Content
· 9 checks — Internal links, mixed-content guards, Open Graph previews, and structured data rolled into one auditable list.CBrand PresenceActionSite-name consistency, favicon, social image, meta tags, schema, and contact signalsREVIEW
Brand Presence
Your brand name differs across channels — visitors see inconsistent identity.
C
66/100
Site name appears as
| Page title | Filion Tools: browser tools and Swedish open data | |
| og:site_name | Filion | |
| twitter:site | @filion | |
| Organization.name | — |
Inconsistent — names differ across channels
Brand assets
Favicon
12/15covers apple-touch-icon
Social share image
20/20og:image + twitter:image set
Meta completeness
20/20Organization schema
4/15Organization schema present but missing all recommended fields
Contact info discoverable
5/10contact page
Findings
- Brand name differs across channels — users see inconsistent identity
- Add an apple-touch-icon and at least two PNG sizes (32x32 + 192x192)
- Organization schema missing logo — add a logo property pointing to a square PNG
- Organization schema missing url — point it at the canonical homepage
- Consider adding contactPoint — helps appear in "contact us" rich results
- Only partial contact info discoverable — consider adding a dedicated contact page or mailto/tel link
How consistently your brand appears across channels — shared link previews, structured data, favicon, contact info.
A+Links95 links checked, 95 healthy, 0 brokenPASS
A+Mixed ContentNo mixed content detected — all resources use HTTPS.PASS
A+Open GraphOpen Graph tags are well configured for social sharing.PASS
Preview

filion.se
Filion Tools: browser tools and Swedish open data
Browser tools for encoding, conversion, lookup and inspection, plus maps and charts of Swedish open data.
- twitter:card — summary_large_image
- twitter:title — Filion Tools: browser tools and Swedish open data
- twitter:description — Browser tools for encoding, conversion, lookup and inspection, plus maps and charts of Swedish open data.
- twitter:image — https://filion.se/og-image.png

FILION.SE
Filion Tools: browser tools and Swedish open data
Browser tools for encoding, conversion, lookup and inspection, plus maps and charts of Swedish open data.
- og:title — Filion Tools: browser tools and Swedish open data
- og:description — Browser tools for encoding, conversion, lookup and inspection, plus maps and charts of Swedish open data.
- og:image — https://filion.se/og-image.png
- og:type — website
- og:url — https://filion.se/
- og:site_name — Filion

Filion Tools: browser tools and Swedish open data
filion.se
- og:title — Filion Tools: browser tools and Swedish open data
- og:description — Browser tools for encoding, conversion, lookup and inspection, plus maps and charts of Swedish open data.
- og:image — https://filion.se/og-image.png
filion.se
Filion Tools: browser tools and Swedish open data
Browser tools for encoding, conversion, lookup and inspection, plus maps and charts of Swedish open data.

- og:title — Filion Tools: browser tools and Swedish open data
- og:description — Browser tools for encoding, conversion, lookup and inspection, plus maps and charts of Swedish open data.
- og:image — https://filion.se/og-image.png
Social preview quality
Averaged across Twitter/X, Facebook, LinkedIn, and Slack.
| Field | Twitter/X | Slack | ||
|---|---|---|---|---|
| og:title | ||||
| og:description | ||||
| og:image | ||||
| og:type | ||||
| og:url | ||||
| og:site_name | ||||
| twitter:card | — | — | — | |
| twitter:title | — | — | — | |
| twitter:description | — | — | — | |
| twitter:image | — | — | — |
A+Open Graph / Twitter Card DepthOG image dimensions and Twitter card configuration look healthyPASS
AStructured Data1 JSON-LD block(s) found — structured data is well configured.PASS
The "name" property is required for the Organization schema type.
Schema markup missing required properties is silently rejected by Google — your structured data appears in source but never as a rich result.
Learn more ▾ ▴
Each schema.org type has required properties (Article needs headline + author + datePublished; Product needs name + offers; etc.). Missing them means Google's rich-result eligibility check fails. The Search Console Rich Results Test surfaces specific gaps. Fix the missing property; rich results re-appear within hours.
