SEO
· 7 checks — Canonical, meta, content depth, internal links, image SEO, and hreflang rolled into one auditable list.Cross-tab audit — SEO, performance, crawlability, mobile, structured data
A+Canonical URLProperly configuredPASS
AMeta TagsTitle: 75 charsPASS
"University of Montana | Public Flagship in Missoula | University of Montana"
Alignment helps users confirm they've reached the right page.
Title and H1 disagree significantly — Google may treat one as the canonical topic and the other as off-topic, weakening ranking.
Learn more ▾ ▴
Title is the SERP headline; H1 is the on-page headline. They should describe the same page. Large divergence (different topics, different keywords) signals confusion and Google may rewrite the title in SERP. Align both to the same primary topic.
Source: Google Search Central / on-page SEO
AContent Depth7514 words, DifficultPASS
Good depth
Reading level
Grade 11
Text-to-HTML Ratio
46 KB / 2238 KB
Very low ratio suggests heavy framework overhead or boilerplate.
Informational: ratio of visible text bytes to total HTML bytes. Very low ratios suggest excessive markup overhead.
A+Internal Links30 internal, 227 externalPASS
Link Distribution
Anchor Text Quality
Most Linked Internal Pages
| # | URL | Links |
|---|---|---|
| 1 | mailto:heidi.eggert@umontana.edu | 4 |
| 2 | https://umontana.edu/how-to-apply/tuition-costs.php | 2 |
| 3 | # | 2 |
| 4 | #event-descr-12418336 | 1 |
| 5 | #event-descr-12418318 | 1 |
| 6 | #event-descr-12441891 | 1 |
| 7 | tel:+14062430211 | 1 |
| 8 | #event-descr-12418365 | 1 |
| 9 | #event-descr-12441892 | 1 |
| 10 | #event-descr-12441893 | 1 |
Top External Domains
| Domain | Links |
|---|---|
| www.umt.edu | 89 |
| grizhub.umt.edu | 67 |
| umontana.edu | 20 |
| umt.campuslabs.com | 20 |
| careerhub.umt.edu | 6 |
| umt.co1.qualtrics.com | 4 |
| catalog.umt.edu | 2 |
| usapickleball.org | 2 |
| umt.campusesp.com | 2 |
| programfinder.umt.edu | 2 |
A+Image SEO52 images, 29 descriptive filenamesPASS
| Filename | Quality | Alt | Issues |
|---|---|---|---|
| c6046eae-c56a-4ad7-94ff-7ebf44bf781a759a0d16-d850-4f72-ab51-9f71ab5602ff.png | hash | ✓ | 1 |
Current: c6046eae-c56a-4ad7-94ff-7ebf44bf781a759a0d16-d850-4f72-ab51-9f71ab5602ff.png Suggested: images.png | |||
| 44662887-6406-4540-8ebd-e202e0d13eef0d993a45-e79d-4723-baaa-e9348db3535f.png | hash | ✓ | 1 |
Current: 44662887-6406-4540-8ebd-e202e0d13eef0d993a45-e79d-4723-baaa-e9348db3535f.png Suggested: images.png | |||
| 49c9926a-c19b-41ba-88a7-f8c8845e5232a3dcddad-789e-4f0a-aeda-bb362ab8d532.png | hash | ✓ | 1 |
Current: 49c9926a-c19b-41ba-88a7-f8c8845e5232a3dcddad-789e-4f0a-aeda-bb362ab8d532.png Suggested: images.png | |||
| e2386550-8428-4b89-8a65-04fff1f578889efa8b8a-11fb-44f6-89c0-6c6e6e1df4b4.png | hash | ✓ | 1 |
Current: e2386550-8428-4b89-8a65-04fff1f578889efa8b8a-11fb-44f6-89c0-6c6e6e1df4b4.png Suggested: images.png | |||
| f378f571-0048-4db8-af9d-7cf338ca938e7425199d-ecaf-4620-98e2-2c664c9d7dbe.png | hash | ✓ | 1 |
Current: f378f571-0048-4db8-af9d-7cf338ca938e7425199d-ecaf-4620-98e2-2c664c9d7dbe.png Suggested: images.png | |||
| 6ea75a79-e69e-4db2-85c5-f27c9ea8d70de9a19eaa-86ec-466b-9921-2d51ebdcd579.png | hash | ✓ | 1 |
Current: 6ea75a79-e69e-4db2-85c5-f27c9ea8d70de9a19eaa-86ec-466b-9921-2d51ebdcd579.png Suggested: images.png | |||
