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Scanned
2026-05-26 05:43 UTC
Worker
🇪🇸 Madrid
Duration
1.0m
Vs prev

Global Performance

6/6 locations

High global latency — average 1683ms across 6 locations, fastest from Amsterdam (554ms), slowest from Sao Paulo (4995ms). Cloudflare edge cache (DYNAMIC). 6 locations above the 500ms target.

Spain - Madrid
Full audit
867ms
DNS 39ms · TLS 23ms
Netherlands - Amsterdam
554ms
DNS 9ms · TLS 11ms
Singapore - Singapore
1522ms
DNS 14ms · TLS 10ms
United Stated - New York
766ms
DNS 15ms · TLS 9ms
United States - Santa Clara
1394ms
DNS 8ms · TLS 11ms
Brazil - Sao Paulo
4995ms
DNS 11ms · TLS 10ms
CDN: Cloudflare (DYNAMIC) · Avg TTFB: 1683ms · Cache: max-age=0, private, must-revalidate

Audit overview

Accessibility and Compliance need attention; the other categories are in good shape.

Fix Priority Matrix

5 findings

Quick Wins

3

High impact, low effort — start here.

Strategic

2

High impact, requires investment.

Easy Improvements

0

Small gains, minimal effort.

Nothing in this quadrant — good news.

Deprioritize

0

Low impact, high effort — do last.

Nothing in this quadrant — good news.

← Low effort High effort →

Screenshots

DESKTOP + MOBILE
Desktop
Desktop screenshot
Mobile
Mobile screenshot

Top Priorities (5)

Sorted by impact
Critical: 1

Content-Security-Policy header is missing

Without a CSP, a single XSS bug can exfiltrate everything your users type — including credentials.

Security › Security Headers
Critical: 2

Cookie '_plunkettsdotnet_session' is missing the Secure flag

A cookie without the Secure flag can leak over HTTP — in HSTS-protected sites, this is still a defense-in-depth gap.

Security › Cookie Security
Critical: 3

HSTS header is missing

Without HSTS, a network attacker can downgrade the very first connection to HTTP and steal the user's session.

Security › Security Headers
Critical: 4

No Content-Security-Policy header found

Without a CSP, a single XSS bug can exfiltrate everything users type — credentials, payment data, session tokens.

Security › Content Security Policy
Critical: 5

Page weighs 14.1 MB (4.6 MB transferred)

Informational: total page weight (uncompressed) and bytes actually transferred over the wire.

Performance › Page Weight Budget
What fixing these means. Your site performs reasonably well, but a few targeted fixes could meaningfully improve results. Your LCP of 31.6s exceeds Google's 2.5s 'Good' threshold and the 1 performance issue below directly contributes to it. Addressing the critical issues below would have the most immediate impact on your user trust.
4 security gaps detected — browsers may warn visitors about your site.
Your LCP is 31.6s — fixing the 1 performance critical could bring it under Google's 2.5s 'Good' threshold.

Business case

What fixing the audit's findings is worth -- and what ignoring them keeps costing.

Return on investment

€553 investment → €2,705/month returns + EUR 120,500,000 risk avoided

Investment
€553
6.5 h · 4 findings
Monthly returns
€2.705
€32.455/yr
Payback
0.2 mo
+5774% Y1
Regulatory risk avoided EUR 120.500.000
Or — fix only the top 3 findings
€2980.1 mo payback · +10809% Y1
Optimistic scenario assuming the top 3 capture most of the upside. Real-world recovery typically falls between this projection and the full-fix ROI above.
€43 — in quick wins — start here for the fastest payback

Figures combine localized regulatory fine ceilings, search/conversion value priced against local CPC, and bandwidth waste estimates. Results depend on implementation quality and audience composition. Not legal or financial advice.

Conversion barriers

6 barrier(s) likely increasing bounce by ~25%.