Source: Google Search Central / schema.org
Adding "url" can improve how search engines display your content.
Recommended schema properties unlock richer SERP layouts — without them you get the basic rich result instead of the enhanced one.
Learn more ▾ ▴
Recommended properties expand what Google can render. E.g., adding aggregateRating to Product unlocks star ratings; adding image to Article unlocks the image-card variant. Each recommended property is a direct SERP-real-estate gain.
Source: Google Search Central / schema.org
Adding "logo" can improve how search engines display your content.
Recommended schema properties unlock richer SERP layouts — without them you get the basic rich result instead of the enhanced one.
Learn more ▾ ▴
Recommended properties expand what Google can render. E.g., adding aggregateRating to Product unlocks star ratings; adding image to Article unlocks the image-card variant. Each recommended property is a direct SERP-real-estate gain.
Source: Google Search Central / schema.org
Adding "sameAs" can improve how search engines display your content.
Recommended schema properties unlock richer SERP layouts — without them you get the basic rich result instead of the enhanced one.
Learn more ▾ ▴
Recommended properties expand what Google can render. E.g., adding aggregateRating to Product unlocks star ratings; adding image to Article unlocks the image-card variant. Each recommended property is a direct SERP-real-estate gain.
Source: Google Search Central / schema.org
JSON-LD Blocks
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "Organization",
"@id": "https://filion.se/#organization",
"name": "Filion",
"url": "https://filion.se/",
"logo": "https://filion.se/icon-512.png"
},
{
"@type": "WebSite",
"@id": "https://filion.se/#website",
"name": "Filion Tools",
"url": "https://filion.se/",
"description": "Browser tools for encoding, conversion, lookup and inspection, plus maps and charts of Swedish open data.",
"inLanguage": "en",
"publisher": {
"@id": "https://filion.se/#organization"
}
},
{
"@type": "CollectionPage",
"@id": "https://filion.se/#tools",
"url": "https://filion.se/",
"name": "Tools",
"isPartOf": {
"@id": "https://filion.se/#website"
},
"mainEntity": {
"@type": "ItemList",
"numberOfItems": 41,
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Color Contrast",
"url": "https://filion.se/tools/color-contrast"
},
{
"@type": "ListItem",
"position": 2,
"name": "Color Palette",
"url": "https://filion.se/tools/color-palette-generator"
},
{
"@type": "ListItem",
"position": 3,
"name": "CSS Gradient",
"url": "https://filion.se/tools/css-gradient-builder"
},
{
"@type": "ListItem",
"position": 4,
"name": "Focus Order",
"url": "https://filion.se/tools/focus-order-preview"
},
{
"@type": "ListItem",
"position": 5,
"name": "Open Graph Preview",
"url": "https://filion.se/tools/og-preview"
},
{
"@type": "ListItem",
"position": 6,
"name": "JSON Viewer",
"url": "https://filion.se/tools/json-viewer"
},
{
"@type": "ListItem",
"position": 7,
"name": "YAML ↔ JSON",
"url": "https://filion.se/tools/yaml-json-converter"
},
{
"@type": "ListItem",
"position": 8,
"name": "JSON Schema Validator",
"url": "https://filion.se/tools/json-schema-validator"
},
{
"@type": "ListItem",
"position": 9,
"name": "Base64 Encoder",
"url": "https://filion.se/tools/base64-encoder"
},
{
"@type": "ListItem",
"position": 10,
"name": "URL Encoder",
"url": "https://filion.se/tools/url-encoder"
},
{
"@type": "ListItem",
"position": 11,
"name": "Hash Generator",
