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Performance

· 17 checks — Lighthouse + waterfall + sustainability rolled into one auditable list.
SCORE
73
GRADE
C
FIX
6
REVIEW
1
PASS
8
INFO
2

Performance-focused optimization plan with CWV assessment, top offenders, and time estimates

Mobile Desktop
36
Performance Overall performance score (0–100) based on Core Web Vitals and other metrics. 90+ is good.
78
Accessibility Measures how accessible the page is for users with disabilities. Checks color contrast, ARIA labels, and semantic HTML.
77
Best Practices Checks for modern web development best practices including HTTPS, no console errors, and secure JavaScript.
100
SEO Measures basic SEO optimizations: meta tags, crawlability, link text, and mobile friendliness.

First Contentful Paint First Contentful Paint — how long until the browser renders the first piece of content. Under 1.8s is good.

9.23 s

Largest Contentful Paint Largest Contentful Paint — how long until the largest visible element loads. Under 2.5s is good.

21.96 s

Total Blocking Time Total Blocking Time — total time the main thread was blocked, preventing user input. Under 200ms is good.

886 ms

Cumulative Layout Shift Cumulative Layout Shift — measures visual stability. How much the page layout shifts during loading. Under 0.1 is good.

0.000

Speed Index Speed Index — how quickly content is visually displayed during load. Under 3.4s is good.

9.23 s

Time to Interactive Time to Interactive — how long until the page is fully interactive and responds to user input. Under 3.8s is good.

21.96 s

Page Load Progression

375 ms
750 ms
1.1 s
1.5 s
1.9 s
2.2 s
2.6 s
3.0 s
Checks
17
8 PASS 1 REVIEW 6 FIX
D
Page Weight Budget
Action
2.4 MB transferred, 136 requests
FIX
2.4 MB transferred, 136 requests
Info::
Page weighs 5.9 MB (2.4 MB transferred)
Warning::
JavaScript is 1.4 MB — consider code splitting or lazy loading
Large JavaScript bundles delay interactivity. Split code by route or defer non-critical scripts.
Got: 1.4 MB
Info::
Fonts are 289 KB — consider subsetting or using system fonts
Subset fonts to include only used characters, or switch to system font stacks.
Got: 289 KB
Warning::
136 HTTP requests — consider bundling or reducing
Each request adds latency. Bundle small files, use sprites, or eliminate unnecessary requests.
Info::
Estimated 0.50 g CO2 per page load
2.4 MB / 2.4 MB budget
2.4 MB transferred
136 requests
0.50 g CO2 per page load
JavaScript 1.4 MiB 58%
Images 548.1 KiB 22%
Fonts 289.2 KiB 12%
CSS 139.2 KiB 6%
HTML 23.7 KiB 1%
Other 11.7 KiB 0%
Other 7.1 KiB 0%
Other 1.1 KiB 0%
Other 0 B 0%
0 2.4 MB 4.9 MB
Approaching limit

Large JavaScript bundles delay interactivity. Split code by route or defer non-critical scripts.

Why this matters

JavaScript bundle is large — code-split routes and lazy-load off-screen components to defer.

Source: web.dev

Subset fonts to include only used characters, or switch to system font stacks.

Why this matters

Font payload is large — subset to used glyphs only, or fall back to system fonts (zero load time).

Source: web.dev font loading

Each request adds latency. Bundle small files, use sprites, or eliminate unnecessary requests.

Why this matters

High HTTP request count — bundling, sprite-ing, and HTTP/2 server push can reduce per-request overhead.

Source: web.dev

D
Third-Party Impact
Action
100% third-party, 0 ms blocking
FIX
100% third-party, 0 ms blocking
Warning::
Third-party code accounts for 100% of page weight (2.4 MiB of 2.4 MiB)
Info::
Third-party blocking time is low (0 ms)
100%
First-party Third-party
D
JS Execution Cost
Action
3372ms total JS execution
FIX
3372ms total JS execution
Warning::
Unattributable: 650ms CPU time
Warning::
https://js.intercomcdn.com/vendor-modern.80eace52....: 435ms CPU time
Warning::
https://www.smartinsights.com/: 434ms CPU time
Warning::
https://www.googletagmanager.com/gtag/js?id=G-K7Q9...: 296ms CPU time
Warning::
https://www.googletagmanager.com/gtm.js?id=GTM-QBL...: 251ms CPU time
Warning::
Third-party scripts: 3372ms (100% of total)

Main Thread Breakdown

Script Evaluation 57% Other 18% Script Parsing & Compilation 11% Style & Layout 8% Parse HTML & CSS 3%
ScriptTotalScriptingParse/CompileParty
Unattributable650ms27ms0ms3rd
https://js.intercomcdn.com/vendor-modern.80eace52.js435ms390ms36ms3rd
https://www.smartinsights.com/434ms67ms10ms3rd
https://www.googletagmanager.com/gtag/js?id=G-K7Q9BGVSJD&cx=c&gtm=4e64k0h1296ms217ms41ms3rd
https://www.googletagmanager.com/gtm.js?id=GTM-QBL4251ms212ms34ms3rd
https://www.smartinsights.com/wp-content/plugins/site-reviews/assets/scripts/site-reviews.js212ms120ms3ms3rd
https://www.smartinsights.com/cdn-cgi/challenge-platform/scripts/jsd/main.js201ms191ms2ms3rd
https://eu.fw-cdn.com/12729620/724420.js154ms106ms31ms3rd
https://cdn-4.convertexperiments.com/js/10041656-10042278.js149ms106ms34ms3rd
https://script.hotjar.com/modules.6a0f3932cb1341a35c18.js130ms109ms19ms3rd