Barriers
6
2 crit 4 warn
Bounce delta
+25pp
added vs baseline
Score
68
C
Speed
2
Trust
2
Usability
0
Content
0
Nav
2
  • Page takes 31.6s to load
    Users abandon at ~3s — you're 29.1s over the 2.5s threshold
    → Optimize render-blocking resources, preload the hero image, and compress images
  • Page feels frozen for 856ms
    Clicks on the primary CTA are ignored while JavaScript runs
    → Break up long tasks; defer non-critical JavaScript to post-hydration
  • No HSTS header
    Returning visitors are briefly exposed to downgrade attacks on first request
    → Set Strict-Transport-Security: max-age=31536000; includeSubDomains
  • No Content-Security-Policy header
    Higher XSS blast radius — one compromised script can exfiltrate the checkout form
    → Ship a reporting-only CSP first, then enforce once violations are clean
  • 8 link(s) with generic text ("click here", "read more")
    Screen-reader users navigating by link list see no context — and search engines can't infer relevance
    → Rewrite with descriptive phrases that identify the destination

Preliminary CRO audit — each barrier links to the tab with detailed analysis.

Remediation cost

€553 6.5 developer hours at €85/hr
Quick wins
€43 2 fixes in ~30 minutes

Start here for the best return on investment

Cost by category

Cost by effort level

Adjust assumptions

Team composition

Multiplier applied to dev hours to reflect QA, design, and PM overhead. Use Dev only for solo work; Full team for projects with formal review processes.

/hr

Rates reflect fully-loaded developer cost including overhead

How developer rates are sourced

Warning:Cost of inaction

€2.705 / month at risk ~€32.455 / year if left unfixed
Default is 10,000. Use your own number for accurate $-figures.

Compliance Risk

€120.500.000

ePrivacy DirectiveGDPREAA
  • 1 non-essential cookie(s) set without consent banner
    GDPR: EUR 5.000 – EUR 10.000.000
  • 1 non-essential cookie(s) set without consent banner
    GDPR: EUR 10.000 – EUR 20.000.000
  • 1 non-essential cookie(s) set without consent banner
    ePrivacy Directive: EUR 5.000 – EUR 100.000.000

Bounce-Rate Cost

€2.704 /mo

+25.2pp bounce · ~2,517 lost visitors/mo

CPC: EUR 1.07

Bandwidth Waste

€1,07 /mo

14508.0 MB/mo × 0.074 EUR/GB

  • Optimize transfer: save ~1.5 MB per page load
    Saves €1,07/mo

Compliance figures represent the statutory maximum fine for the most severe triggered category, capped per regulation — not the sum of per-finding penalties. Based on published regulatory fine ranges. This is not legal advice.

Compliance methodology · SEO assumptions · Bandwidth model

Your performance is already good — improvements may show diminishing returns

Unique monthly visitors from your analytics

Purchases, signups, or key actions

Optional — for revenue estimation

additional conversions/month

more engaged visitors from reduced bounce

potential monthly revenue
Current bounce (est.)
After fixes (est.)
Estimated bounce reduction

Fix 5 critical issues to capture this value

How this is calculated

Based on Google/Deloitte research ("Milliseconds Make Millions") showing a ~7% bounce rate increase per additional second of LCP above the 2.5s "Good" threshold.

Your site's LCP: → estimated after fixes.

These are estimates based on industry research — actual results vary

Bounce-rate model & assumptions

Your data stays in your browser — nothing is sent to our servers

Lighthouse

Mobile

35
Performance Overall performance score (0–100) based on Core Web Vitals and other metrics. 90+ is good.
56
Accessibility Measures how accessible the page is for users with disabilities. Checks color contrast, ARIA labels, and semantic HTML.
77
Best Practices Checks for modern web development best practices including HTTPS, no console errors, and secure JavaScript.
92
SEO Measures basic SEO optimizations: meta tags, crawlability, link text, and mobile friendliness.

First Contentful Paint First Contentful Paint — how long until the browser renders the first piece of content. Under 1.8s is good.

17.62 s

Largest Contentful Paint Largest Contentful Paint — how long until the largest visible element loads. Under 2.5s is good.

31.64 s

Total Blocking Time Total Blocking Time — total time the main thread was blocked, preventing user input. Under 200ms is good.

856 ms

Cumulative Layout Shift Cumulative Layout Shift — measures visual stability. How much the page layout shifts during loading. Under 0.1 is good.

0.000

Speed Index Speed Index — how quickly content is visually displayed during load. Under 3.4s is good.

17.62 s

Time to Interactive Time to Interactive — how long until the page is fully interactive and responds to user input. Under 3.8s is good.