| 710a337d-0bd4-40eb-818a-9320e63dc886c7bfd76f-4274-420f-a028-eadddaeb8744.png | hash | ✓ | 1 |
Current: 710a337d-0bd4-40eb-818a-9320e63dc886c7bfd76f-4274-420f-a028-eadddaeb8744.png Suggested: images.png | |||
| 3f5505c9-5ad6-4c4e-9123-8ad96a8fe265c3be011b-ce30-4ae6-8c24-822cf4a4d016.png | hash | ✓ | 1 |
Current: 3f5505c9-5ad6-4c4e-9123-8ad96a8fe265c3be011b-ce30-4ae6-8c24-822cf4a4d016.png Suggested: images.png | |||
| 0c24c7e1-7b2a-4626-a500-0f10dc0f460c8ad21baf-d460-4767-ae50-e0d5f33f02ef.png | hash | ✓ | 1 |
Current: 0c24c7e1-7b2a-4626-a500-0f10dc0f460c8ad21baf-d460-4767-ae50-e0d5f33f02ef.png Suggested: images.png | |||
| e2386550-8428-4b89-8a65-04fff1f578889efa8b8a-11fb-44f6-89c0-6c6e6e1df4b4.png | hash | ✓ | 1 |
Current: e2386550-8428-4b89-8a65-04fff1f578889efa8b8a-11fb-44f6-89c0-6c6e6e1df4b4.png Suggested: images.png | |||
| bd5414a5-7264-4293-8438-736748722db16f0d4340-5560-4fa7-8494-5b89d5cc16eb.png | hash | ✓ | 1 |
Current: bd5414a5-7264-4293-8438-736748722db16f0d4340-5560-4fa7-8494-5b89d5cc16eb.png Suggested: images.png | |||
| 88936f6d-d917-4c90-9991-fdb88afdebc74a1695a9-b651-4af2-ae08-74da1a74742d.png | hash | ✓ | 1 |
Current: 88936f6d-d917-4c90-9991-fdb88afdebc74a1695a9-b651-4af2-ae08-74da1a74742d.png Suggested: images.png | |||
| 8b785cef-ba2a-44f9-a2b1-59cb6c3e124c35f8ec4a-7dcf-4a54-a257-83e780ab2a3a.png | hash | ✓ | 1 |
Current: 8b785cef-ba2a-44f9-a2b1-59cb6c3e124c35f8ec4a-7dcf-4a54-a257-83e780ab2a3a.png Suggested: images.png | |||
| e2386550-8428-4b89-8a65-04fff1f578889efa8b8a-11fb-44f6-89c0-6c6e6e1df4b4.png | hash | ✓ | 1 |
Current: e2386550-8428-4b89-8a65-04fff1f578889efa8b8a-11fb-44f6-89c0-6c6e6e1df4b4.png Suggested: images.png | |||
| b6a7c6b0-16b1-412d-a061-90212a8cc570cfa96609-f9ec-4c89-a6e6-90c8fb6b3b4f.png | hash | ✓ | 1 |
Current: b6a7c6b0-16b1-412d-a061-90212a8cc570cfa96609-f9ec-4c89-a6e6-90c8fb6b3b4f.png Suggested: images.png | |||
| b6a7c6b0-16b1-412d-a061-90212a8cc570cfa96609-f9ec-4c89-a6e6-90c8fb6b3b4f.png | hash | ✓ | 1 |
Current: b6a7c6b0-16b1-412d-a061-90212a8cc570cfa96609-f9ec-4c89-a6e6-90c8fb6b3b4f.png Suggested: images.png | |||
| a414d466-9f2c-48f7-8ec5-4fe5fc2335238cf28bb3-b97a-4d11-92d1-a3c0221a8613.png | hash | ✓ | 1 |
Current: a414d466-9f2c-48f7-8ec5-4fe5fc2335238cf28bb3-b97a-4d11-92d1-a3c0221a8613.png Suggested: images.png | |||
| 8b785cef-ba2a-44f9-a2b1-59cb6c3e124c35f8ec4a-7dcf-4a54-a257-83e780ab2a3a.png | hash | ✓ | 1 |
Current: 8b785cef-ba2a-44f9-a2b1-59cb6c3e124c35f8ec4a-7dcf-4a54-a257-83e780ab2a3a.png Suggested: images.png | |||
| 3f5505c9-5ad6-4c4e-9123-8ad96a8fe265c3be011b-ce30-4ae6-8c24-822cf4a4d016.png | hash | ✓ | 1 |
Current: 3f5505c9-5ad6-4c4e-9123-8ad96a8fe265c3be011b-ce30-4ae6-8c24-822cf4a4d016.png Suggested: images.png | |||
| 8a2be314-7b38-4c5b-8755-7412f187da414936a9d1-1a84-4438-bc40-6eb09ebc1aa3.png | hash | ✓ | 1 |
Current: 8a2be314-7b38-4c5b-8755-7412f187da414936a9d1-1a84-4438-bc40-6eb09ebc1aa3.png Suggested: images.png | |||
| star.gif | descriptive | ✗ | 1 |
| 80241.png | generic | ✓ | 1 |
Current: 80241.png Suggested: 60290.png | |||
| 80241.png | generic | ✓ | 1 |
Current: 80241.png Suggested: 60290.png | |||
| 80241.png | generic | ✓ | 1 |
Current: 80241.png Suggested: 60290.png | |||
See Accessibility tab for detailed alt text quality analysis.