Showing top 10 of 15 scripts

F
JS Bundles
Action
58 scripts, 579 KB unused
FIX
58 scripts, 579 KB unused
Warning::
https://js.intercomcdn.com/frame-modern.7a9f78bc.j...: 134 KB unused (70%)
Consider code splitting or tree shaking to reduce unused code.
Warning::
https://js.intercomcdn.com/vendor-modern.80eace52....: 90 KB unused (63%)
Consider code splitting or tree shaking to reduce unused code.
Warning::
https://www.googletagmanager.com/gtag/js?id=G-K7Q9...: 70 KB unused (41%)
Consider code splitting or tree shaking to reduce unused code.
Warning::
https://eu.fw-cdn.com/12729620/724420.js: 68 KB unused (71%)
Consider code splitting or tree shaking to reduce unused code.
Warning::
https://www.googletagmanager.com/gtm.js?id=GTM-QBL...: 62 KB unused (46%)
Consider code splitting or tree shaking to reduce unused code.
Info::
Total unused JavaScript: 579 KB
579 KB unused JavaScript

Downloaded but never executed on this page.

ScriptSizeUnusedMinifiedParty
https://js.intercomcdn.com/frame-modern.7a9f78bc.js193 KB134 KB (70%)✓3rd
https://js.intercomcdn.com/vendor-modern.80eace52.js144 KB90 KB (63%)✓3rd
https://www.googletagmanager.com/gtag/js?id=G-K7Q9BGVSJD&cx=c&gtm=4e64k0h1173 KB70 KB (41%)✓3rd
https://eu.fw-cdn.com/12729620/724420.js96 KB68 KB (71%)✓3rd
https://www.googletagmanager.com/gtm.js?id=GTM-QBL4136 KB62 KB (46%)✓3rd
https://cdn-4.convertexperiments.com/js/10041656-10042278.js103 KB62 KB (60%)✓3rd
https://script.hotjar.com/modules.6a0f3932cb1341a35c18.js57 KB36 KB (65%)✓3rd
https://connect.facebook.net/en_US/fbevents.js97 KB34 KB (35%)✓3rd
https://cdn.jsdelivr.net/npm/swiper@8/swiper-bundle.min.js40 KB21 KB (53%)✓3rd
https://static.hotjar.com/c/hotjar-66040.js?sv=78 KB—✓3rd

Consider code splitting or tree shaking to reduce unused code.

Why this matters

This bundle has high unused code — code-split or tree-shake to ship only what executes.

Source: web.dev / Lighthouse coverage

Consider code splitting or tree shaking to reduce unused code.

Why this matters

This bundle has high unused code — code-split or tree-shake to ship only what executes.

Source: web.dev / Lighthouse coverage

Consider code splitting or tree shaking to reduce unused code.

Why this matters

This bundle has high unused code — code-split or tree-shake to ship only what executes.

Source: web.dev / Lighthouse coverage

Consider code splitting or tree shaking to reduce unused code.

Why this matters

This bundle has high unused code — code-split or tree-shake to ship only what executes.

Source: web.dev / Lighthouse coverage

Consider code splitting or tree shaking to reduce unused code.

Why this matters

This bundle has high unused code — code-split or tree-shake to ship only what executes.

Source: web.dev / Lighthouse coverage

F
Page Weight Inventory
Action
136 resources · 2.4 MB · 579 KB savings available
FIX
136 resources · 2.4 MB · 579 KB savings available
Warning::
Page weight 1.4 MB over 1MB target
Got: 2.4 MB Expected: ≤ 1 MB
Info::
~579 KB of savings available
Warning::
135 third-party resources (100% of weight)
Info::
1 resources over 200KB
136 resources · 2.4 MiB · 135 third-party 1.4 MiB over 1MB target
JavaScript 58% · 1.4 MiB
Image 23% · 551.2 KiB
Font 12% · 289.2 KiB
CSS 6% · 139.2 KiB
Document 1% · 26.4 KiB
Other 1% · 14.0 KiB

~578.8 KiB of savings available

Remove unused JavaScript: 578.8 KiB
F
HTTP Caching
Action
No cache headers
FIX
No cache headers
Warning::
No Cache-Control header found
Browsers will use heuristic caching, which can be unpredictable. Set explicit cache headers.

No Cache-Control header

Adding a Cache-Control header can significantly improve repeat-visit performance.

C
Image Optimization
Action
21 images, 0 KB saveable
REVIEW
21 images, 0 KB saveable
Warning::
https://www.smartinsights.com/wp-content/themes/sm... is missing width/height — may cause layout shift
Set explicit width and height to prevent CLS.
Warning::
https://www.smartinsights.com/wp-content/themes/sm... is missing width/height — may cause layout shift
Set explicit width and height to prevent CLS.
Warning::
https://www.smartinsights.com/wp-content/themes/sm... is missing width/height — may cause layout shift
Set explicit width and height to prevent CLS.
Warning::
https://www.smartinsights.com/wp-content/themes/sm... is missing width/height — may cause layout shift
Set explicit width and height to prevent CLS.
Warning::
https://www.smartinsights.com/wp-content/themes/sm... is missing width/height — may cause layout shift
Set explicit width and height to prevent CLS.
Warning::
https://www.smartinsights.com/wp-content/themes/sm... is missing width/height — may cause layout shift
Set explicit width and height to prevent CLS.
Warning::
https://www.smartinsights.com/wp-content/themes/sm... is missing width/height — may cause layout shift
Set explicit width and height to prevent CLS.
Warning::
https://www.smartinsights.com/wp-content/themes/sm... is missing width/height — may cause layout shift
Set explicit width and height to prevent CLS.
Warning::
https://www.smartinsights.com/wp-content/themes/sm... is missing width/height — may cause layout shift
Set explicit width and height to prevent CLS.
Warning::
https://www.smartinsights.com/wp-content/themes/sm... is missing width/height — may cause layout shift
Set explicit width and height to prevent CLS.
Warning::
https://www.smartinsights.com/wp-content/themes/sm... is missing width/height — may cause layout shift
Set explicit width and height to prevent CLS.
Warning::
https://www.smartinsights.com/wp-content/themes/sm... is missing width/height — may cause layout shift
Set explicit width and height to prevent CLS.
Warning::
https://www.smartinsights.com/wp-content/themes/sm... is missing width/height — may cause layout shift
Set explicit width and height to prevent CLS.
Warning::
https://www.smartinsights.com/wp-content/themes/sm... is missing width/height — may cause layout shift
Set explicit width and height to prevent CLS.
21 images 548 KB
0 oversized -0 KB
10 legacy format
14 missing dimensions CLS risk

Set explicit width and height to prevent CLS.

