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https://brandwatch.com

Infrastructure

· 9 checks — DNS, redirects, IPv6, crawlability, URL variants, and domain intelligence rolled into one auditable list.
SCORE
82
GRADE
B
FIX
1
REVIEW
2
PASS
6
INFO
0
Probed from Santa Clara, United States
301 Moved Permanently
Checks
9
6 PASS 2 REVIEW 1 FIX
F
IPv6 Readiness
Action
IPv6 records exist but unreachable
FIX
IPv6 records exist but unreachable
Warning::
IPv6 DNS records exist but server is not reachable
Having AAAA records but an unreachable server is worse than no AAAA — clients may experience delays before falling back to IPv4.
Got: 2606:4700:10::6814:1e86, 2606:4700:10::ac42:ac1b
Info::
IPv6 connection error
Got: dial tcp6 [2606:4700:10::6814:1e86]:443: connect: network is unreachable
IPv6 Misconfigured
AAAA Records 2606:4700:10::6814:1e86, 2606:4700:10::ac42:ac1b Connection UNREACHABLE

Having AAAA records but an unreachable server is worse than no AAAA — clients may experience delays before falling back to IPv4.

Why this matters

Advertising IPv6 (AAAA records) without a reachable server means IPv6-preferring clients silently fail every connection.

Learn more ▾

Modern browsers prefer IPv6 if AAAA exists (Happy Eyeballs algorithm). If the IPv6 server isn't reachable, browsers fall back to IPv4 — but with seconds of added latency per request. Either fix IPv6 reachability or remove the AAAA records.

Source: RFC 8305 (Happy Eyeballs)

B
URL Variants
www/non-www, trailing slash, HTTP→HTTPS
REVIEW
www/non-www, trailing slash, HTTP→HTTPS
Critical::
Both www and non-www versions serve content
Got: Both variants return 200 Expected: One variant 301-redirects to the other
Info::
HTTP correctly 301-redirects to HTTPS

www / non-www

200https://www.brandwatch.com/
200https://brandwatch.com/

Inconsistent — duplicate content risk

HTTP → HTTPS

301http://brandwatch.com/ → https://brandwatch.com/

Consistent

B
TLS Certificate Expiry & Recommendations
62 days until leaf cert expires — 3 issues to address
REVIEW

Certificate validity

62
days left
0d 30d 60d 90d+

Recommended actions

  • Enable HSTS: Strict-Transport-Security: max-age=31536000; includeSubDomains
  • Enable DNSSEC on your domain for DNS spoofing protection
  • Enable OCSP stapling on your TLS server to remove a CA roundtrip and protect user privacy
A+
DNS Records
2 A records, 16 ms lookup
PASS
2 A records, 16 ms lookup
Info::
Resolves to 2 IPv4 address(es)
Got: 172.66.172.27, 104.20.30.134
Info::
Has 2 IPv6 (AAAA) record(s)
Got: 2606:4700:10::6814:1e86, 2606:4700:10::ac42:ac1b
Info::
2 nameserver(s) configured
Got: memphis.ns.cloudflare.com, pearl.ns.cloudflare.com
Info::
1 mail exchanger(s) configured
Info::
CAA records not checked
CAA record lookup requires a specialized DNS resolver. This check will be available in a future update.
Info::
SPF record present in TXT
Info::
DNS resolution time: 16 ms
Got: 16 ms
A172.66.172.27, 104.20.30.134
AAAA2606:4700:10::6814:1e86, 2606:4700:10::ac42:ac1b
CNAME—
NSmemphis.ns.cloudflare.com, pearl.ns.cloudflare.com
MX
1 brandwatch-com.mail.protection.outlook.com
TXT
MS=ms57123862
adobe-idp-site-verification=8b677122d986d4bdb0b61ae8a8c626b99fed28bcb2a7cd8a9998...
airtable-verification=56a32246caaeaffc858b95469dc1a28e
apple-domain-verification=p1VR5FpvXD4HXcsw
apple-domain-verification=qpDbNKl8mVj0sebn
atlassian-domain-verification=xOt0R3So3Ni3VW2/HzT2wJ/da3Rp52p7FLGeExB0ElOYVBnJTI...
ca3-1aaae1a5291342ff8de23429608eb9ba
configcat-domain-verification=08dc3f4c-cf7d-4f97-8fe7-abd26f676745
drift-domain-verification=ca861484451d412e42472455cd399c2918ce1e35a67f0f4df7aef9...
facebook-domain-verification=nktzp2mtcbkj0i4jrhbo623qh5r9xe
figma-domain-verification=3d8f35e65413a5817e671f330746a5cfa533b7be456566bbc0358c...
google-site-verification=4FEhOc2pUoILJymLfOMd_zXW5cKwcR0angedYl2OdCM
google-site-verification=FJ7rxLV32vPnKrPJ_JBBp9V4VS6Ne9ZFF3wMJAbgkXs
google-site-verification=b9d5T0wGDzCU6sothYo9s-XDwyiwohdSwkw1WkcOrZM
google-site-verification=f3ayQTFTJsDRrtw_ZzSlIyfk1ZLBvaVuE3f210pCqQE
google-site-verification=i_iEI4RSj6uBroRDY41mlt5j4OQStx0l2T36jwegZOg
google-site-verification=ig7Gu92ikv8dSOTFqBKmG9tjwOIY5NG3Q1fmIIGpehE
google-site-verification=lVwHZ5qw2NDdNpNlGO75p5bsjHGQGvRjQoGtFLz-eL0
google-site-verification=n9IiMSDhpMznaEbfyfq_dTm-VSgKwZHEcywlSob1CDk
google-site-verification=rb2NCdignaUtz-sMHe0Fgvwoau08zFgxI4nAxY3U-ps
hubspot-developer-verification=YmI4NDY0NTktNWMxOC00ZDU2LWI2M2ItYWFkZTFmNDk5ZTI0
intercom-domain-validation=977029ce-c8bf-4032-9f6d-db3b4648ecbd
miro-verification=ba2b9e86ef052cbd5f0be78afce69478319db683
mixpanel-domain-verify=56505114-e25d-4fba-a768-a7542e2140db
pendo-domain-verification=1da0ecfe-88c8-4117-ac1f-9361d8c1f7e5
status-page-domain-verification=q5lb7vfgz26f
SPF v=spf1 ip4:185.25.35.194 ip4:5.102.174.132 ip4:94.228.37.23 ip4:94.228.34.213 ip...
CAALookup not available with standard resolver
Resolved in 16 ms

