Content
· 5 checks — Internal links, mixed-content guards, Open Graph previews, and structured data rolled into one auditable list.FLinksAction178 links checked, 164 healthy, 9 brokenFIX
Broken Links (9)
| Status | URL | Found in | Error |
|---|---|---|---|
| ERR | https://www.uab.edu/admissions/visit/ | <a> | Get "https://www.uab.edu/admissions/visi... |
| 999 | https://www.linkedin.com/company/uab | <a> | HTTP 999 |
| ERR | https://www.uab.edu/admissions/visit?utm_source=ho... | <a> | Get "https://www.uab.edu/admissions/visi... |
| ERR | https://www.uab.edu/admissions/request-info?utm_so... | <a> | Get "https://www.uab.edu/admissions/requ... |
| ERR | https://www.uab.edu/gradadmissions/contact/request... | <a> | Get "https://www.uab.edu/gradadmissions/... |
| ERR | https://www.uab.edu/admissions/request-info?utm_so... | <a> | Get "https://www.uab.edu/admissions/requ... |
| ERR | https://www.uab.edu/gradadmissions/contact/request... | <a> | Get "https://www.uab.edu/gradadmissions/... |
| 520 | http://twitter.com/intent/follow?source=followbutt... | <a> | HTTP 520 |
| 999 | http://www.linkedin.com/company/uab | <a> | HTTP 999 |
Redirects (5)
| URL | Destination | Found in | Hops |
|---|---|---|---|
| https://alumni.uab.edu/s/1881/alumni19/h... | https://alumni.uab.edu/s/1881/alumni19/h... | <a> | 5 |
| https://alumni.uab.edu/s/1881/alumni19/i... | https://alumni.uab.edu/s/1881/alumni19/i... | <a> | 5 |
| https://alumni.uab.edu/s/1881/alumni19/i... | https://alumni.uab.edu/s/1881/alumni19/i... | <a> | 5 |
| https://www.snapchat.com/add/uab.snapdra... | https://www.snapchat.com/add/uab.snapdra... | <a> | 0 |
| https://www.uab.edu/admissions/visit/cam... | https://www.uab.edu/admissions/visit/cam... | <a> | 0 |
FOpen GraphActionNo Open Graph tags found — social sharing previews will be generic.FIX
Without og:title, og:description, and og:image, social media platforms will generate a generic preview when your page is shared.
Without Open Graph tags, social shares show a broken or empty preview card.
Learn more ▾ ▴
When someone shares your URL on Facebook, LinkedIn, Slack, iMessage, or any modern chat app, the preview comes from <meta property="og:*"> tags. Without them you get either no card or whatever fragment the social platform guesses — usually unflattering. The four core og: tags (title, description, image, url) cover what every major platform actually reads.
Source: Open Graph Protocol
Preview
uab.edu
No title set
No description
- twitter:card — Add <meta name="twitter:card" content="summary_large_image">
- twitter:title — falling back from <title>
- twitter:description — falling back from <meta name=description>
- twitter:image — Add twitter:image — preview card without an image looks broken
twitter:card is missing
→ Add <meta name="twitter:card" content="summary_large_image">
No preview image for Twitter/X
→ Add og:image or twitter:image (≥300×157 for summary_large_image)
UAB.EDU
No title set
No description
- og:title — falling back from <title>
- og:description — falling back from <meta name=description>
- og:image — Add og:image — preview card without an image looks broken
- og:type — website
- og:url — Add og:url — Recommended — canonical URL for the share
- og:site_name — Add og:site_name — Recommended — site-level brand line in the preview
No preview image for Facebook
→ Add og:image (recommended 1200×630)
No title set
uab.edu
Description will be truncated (152 chars / 150 max)
- og:title — falling back from <title>
- og:description — falling back from <meta name=description>
- og:image — Add og:image — preview card without an image looks broken
Description will be truncated on LinkedIn (152 chars, max 150)
→ Tighten og:description to ≤150 characters
No preview image for LinkedIn
→ Add og:image (recommended 1200×627)
uab.edu
No title set
No description
- og:title — falling back from <title>
- og:description — falling back from <meta name=description>
- og:image — Add og:image — preview card without an image looks broken
No preview image — Slack unfurl will be text-only
→ Add og:image or twitter:image
Social preview quality
Averaged across Twitter/X, Facebook, LinkedIn, and Slack.
| Field | Twitter/X | Slack | ||
|---|---|---|---|---|
| og:title | ⚠ | ⚠ | ⚠ | |
| og:description | ⚠ | ⚠ | ⚠ | |
| og:image | ||||
| og:type | ||||
| og:url | ||||
| og:site_name | ||||
| twitter:card | — | — | — | |
| twitter:title | ⚠ | — | — | — |
| twitter:description | ⚠ | — | — | — |
| twitter:image | — | — | — |
FBrand PresenceActionSite-name consistency, favicon, social image, meta tags, schema, and contact signalsFIX
Brand Presence
Partial brand coverage — a few channels are missing brand signals.