Why this matters

Image without explicit width/height — browser can't reserve space; CLS jumps when image loads.

Source: web.dev / Core Web Vitals

Set explicit width and height to prevent CLS.

Why this matters

Image without explicit width/height — browser can't reserve space; CLS jumps when image loads.

Source: web.dev / Core Web Vitals

Set explicit width and height to prevent CLS.

Why this matters

Image without explicit width/height — browser can't reserve space; CLS jumps when image loads.

Source: web.dev / Core Web Vitals

Set explicit width and height to prevent CLS.

Why this matters

Image without explicit width/height — browser can't reserve space; CLS jumps when image loads.

Source: web.dev / Core Web Vitals

Set explicit width and height to prevent CLS.

Why this matters

Image without explicit width/height — browser can't reserve space; CLS jumps when image loads.

Source: web.dev / Core Web Vitals

Set explicit width and height to prevent CLS.

Why this matters

Image without explicit width/height — browser can't reserve space; CLS jumps when image loads.

Source: web.dev / Core Web Vitals

Set explicit width and height to prevent CLS.

Why this matters

Image without explicit width/height — browser can't reserve space; CLS jumps when image loads.

Source: web.dev / Core Web Vitals

Set explicit width and height to prevent CLS.

Why this matters

Image without explicit width/height — browser can't reserve space; CLS jumps when image loads.

Source: web.dev / Core Web Vitals

Set explicit width and height to prevent CLS.

Why this matters

Image without explicit width/height — browser can't reserve space; CLS jumps when image loads.

Source: web.dev / Core Web Vitals

Set explicit width and height to prevent CLS.

Why this matters

Image without explicit width/height — browser can't reserve space; CLS jumps when image loads.

Source: web.dev / Core Web Vitals

Set explicit width and height to prevent CLS.

Why this matters

Image without explicit width/height — browser can't reserve space; CLS jumps when image loads.

Source: web.dev / Core Web Vitals

Set explicit width and height to prevent CLS.

Why this matters

Image without explicit width/height — browser can't reserve space; CLS jumps when image loads.

Source: web.dev / Core Web Vitals

Set explicit width and height to prevent CLS.

Why this matters

Image without explicit width/height — browser can't reserve space; CLS jumps when image loads.

Source: web.dev / Core Web Vitals

Set explicit width and height to prevent CLS.

Why this matters

Image without explicit width/height — browser can't reserve space; CLS jumps when image loads.

Source: web.dev / Core Web Vitals

A+
Text Compression
All text resources are compressed
PASS
All text resources are compressed
Info::
All text resources are compressed
All text resources are properly compressed.
A+
Font Loading
4 fonts (289 KB)
PASS
4 fonts (289 KB)
Info::
4 font(s) use font-display: swap (FOUT risk but functional)

Web fonts

4

289 KB total

Render-blocking

0

of 4

Dominant font-display

swap

Most common across fonts

Font loading timeline
Transfer FOIT (block) FOUT (swap)
0 ms 2.0 s 4.0 s 6.0 s 8.0 s 10.0 s 12.0 s 14.0 s 16.0 s 18.0 s 20.0 s 22.0 s FCP 9.2 s LCP 22.0 shttps://www.smartinsights.com/wp-content/themes/smartinsights/lib/fonts/google/source-sans-pro/WOFF2/TTF/SourceSansPro-Regular.ttf.woff2SourceSansPro-Regular.t... https://www.smartinsights.com/wp-content/themes/smartinsights/lib/fonts/google/source-sans-pro/WOFF2/TTF/SourceSansPro-Regular.ttf.woff2 — 87.3 KiB — 42 ms — font-display: swaphttps://www.smartinsights.com/wp-content/themes/smartinsights/lib/fonts/google/source-sans-pro/WOFF2/TTF/SourceSansPro-Semibold.ttf.woff2SourceSansPro-Semibold.... https://www.smartinsights.com/wp-content/themes/smartinsights/lib/fonts/google/source-sans-pro/WOFF2/TTF/SourceSansPro-Semibold.ttf.woff2 — 86.6 KiB — 44 ms — font-display: swaphttps://www.smartinsights.com/wp-content/themes/smartinsights/lib/fonts/google/source-sans-pro/WOFF2/TTF/SourceSansPro-LightIt.ttf.woff2SourceSansPro-LightIt.t... https://www.smartinsights.com/wp-content/themes/smartinsights/lib/fonts/google/source-sans-pro/WOFF2/TTF/SourceSansPro-LightIt.ttf.woff2 — 37.5 KiB — 37 ms — font-display: swaphttps://www.smartinsights.com/wp-content/themes/smartinsights/lib/fonts/fontawesome-webfont.woff2fontawesome-webfont.woff2 https://www.smartinsights.com/wp-content/themes/smartinsights/lib/fonts/fontawesome-webfont.woff2 — 77.8 KiB — 43 ms — font-display: swap
SourceSansPro-Regular.t... woff2 swap
Size 87 KB
Load time 42 ms
Start 905 ms
Risk FOUT — text flashes from fallback to web font
SourceSansPro-Semibold.... woff2 swap
Size 87 KB
Load time 44 ms
Start 905 ms
Risk FOUT — text flashes from fallback to web font
SourceSansPro-LightIt.t... woff2 swap
Size 38 KB
Load time 37 ms
Start 905 ms
Risk FOUT — text flashes from fallback to web font
fontawesome-webfont.woff2 woff2 swap
Size 78 KB
Load time 43 ms
Start 905 ms
Risk FOUT — text flashes from fallback to web font
Optimization checklist
  • Preload critical fonts (priority=high)
  • Use woff2 format for all fonts
  • Set font-display to swap, optional, or fallback
  • Subset large fonts (≤100 KB each)
A+
Resource Caching
All resources properly cached
PASS
All resources properly cached
Info::
No caching issues found
All static resources have appropriate caching headers.
A+
Critical Rendering Path
No render-blocking resources
PASS
No render-blocking resources
Info::
No render-blocking resources detected
A+
Resource Hints
No optimization needed
PASS
No optimization needed
Info::
No resource hint issues
A+
Render-Blocking Resources
No render-blocking resources detected
PASS
No render-blocking resources detected
Info::
No render-blocking resources detected in <head>
A+
Third-Party Resources
No third-party resources detected
PASS
No third-party resources detected
A+
Green Hosting
Whether the site is served from green-energy infrastructure
PASS