31.74 s

Desktop

95
Performance Overall performance score (0–100) based on Core Web Vitals and other metrics. 90+ is good.
56
Accessibility Measures how accessible the page is for users with disabilities. Checks color contrast, ARIA labels, and semantic HTML.
77
Best Practices Checks for modern web development best practices including HTTPS, no console errors, and secure JavaScript.
92
SEO Measures basic SEO optimizations: meta tags, crawlability, link text, and mobile friendliness.

First Contentful Paint First Contentful Paint — how long until the browser renders the first piece of content. Under 1.8s is good.

642 ms

Largest Contentful Paint Largest Contentful Paint — how long until the largest visible element loads. Under 2.5s is good.

1.27 s

Total Blocking Time Total Blocking Time — total time the main thread was blocked, preventing user input. Under 200ms is good.

32 ms

Cumulative Layout Shift Cumulative Layout Shift — measures visual stability. How much the page layout shifts during loading. Under 0.1 is good.

0.001

Speed Index Speed Index — how quickly content is visually displayed during load. Under 3.4s is good.

1.59 s

Time to Interactive Time to Interactive — how long until the page is fully interactive and responds to user input. Under 3.8s is good.

4.77 s

Categories

8
Avg score 80.4

How you compare

Where this site stands against peers running the same stack.

Amazon Webstore · 44 peers
You 79
·
Avg 71
+8 above average
0 50 100
Better than 93% of Amazon Webstore sites See full Amazon Webstore benchmark →
Cart Functionality · 550 peers
You 79
·
Avg 73
+6 above average
0 50 100
SEO P97Compliance P5Security P92Accessibility P85Infrastructure P80Sustainability P74Performance P68Content P52

Top 10% of Cart Functionality sites score 86+ on Compliance; you're at 65 — closing this gap is the highest-leverage improvement.

Better than 89% of Cart Functionality sites See full Cart Functionality benchmark →

Technology stack

Apple, on Ruby, with Cloudflare CDN

34 technologies detected 5 stack layers 4 with CPE identifier Enterprise

Stack Architecture

Analytics
8x8 Amazon Advertising CallRail Facebook Pixel 2.9.325 Google Analytics Google Tag Manager Microsoft Advertising Nextdoor Ads Outbrain Simpli.fi Zoho Zoho PageSense
Ecommerce
Amazon Webstore Cart Functionality
Framework
Apple Cloudflare Turnstile Day.js Facebook SDK Google Maps Google Search Console Hotjar Microsoft Microsoft 365 Open Graph Ruby on Rails Turbolinks Underscore.js 4.17.21 YouTube core-js 3.32.2 jQuery 3.7.0 lit-element 4.2.2 lit-html 3.3.2
Runtime
Ruby
CDN
Cloudflare

All Detected Technologies (34)

Cloudflare is a web-infrastructure and website-security company, providing content-delivery-network services, DDoS mitigation, Internet security, and distributed domain-name-server services.

Categories CDN Website https://www.cloudflare.com Detected by BeaverCheck Evidence Server header in redirect: cloudflare
This technology has a CPE identifier — check for known vulnerabilities Search NVD →

Ruby is an open-source object-oriented programming language.

Categories Programming languages Website https://ruby-lang.org Detected by BeaverCheck
This technology has a CPE identifier — check for known vulnerabilities Search NVD →

Amazon Webstore is an all-in-one hosted ecommerce website solution.

Websites that have a shopping cart or checkout page, either using a known ecommerce platform or a custom solution.

Categories Ecommerce Website https://www.wappalyzer.com/technologies/ecommerce/cart-functionality Detected by BeaverCheck
Categories Analytics Detected by BeaverCheck · Low Evidence TXT record: apple-domain-verification=wWIHAKrePH8xRAPS

Turnstile is Cloudflare's smart CAPTCHA alternative.