ASchema Markup Audit17 schema types detectedPASS
Rich result eligibility
Article rich results
Missing: author
Article rich results
Missing: author
Article rich results
Missing: author
Article rich results
Missing: author
Article rich results
Missing: author
Article rich results
Missing: author
Event rich results
Event rich results
Event rich results
Event rich results
Event rich results
Event rich results
Event rich results
Detected schema types
CollegeOrUniversity json-ld 0/0 required
ImageGallery json-ld 0/0 required
ImageObject json-ld 0/0 required
ImageObject json-ld 0/0 required
Article json-ld → Article rich results3/4 required · 1/2 recommended
Required fields (Google)
- headline — Required — used as the rich result title
- image — Required for top-stories carousel eligibility
- author — Add an author Person or Organization with name Required by Google's E-E-A-T guidelines
- datePublished — Required for time-sensitive rich results
Recommended fields
- dateModified — Add dateModified when the article is edited Signals freshness to the news algorithm
- description — Used as the result snippet
Article json-ld → Article rich results3/4 required · 1/2 recommended
Required fields (Google)
- headline — Required — used as the rich result title
- image — Required for top-stories carousel eligibility
- author — Add an author Person or Organization with name Required by Google's E-E-A-T guidelines
- datePublished — Required for time-sensitive rich results
Recommended fields
- dateModified — Add dateModified when the article is edited Signals freshness to the news algorithm
- description — Used as the result snippet
Article json-ld → Article rich results3/4 required · 1/2 recommended
Required fields (Google)
- headline — Required — used as the rich result title
- image — Required for top-stories carousel eligibility
- author — Add an author Person or Organization with name Required by Google's E-E-A-T guidelines
- datePublished — Required for time-sensitive rich results
Recommended fields
- dateModified — Add dateModified when the article is edited Signals freshness to the news algorithm
- description — Used as the result snippet
Article json-ld → Article rich results3/4 required · 1/2 recommended
Required fields (Google)
- headline — Required — used as the rich result title
- image — Required for top-stories carousel eligibility
- author — Add an author Person or Organization with name Required by Google's E-E-A-T guidelines
- datePublished — Required for time-sensitive rich results
Recommended fields
- dateModified — Add dateModified when the article is edited Signals freshness to the news algorithm
- description — Used as the result snippet
Article json-ld → Article rich results3/4 required · 1/2 recommended
Required fields (Google)
- headline — Required — used as the rich result title
- image — Required for top-stories carousel eligibility
- author — Add an author Person or Organization with name Required by Google's E-E-A-T guidelines
- datePublished — Required for time-sensitive rich results
Recommended fields
- dateModified — Add dateModified when the article is edited Signals freshness to the news algorithm
- description — Used as the result snippet
Article json-ld → Article rich results3/4 required · 1/2 recommended
Required fields (Google)
- headline — Required — used as the rich result title
- image — Required for top-stories carousel eligibility
- author — Add an author Person or Organization with name Required by Google's E-E-A-T guidelines
- datePublished — Required for time-sensitive rich results
Recommended fields
- dateModified — Add dateModified when the article is edited Signals freshness to the news algorithm
- description — Used as the result snippet
Event json-ld → Event rich results3/3 required · 4/5 recommended
Required fields (Google)
- name — Required for event rich results
- startDate — Required for the event card
- location — Required — events without location are filtered out
Recommended fields
- description — Used as the snippet under the event title
- image — Strongly recommended for visual prominence
- endDate — Helps Google decide when to stop showing the event
- organizer — Adds trust signal in the event card
- offers — Add Offer with url, price, priceCurrency, availability Enables ticket booking links
Event json-ld → Event rich results3/3 required · 4/5 recommended
Required fields (Google)
- name — Required for event rich results
- startDate — Required for the event card
- location — Required — events without location are filtered out
Recommended fields
- description — Used as the snippet under the event title
- image — Strongly recommended for visual prominence
- endDate — Helps Google decide when to stop showing the event
- organizer — Adds trust signal in the event card
- offers — Add Offer with url, price, priceCurrency, availability Enables ticket booking links
Event json-ld → Event rich results3/3 required · 4/5 recommended
Required fields (Google)
- name — Required for event rich results
- startDate — Required for the event card
- location — Required — events without location are filtered out
Recommended fields
- description — Used as the snippet under the event title
- image — Strongly recommended for visual prominence
- endDate — Helps Google decide when to stop showing the event
- organizer — Adds trust signal in the event card
- offers — Add Offer with url, price, priceCurrency, availability Enables ticket booking links
Event json-ld → Event rich results3/3 required · 4/5 recommended
Required fields (Google)
- name — Required for event rich results
- startDate — Required for the event card
- location — Required — events without location are filtered out
Recommended fields
- description — Used as the snippet under the event title