Green Hosting

This site is hosted on green energy infrastructure

Provider: Cloudflare

Network Waterfall
136 requests over 3485ms
INFO
0 ms 2.0 s 4.0 s 6.0 s 8.0 s 10.0 s 12.0 s 14.0 s 16.0 s 18.0 s 20.0 s 22.0 s FCP 9.2 s LCP 22.0 shttps://smartinsights.com// https://smartinsights.com/ — 301 — 2.7 KiB — 94 ms — h2https://www.smartinsights.com/www.smartinsights.com/ https://www.smartinsights.com/ — 200 — 23.7 KiB — 80 ms — h2https://eu.fw-cdn.com/12729620/724420.jseu.fw-cdn.com/12729620/724420.js https://eu.fw-cdn.com/12729620/724420.js — 200 — 96.2 KiB — 222 ms — h2https://cdn-4.convertexperiments.com/js/10041656-10042278.jscdn-4.convertexperiments.com/js/100... https://cdn-4.convertexperiments.com/js/10041656-10042278.js — 200 — 103.3 KiB — 116 ms — h2https://www.smartinsights.com/wp-content/plugins/grassblade/css/styles.csswww.smartinsights.com/wp-content/pl... https://www.smartinsights.com/wp-content/plugins/grassblade/css/styles.css — 200 — 5.4 KiB — 41 ms — h2https://www.smartinsights.com/wp-content/plugins/grassblade/css/frontend-styles.csswww.smartinsights.com/wp-content/pl... https://www.smartinsights.com/wp-content/plugins/grassblade/css/frontend-styles.css — 200 — 287 B — 41 ms — h2https://www.smartinsights.com/wp-content/plugins/primers/css/front.csswww.smartinsights.com/wp-content/pl... https://www.smartinsights.com/wp-content/plugins/primers/css/front.css — 200 — 2.5 KiB — 42 ms — h2https://www.smartinsights.com/wp-content/plugins/uncanny-learndash-toolkit/src/assets/frontend/dist/bundle.min.csswww.smartinsights.com/wp-content/pl... https://www.smartinsights.com/wp-content/plugins/uncanny-learndash-toolkit/src/assets/frontend/dist/bundle.min.css — 200 — 6.6 KiB — 48 ms — h2https://www.smartinsights.com/wp-content/plugins/uncanny-toolkit-pro/src/assets/dist/frontend/bundle.min.csswww.smartinsights.com/wp-content/pl... https://www.smartinsights.com/wp-content/plugins/uncanny-toolkit-pro/src/assets/dist/frontend/bundle.min.css — 200 — 4.0 KiB — 46 ms — h2https://www.smartinsights.com/wp-content/plugins/sfwd-lms/themes/legacy/templates/learndash_quiz_front.min.csswww.smartinsights.com/wp-content/pl... https://www.smartinsights.com/wp-content/plugins/sfwd-lms/themes/legacy/templates/learndash_quiz_front.min.css — 200 — 4.5 KiB — 55 ms — h2https://www.smartinsights.com/wp-content/plugins/sfwd-lms/assets/css/style.min.csswww.smartinsights.com/wp-content/pl... https://www.smartinsights.com/wp-content/plugins/sfwd-lms/assets/css/style.min.css — 200 — 4.0 KiB — 44 ms — h2https://www.smartinsights.com/wp-includes/css/dashicons.min.csswww.smartinsights.com/wp-includes/c... https://www.smartinsights.com/wp-includes/css/dashicons.min.css — 200 — 34.5 KiB — 50 ms — h2https://www.smartinsights.com/wp-content/plugins/sfwd-lms/src/assets/dist/css/styles.csswww.smartinsights.com/wp-content/pl... https://www.smartinsights.com/wp-content/plugins/sfwd-lms/src/assets/dist/css/styles.css — 200 — 5.6 KiB — 59 ms — h2https://www.smartinsights.com/wp-content/plugins/sfwd-lms/assets/css/front.min.csswww.smartinsights.com/wp-content/pl... https://www.smartinsights.com/wp-content/plugins/sfwd-lms/assets/css/front.min.css — 200 — 3.3 KiB — 67 ms — h2https://www.smartinsights.com/wp-content/plugins/sfwd-lms/assets/css/jquery.dropdown.min.csswww.smartinsights.com/wp-content/pl... https://www.smartinsights.com/wp-content/plugins/sfwd-lms/assets/css/jquery.dropdown.min.css — 200 — 627 B — 60 ms — h2https://www.smartinsights.com/wp-content/plugins/sfwd-lms/themes/legacy/templates/learndash_pager.min.csswww.smartinsights.com/wp-content/pl... https://www.smartinsights.com/wp-content/plugins/sfwd-lms/themes/legacy/templates/learndash_pager.min.css — 200 — 392 B — 42 ms — h2https://www.smartinsights.com/wp-content/plugins/sfwd-lms/themes/legacy/templates/learndash_template_style.min.csswww.smartinsights.com/wp-content/pl... https://www.smartinsights.com/wp-content/plugins/sfwd-lms/themes/legacy/templates/learndash_template_style.min.css — 200 — 3.5 KiB — 54 ms — h2https://www.smartinsights.com/wp-content/plugins/sfwd-lms/themes/legacy/templates/learndash_lesson_video.min.csswww.smartinsights.com/wp-content/pl... https://www.smartinsights.com/wp-content/plugins/sfwd-lms/themes/legacy/templates/learndash_lesson_video.min.css — 200 — 531 B — 99 ms — h2https://www.smartinsights.com/wp-content/plugins/sfwd-lms/src/assets/dist/css/admin-bar/styles.csswww.smartinsights.com/wp-content/pl... https://www.smartinsights.com/wp-content/plugins/sfwd-lms/src/assets/dist/css/admin-bar/styles.css — 200 — 404 B — 62 ms — h2https://www.smartinsights.com/wp-content/plugins/sfwd-lms/includes/course-grid/templates/skins/grid/style.csswww.smartinsights.com/wp-content/pl... https://www.smartinsights.com/wp-content/plugins/sfwd-lms/includes/course-grid/templates/skins/grid/style.css — 200 — 2.5 KiB — 60 ms — 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https://connect.facebook.net/signals/config/203951201863234?v=2.9.303&r=stable&domain=www.smartinsights.com&hme=97937018cefade17726f0472876fc101316b2ce9008a35a6a5a7977d7436151a&ex_m=104%2C205%2C154%2C22%2C72%2C73%2C145%2C68%2C67%2C11%2C162%2C90%2C16%2C138%2C127%2C39%2C75%2C78%2C134%2C159%2C164%2C8%2C4%2C5%2C7%2C6%2C3%2C91%2C101%2C165%2C170%2C219%2C62%2C186%2C187%2C55%2C276%2C30%2C74%2C231%2C230%2C229%2C23%2C33%2C103%2C61%2C10%2C63%2C97%2C98%2C99%2C105%2C130%2C31%2C29%2C132%2C133%2C129%2C128%2C155%2C76%2C158%2C156%2C157%2C50%2C60%2C123%2C15%2C161%2C45%2C263%2C264%2C262%2C26%2C27%2C28%2C48%2C146%2C77%2C112%2C18%2C20%2C44%2C40%2C42%2C41%2C83%2C92%2C96%2C110%2C144%2C147%2C46%2C111%2C24%2C21%2C119%2C69%2C36%2C149%2C148%2C150%2C141%2C139%2C25%2C35%2C59%2C109%2C160%2C70%2C17%2C152%2C114%2C81%2C66%2C19%2C85%2C86%2C116%2C84%2C136%2C135%2C34%2C278%2C293%2C212%2C201%2C202%2C200%2C296%2C288%2C52%2C213%2C107%2C131%2C80%2C121%2C54%2C47%2C49%2C113%2C120%2C126%2C58%2C64%2C151%2C115%2C37%2C32%2C53%2C56%2C100%2C163%2C1%2C124%2C14%2C122%2C12%2C2%2C57%2C93%2C65%2C118%2C89%2C88%2C166%2C167%2C94%2C95%2C9%2C125%2C102%2C51%2C142%2C87%2C79%2C71%2C117%2C106%2C43%2C143%2C0%2C82%2C137%2C140%2C153%2C38%2C108%2C13%2C168 — 200 — 44.7 KiB — 232 ms — h3https://fast.a.klaviyo.com/custom-fonts/api/v1/company-fonts/onsite?company_id=UD9fxnfast.a.klaviyo.com/custom-fonts/api... https://fast.a.klaviyo.com/custom-fonts/api/v1/company-fonts/onsite?company_id=UD9fxn — 200 — 887 B — 31 ms — h2https://static.klaviyo.com/onsite/js/build-preview/commit-b69bb7518cfdbf0112439ab33978e373c0f32fb2/vendors~Render~ClientStore~~~onsite-back-in-stock.7d7b5b811b79d6bdfaae.jsstatic.klaviyo.com/onsite/js/build-... https://static.klaviyo.com/onsite/js/build-preview/commit-b69bb7518cfdbf0112439ab33978e373c0f32fb2/vendors~Render~ClientStore~~~onsite-back-in-stock.7d7b5b811b79d6bdfaae.js — 200 — 2.3 KiB — 5 ms — h2https://static.klaviyo.com/onsite/js/build-preview/commit-b69bb7518cfdbf0112439ab33978e373c0f32fb2/1011.598ae9833e51b76bc1c3.jsstatic.klaviyo.com/onsite/js/build-... https://static.klaviyo.com/onsite/js/build-preview/commit-b69bb7518cfdbf0112439ab33978e373c0f32fb2/1011.598ae9833e51b76bc1c3.js — 200 — 8.5 KiB — 4 ms — h2https://a.klaviyo.com/forms/api/v3/geo-ipa.klaviyo.com/forms/api/v3/geo-ip https://a.klaviyo.com/forms/api/v3/geo-ip — 200 — 681 B — 208 ms — h2https://px4.ads.linkedin.com/collect?v=2&fmt=js&pid=5305426&time=1776891354238&url=https%3A%2F%2Fwww.smartinsights.com%2F&tm=gtmv2&e_ipv6=AQLAookhfPIdIAAAAZ22-l0SwedFYD5m_5RSM-YJYrm4s7S2h6KqF1g9Vy-zq_6AuCyN-0JSgehnpx4.ads.linkedin.com/collect?v=2&fm... https://px4.ads.linkedin.com/collect?v=2&fmt=js&pid=5305426&time=1776891354238&url=https%3A%2F%2Fwww.smartinsights.com%2F&tm=gtmv2&e_ipv6=AQLAookhfPIdIAAAAZ22-l0SwedFYD5m_5RSM-YJYrm4s7S2h6KqF1g9Vy-zq_6AuCyN-0JSgehn — 200 — 909 B — 238 ms — h2https://fonts.googleapis.com/css2?family=Roboto:ital,wght@0,400;0,500;0,700&display=swapfonts.googleapis.com/css2?family=Ro... https://fonts.googleapis.com/css2?family=Roboto:ital,wght@0,400;0,500;0,700&display=swap — 200 — 2.1 KiB — 74 ms — h2https://static-forms.klaviyo.com/forms/api/v7/UD9fxn/full-formsstatic-forms.klaviyo.com/forms/api/... https://static-forms.klaviyo.com/forms/api/v7/UD9fxn/full-forms — 200 — 5.3 KiB — 33 ms — h2https://static.klaviyo.com/onsite/js/build-preview/commit-b69bb7518cfdbf0112439ab33978e373c0f32fb2/default~Render~back-in-stock-dynamic-button-handler~ClientStore~.4bf11aa64a4ba2568a3b.jsstatic.klaviyo.com/onsite/js/build-... https://static.klaviyo.com/onsite/js/build-preview/commit-b69bb7518cfdbf0112439ab33978e373c0f32fb2/default~Render~back-in-stock-dynamic-button-handler~ClientStore~.4bf11aa64a4ba2568a3b.js — 200 — 4.2 KiB — 4 ms — h2https://static.klaviyo.com/onsite/js/build-preview/commit-b69bb7518cfdbf0112439ab33978e373c0f32fb2/default~Render~ClientStore~~onsite-back-in-stock.d095d93e14859373a01c.jsstatic.klaviyo.com/onsite/js/build-... https://static.klaviyo.com/onsite/js/build-preview/commit-b69bb7518cfdbf0112439ab33978e373c0f32fb2/default~Render~ClientStore~~onsite-back-in-stock.d095d93e14859373a01c.js — 200 — 4.4 KiB — 4 ms — h2https://static.klaviyo.com/onsite/js/build-preview/commit-b69bb7518cfdbf0112439ab33978e373c0f32fb2/default~Render~ClientStore~.f98feca044e2fe7b0ad2.jsstatic.klaviyo.com/onsite/js/build-... https://static.klaviyo.com/onsite/js/build-preview/commit-b69bb7518cfdbf0112439ab33978e373c0f32fb2/default~Render~ClientStore~.f98feca044e2fe7b0ad2.js — 200 — 19.8 KiB — 7 ms — h2https://static.klaviyo.com/onsite/js/build-preview/commit-b69bb7518cfdbf0112439ab33978e373c0f32fb2/ClientStore.6ddd25a5be2d0e002c30.jsstatic.klaviyo.com/onsite/js/build-... https://static.klaviyo.com/onsite/js/build-preview/commit-b69bb7518cfdbf0112439ab33978e373c0f32fb2/ClientStore.6ddd25a5be2d0e002c30.js — 200 — 3.0 KiB — 5 ms — h2https://static.klaviyo.com/onsite/js/build-preview/commit-b69bb7518cfdbf0112439ab33978e373c0f32fb2/onsite-triggering-v2.e7b9a662b5ca75f8770f.jsstatic.klaviyo.com/onsite/js/build-... https://static.klaviyo.com/onsite/js/build-preview/commit-b69bb7518cfdbf0112439ab33978e373c0f32fb2/onsite-triggering-v2.e7b9a662b5ca75f8770f.js — 200 — 7.2 KiB — 2 ms — h2https://www.facebook.com/tr/?id=203951201863234&ev=PageView&dl=https%3A%2F%2Fwww.smartinsights.com%2F&rl=&if=false&ts=1776891354657&sw=412&sh=823&v=2.9.303&r=stable&a=gtmss&ec=0&o=4126&fbp=fb.1.1776891354647.57962102675669053&ler=empty&cdl=API_unavailable&pmd[title]=Digital%20marketing%20strategy%20advice%20-%20Smart%20Insights%20Digital%20Marketing&pmd[locale]=en_US&pmd[description]=Use%20our%20RACE%20Growth%20System%20to%20Plan%2C%20Manage%20and%20Optimize%20your%20Digital%20Marketing.%20Proud%20to%20help%201%20million%20members%20in%20over%20120%20countries%20since%202010.&plt=946.8000001907349&it=1776891354392&coo=false&eid=4aebb75c-635c-4f59-8339-8b89bc1be08b_1776891353685.7&chmd=moto%20g%20power%20(2022)&chpv=11.0&chfv=undefined&expv2[0]=pl0&expv2[1]=el3&expv2[2]=bc1&expv2[3]=ra2&expv2[4]=rp2&expv2[5]=ct2&expv2[6]=hf1&rqm=GETwww.facebook.com/tr/?id=20395120186... https://www.facebook.com/tr/?id=203951201863234&ev=PageView&dl=https%3A%2F%2Fwww.smartinsights.com%2F&rl=&if=false&ts=1776891354657&sw=412&sh=823&v=2.9.303&r=stable&a=gtmss&ec=0&o=4126&fbp=fb.1.1776891354647.57962102675669053&ler=empty&cdl=API_unavailable&pmd[title]=Digital%20marketing%20strategy%20advice%20-%20Smart%20Insights%20Digital%20Marketing&pmd[locale]=en_US&pmd[description]=Use%20our%20RACE%20Growth%20System%20to%20Plan%2C%20Manage%20and%20Optimize%20your%20Digital%20Marketing.%20Proud%20to%20help%201%20million%20members%20in%20over%20120%20countries%20since%202010.&plt=946.8000001907349&it=1776891354392&coo=false&eid=4aebb75c-635c-4f59-8339-8b89bc1be08b_1776891353685.7&chmd=moto%20g%20power%20(2022)&chpv=11.0&chfv=undefined&expv2[0]=pl0&expv2[1]=el3&expv2[2]=bc1&expv2[3]=ra2&expv2[4]=rp2&expv2[5]=ct2&expv2[6]=hf1&rqm=GET — 200 — 16 B — 9 ms — h3https://www.facebook.com/privacy_sandbox/pixel/register/trigger/?id=203951201863234&ev=PageView&dl=https%3A%2F%2Fwww.smartinsights.com%2F&rl=&if=false&ts=1776891354657&sw=412&sh=823&v=2.9.303&r=stable&a=gtmss&ec=0&o=4126&fbp=fb.1.1776891354647.57962102675669053&ler=empty&cdl=API_unavailable&pmd[title]=Digital%20marketing%20strategy%20advice%20-%20Smart%20Insights%20Digital%20Marketing&pmd[locale]=en_US&pmd[description]=Use%20our%20RACE%20Growth%20System%20to%20Plan%2C%20Manage%20and%20Optimize%20your%20Digital%20Marketing.%20Proud%20to%20help%201%20million%20members%20in%20over%20120%20countries%20since%202010.