CAA record lookup requires a specialized DNS resolver. This check will be available in a future update.

Why this matters

Informational: CAA (Certification Authority Authorization) records weren't checked in this scan.

A
Redirect Chain
1 redirect(s), 604 ms total
PASS
1 redirect(s), 604 ms total
Info::
Single redirect
Got: https://brandwatch.com → https://www.brandwatch.com/ (301)
Info::
WWW normalization redirect
Info::
Redirect overhead: 604 ms total
Got: 604 ms

https://brandwatch.com

262 ms · HTTP/1.1

301

https://www.brandwatch.com/

342 ms · HTTP/1.1 FINAL

#URLStatusTimeProtocolServer
1https://brandwatch.com301262 msHTTP/1.1cloudflare
2https://www.brandwatch.com/200342 msHTTP/1.1cloudflare

See the visual redirect chain in the HTTP Probe tab →

A+
Crawlability
robots.txt present, sitemap with 22 URLs
PASS
robots.txt present, sitemap with 22 URLs
Info::
robots.txt is present
Got: 1117 bytes
Info::
sitemap.xml is present
Info::
sitemap.xml is valid XML
Info::
sitemap.xml contains 22 entries
Info::
Sitemap index with 22 child sitemaps
Info::
robots.txt references sitemap
robots.txt 200 OK
Size 1117 B Sitemaps referenced 4 User-agents *, Googlebot Blocking No — crawling allowed
User-agent: *
Disallow: /wp-admin/
Allow: /wp-admin/admin-ajax.php
Disallow: /search/
Disallow: /de/search/
Disallow: /fr/search/
Disallow: /es/search/
Disallow: /?s=
Disallow: /*?s=
Disallow: /*&s=
Disallow: /*?orderby=
Disallow: /*&orderby=
Disallow: /*?search_mode=
Disallow: /*&search_mode=
Disallow: /feed/
Disallow: /*/feed/
Disallow: /*/rss/
Disallow: /*/rss2/
Disallow: /*?replytocom=
Disallow: /*/trackback/

User-agent: Googlebot
Disallow: /wp-admin/
Allow: /wp-admin/admin-ajax.php
Disallow: /wp-json/
Disallow: /?ob=open-bridge/
Disallow: /search/
Disallow: /de/search/
Disallow: /fr/search/
Disallow: /es/search/
Disallow: /?s=
Disallow: /*?s=
Disallow: /*&s=
Disallow: /*?orderby=
Disallow: /*&orderby=
Disallow: /*?search_mode=
Disallow: /*&search_mode=
Disallow: /feed/
Disallow: /*/feed/
Disallow: /*/rss/
Disallow: /*/rss2/
Disallow: /*?replytocom=
Disallow: /*/trackback/