- image — Strongly recommended for visual prominence
- endDate — Helps Google decide when to stop showing the event
- organizer — Adds trust signal in the event card
- offers — Add Offer with url, price, priceCurrency, availability Enables ticket booking links
Event json-ld → Event rich results3/3 required · 4/5 recommended
Required fields (Google)
- name — Required for event rich results
- startDate — Required for the event card
- location — Required — events without location are filtered out
Recommended fields
- description — Used as the snippet under the event title
- image — Strongly recommended for visual prominence
- endDate — Helps Google decide when to stop showing the event
- organizer — Adds trust signal in the event card
- offers — Add Offer with url, price, priceCurrency, availability Enables ticket booking links
Event json-ld → Event rich results3/3 required · 4/5 recommended
Required fields (Google)
- name — Required for event rich results
- startDate — Required for the event card
- location — Required — events without location are filtered out
Recommended fields
- description — Used as the snippet under the event title
- image — Strongly recommended for visual prominence
- endDate — Helps Google decide when to stop showing the event
- organizer — Adds trust signal in the event card
- offers — Add Offer with url, price, priceCurrency, availability Enables ticket booking links
Event json-ld → Event rich results3/3 required · 4/5 recommended
Required fields (Google)
- name — Required for event rich results
- startDate — Required for the event card
- location — Required — events without location are filtered out
Recommended fields
- description — Used as the snippet under the event title
- image — Strongly recommended for visual prominence
- endDate — Helps Google decide when to stop showing the event
- organizer — Adds trust signal in the event card
- offers — Add Offer with url, price, priceCurrency, availability Enables ticket booking links
Your Article structured data is missing required fields for Google's Article rich results. Without these, the page won't qualify for rich results.
Schema entity missing required properties — Google's rich-result eligibility check fails; the schema is in source but never renders enhanced.
Source: Google Search Central
Your Article structured data is missing required fields for Google's Article rich results. Without these, the page won't qualify for rich results.
Schema entity missing required properties — Google's rich-result eligibility check fails; the schema is in source but never renders enhanced.
Source: Google Search Central
Your Article structured data is missing required fields for Google's Article rich results. Without these, the page won't qualify for rich results.
Schema entity missing required properties — Google's rich-result eligibility check fails; the schema is in source but never renders enhanced.
Source: Google Search Central
Your Article structured data is missing required fields for Google's Article rich results. Without these, the page won't qualify for rich results.
Schema entity missing required properties — Google's rich-result eligibility check fails; the schema is in source but never renders enhanced.
Source: Google Search Central
Your Article structured data is missing required fields for Google's Article rich results. Without these, the page won't qualify for rich results.
Schema entity missing required properties — Google's rich-result eligibility check fails; the schema is in source but never renders enhanced.
Source: Google Search Central
Your Article structured data is missing required fields for Google's Article rich results. Without these, the page won't qualify for rich results.
Schema entity missing required properties — Google's rich-result eligibility check fails; the schema is in source but never renders enhanced.
Source: Google Search Central
Adding these recommended fields improves chances of getting Event rich results in search results.
Schema entity has required fields but could add recommended ones for richer SERP layouts (star ratings, prices, etc.).
Source: Google Search Central
Adding these recommended fields improves chances of getting Event rich results in search results.
Schema entity has required fields but could add recommended ones for richer SERP layouts (star ratings, prices, etc.).
Source: Google Search Central
Adding these recommended fields improves chances of getting Event rich results in search results.
Schema entity has required fields but could add recommended ones for richer SERP layouts (star ratings, prices, etc.).
Source: Google Search Central
Adding these recommended fields improves chances of getting Event rich results in search results.
Schema entity has required fields but could add recommended ones for richer SERP layouts (star ratings, prices, etc.).
Source: Google Search Central
Adding these recommended fields improves chances of getting Event rich results in search results.
Schema entity has required fields but could add recommended ones for richer SERP layouts (star ratings, prices, etc.).
Source: Google Search Central
Adding these recommended fields improves chances of getting Event rich results in search results.
Schema entity has required fields but could add recommended ones for richer SERP layouts (star ratings, prices, etc.).
Source: Google Search Central
Adding these recommended fields improves chances of getting Event rich results in search results.
Schema entity has required fields but could add recommended ones for richer SERP layouts (star ratings, prices, etc.).
Source: Google Search Central
Hreflang0 hreflang tagsINFO
No hreflang tags detected.
Hreflang tags are only needed for multilingual or multi-regional sites.