 characters)
Titles over 60 characters may be truncated in social sharing previews.
Got: 64 chars Expected: 25–60 chars
Info::
Missing og:type
The og:type tag helps social platforms categorize the content.
URL: https://www.fortinet.com/content/dam/fortinet/images/icons/fortinet-social-icon.jpg

The og:image URL could not be fetched. Social platforms won't be able to display it.

Why this matters

An unreachable og:image URL (404, DNS fail, slow timeout) means social platforms cache the failure and serve no image for hours.

Learn more ▾

Social platforms (Facebook, Twitter) cache OG metadata aggressively — including failed image fetches. A momentarily-broken og:image can leave your shares imageless for hours. Test og:image URLs in Facebook's Sharing Debugger to force re-cache after fixing.

Source: Open Graph Protocol / Facebook Sharing Debugger

URL: 64 chars

Titles over 60 characters may be truncated in social sharing previews.

Expected: 25–60 chars
Why this matters

og:title borderline-too-long — Facebook/LinkedIn may truncate. Aim for ~60-70 characters max.

Source: Open Graph Protocol

The og:type tag helps social platforms categorize the content.

Why this matters

Default og:type is 'website' but the right value (article, product, profile) unlocks richer metadata fields and higher engagement.

Learn more ▾

og:type controls which other og: fields a platform respects. og:type=article enables og:article:published_time, author, and section — surfaced in news cards. og:type=product enables price/availability fields surfaced by Pinterest and shopping integrations. Default 'website' silently disables those.

Source: Open Graph Protocol

Preview

fortinet.com

Global Leader of Cybersecurity Solutions and Services | Fortinet

Fortinet delivers cybersecurity everywhere you need it. We secure the entire digital attack surface from devices, data, and apps and from data center to home office.

Preview quality · Twitter/X A+ · 100/100
  • twitter:card — summary
  • twitter:title — Global Leader of Cybersecurity Solutions and Services | Fortinet
  • twitter:description — Fortinet delivers cybersecurity everywhere you need it. We secure the entire digital attack surface from devices, dat...
  • twitter:image — https://www.fortinet.com/content/dam/fortinet/images/icons/fortinet-social-icon.jpg

FORTINET.COM

Global Leader of Cybersecurity Solutions and Services | Fortinet

Fortinet delivers cybersecurity everywhere you need it. We secure the entire digital attack surface from devices, data, and apps and from data center to home office.

Preview quality · Facebook B · 75/100

Title will be truncated (64 chars / 60 max)

Description will be truncated (165 chars / 155 max)

  • og:title — Global Leader of Cybersecurity Solutions and Services | Fortinet
  • og:description — Fortinet delivers cybersecurity everywhere you need it. We secure the entire digital attack surface from devices, dat...
  • og:image — https://www.fortinet.com/content/dam/fortinet/images/icons/fortinet-social-icon.jpg
  • og:type — Add og:type — Recommended — tells Facebook the content category
  • og:url — /?elqtrackid=16bf49d654364561b7918fb37022d745&elq=c02749ed1f724c7fb5968c77881e7fca&elqaid=35346&elqat=1&a...
  • og:site_name — Fortinet

  • Title will be truncated on Facebook (64 chars, max 60)

    → Shorten og:title to ≤60 characters

  • Description will be truncated on Facebook (165 chars, max 155)

    → Tighten og:description to ≤155 characters

Global Leader of Cybersecurity Solutions and Services | Fortinet

fortinet.com

Preview quality · LinkedIn A+ · 95/100

Description will be truncated (165 chars / 150 max)

  • og:title — Global Leader of Cybersecurity Solutions and Services | Fortinet
  • og:description — Fortinet delivers cybersecurity everywhere you need it. We secure the entire digital attack surface from devices, dat...
  • og:image — https://www.fortinet.com/content/dam/fortinet/images/icons/fortinet-social-icon.jpg

  • Description will be truncated on LinkedIn (165 chars, max 150)

    → Tighten og:description to ≤150 characters

fortinet.com

Global Leader of Cybersecurity Solutions and Services | Fortinet

Fortinet delivers cybersecurity everywhere you need it. We secure the entire digital attack surface from devices, data, and apps and from data center to home office.

Preview quality · Slack A+ · 100/100
  • og:title — Global Leader of Cybersecurity Solutions and Services | Fortinet
  • og:description — Fortinet delivers cybersecurity everywhere you need it. We secure the entire digital attack surface from devices, dat...
  • og:image — https://www.fortinet.com/content/dam/fortinet/images/icons/fortinet-social-icon.jpg

Social preview quality

Averaged across Twitter/X, Facebook, LinkedIn, and Slack.

A · 92/100
FieldTwitter/XFacebookLinkedInSlack
og:title
og:description
og:image
og:type
og:url
og:site_name
twitter:card———
twitter:title———
twitter:description———
twitter:image———
A+
Mixed Content
No mixed content detected — all resources use HTTPS.
PASS
No mixed content detected — all resources use HTTPS.
Info::
No mixed content detected — all resources use HTTPS
A+
Brand Presence
Site-name consistency, favicon, social image, meta tags, schema, and contact signals
PASS

Brand Presence

Your brand is consistently presented across every channel.

A+

95/100

Site name appears as

Page titleFortinet
og:site_nameFortinet
twitter:site@fortinet
Organization.nameFortinet

Consistent

Brand assets

Favicon

15/15

covers multiple sizes + apple-touch-icon

Social share image

20/20

og:image + twitter:image set

Meta completeness

20/20

Organization schema

15/15

has name, logo + url

Contact info discoverable

5/10

contact page

Findings

  • Only partial contact info discoverable — consider adding a dedicated contact page or mailto/tel link

How consistently your brand appears across channels — shared link previews, structured data, favicon, contact info.

All checks on this page are automated. Results are estimates - run targeted manual reviews when the score affects a release decision.

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