Sitemap: https://www.brandwatch.com/sitemap_index.xml
Sitemap: https://www.brandwatch.com/fr/sitemap_index.xml
Sitemap: https://www.brandwatch.com/de/sitemap_index.xml
Sitemap: https://www.brandwatch.com/es/sitemap_index.xml
sitemap.xml 200 OK
Type Sitemap Index URLs 22 entries Valid XML Yes
Child Sitemaps:
A+
Domain Intelligence
brandwatch.com — via Tucows Domains Inc., 27 years, 11 months old, hosted on Cloudflare
PASS
brandwatch.com — via Tucows Domains Inc., 27 years, 11 months old, hosted on Cloudflare
Info::
Domain registered until Oct 15, 2026 (5 months remaining)
Info::
DNSSEC is not enabled
DNSSEC protects against DNS spoofing attacks. While not required, enabling DNSSEC adds an additional layer of security. Contact your DNS provider to enable it.
Info::
Registrar: Tucows Domains Inc.
Warning::
Registrar lock is NOT enabled
The domain can be transferred without an unlock step. Enable registrar lock (clientTransferProhibited) in your registrar's control panel to protect against unauthorized or accidental transfers.
Info::
Hosting: Cloudflare
Got: AS13335
Domain expiry

121 days

October 15, 2026

SSL certificate

62 days

Issued by Let's Encrypt

Domain age

27 years, 11 months

Registered October 16, 1998

DNSSEC

Not enabled

Protects against DNS spoofing

Hosting

Cloudflare

ASN AS13335

172.66.172.27

Registrar

Tucows Domains Inc.

Unlocked 2 NS records
Expiry timeline
Today
+1 year
Domain expiry SSL expiry Danger zone (≤30 days)
Recommended actions
  • Enable DNSSEC to protect visitors from DNS spoofing
  • Enable registrar lock (clientTransferProhibited) to block unauthorized domain transfers
Registrar Tucows Domains Inc.
Created October 16, 1998 (27 years, 11 months ago)
Expires October 15, 2026 (5 months)
Last Updated October 1, 2025
Name Servers memphis.ns.cloudflare.com, pearl.ns.cloudflare.com
DNSSEC Not enabled
Hosting
IP Address 172.66.172.27
ASN AS13335 (CLOUDFLARENET - Cloudflare, Inc., US)
Provider Cloudflare
Data source: rdap (0.1s)

DNSSEC protects against DNS spoofing attacks. While not required, enabling DNSSEC adds an additional layer of security. Contact your DNS provider to enable it.

Why this matters

Without DNSSEC, an attacker who can poison your DNS can hijack your domain — and SSL certs alone don't stop them.

Learn more ▾

DNSSEC adds cryptographic signatures to DNS records, preventing forged responses from poisoning resolver caches. Without it, an attacker who controls the network path can redirect your domain to a malicious server before any HTTPS handshake happens. Most modern registrars (Cloudflare, Google Domains, Route 53) enable it with one toggle.

Source: ICANN / RFC 4033

The domain can be transferred without an unlock step. Enable registrar lock (clientTransferProhibited) in your registrar's control panel to protect against unauthorized or accidental transfers.

Why this matters

Without registrar lock, an attacker who phishes your registrar credentials can transfer the domain in minutes — total brand hijack.

Learn more ▾

Registrar lock (clientTransferProhibited, clientUpdateProhibited, clientDeleteProhibited) requires extra verification before any transfer/update/delete. Every major registrar offers it free. Combined with 2FA on your registrar account, it's the strongest defense against domain hijacking.

Source: ICANN / domain-security best practice

A+
HTTP Probe Timing
Total 262 ms — DNS, TCP, TLS, TTFB, content transfer breakdown
PASS
DNS Lookup DNS Lookup — time to resolve the domain name to an IP address.
9 ms
TCP Connect TCP Connect — time to establish a TCP connection to the server.
3 ms
TLS Handshake TLS Handshake — time to complete the HTTPS encryption handshake.
8 ms
Time to First Byte Time to First Byte — how long the server takes to respond with the first byte of data.
262 ms
Total Time Total request time from DNS lookup through full response.
262 ms

Connection waterfall

DNS Lookup 9 ms TCP Connect 3 ms TLS Handshake 8 ms Server Processing 242 ms Content Transfer 0 ms
A
CDN & Delivery
Cloudflare (DYNAMIC)
PASS
Cloudflare (DYNAMIC)
Info::
Site is served via Cloudflare CDN (edge: SJC)
Got: cf-ray: 9f08683adfa2cf12-SJC
Info::
CDN cache status: DYNAMIC
CDN Detected: Cloudflare
Provider Cloudflare Cache Status DYNAMIC Evidence cf-ray: 9f08683adfa2cf12-SJC
All checks on this page are automated. Results are estimates - run targeted manual reviews when the score affects a release decision.

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