"url": "https://filion.se/tools/hash-generator"
},
{
"@type": "ListItem",
"position": 12,
"name": "JWT Debugger",
"url": "https://filion.se/tools/jwt-debugger"
},
{
"@type": "ListItem",
"position": 13,
"name": "PEM Decoder",
"url": "https://filion.se/tools/pem-decoder"
},
{
"@type": "ListItem",
"position": 14,
"name": "UUID Generator",
"url": "https://filion.se/tools/uuid-generator"
},
{
"@type": "ListItem",
"position": 15,
"name": "Random String",
"url": "https://filion.se/tools/random-string-generator"
},
{
"@type": "ListItem",
"position": 16,
"name": "Password Generator",
"url": "https://filion.se/tools/password-generator"
},
{
"@type": "ListItem",
"position": 17,
"name": "Timestamp Converter",
"url": "https://filion.se/tools/timestamp-converter"
},
{
"@type": "ListItem",
"position": 18,
"name": "Cron Helper",
"url": "https://filion.se/tools/cron-helper"
},
{
"@type": "ListItem",
"position": 19,
"name": "cURL to Fetch",
"url": "https://filion.se/tools/curl-to-fetch"
},
{
"@type": "ListItem",
"position": 20,
"name": "HTTP Status Codes",
"url": "https://filion.se/tools/http-status-codes"
},
{
"@type": "ListItem",
"position": 21,
"name": "IP Address",
"url": "https://filion.se/tools/ip-address"
},
{
"@type": "ListItem",
"position": 22,
"name": "IP Geolocation",
"url": "https://filion.se/tools/ip-geolocation"
},
{
"@type": "ListItem",
"position": 23,
"name": "Webhook Inspector",
"url": "https://filion.se/tools/webhook-inspector"
},
{
"@type": "ListItem",
"position": 24,
"name": "Markdown Preview",
"url": "https://filion.se/tools/markdown-preview"
},
{
"@type": "ListItem",
"position": 25,
"name": "HTML ↔ Markdown",
"url": "https://filion.se/tools/html-markdown-converter"
},
{
"@type": "ListItem",
"position": 26,
"name": "Text Counter",
"url": "https://filion.se/tools/text-counter"
},
{
"@type": "ListItem",
"position": 27,
"name": "Text Case",
"url": "https://filion.se/tools/text-case-converter"
},
{
"@type": "ListItem",
"position": 28,
"name": "Slug Generator",
"url": "https://filion.se/tools/slug-generator"
},
{
"@type": "ListItem",
"position": 29,
"name": "Text Lines",
"url": "https://filion.se/tools/text-lines"
},
{
"@type": "ListItem",
"position": 30,
"name": "Diff Checker",
"url": "https://filion.se/tools/diff-checker"
},
{
"@type": "ListItem",
"position": 31,
"name": "Regex Tester",
"url": "https://filion.se/tools/regex-tester"
},
{
"@type": "ListItem",
"position": 32,
"name": "Currency Converter",
"url": "https://filion.se/tools/currency-converter"
},
{
"@type": "ListItem",
"position": 33,
"name": "Country Lookup",
"url": "https://filion.se/tools/country-lookup"
},
{
"@type": "ListItem",
"position": 34,
"name": "Dictionary",
"url": "https://filion.se/tools/dictionary-lookup"
},
{
"@type": "ListItem",
"position": 35,
"name": "Quote Generator",
"url": "https://filion.se/tools/quote-generator"
},
{
"@type": "ListItem",
"position": 36,
"name": "World Time",
"url": "https://filion.se/tools/world-time"
},
{
"@type": "ListItem",
"position": 37,
"name": "Public Holidays",
"url": "https://filion.se/tools/public-holidays"
},
{
"@type": "ListItem",
"position": 38,
"name": "QR Code",
"url": "https://filion.se/tools/qr-code-generator"
},
{
"@type": "ListItem",
"position": 39,
"name": "Joke Generator",
"url": "https://filion.se/tools/joke-generator"
},
{
"@type": "ListItem",
"position": 40,
"name": "Codiv System One",
"url": "https://filion.se/tools/codiv"
},
{
"@type": "ListItem",
"position": 41,
"name": "Chat",
"url": "https://filion.se/tools/chat"
}
]
}
}
]
}