Categories Security Website https://www.cloudflare.com/products/turnstile Detected by BeaverCheck Evidence Script URL contains challenges.cloudflare.com: https://challenges.cloudflare.com/turnstile/v0/api.js?render=explicit
Categories JavaScript libraries Website https://github.com/iamkun/dayjs Detected by BeaverCheck
Categories Analytics Detected by BeaverCheck Evidence Script URL contains connect.facebook.net: https://connect.facebook.net/signals/config/1506427962995280?v=2.9.325&r=stable&domain=plunketts.net&hme=af8aa31887db259becaf70277daef60bd8bc35c2df82c2acd4258de27ecac4b5&ex_m=104%2C207%2C155%2C22%2C72%2C73%2C146%2C68%2C67%2C11%2C164%2C90%2C16%2C138%2C127%2C39%2C75%2C78%2C134%2C160%2C166%2C8%2C4%2C5%2C7%2C6%2C3%2C91%2C101%2C167%2C172%2C221%2C62%2C188%2C189%2C55%2C279%2C30%2C74%2C233%2C232%2C231%2C23%2C33%2C103%2C61%2C10%2C63%2C97%2C98%2C99%2C105%2C130%2C31%2C29%2C132%2C133%2C129%2C128%2C156%2C76%2C159%2C157%2C158%2C50%2C60%2C123%2C15%2C163%2C45%2C266%2C267%2C265%2C26%2C27%2C28%2C48%2C147%2C77%2C112%2C18%2C20%2C44%2C40%2C42%2C41%2C83%2C92%2C96%2C110%2C145%2C148%2C46%2C111%2C24%2C21%2C119%2C69%2C36%2C150%2C149%2C151%2C142%2C140%2C25%2C35%2C59%2C109%2C162%2C70%2C17%2C153%2C114%2C81%2C66%2C19%2C85%2C86%2C116%2C84%2C136%2C135%2C139%2C161%2C34%2C281%2C297%2C214%2C203%2C204%2C202%2C300%2C291%2C52%2C215%2C107%2C131%2C80%2C121%2C54%2C47%2C49%2C113%2C120%2C126%2C125%2C58%2C64%2C152%2C115%2C37%2C32%2C53%2C56%2C100%2C165%2C1%2C124%2C14%2C122%2C12%2C2%2C57%2C93%2C65%2C118%2C89%2C88%2C168%2C169%2C94%2C95%2C9%2C102%2C51%2C143%2C87%2C79%2C71%2C117%2C106%2C43%2C144%2C0%2C82%2C137%2C141%2C154%2C38%2C108%2C13%2C170

Google Maps is a web mapping service. It offers satellite imagery, aerial photography, street maps, 360° interactive panoramic views of streets, real-time traffic conditions, and route planning for traveling by foot, car, bicycle and air, or public transportation.

Categories Maps Website https://maps.google.com Detected by BeaverCheck
Categories Analytics Detected by BeaverCheck · Medium Evidence TXT record: google-site-verification=hAp53CEWI7mDWnBnWqNwqwWNpccjDnPRJJnF8kTEYps
Categories Analytics Detected by BeaverCheck Evidence Script URL contains static.hotjar.com: https://static.hotjar.com/c/hotjar-369785.js?sv=6
Categories Analytics Detected by BeaverCheck · Low Evidence TXT record: MS=9885413400BD5EACE3ECA3308B3208B5D1EBA1B7
Categories Email Detected by BeaverCheck Evidence TXT SPF record includes spf.protection.outlook.com: v=spf1 mx a ip4:96.82.198.224/28 include:sendgrid.net include:mxguarddog.com include:spf.protection.outlook.com include:mail.zendesk.com ~all

Open Graph is a protocol that is used to integrate any web page into the social graph.

Categories Miscellaneous Website https://ogp.me Detected by BeaverCheck

Ruby on Rails is a server-side web application framework written in Ruby under the MIT License.

Categories Web frameworks Website https://rubyonrails.org Detected by BeaverCheck
This technology has a CPE identifier — check for known vulnerabilities Search NVD →

Turbolinks is a Rails feature, available as a gem and enabled by default in new Rails apps. It is intended to speed up navigating between pages of your application.

Categories Performance Website https://github.com/turbolinks/turbolinks Detected by BeaverCheck

Underscore.js is a JavaScript library which provides utility functions for common programming tasks. It is comparable to features provided by Prototype.js and the Ruby language, but opts for a functional programming design instead of extending object prototypes.

Categories JavaScript libraries Website https://underscorejs.org Detected by BeaverCheck

YouTube is a video sharing service where users can create their own profile, upload videos, watch, like and comment on other videos.