F
33/100
Site name appears as
| Page title | Filter Icon | |
| og:site_name | — | |
| twitter:site | — | |
| Organization.name | — |
Consistent
Brand assets
Favicon
15/15covers multiple sizes + apple-touch-icon
Social share image
0/20Meta completeness
4/20Organization schema
4/15Organization schema present but missing all recommended fields
Contact info discoverable
5/10contact page
Findings
- Missing brand name in: og:site_name, twitter:site, Organization.name
- No social share image — shared links render as bare URLs
- og:title missing
- og:image missing
- twitter:card missing
- Organization schema missing logo — add a logo property pointing to a square PNG
- Organization schema missing url — point it at the canonical homepage
- Consider adding contactPoint — helps appear in "contact us" rich results
- Only partial contact info discoverable — consider adding a dedicated contact page or mailto/tel link
How consistently your brand appears across channels — shared link previews, structured data, favicon, contact info.
A+Mixed ContentNo mixed content detected — all resources use HTTPS.PASS
AStructured Data1 JSON-LD block(s) found — structured data is well configured.PASS
The "name" property is required for the Organization schema type.
Schema markup missing required properties is silently rejected by Google — your structured data appears in source but never as a rich result.
Learn more ▾ ▴
Each schema.org type has required properties (Article needs headline + author + datePublished; Product needs name + offers; etc.). Missing them means Google's rich-result eligibility check fails. The Search Console Rich Results Test surfaces specific gaps. Fix the missing property; rich results re-appear within hours.
Source: Google Search Central / schema.org
Adding "url" can improve how search engines display your content.
Recommended schema properties unlock richer SERP layouts — without them you get the basic rich result instead of the enhanced one.
Learn more ▾ ▴
Recommended properties expand what Google can render. E.g., adding aggregateRating to Product unlocks star ratings; adding image to Article unlocks the image-card variant. Each recommended property is a direct SERP-real-estate gain.
Source: Google Search Central / schema.org
Adding "logo" can improve how search engines display your content.
Recommended schema properties unlock richer SERP layouts — without them you get the basic rich result instead of the enhanced one.
Learn more ▾ ▴
Recommended properties expand what Google can render. E.g., adding aggregateRating to Product unlocks star ratings; adding image to Article unlocks the image-card variant. Each recommended property is a direct SERP-real-estate gain.
Source: Google Search Central / schema.org
Adding "sameAs" can improve how search engines display your content.
Recommended schema properties unlock richer SERP layouts — without them you get the basic rich result instead of the enhanced one.
Learn more ▾ ▴
Recommended properties expand what Google can render. E.g., adding aggregateRating to Product unlocks star ratings; adding image to Article unlocks the image-card variant. Each recommended property is a direct SERP-real-estate gain.
Source: Google Search Central / schema.org
JSON-LD Blocks
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "Organization",
"@id": "https://www.uab.edu/home/#/schema/Organization/base",
"name": "The University of Alabama at Birmingham",
"url": "https://www.uab.edu/home/"
},
{
"@type": "WebSite",
"@id": "https://www.uab.edu/home/#/schema/WebSite/base",
"url": "https://www.uab.edu/home/",
"name": "The University of Alabama at Birmingham",
"publisher": {
"@id": "https://www.uab.edu/home/#/schema/Organization/base"
}
},
{
"@type": "WebPage",
"@id": "https://www.uab.edu/home/#/schema/WebPage/base",
"url": "https://www.uab.edu/home/",
"name": "Home - The University of Alabama at Birmingham",
"description": "UAB is an internationally renowned research university and academic medical center known for its innovative and interdisciplinary approach to education.",
"isPartOf": {
"@id": "https://www.uab.edu/home/#/schema/WebSite/base"
},
"about": {
"@id": "https://www.uab.edu/home/#/schema/Organization/base"
},
"inLanguage": "en-GB"
},
{
"@type": "Article",
"@id": "https://www.uab.edu/home/#/schema/com_content/article/13",
"name": "Home",
"headline": "Home",
"inLanguage": "en-GB",
"isPartOf": {
"@id": "https://www.uab.edu/home/#/schema/WebPage/base"
}
}
]
}