&plt=946.8000001907349&it=1776891354392&coo=false&eid=4aebb75c-635c-4f59-8339-8b89bc1be08b_1776891353685.7&chmd=moto%20g%20power%20(2022)&chpv=11.0&chfv=undefined&expv2[0]=pl0&expv2[1]=el3&expv2[2]=bc1&expv2[3]=ra2&expv2[4]=rp2&expv2[5]=ct2&expv2[6]=hf1&rqm=FGETwww.facebook.com/privacy_sandbox/pi... https://www.facebook.com/privacy_sandbox/pixel/register/trigger/?id=203951201863234&ev=PageView&dl=https%3A%2F%2Fwww.smartinsights.com%2F&rl=&if=false&ts=1776891354657&sw=412&sh=823&v=2.9.303&r=stable&a=gtmss&ec=0&o=4126&fbp=fb.1.1776891354647.57962102675669053&ler=empty&cdl=API_unavailable&pmd[title]=Digital%20marketing%20strategy%20advice%20-%20Smart%20Insights%20Digital%20Marketing&pmd[locale]=en_US&pmd[description]=Use%20our%20RACE%20Growth%20System%20to%20Plan%2C%20Manage%20and%20Optimize%20your%20Digital%20Marketing.%20Proud%20to%20help%201%20million%20members%20in%20over%20120%20countries%20since%202010.&plt=946.8000001907349&it=1776891354392&coo=false&eid=4aebb75c-635c-4f59-8339-8b89bc1be08b_1776891353685.7&chmd=moto%20g%20power%20(2022)&chpv=11.0&chfv=undefined&expv2[0]=pl0&expv2[1]=el3&expv2[2]=bc1&expv2[3]=ra2&expv2[4]=rp2&expv2[5]=ct2&expv2[6]=hf1&rqm=FGET — 200 — 204 B — 148 ms — h3https://widget.intercom.io/widget/jwbipw7gwidget.intercom.io/widget/jwbipw7g https://widget.intercom.io/widget/jwbipw7g — 200 — 3.6 KiB — 354 ms — h2https://www.smartinsights.com/cdn-cgi/rum?www.smartinsights.com/cdn-cgi/rum? https://www.smartinsights.com/cdn-cgi/rum? — 204 — 202 B — 21 ms — h3https://www.smartinsights.com/wp-content/themes/smartinsights/favicon.icowww.smartinsights.com/wp-content/th... https://www.smartinsights.com/wp-content/themes/smartinsights/favicon.ico — 200 — 3.1 KiB — 39 ms — h3https://src.freshmarketer.eu/massrc.freshmarketer.eu/mas https://src.freshmarketer.eu/mas — 200 — 0 B — 138 ms — h2https://js.intercomcdn.com/frame-modern.7a9f78bc.jsjs.intercomcdn.com/frame-modern.7a9... https://js.intercomcdn.com/frame-modern.7a9f78bc.js — 200 — 193.4 KiB — 124 ms — h2https://js.intercomcdn.com/vendor-modern.80eace52.jsjs.intercomcdn.com/vendor-modern.80... https://js.intercomcdn.com/vendor-modern.80eace52.js — 200 — 143.9 KiB — 137 ms — h2https://src.freshmarketer.eu/massrc.freshmarketer.eu/mas https://src.freshmarketer.eu/mas — 200 — 292 B — 42 ms — h2https://api-iam.intercom.io/messenger/web/launcher_settingsapi-iam.intercom.io/messenger/web/l... https://api-iam.intercom.io/messenger/web/launcher_settings — 403 — 886 B — 341 ms — h2https://api-iam.intercom.io/messenger/web/pingapi-iam.intercom.io/messenger/web/p... https://api-iam.intercom.io/messenger/web/ping — 403 — 889 B — 326 ms — h2https://src.freshmarketer.eu/massrc.freshmarketer.eu/mas https://src.freshmarketer.eu/mas — 200 — 292 B — 43 ms — h2
HTML JavaScript CSS Images Fonts XHR/Fetch Other
Third-Party Script Cost
Per-script blocking time, transfer cost, and cache headers
INFO
100% of JavaScript execution is third-party
First-party Third-party 3372ms · 1134KB · $45/mo
Unattributable
Other
Costly
Execution 650ms
Transfer 0 KB
Monthly Cost $9/mo
js.intercomcdn.com
Other
Costly
Execution 435ms
Transfer 144 KB
Unused 63%
Monthly Cost $6/mo
www.smartinsights.com
Other
Costly
Execution 434ms
Transfer 24 KB
Monthly Cost $6/mo
Google Tag Manager
Tag Manager
Costly
Execution 296ms
Transfer 173 KB
Unused 41%
Monthly Cost $4/mo
Google Tag Manager
Tag Manager
Costly
Execution 251ms
Transfer 136 KB
Unused 46%
Monthly Cost $3/mo
www.smartinsights.com
Other
Costly
Execution 212ms
Transfer 15 KB
Monthly Cost $3/mo
www.smartinsights.com
Other
Costly
Execution 201ms
Transfer 0 KB
Monthly Cost $3/mo
eu.fw-cdn.com
Other
Optional
Execution 154ms
Transfer 96 KB
Unused 71%
Monthly Cost $2/mo
cdn-4.convertexperiments.com
Other
Optional
Execution 149ms
Transfer 103 KB
Unused 60%
Monthly Cost $2/mo
Hotjar
Session Replay
Optional
Execution 130ms
Transfer 57 KB
Unused 65%
Monthly Cost $2/mo
Facebook Pixel
Advertising
Optional
Execution 123ms
Transfer 97 KB
Unused 35%
Monthly Cost $2/mo
Facebook Pixel
Advertising
Optional
Execution 120ms
Transfer 45 KB
Monthly Cost $2/mo
static.klaviyo.com
Other
Optional
Execution 107ms
Transfer 23 KB
Monthly Cost $1/mo
js.intercomcdn.com
Other
Optional
Execution 57ms
Transfer 193 KB
Unused 70%
Monthly Cost $1/mo
www.smartinsights.com
Other
Optional
Execution 51ms
Transfer 29 KB
Monthly Cost $1/mo