Categories Video players Website https://www.youtube.com Detected by BeaverCheck

core-js is a modular standard library for JavaScript, with polyfills for cutting-edge ECMAScript features.

Categories JavaScript libraries Website https://github.com/zloirock/core-js Detected by BeaverCheck

jQuery is a JavaScript library which is a free, open-source software designed to simplify HTML DOM tree traversal and manipulation, as well as event handling, CSS animation, and Ajax.

Categories JavaScript libraries Website https://jquery.com Detected by BeaverCheck
This technology has a CPE identifier — check for known vulnerabilities Search NVD →

lit-element is a simple base class for creating web components that work in any web page with any framework. lit-element uses lit-html to render into shadow DOM, and adds API to manage properties and attributes.

Categories JavaScript libraries Website https://lit.dev Detected by BeaverCheck

lit-html is a simple, modern, safe, small and fast HTML templating library for JavaScript.

Categories JavaScript libraries Website https://lit.dev Detected by BeaverCheck

8x8 is a communication tool offering chat functionality for streamlined business communication.

Categories Live chat Website https://www.8x8.com Detected by BeaverCheck

Amazon Advertising (formerly AMS or Amazon Marketing Services) is a service that works in a similar way to pay-per-click ads on Google.

Categories Advertising Website https://advertising.amazon.com Detected by BeaverCheck

CallRail is a service that tracks and manages your phone leads, helping businesses to determine which marketing campaigns are driving quality leads.

Categories Analytics Website https://www.callrail.com Detected by BeaverCheck

Facebook pixel is an analytics tool that allows you to measure the effectiveness of your advertising.

Categories Analytics Website https://facebook.com Detected by BeaverCheck

Google Analytics is a free web analytics service that tracks and reports website traffic.

Categories Analytics Website https://google.com/analytics Detected by BeaverCheck Evidence Script URL contains www.google-analytics.com: https://www.google-analytics.com/analytics.js

Google Tag Manager is a tag management system (TMS) that allows you to quickly and easily update measurement codes and related code fragments collectively known as tags on your website or mobile app.

Categories Tag managers Website https://www.google.com/tagmanager Detected by BeaverCheck Evidence Script URL contains www.googletagmanager.com: https://www.googletagmanager.com/gtag/destination?id=DC-16389647&cx=c&gtm=4e65k1

Microsoft Advertising is an online advertising platform developed by Microsoft.

Categories Advertising Website https://ads.microsoft.com Detected by BeaverCheck Evidence Script URL contains bat.bing.com: https://bat.bing.com/bat.js

Nextdoor Ads is an easy-to-use expansion of Nextdoor’s proprietary self-serve campaign management platform, designed to help small and medium-sized businesses (SMBs) advertise on Nextdoor.

Outbrain is a web advertising platform that displays boxes of links, known as chumboxes, to pages within websites.

Categories Widgets, Advertising Website https://www.outbrain.com Detected by BeaverCheck

Simpli.fi is a programmatic advertising and agency management software.

Categories Advertising Website https://simpli.fi/ Detected by BeaverCheck

Zoho is a web-based online office suite.

Categories CRM Website https://www.zoho.com/ Detected by BeaverCheck

Zoho PageSense is a conversion optimisation platform which combines the power of web analytics, A/B testing, and personalisation.

Categories A/B Testing, Personalisation Website https://www.zoho.com/pagesense/ Detected by BeaverCheck

Observations (2)

No build tool detected

A framework (Apple) was detected but no bundler was identified. The build tool may not be detectable from output patterns, or the site may use the framework's built-in bundler.

Complex technology stack detected

34 technologies identified. A complex stack increases maintenance burden and attack surface. Consider whether all components are actively needed.

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Fix Plan

Three-week roadmap to ship the audit's findings, with one-click copy targets for your tracker.

Three-week fix plan

2 sprints · 6h total → projected B (87)

Sprint 1: Quick Wins

+8

Highest ROI — low effort, high impact

3 findings 0h → B (87)
  • · Page weighs 14.1 MB (4.6 MB transferred)
  • · Cookie '_plunkettsdotnet_session' is missing the Secure flag
  • · HSTS header is missing

Sprint 2: Core Fixes

Medium effort, high structural impact

2 findings 6h → B (87)
  • · Content-Security-Policy header is missing
  • · No Content-Security-Policy header found

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