These scripts may cost more than they're worth

  • Unattributable adds 650ms and costs ~$9/month
  • js.intercomcdn.com adds 435ms and costs ~$6/month
  • www.smartinsights.com adds 434ms and costs ~$6/month
  • Google Tag Manager adds 296ms and costs ~$4/month
  • Google Tag Manager adds 251ms and costs ~$3/month
  • www.smartinsights.com adds 212ms and costs ~$3/month
  • www.smartinsights.com adds 201ms and costs ~$3/month

100% of JavaScript execution time is spent on third-party scripts. Consider auditing which scripts are essential.

Why this matters

When third-party JS execution time exceeds your own, performance gains from frontend work are capped by code you don't own.

Learn more ▾

Every millisecond of third-party JS competes with your own for main-thread time. If their share is bigger than yours, optimization on your code base barely moves the needle. Audit, defer, or remove third-parties before further frontend optimization. Use Lighthouse's third-party audit to identify the worst offenders.

Source: web.dev

Unattributable takes 650ms of CPU time. Consider loading it asynchronously or replacing it with a lighter alternative.

Why this matters

This script has high main-thread execution time — optimize hot paths or defer.

Source: web.dev

js.intercomcdn.com takes 435ms of CPU time. Consider loading it asynchronously or replacing it with a lighter alternative.

Why this matters

This script has high main-thread execution time — optimize hot paths or defer.

Source: web.dev

63% of js.intercomcdn.com's code is unused. The script may be loading features you don't use.

Why this matters

Bundle has high unused-code ratio — tree-shaking and route-splitting recover the wasted bytes.

Source: web.dev

www.smartinsights.com takes 434ms of CPU time. Consider loading it asynchronously or replacing it with a lighter alternative.

Why this matters

This script has high main-thread execution time — optimize hot paths or defer.

Source: web.dev

Google Tag Manager takes 296ms of CPU time. Consider loading it asynchronously or replacing it with a lighter alternative.

Why this matters

This script has high main-thread execution time — optimize hot paths or defer.

Source: web.dev

Google Tag Manager takes 251ms of CPU time. Consider loading it asynchronously or replacing it with a lighter alternative.

Why this matters

This script has high main-thread execution time — optimize hot paths or defer.

Source: web.dev

www.smartinsights.com takes 212ms of CPU time. Consider loading it asynchronously or replacing it with a lighter alternative.

Why this matters

This script has high main-thread execution time — optimize hot paths or defer.

Source: web.dev

www.smartinsights.com takes 201ms of CPU time. Consider loading it asynchronously or replacing it with a lighter alternative.

Why this matters

This script has high main-thread execution time — optimize hot paths or defer.

Source: web.dev

71% of eu.fw-cdn.com's code is unused. The script may be loading features you don't use.

Why this matters

Bundle has high unused-code ratio — tree-shaking and route-splitting recover the wasted bytes.

Source: web.dev

60% of cdn-4.convertexperiments.com's code is unused. The script may be loading features you don't use.

Why this matters

Bundle has high unused-code ratio — tree-shaking and route-splitting recover the wasted bytes.

Source: web.dev

65% of Hotjar's code is unused. The script may be loading features you don't use.

Why this matters

Bundle has high unused-code ratio — tree-shaking and route-splitting recover the wasted bytes.

Source: web.dev

70% of js.intercomcdn.com's code is unused. The script may be loading features you don't use.

Why this matters

Bundle has high unused-code ratio — tree-shaking and route-splitting recover the wasted bytes.

Source: web.dev

How third-party costs are calculated

All checks on this page are automated. Results are estimates - run targeted manual reviews when the score affects a release decision.

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